Jen Gottlieb
Appearances
Young and Profiting (YAP) with Hala Taha
Future-Proof Your Content and Business with AI | Presented by OpusClip | YAPCreator
You don't have to become an expert right away, but just familiarize yourself with it. And if it can help you create content and take that fear out of the way of not knowing what to say and not knowing what to write, it can really be an amazing sidekick for you.
Young and Profiting (YAP) with Hala Taha
Future-Proof Your Content and Business with AI | Presented by OpusClip | YAPCreator
Okay, let's talk about paid. Okay, paid versus earned. Earned is always the best. Always the best because it's earned media, right? They chose you to be on their platform. They chose you. So it's always going to be the most organic. It's always going to feel the best. It's always going to actually elevate your brand.
Young and Profiting (YAP) with Hala Taha
Future-Proof Your Content and Business with AI | Presented by OpusClip | YAPCreator
Some forms of paid media, you can actually tell it was paid and so that it can actually kind of make your brand look a little shitty. Excuse my language. It can do that. But here's the thing.
Young and Profiting (YAP) with Hala Taha
Future-Proof Your Content and Business with AI | Presented by OpusClip | YAPCreator
Sometimes, sometimes I have seen clients that have maybe done a paid sponsorship on a big show or strategically did some paid media where they were prepared to amplify it in a way that was going to create more credibility, influence, and authority in a big way. So as long as you know that you're going to, like, let's say you do a paid sponsorship, you've got a product.
Young and Profiting (YAP) with Hala Taha
Future-Proof Your Content and Business with AI | Presented by OpusClip | YAPCreator
Let's say it's a food product. And I know that the Today Show, Good Morning America, sometimes they'll have sponsors. I know that I think some of the other daytime shows like Drew Barrymore, like you can pay to get your product on that show. So if you go into it, not like, okay, all the people on the show are going to watch and see it. That's amazing.
Young and Profiting (YAP) with Hala Taha
Future-Proof Your Content and Business with AI | Presented by OpusClip | YAPCreator
But how am I going to take this actual segment, this clip that I have, or this photo of me and my brand on the show? and amplify it, send it out in emails, put it on my website, make 85,000 reels out of it, make an entire podcast out of it, use AI to take the actual content, repurpose the transcript of the entire interview and make so many posts and tweets and threads.
Young and Profiting (YAP) with Hala Taha
Future-Proof Your Content and Business with AI | Presented by OpusClip | YAPCreator
You can take one segment and you can make a year's worth of content out of that one segment. If you do it that way, I don't care what you do, if you pay or if it's earned, obviously it's always better earned, but it's what you do with it that counts.
Young and Profiting (YAP) with Hala Taha
Future-Proof Your Content and Business with AI | Presented by OpusClip | YAPCreator
Yeah, it's so cool. So Hala, have you started playing with it at all yet? Of course.
Young and Profiting (YAP) with Hala Taha
Future-Proof Your Content and Business with AI | Presented by OpusClip | YAPCreator
Yes, we've been doing that too. So there's so much. It's a little overwhelming at how much and how fast it's happening. But there is so many amazing tools out there right now, even just using ChatGPT. Forget all the hundreds, thousands of tools that there are to generate voice, generate images, repurpose content, generate video. There's so many tools. But really, ChatGPT alone can help you create
Young and Profiting (YAP) with Hala Taha
Future-Proof Your Content and Business with AI | Presented by OpusClip | YAPCreator
so much content at scale. So for people, and the biggest excuse that I hear that people give me on a regular basis as to why they're not posting and why they're not sharing is because they don't know what to say. They don't have any ideas. They don't know what to talk about. I'm like, you no longer have that issue. You no longer have that issue because you have ChachiBD4.
Young and Profiting (YAP) with Hala Taha
Future-Proof Your Content and Business with AI | Presented by OpusClip | YAPCreator
And you can literally just go in there and have it act as your personal content creator assistant. And it doesn't mean that it needs to write all of your stuff for you, but you can have it as your assistant, help you come up with ideas. help you come up with podcast ideas, names of episodes, different posts that you can do.
Young and Profiting (YAP) with Hala Taha
Future-Proof Your Content and Business with AI | Presented by OpusClip | YAPCreator
We use all kinds of different apps to crop our videos and make our reels and give us scripts for YouTube videos and YouTube ads and Facebook ads. The opportunities are endless. So we're doing actually monthly challenges where we're teaching just beginner beginners how to understand these technologies so they can slowly start to implement them into our business because we're still early.
Young and Profiting (YAP) with Hala Taha
Future-Proof Your Content and Business with AI | Presented by OpusClip | YAPCreator
The most of the world still doesn't understand this or know how to use it. And so if you could just get on board early, your business is going to skyrocket way faster than all the other ones that are going to eventually have to get on board because it's not going anywhere. In fact, the CEO of Google, did you hear this? Said that AI is more profound than fire and electricity. Wow.
