Episode #653: We found out that our listeners love our NextDoor nonsense, so we’re bringing you more. But keep the creepies to yourself! Jojo Siwa & attention Bryan the social media expert Bryan the story viewer! Thanks, Dana! Hair transplants Spotify Wrapped Our most popular episode NextDoor nonsense! Google Gemini threats Robots! Text us or leave us a voicemail: +1 (212) 433-3TCB Follow Us: IG: @thecommercialbreak TikTok: @tcbpodcast YT: youtube.com/thecommercialbreak www.tcbpodcast.com Executive Producer: Bryan Green Hosts: Bryan Green & Krissy Hoadley Producer: Astrid B. Green Producer & Audio Editor: Christina Archer Christina’s Podcast: Apple Podcasts & Spotify To learn more about listener data and our privacy practices visit: https://www.audacyinc.com/privacy-policy Learn more about your ad choices. Visit https://podcastchoices.com/adchoices
Chapter 1: What is the episode's main focus?
3000 Action-Filialen in Europa und wir feiern mit extrem niedrigen Preisen. Zum Beispiel unsere Superfin Waschmittelpots, 18 Stück nur 2,99. Und unsere Spektrum Sprühfarbe für perfekte Deckung nur 2,33. Für noch mehr extrem niedrige Preise besuche unsere Filialen oder schau in die App Action. Kleine Preise, große Freude.
This is not the bashing and I don't have to kiss your ass for runs.
On this episode of the Commercial Break.
Looking for a reliable handyman to fix my TV and other types of household jobs. We're a senior couple on a budget. No creepies, please. No creepies. When you put no creepies, please, the first people who are contacting you are the creepies. I just want you to know that.
The next episode of the Commercial Break starts now.
Oh yeah, cats and kittens, welcome back to the commercial break. I'm Brian Greene, this is the JoJo to my Brittany, Chris and Joy. Best to you, Chris. Best to you, Brian. Best to you out there in the podcast universe. There we go, we finally did it. Congratulations to us. Third time's the charm. Third time is the charm.
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Chapter 2: Why do Jojo Siwa's likes matter?
I am absolutely... Ja, ich habe das gehört.
For those of you that don't know, Jojo, someone posted, some famous person, and I can't remember where it all started, but some famous person posted, and underneath the first comment, the one that got the most likes, was, we should stop liking all of the celebrity posts and giving them the social currency that they so desperately need, the attention they so desperately need. I'm paraphrasing.
The next person said, I agree with this, let's start with Jojo Siwa. So then, the next post, the next reel that Jojo Siwa put out there got only 44,000 likes, which I would literally throw myself out of a moving car to get 44,000 likes on anything I've done. But 44,000 likes for Jojo Siwa apparently is a small amount.
Mm-hmm.
But the unintended consequence of giving so much attention to Jojo Siwa, not getting so much attention, was that Jojo Siwa got much more attention than Jojo Siwa normally gets, because her latest reel has like 22 and a half million views, which is way higher than... normal.
So people went to go check out to see if Jojo Siwa wasn't getting likes and they gave her views and now her reels are exploding because she's just getting that kind of attention. Please bring that game to the commercial breaks Instagram immediately, if not sooner. I would appreciate it because I mean, I could do a 22 million views. It's so true that in this Content-Creation-World.
The currency is social media and the views that you get on these videos. That's it. That's the game that you're playing. Everybody plays it. Everybody knows it. Even when you try and take your ego completely out of it, it's like, you know, you put out something that you worked kind of hard for. I can't say we have... Ja, ja.
It's funny that Jojo Siwa got all this attention for not getting attention.
I know. Well, why not? I mean, it's kind of like though what I was thinking. So now will views instead of likes be the main thing that advertisers are paying for? Kind of like when we used to work in radio. Yes. You know, it was like if people were tuned into the station, then advertisers got wanted to be there.
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Chapter 3: How do views compare to likes on social media?
The Wicked Kick, I'm picturing, you know, like behind the curtain, you know, the wizard is pulling all the buttons and the levers and things.
Well, I read an article. Is that how it works?
Yes, it is, actually. I read an article where few, if anybody, actually knows how the algorithm works. It's now all AI, and so it's just learning on its own what's popular content and what's not. And that scares the holy shit out of me, because, like... I was listening to, it was either Anthony Jeselnik, and we've had comedians on who have said the same thing.
