Aunt Vovi
👤 PersonAppearances Over Time
Podcast Appearances
Toy smarter, not harder. Yeah. ToySmart was an online toy retailer that crashed when the dot-com bubble burst. As part of their bankruptcy filings, the company announced its intention to sell off the names and contact information of its customers. Those lists could be valuable to other companies trying to find their own new customers.
Toy smarter, not harder. Yeah. ToySmart was an online toy retailer that crashed when the dot-com bubble burst. As part of their bankruptcy filings, the company announced its intention to sell off the names and contact information of its customers. Those lists could be valuable to other companies trying to find their own new customers.
In light of those red flags, the Federal Trade Commission, which is one of the main consumer protection agencies, they sued to block the proposed sale of that data. They said that ToySmart was breaking their privacy policy and engaging in a deceptive business practice.
In light of those red flags, the Federal Trade Commission, which is one of the main consumer protection agencies, they sued to block the proposed sale of that data. They said that ToySmart was breaking their privacy policy and engaging in a deceptive business practice.
In light of those red flags, the Federal Trade Commission, which is one of the main consumer protection agencies, they sued to block the proposed sale of that data. They said that ToySmart was breaking their privacy policy and engaging in a deceptive business practice.
The FTC did want bankrupt companies to be able to maximize their value, but they also didn't want customers to suffer too much harm by letting ToySmart break their data privacy promise.
The FTC did want bankrupt companies to be able to maximize their value, but they also didn't want customers to suffer too much harm by letting ToySmart break their data privacy promise.
The FTC did want bankrupt companies to be able to maximize their value, but they also didn't want customers to suffer too much harm by letting ToySmart break their data privacy promise.
Condition number two was that ToySmart was only allowed to sell the data to a company in a related industry that agreed to uphold the terms of the original privacy policy. This is what the FTC called a qualified buyer.
Condition number two was that ToySmart was only allowed to sell the data to a company in a related industry that agreed to uphold the terms of the original privacy policy. This is what the FTC called a qualified buyer.
Condition number two was that ToySmart was only allowed to sell the data to a company in a related industry that agreed to uphold the terms of the original privacy policy. This is what the FTC called a qualified buyer.
The thinking was customers had given up their data in order to improve their toy buying experience, so they shouldn't have to worry about how it might be used by some other kind of company.
The thinking was customers had given up their data in order to improve their toy buying experience, so they shouldn't have to worry about how it might be used by some other kind of company.
The thinking was customers had given up their data in order to improve their toy buying experience, so they shouldn't have to worry about how it might be used by some other kind of company.
So in the case of 23andMe, the question of whether or not the company is allowed to sell my Aunt Vovey's genome is much clearer. In the years after ToySmart, it became a pretty standard practice for companies to reserve the right to sell customer data in case of bankruptcy. And that language was right in the privacy policy that Vovey kind of ignored when she signed up.
So in the case of 23andMe, the question of whether or not the company is allowed to sell my Aunt Vovey's genome is much clearer. In the years after ToySmart, it became a pretty standard practice for companies to reserve the right to sell customer data in case of bankruptcy. And that language was right in the privacy policy that Vovey kind of ignored when she signed up.
So in the case of 23andMe, the question of whether or not the company is allowed to sell my Aunt Vovey's genome is much clearer. In the years after ToySmart, it became a pretty standard practice for companies to reserve the right to sell customer data in case of bankruptcy. And that language was right in the privacy policy that Vovey kind of ignored when she signed up.
Now, consumers are not generally invited to the bankruptcy negotiating table, so Aunt Vovey won't be getting a seat here. But Laura says often there is a dedicated person tasked by the bankruptcy court with advocating on behalf of consumers' privacy rights.
Now, consumers are not generally invited to the bankruptcy negotiating table, so Aunt Vovey won't be getting a seat here. But Laura says often there is a dedicated person tasked by the bankruptcy court with advocating on behalf of consumers' privacy rights.
Now, consumers are not generally invited to the bankruptcy negotiating table, so Aunt Vovey won't be getting a seat here. But Laura says often there is a dedicated person tasked by the bankruptcy court with advocating on behalf of consumers' privacy rights.