Young and Profiting (YAP) with Hala Taha
Future-Proof Your Content and Business with AI | Presented by OpusClip | YAPCreator
So it's pretty awesome. I get that it's scary for some people, but also what's really important to remember is that AI is not necessarily going to take your job. However, maybe somebody that understands and knows how to use AI might. So it's important for everyone to start just learning, just playing. All you got to do is start playing with it.
Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Future-Proof Your Content and Business with AI | Presented by OpusClip | YAPCreator
Okay, let's talk about paid. Okay, paid versus earned. Earned is always the best. Always the best because it's earned media, right? They chose you to be on their platform. They chose you. So it's always going to be the most organic. It's always going to feel the best. It's always going to actually elevate your brand.
Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Future-Proof Your Content and Business with AI | Presented by OpusClip | YAPCreator
Some forms of paid media, you can actually tell it was paid and so that it can actually kind of make your brand look a little shitty. Excuse my language. It can do that, but... Here's the thing.
Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Future-Proof Your Content and Business with AI | Presented by OpusClip | YAPCreator
Sometimes, sometimes I have seen clients that have maybe done a paid sponsorship on a big show or strategically did some paid media where they were prepared to amplify it in a way that was going to create more credibility, influence and authority in a big way. So as long as you know that you're going to like, let's say you do a paid sponsorship, you've got a product. Let's say it's a food product.
Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Future-Proof Your Content and Business with AI | Presented by OpusClip | YAPCreator
And I know that the Today Show, Good Morning America, sometimes they'll have sponsors. I know that I think some of the other daytime shows like Drew Barrymore, like you can pay to get your product on that show. So if you go into it, not like, okay, all the people on the show are gonna watch and see it, that's amazing.
Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Future-Proof Your Content and Business with AI | Presented by OpusClip | YAPCreator
But how am I gonna take this actual segment, this clip that I have, or this photo of me and my brand on the show and amplify it, send it out in emails, put it on my website, make 85,000 reels out of it, make an entire podcast out of it, use AI to take the actual content, repurpose the transcript of the entire interview and make so many posts and tweets and threads.
Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Future-Proof Your Content and Business with AI | Presented by OpusClip | YAPCreator
You could take one segment and you could make a year's worth of content out of that one segment. If you do it that way, I don't care what you do, if you pay or if it's earned, obviously it's always better earned, but it's what you do with it that counts.
Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Future-Proof Your Content and Business with AI | Presented by OpusClip | YAPCreator
Yeah, it's so cool. So Hala, have you started playing with it at all yet? Of course.
Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Future-Proof Your Content and Business with AI | Presented by OpusClip | YAPCreator
Yes, we've been doing that too. So there's so much. It's a little overwhelming at how much and how fast it's happening. But there is so many amazing tools out there right now, even just using ChatGPT. Forget all the hundreds, thousands of tools that there are to generate voice, generate images, repurpose content, generate video. There's so many tools. But really, ChatGPT alone can help you create
Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Future-Proof Your Content and Business with AI | Presented by OpusClip | YAPCreator
so much content at scale. So for people, and the biggest excuse that I hear that people give me on a regular basis as to why they're not posting and why they're not sharing is because they don't know what to say. They don't have any ideas. They don't know what to talk about. I'm like, you no longer have that issue. You no longer have that issue because you have ChachiBD4.
Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Future-Proof Your Content and Business with AI | Presented by OpusClip | YAPCreator
And you can literally just go in there and have it act as your personal content creator assistant. And it doesn't mean that it needs to write all of your stuff for you, but you can have it as your assistant, help you come up with ideas, help you come up with podcast ideas, names of episodes, different posts that you can do.
Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Future-Proof Your Content and Business with AI | Presented by OpusClip | YAPCreator
We use all kinds of different apps to crop our videos and make our reels and give us scripts for YouTube videos and YouTube ads and Facebook ads. The opportunities are endless. So we're doing actually monthly challenges where we're teaching just beginner beginners how to understand these technologies so they can slowly start to implement them into our business because we're still early.
Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Future-Proof Your Content and Business with AI | Presented by OpusClip | YAPCreator
The most of the world still doesn't understand this or know how to use it. And so if you could just get on board early, your business is going to skyrocket way faster than all the other ones that are going to eventually have to get on board because it's not going anywhere. In fact, the CEO of Google, did you hear this? Said that AI is more profound than fire and electricity. Wow.
Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Future-Proof Your Content and Business with AI | Presented by OpusClip | YAPCreator
So it's pretty awesome. I get that it's scary for some people, but also what's really important to remember is that AI is not necessarily going to take your job. However, maybe somebody that understands and knows how to use AI might. So it's important for everyone to start just learning, just playing. All you gotta do is start playing with it.
Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
Future-Proof Your Content and Business with AI | Presented by OpusClip | YAPCreator
You don't have to become an expert right away, but just familiarize yourself with it. And if it can help you create content and take that fear out of the way of not knowing what to say and not knowing what to write, it can really be an amazing sidekick for you.