Emma Grede

Fashion designer. Fashion designer. Straight away, yeah. Fashion designer. And why would you have said that? I was obsessed. Well, you've got to remember, you know, I was born in 82. And in the early 90s in England, it was like the glory days of fashion. You know, you had all of those...

Fashion designer. Fashion designer. Straight away, yeah. Fashion designer. And why would you have said that? I was obsessed. Well, you've got to remember, you know, I was born in 82. And in the early 90s in England, it was like the glory days of fashion. You know, you had all of those...

supermodels, the Kates and the Naomi's and, you know, amazing designers, McQueen and Galliano and the British kind of art scene and the, you know, British music scene. It was just an amazing time in England. But to me, fashion was this means of escape. It was this fantasy industry. I didn't know anyone that worked in fashion, which is so crazy.

supermodels, the Kates and the Naomi's and, you know, amazing designers, McQueen and Galliano and the British kind of art scene and the, you know, British music scene. It was just an amazing time in England. But to me, fashion was this means of escape. It was this fantasy industry. I didn't know anyone that worked in fashion, which is so crazy.

My grandma worked in a bra factory, which I laugh about all the time now, thinking about how many bras I make. But that was, like, as close as anything I knew, like, anyone that had worked in, like, the apparel business. I certainly didn't understand the idea of entrepreneurialism, having your own business. To me, it was just a fantasy. Like, I'm here in Plastow. It's shit.

My grandma worked in a bra factory, which I laugh about all the time now, thinking about how many bras I make. But that was, like, as close as anything I knew, like, anyone that had worked in, like, the apparel business. I certainly didn't understand the idea of entrepreneurialism, having your own business. To me, it was just a fantasy. Like, I'm here in Plastow. It's shit.

How do I get away from it? And, you know, to me, it was like, it's almost like the movies. It could have just as well been Hollywood. It was like... That's over there. It's beautiful. It's glamorous. Wouldn't that be fantastic to be part of that somehow?

How do I get away from it? And, you know, to me, it was like, it's almost like the movies. It could have just as well been Hollywood. It was like... That's over there. It's beautiful. It's glamorous. Wouldn't that be fantastic to be part of that somehow?

Like... Like... best friend, like the best thing ever. I mean, you know, we worshipped money. We worshipped money. We worshipped what money could bring. We worshipped the material stuff that you could get for having the money. It was all about the car and the bag and the thing and the thing. That was it.

Like... Like... best friend, like the best thing ever. I mean, you know, we worshipped money. We worshipped money. We worshipped what money could bring. We worshipped the material stuff that you could get for having the money. It was all about the car and the bag and the thing and the thing. That was it.

None of it around. Absolutely none. I mean, I knew people that had money, but they were kind of over there doing their thing. They were not part of my thing. But it was so obvious to me when I was a kid that money was something that I needed to find. So in my head, that was always like playing out in my mind of like, how do I get away from from that being my reality.

None of it around. Absolutely none. I mean, I knew people that had money, but they were kind of over there doing their thing. They were not part of my thing. But it was so obvious to me when I was a kid that money was something that I needed to find. So in my head, that was always like playing out in my mind of like, how do I get away from from that being my reality.

And I've, you know, I wanted to leave where I was. You know, I wanted to be, I used to have this like vision and I would draw this fireplace and this beautiful Christmas tree and this credenza. And I would, you know, and I'd imagine like that's the house of my dreams. And it's so, you're going to think I'm insane. But years later, the first, so I had Grey on December 20th.

And I've, you know, I wanted to leave where I was. You know, I wanted to be, I used to have this like vision and I would draw this fireplace and this beautiful Christmas tree and this credenza. And I would, you know, and I'd imagine like that's the house of my dreams. And it's so, you're going to think I'm insane. But years later, the first, so I had Grey on December 20th.

And got him back home, sat down with my baby in my living room for the first time and literally burst into tears. And my husband was like, oh, my God, isn't it like amazing? We've got this baby. And I was like, no, it's amazing. I drew this scene. This is the scene that I drew my whole childhood and had this beautiful townhouse in Clerkenwell.

And got him back home, sat down with my baby in my living room for the first time and literally burst into tears. And my husband was like, oh, my God, isn't it like amazing? We've got this baby. And I was like, no, it's amazing. I drew this scene. This is the scene that I drew my whole childhood and had this beautiful townhouse in Clerkenwell.

And it was like the window and the credenza and the Christmas tree. And I was like, I did it. And I will never forget the moment. It almost eclipsed having the baby. I was like, this is insane. Like, I visualised it. I made that happen. I've drawn this 500 times and here it is and here I am.

And it was like the window and the credenza and the Christmas tree. And I was like, I did it. And I will never forget the moment. It almost eclipsed having the baby. I was like, this is insane. Like, I visualised it. I made that happen. I've drawn this 500 times and here it is and here I am.

Yeah, yeah, of course we do. Well, first of all, I wouldn't tell them to draw it because that's just not me. That wouldn't be part of what I would say. Absolutely not. I think that certainly in this space of, like, you know... mindset, manifestation, visualization. There's a lot of toxic positivity around here for women. And what you need to do is like get to work.

Yeah, yeah, of course we do. Well, first of all, I wouldn't tell them to draw it because that's just not me. That wouldn't be part of what I would say. Absolutely not. I think that certainly in this space of, like, you know... mindset, manifestation, visualization. There's a lot of toxic positivity around here for women. And what you need to do is like get to work.