Shawn Meaike

So here's the funny thing. It's an interesting story. We did when we started. So we had our own mail warehouse that we worked with. that I had to deal with that guy, and it was pretty much our mail warehouse. As leads evolve, YouTube, IVR, all the stuff we did in social media, we did a lot of it. And then probably three years ago, it got to a point where I was like, wait a minute.

So here's the funny thing. It's an interesting story. We did when we started. So we had our own mail warehouse that we worked with. that I had to deal with that guy, and it was pretty much our mail warehouse. As leads evolve, YouTube, IVR, all the stuff we did in social media, we did a lot of it. And then probably three years ago, it got to a point where I was like, wait a minute.

I can teach you how to do the leads. I can show you how to do it. We pay you better comp anyway. We got crazy good bonuses. A little bit of a lot becomes a lot of money. We're doing great. You know what? Wherever you buy the leads from, you can buy them from. Matter of fact, we just wanted... Because for us... To manage, the lead gen business has changed so much. You understand?

I can teach you how to do the leads. I can show you how to do it. We pay you better comp anyway. We got crazy good bonuses. A little bit of a lot becomes a lot of money. We're doing great. You know what? Wherever you buy the leads from, you can buy them from. Matter of fact, we just wanted... Because for us... To manage, the lead gen business has changed so much. You understand?

I can teach you how to do the leads. I can show you how to do it. We pay you better comp anyway. We got crazy good bonuses. A little bit of a lot becomes a lot of money. We're doing great. You know what? Wherever you buy the leads from, you can buy them from. Matter of fact, we just wanted... Because for us... To manage, the lead gen business has changed so much. You understand?

100% of what I did when I started was direct mail. Yeah, it's all mail. That's all it was. And now with what we do, I mean, it's social media. It's where everything's in the lead. The acquisition is cheaper. The quality is really good. And then post-COVID, it's all virtual. You understand? We were 198% face-to-face.

100% of what I did when I started was direct mail. Yeah, it's all mail. That's all it was. And now with what we do, I mean, it's social media. It's where everything's in the lead. The acquisition is cheaper. The quality is really good. And then post-COVID, it's all virtual. You understand? We were 198% face-to-face.

100% of what I did when I started was direct mail. Yeah, it's all mail. That's all it was. And now with what we do, I mean, it's social media. It's where everything's in the lead. The acquisition is cheaper. The quality is really good. And then post-COVID, it's all virtual. You understand? We were 198% face-to-face.

98% Zoom. We went literally. So these guys are getting on the phone, getting on Zoom from their house, from an office, however many days a week, however many hours a week. But we literally, when COVID hit, I remember people like, what are you going to do? Well, we kept running appointments. We would bring our lawn chairs. Because people would say to me, what are you going to do?

98% Zoom. We went literally. So these guys are getting on the phone, getting on Zoom from their house, from an office, however many days a week, however many hours a week. But we literally, when COVID hit, I remember people like, what are you going to do? Well, we kept running appointments. We would bring our lawn chairs. Because people would say to me, what are you going to do?

98% Zoom. We went literally. So these guys are getting on the phone, getting on Zoom from their house, from an office, however many days a week, however many hours a week. But we literally, when COVID hit, I remember people like, what are you going to do? Well, we kept running appointments. We would bring our lawn chairs. Because people would say to me, what are you going to do?

I'm like, dude, I don't know. We have to be whatever, social distancing. How close are you to your clients anyway? Like, I sit down and talk to them. They're like, what do you do with your clients? Like, I don't get that close to them. We're not snuggling on the couch. Like winning a set on my lap, like they're there, I'm here, we're getting them insurance. So it, um, but yeah, so now it's funny.

I'm like, dude, I don't know. We have to be whatever, social distancing. How close are you to your clients anyway? Like, I sit down and talk to them. They're like, what do you do with your clients? Like, I don't get that close to them. We're not snuggling on the couch. Like winning a set on my lap, like they're there, I'm here, we're getting them insurance. So it, um, but yeah, so now it's funny.

I'm like, dude, I don't know. We have to be whatever, social distancing. How close are you to your clients anyway? Like, I sit down and talk to them. They're like, what do you do with your clients? Like, I don't get that close to them. We're not snuggling on the couch. Like winning a set on my lap, like they're there, I'm here, we're getting them insurance. So it, um, but yeah, so now it's funny.

We did integrate all that. We do have a great platform and it's funny. You talk about the tech, give you an idea of startups. We had a, um, man, we were so deficient technologically by the time we were three years in because we didn't anticipate having thousands and thousands of agents. So I remember when I was looking at like the infrastructure and had a guy come in and do a whole deal and,

We did integrate all that. We do have a great platform and it's funny. You talk about the tech, give you an idea of startups. We had a, um, man, we were so deficient technologically by the time we were three years in because we didn't anticipate having thousands and thousands of agents. So I remember when I was looking at like the infrastructure and had a guy come in and do a whole deal and,

We did integrate all that. We do have a great platform and it's funny. You talk about the tech, give you an idea of startups. We had a, um, man, we were so deficient technologically by the time we were three years in because we didn't anticipate having thousands and thousands of agents. So I remember when I was looking at like the infrastructure and had a guy come in and do a whole deal and,

And it's funny, one of the guys that works in my office that manages it said, what do you think it's going to cost us? I said, ah, a couple million. And come back and I'm like, it's like 7 million. You know what I mean? And it's funny because what people don't know about scale, and we've always been really aggressive, like your pirate ship analogy.

And it's funny, one of the guys that works in my office that manages it said, what do you think it's going to cost us? I said, ah, a couple million. And come back and I'm like, it's like 7 million. You know what I mean? And it's funny because what people don't know about scale, and we've always been really aggressive, like your pirate ship analogy.

And it's funny, one of the guys that works in my office that manages it said, what do you think it's going to cost us? I said, ah, a couple million. And come back and I'm like, it's like 7 million. You know what I mean? And it's funny because what people don't know about scale, and we've always been really aggressive, like your pirate ship analogy.