The Ultimate Human with Gary Brecka
135. Lauryn & Michael Bosstick: The Unfiltered Truth About Running a Business With Your Spouse
Tue, 28 Jan 2025
Building a business is hard. Building it with your spouse is supposedly impossible. Yet, Lauryn and Michael Bosstick turned their 12-year-old playground romance into a successful digital media empire, The Skinny Confidential, that proves love and business can be a winning combination. In this episode, this power couple shares the unfiltered truth about working together, and how they have carried on their shared vision not only to their audiences, but also to their children. What could you build if you stopped seeing your relationship as a business liability, and started seeing it as your secret weapon? Join Gary Brecka’s FREE 3-Day Morning Routine Challenge! 🗓️ LIVE February 19-21 👉 Sign up now: https://bit.ly/4gaZ8DK Gain exclusive access to Gary Brecka’s proven wellness protocols: https://bit.ly/4ai0Xwg Connect with Lauryn & Michael Bosstick: Get Lauryn Bosstick’s book, “The Skinny Confidential: A Babe’s Sexy, Sassy Fitness and Lifestyle Guide”: https://amzn.to/3EeTceG Listen to "The Skinny Confidential Him & Her Podcast" on all your favorite platforms! Spotify: https://bit.ly/4h6HKjQ Apple Podcasts: https://bit.ly/4hdzwq6 Website: https://bit.ly/40xOwrU YouTube: https://bit.ly/40rf9Pa Instagram: https://bit.ly/40Ny4Fk TikTok: https://bit.ly/3CoKPwG Facebook: https://bit.ly/40CjEGy X.com: https://bit.ly/4hAbPIf LinkedIn: https://bit.ly/4gfesOO Thank you to our partners: BODY HEALTH - USE CODE “ULTIMATE20” FOR 20% OFF: http://bit.ly/4e5IjsV BAJA GOLD - USE CODE "ULTIMATE10" FOR 10% OFF: https://bit.ly/3WSBqUa EIGHT SLEEP - SAVE $350 ON THE POD 4 ULTRA WITH CODE “GARY”: https://bit.ly/3WkLd6E STRENGTH TRAINING EQUIPMENT - THE ULTIMATE HUMAN: https://bit.ly/3zYwtSl COLD LIFE - THE ULTIMATE HUMAN PLUNGE: https://bit.ly/4eULUKp WHOOP - GET 1 FREE MONTH WHEN YOU JOIN!: https://bit.ly/3VQ0nzW MASA CHIPS - GET 20% OFF YOUR FIRST $50+ ORDER: https://bit.ly/40LVY4y PARKER PASTURES - PREMIUM GRASS-FED MEATS: https://bit.ly/4hHcbhc AION - USE CODE “ULTIMATE10” FOR 10% OFF: https://bit.ly/4h6KHAD VANDY - USE CODE “ULTIMATE20” FOR 20% OFF: https://bit.ly/49Qr7WE HAPBEE - FEEL BETTER & PERFORM AT YOUR BEST: https://bit.ly/4a6glfo Connect with Gary Brecka: Instagram: https://bit.ly/3RPpnFs YouTube: https://bit.ly/3RPQYX8 TikTok: https://bit.ly/4coJ8fo X.com: https://bit.ly/3Opc8tf Facebook: https://bit.ly/464VA1H Website: https://bit.ly/4eLDbdU Merch: https://bit.ly/4aBpOM1 Newsletter: https://bit.ly/47ejrws Ask Gary: https://bit.ly/3PEAJuG Timestamps: 00:00 Intro of Show 02:44 Working Together as a Couple 06:03 Lauryn and Michael’s Back Story 09:20 How The Skinny Confidential Started 13:35 Pursuing the Podcast and Having Micro-Mentors Despite the Naysayers 20:27 How to Build a Genuine Community 23:03 Providing Value, Not Marketing 28:00 Practical Wellness Tips 31:42 Working with the Big Names in the Industry Takes Persistence and Patience 34:05 Having a Shared Vision Without Competing 43:30 Gary and Sage Meeting the King of Bahrain 47:05 Business and Podcast Morphing into the Health and Wellness Field 56:23 Influencing Their Children with Being Healthy 1:04:59 Advice for Couples Starting a Business 1:11:50 Final Question: What does it mean to you to be an “Ultimate Human?” The Ultimate Human with Gary Brecka Podcast is for general informational purposes only and does not constitute the practice of medicine, nursing or other professional health care services, including the giving of medical advice, and no doctor/patient relationship is formed. The use of information on this podcast or materials linked from this podcast is at the user’s own risk. The Content of this podcast is not intended to be a substitute for professional medical advice, diagnosis, or treatment. Users should not disregard or delay in obtaining medical advice for any medical condition they may have and should seek the assistance of their health care professionals for any such conditions. Learn more about your ad choices. Visit megaphone.fm/adchoices
Chapter 1: What are the challenges of working together as a couple?
You guys have become major influencers in the wellness space. I feel like you guys have given a lot of practical advice.
I'm not a human biologist and because I'm not a doctor, I should stop talking because I don't have the credentials.
I mean, look, I don't have the credentials either. I'm not a physician. That's the biggest attack that I get.
I would say you have the credentials. We have a lot of different health professionals on and having you on was really interesting. The nutrient deficient part is not talked about enough and I've never had someone come on the show and talk about it like you. That's my next layer of what I'm doing. What nutrients am I missing and how can I figure that out?
Chapter 2: How did Lauryn and Michael start their business journey?
Your journey didn't start as a health and wellness journey. A large part of it has morphed into a health and wellness journey. What were some of the tipping points for you?
