Lewis Howes

Money relationships are basically set by the time you're seven years old.

If you're someone who's living with a lot of money shame, yeah, you're responsible for a lot of this, but there's also a lot of forces outside of you that are causing you to feel like this about your finances.

And so the best thing that you can do is empower yourself financially so you can make your own money because that's going to let you be able to live your own life.

We live in an age of frictionless finance, which is very dangerous because people use spending as a form of emotional regulation.

Right now on our phones, it's never been easier to use Apple Pay like Apple be paying.

Not only that, we are the most advertised to generation ever.

Yeah.

Our parents saw 500 ounce a day.

We see 5,000.

It's so aspirational in our culture to spend money, show off how much money you have.

But what about aspiring towards like maxing out your Roth IRA, towards negotiating your salary?

I wanted it to feel fabulous.

So I couldn't find that person.

So I became her.

So I would say...

So I would say the three rules to become a future rich person.

Number one, you have to figure out your money mindset.

And that is why the first chapter of the book is simply called Face It.

Because I can give you all of the financial advice in the world, but none of it is going to stick.

You're never going to make any actual changes if you do not figure out the root of your relationship with money and then set up systems and have awareness towards acting differently.