I think Monster Boney said the same thing. Comedy as an art form of standing up for an hour and a half and bringing people on this journey of laughs and, you know, whatever, is kind of Es ist sehr populär, aber es leidet in einer Art und Weise, weil jetzt alles, was wirklich wichtig ist, ist, kannst du lustig sein in 30 Sekunden? Kannst du lustig sein in 10 Sekunden?
Kannst du eine Gruppe von Leuten entlasten, die so interessiert sind in 10 Sekunden deines Inhalts, dass sie bereit sind, eine Stunde deines Inhalts zu sehen? Und deshalb ist das Wichtigste nicht die Stunde, die du machst. Das Wichtigste ist, dass du in 10 Sekunden einen Lachen bekommen kannst.
Und das wird in vielen anderen Bereichen wahrgenommen, insbesondere Podcasting, von dem ich nicht mehr weiß, was Podcasting bedeutet, wenn ich ehrlich bin. Und, weißt du, es gibt viele Leute in der Podcasting-Industrie, und ich würde mich als einer dieser Leute betrachten, der wahrscheinlich etwas mehr weiß als die mittlere Person über Podcasting.
Ich bin einer der wenigen Experten in Podcasting, wenn du mich fragst. Wenn Sie mich fragen.
Du warst ein Keynote-Sprecher bei einigen der Events.
Ich habe Keynoten gesprochen, viele, viele Events. Die Commercial Breaks.
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Chapter 4: What are the dangers of AI in content algorithms?
at like a pride parade or something like that I don't think she's not playing like big concerts I don't know I haven't seen her playing big concerts she does that seizure motion is very popular with people she does that seizure and then everyone goes crazy I haven't seen that you haven't seen her do that whole you know what I'm talking about Christina the Jojo Siwa shaking her entire body she has this very strange dance move where it's just a lot of I guess gyrating but full body gyration full body yeah like you're really into it concerning
Ja, wenn da ein Geräusch drin wäre, wäre es der Geräusch, den ich das eine Mal gehört habe, als ich das Lachen gemacht habe. Her whole body just shakes it. It's weird, but that is what has now popularized. That's why she's in the lexicon. It's because she did this, and now everyone said, what the fuck? And now she's followed it up by engaging in more and more content.
Like the time she was at Disney World, trying to get people to sing her song. But they had no idea about the song. But when she did the dance, everyone went fucking crazy. It's like being popular for something you unintended. But who cares? I'll play that game. You guys want to just... Yeah, you didn't know that? Oh! Because when I come on here, I did not know that.
So now when I come on here and say, I'm not going to say any names or anything, they know exactly who I'm talking about. Because they've been watching me creep on them for years. Shit.
Yeah, they're like, oh, Brian saw it.
He's looking. Brian saw it. But I also noticed some people that are creeping on our stories too, who don't like anything, who don't say anything, but they like it. And I will tell you this, I will give you just a little juicy drop here, Chrissy. They are celebrities.
There are certain celebrities that watch the commercial break stories with regularity and they don't ever say anything and they don't ever like us. But I'm just appreciating the fact that they viewed it. We must be in their top corner, you know what I'm saying? We must be in their top corner. My top corner is all the people I love talking shit about.
You're going to have to share those with me.
I will share them. I'll let you see exactly who's been creeping on this. I think you'll be surprised at who these people are. You'll be like, wow, really? They're watching the commercial break? Yes, they are. Probably just to make sure. Probably to confirm to their agent they in fact never want to come on the commercial break. Oder komm schon wieder. Wäre es jemand, der schon hier war?
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Chapter 5: Why is NextDoor content so entertaining?
Ich habe mal auf Instagram ein Advertisement gesehen. Und es war wie ein drei Minuten langes Advertisement. Es war ein Reel, in dem ich involviert wurde, aber es war ein gesponsertes Reel.
Und das gesponserte Reel zeigte einen jungen Mann, wahrscheinlich in seinen Zwanzigern, und er ging nach Türkei zu einem state-of-the-art-medizinischen Facilität, wo er in zwei Tagen alle Tests unter dem... Ich glaube, du und ich haben darüber gesprochen. Ja, wir haben das gemacht. Ich habe alle Tests unter dem Sonnenlicht gemacht, für etwa 450 US-Dollar.
