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The Best One Yet

🏠 “The Housing Pod” — Our 3 Best Stories on the Housing Market

Fri, 28 Feb 2025

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Our 3rd Bonus Pod during our Paternity Week is on 3 of our best pop-biz stories about the housing market from the last year.#1. Costco launched its 1st Costco apartment building… The solution to your rent may be Kirkland Condos.#2. A surprise cause of our housing crisis? Elevators… A US elevator costs 5x a Spanish one.#3. The fastest-growing city in America is a Boomer Boomtown… but that’s good for Millennials.Share this ep with your house-hunting buddy (or that one friend who can’t stop talking real estate).We’ll be back with our usual daily show next week, after Jack’s spent some time getting to know his new baby. But look out for more paternity pods from us dropping this week.And if you crave more business storytelling from us? Check out our weekly deepdive show: “The Best Idea Yet” — The untold origin stories of the products you’re obsessed with: Wondery.fm/TheBestIdeaYetLinks—-----------------------------------------------------Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet.GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/ SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod Anything else: https://tboypod.com/ Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It’s The Best Idea Yet.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Audio
Transcription

Chapter 1: What are the top three housing market stories?

1.089 - 18.917 Jack and Nick

This is Nick. This is Jack. And today's housing pod is the best one yet. Our top three stories about the housing market of the last year. Besties, Nick and Jack here. And if you're here in this episode, then Jack's baby just came. Jack's on paternity leave right now. I'm elbow deep in diapers, Nick. I know, I know. You're doing well.

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18.957 - 38.667 Jack and Nick

So all week long, we're dropping our best ones yet of the best one yet. And today's show, well, we've done one bonus pod on parenting. We've done one on innovation, but this one is on housing. So send this to a buddy who's trying to sell a house, trying to buy a house, someone who's renting a house. Or just complaining about their landlord. Jack, three stories for today's show. What do we got?

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38.767 - 58.375 Jack and Nick

For our first story, we're going back to September 24th, 2024. Costco was launching their first ever Costco apartment building. And the solution to your high rent, it may actually be Kirkland.com. condos. For our second story, we're going to July 23rd because a top cause of America's housing crisis may actually be our elevators.

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58.455 - 83.664 Jack and Nick

Because an American elevator costs five times more than a Spanish elevator. And our third and final story, we're going back to July 9th. The fastest growing city in America is a Texas retirement community, median age 73. But the real winner of boomer boomtowns is actually millennials. But yetis, before we hit that wonderful mix of roomy stories. Fantastic mix of stories, Jack.

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83.684 - 104.193 Jack and Nick

Do you rent, do you buy, or do you cry? Oh, the housing market right now. It looks like a typo. Mortgage rates are at 30-year highs. Home prices hit all-time highs every month, seemingly always. So home sales have fallen to the lowest level since your parents' kitchen had Dunkaroos. Ah, that era. They had better snacks and a better housing market.

104.213 - 104.514 Jack

They did.

104.654 - 123.933 Jack and Nick

In the 90s, you could buy like all of Tribeca for the price of today's latte. Today, you need a guarantor to rent a space for a scooter. It's ridiculous. It is ridiculous. In this economy, the housing market ain't moving. But on this podcast, we've explored the solutions. So if you want to understand why the housing market always feels so funky...

124.293 - 143.688 Jack and Nick

Or if you want to find hope in a new housing strategy. We got the lowdown on your future con. So kick back on your couch like Ellen plays. Because after this show, you're going to know more about the state of real estate than Barbara Corcoran. Or Blackstone. Or all the Oppenheim brothers. Yetis, email that super about the leaky faucet. Because we're hitting our three housing stories.

144.669 - 171.553 Nick

15 years before this song, two boys from the Northeast met in a dorm. They had an idea to cause a cultural storm. It's the best one yet, but the best is the norm. Jack Nick, that's it. I don't even think they need to practice. 50%, that's a fat tip. T-Boy City on your at list. If you know, you know, cause we ready to go. We can't wait no more, so just start the show. Start the show.

Chapter 2: How is Costco addressing the housing crisis?

730.347 - 752.0 Jack and Nick

Well, Jack, can we at least pause the elevator and press all the buttons for a moment? Looks like a Christmas tree. It does look like a Christmas tree. So Jack, what's the takeaway for all our buddies who are anyone riding an elevator? We have too many houses, not enough apartments, and elevators show why. Yetis, every year, our population grows faster than the number of new houses being built.

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752.16 - 769.368 Jack and Nick

In the past 20 years, we're actually 5 million housing units short to keep up with our growing population. Interesting thing, Bessies. Jack said housing units because people can live in a single-family house or in a multifamily apartment. And that's the issue. We have too many houses, not enough apartment buildings.

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769.588 - 789.58 Jack and Nick

Yep, the regulatory problems that make elevators crazy expensive also make apartment buildings crazy expensive. But single family homes, which only hold one family, not a bunch of families, single family homes have much less red tape and no elevator to go along with them. So what can we do about it? We can streamline regulations to let builders build apartment buildings for a lower cost.

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789.78 - 794.864 Jack and Nick

Until then, we've got too many houses, not enough apartments, and elevators show us why.

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798.607 - 826.136 Misha Brown

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826.396 - 833.779 Misha Brown

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834.019 - 839.32 Jack

Like, if I'm watching the dancing and I'm noticing the feet aren't touching the ground, there's something wrong with the movie.

839.6 - 856.484 Misha Brown

Find out what happens when massive hype turns into major fiasco. Enjoy The Big Flop on the Wondery app or wherever you get your podcasts. You can listen to The Big Flop early and ad-free on Wondery+. Get started with your free trial at wondery.com slash plus.

860.99 - 887.952 Jack and Nick

And our third and final story is from July 9th, 2024. Boomer Boomtowns. Let's hit it, Jack. The number one fastest growing city in America for three years straight is Georgetown, Texas. But it's filled with baby boomers. We're covering the phenomenon of baby boomer boomtowns and why they're actually good for zillennials too. You're gonna want to hear our takeaway. But first, Jack, one sec.

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