Die ganze Reise kostete ungefähr 1.500 US-Dollar. Hotel, Flugzeug und die Tests und die Ergebnisse. Er hat sie sofort gemacht. Er hat die state-of-the-art Scanning, Blutdruck, all das Labwerk, alles gemacht, so schnell und so günstig. Und ich dachte mir, wow. Genau.
That might be worth a trip to Turkey, $1,400, because sometimes tests here in America, when you pay for them out of your pocket, like a heart scan or something like that, just one, one test can be more than $1,400. Oh, yeah, super expensive. Take a guess at how much my neck surgery cost, like gross amount.
50.
Higher. Okay. A hundred. Very close. Very close to a hundred thousand dollars. I was in and out in six hours. I got almost no additional medicines, like pain medication. I think I got an antibiotic shot, one shot of fentanyl afterwards.
36.000.
Das ist unglaublich. Ja, das ist unglaublich.
Hopefully their hands weren't greasy.
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Chapter 6: What are the latest trends in hair transplants?
Ich finde es großartig. Ich wirklich. Du bist ein dedicated, committed Fan und ich werde dir einen neuen schicken. Ich werde dir einen schicken. Wir haben einen Magneten davon, also schicke ich dir den Magneten davon, wenn du fragst. Lass uns wissen und wir werden sicherlich zurückkommen. Wir werden sicherlich einen neuen 21 EPM Sticker bekommen. Okay, well, congratulations on the food poisoning.
Thank you for calling me an idiot. And cheers to the brown stickers everywhere. Why don't we do this? Let's take a short break. And then I want to do something that apparently is very popular with our episode. I want to talk about Nextdoor, Chrissy. Got lots more Nextdoor posts. I've been saving for a rainy day. And today, my friends, there's a storm. So let's get on it. Right after this.
While you're at it. Maybe shoot us a text at 212-433-3TCB or leave us a voicemail spilling your guts and asking for advice. You can also check out our website tcbpodcast.com if you feel like perusing our catalog or if you're just bored. Now let's listen to some sponsors because they keep me paid.
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How do I bounce back from failure? So it got me thinking, why not just ask the people I aspire to the most? How do they actually do what they do? I'm so incredibly lucky to know some of the smartest minds out there and now I'm bringing their insights along with mine unfiltered directly to you.
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We got our Spotify wrapped. Yes, we did. Which was very surprising. Thank you, everybody who's listening on Spotify. You know, they didn't call us to, you know, have you done your personal Spotify wrap yet?
I did today, yeah.
Did anybody say thank you for listening to them? Do you know what I'm talking about?
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Chapter 7: What did Spotify Wrapped reveal about our podcast?
This is the kind of unprofessionalism that this generation has to all tasks and jobs.
What did they do? Go out to the car to inspect this person's car before they let them organize?
I thought the same thing when I read this. I thought to myself, who in the fuck is going to someone's car to look and see if they're organized? And by the way, they may not be organized because they're too busy organizing your fucking car, your fucking garage to do that. You're the one asking for help and now you're going to criticize someone else? Fuck you! Please close my dog gate.
This is my Christmas tree. Does anyone else think it's pretty?
Oh my God. Wow. Marlin. This guy's name is Marlin. Oh my gosh. I forgot about Marlin. Marlins wedding ring was found this morning. Please identify to claim. It's Marlins ring. His name is probably Marlin. Have you talked to Marlon? You're Marlon again? No, I got no updates there. I can't even say whether or not I've talked to him. I think I've thoroughly pissed that guy off. And his ex-lady.
Looking to hire someone to remove plants. Please tell me how you're gonna do that. Basically a one-time job. Well, thanks. I'm gonna write an essay about removing your plants. Um... Oh mein Gott. Okay.
Honestly, they've never used Google.
I know. This is why this is dangerous, I'm telling you. Anyone looking for some extra money? Got a job? Here's my phone number. What job is it that literally says looking to hire someone? Well, let's see what the comments are here. What kind of job? How old are you? Waren't you that guy looking for young adults to go on walks with? What? Let's look further into this guy.
Waren't you that guy looking... Oh, no shit. What? He says, I'm looking for someone to go on a walk with me, a boy or a girl, 17 years old to 21 years old, once a week. Whoa. Need landscaping work. He writes this about 20 times. That he needs landscaping work? Anybody know of a reasonably priced person that could walk me around looking for a younger person?
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