One, we want to be an example to each other. But two, for our kids, there's a journey where we realize we are not the healthiest versions of ourselves. We're not doing the things that we should be doing. And we have access to people like yourself and others that are sharing this information. Why not implement it at a greater level and be an example? Stop being the tugboat and be the lighthouse.
12.
Chapter 3: What led to the creation of The Skinny Confidential?
Your advice to couples starting a business and going into business together.
You want to have bad health problems and bad financial outcomes? Pick the wrong woman. If you run a business with anyone.
Hey guys, welcome back to the Ultimate Human Podcast. I'm your host, human biologist, Gary Brekker, where we go down the road of everything anti-aging, longevity, biohacking, and everything in between. And as you just heard, I have some very special guests on the podcast today. Actually, I'm a very special guest on their podcast, which has turned into my podcast. That's perfect.
The next time I expect to be in your hyperbaric chamber, though.
Oh, I can't wait. So welcome to the podcast, Lauren and Michael Bostic.
Thank you for doing this and making the trip.
Yeah, I'm really pumped that we came here, man. And like the energy is so good in here and you guys have a great studio. And I'm so psyched. I'm sad because my wife Sage should have been with me because she was actually the one that turned me on to you guys. Hi Sage. Hi Sage. Hi Sage.
We want you and Sage to come back on our show and do a him and her situation.
We'll do another one.
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Chapter 4: How do Lauryn and Michael build a genuine community?
It's the most challenging thing ever. And you really have to know what you're signing up for. But I always say this, it's the most rewarding thing at the same time. And I think it can be simultaneously two things, but it is challenging.
yeah I agree with you it's like if you said would you do it all over again I kind of have to like think about it right yeah give me a few nights if you said are you happy that you did it I'm like I'm absolutely happy that we did it yes you know what I find like to be more problematic in a relationship is sometimes like you'll go to
dinner with couples will say like i don't want to talk about business at this specific time or these are the times when you can approach with these things or not i think both of our personalities are so type a like we we want to be able to talk about all of it all the time like you know sometimes we're not talking about the business obviously but i would find it to be very restrictive to not talk about something we're so passionate about like all the time with our together you know what i mean yeah i agree but you know there's a notion that you can separate business from your personal life and we found that to be completely false right i mean if you have a
Great day at the office. You have a great day at home. You have a really crappy day at the office.
I think, though, with what all three of us do, and I would imagine Sage is like this, too. I think. with everything we do, we're constantly working in wellness and relationship. It's like, even, even in the morning when you're doing your morning routine, you integrate work into it by meditating on the work.
Like it kind of all never shuts off when you're an entrepreneur, you kind of learn to meld it together. And you said on our show, you said, when I am traveling, I still bring the breath work. I still, you still bring certain tools.
yeah with you and i think you do that with we kind of mix all the things together and make it all work for us throughout the day yeah because you you come from not very similar backgrounds i mean i saw i saw you guys on ed mylett's podcast i know he's been on yours a bunch of times he's a huge fan of ed mylett um there was a story that he told uh from stage one time and it just resonated so much with me it was about his father that was there was an alcoholic
and the question he kept asking him as a child. And he kept asking his dad if he was ever gonna drink again. And his dad said, I don't know, son, but I know I'm not gonna drink for one more day. And of all the stories he's told, that one stuck with me the most because it's such a metaphor for life to start thinking about things and I think too often we think way too far down the road.
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Chapter 5: What practical wellness tips do they suggest?
Where is this gonna end up? And we're way too far down the road. Instead of just thinking about what's right in front of us and just trying to get through the day. And I know that health is just a sequence of habits and being consistent. But people that are really obese think, I'm never gonna look like that guy, so I'm not gonna try.
Well, you might not look like that tomorrow, but if you did these small things every day, you could get there. But what was interesting about the podcast that I thought when he was interviewing you guys was not only that you guys met at such a young age, but you were a bartender. You were kind of a serial entrepreneur.
And now you have this amazing podcast and I would call you, you know, very impactful influencers. I mean, I sometimes don't like to use the term influencer, but I think you guys have built an amazing community.
And can you talk a little bit about the journey from, for my audience that doesn't know you, from bartender to really building this community, not just being an influencer, but the community you guys built together?
Michael and I met when we were 12 on the playground.
I thought she was a substitute teacher. Fully developed. She was fully developed and you were small, right? I was 12 years old, Gary. I hadn't even hit puberty, I don't think.
And we we sort of like had this like chemistry at 12 years old, which is wild to look back on. It was really intense chemistry, not just romance, but also just friendship. And we dated from 12 to 15 and separated when our separate ways, but always kept in touch and kind of maintain that chemistry.
and one of those things in high school where you know we were never together and we would always like we'd be with other people but then there'd be like that one random night at a high school party we'd both be at the same place and then yeah something would happen again and then we'd not see each other it was always a string of connection but i mean the chances that you guys didn't go to different towns we did we did oh we did we left no i left his ass i made him chase me for like nine years good for you
No, no, no, he had to work for it. I went to the Harvard of the Desert, the University of Arizona.
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Chapter 6: How do they manage business and personal life?
yeah so so we got back together and we i was a bartender and michael was like you said doing all different kinds of endeavors i was just i was one of i i've always worked for myself and i was trying all these different things serial entrepreneur yeah i was like in aviation at one point i was in real estate at one point i had an agency i was just always trying different things some successful some not successful but always working for myself hmm
started bartending, decided to launch the blog, The Skinny Confidential, while I was going to San Diego State. There was always something missing for me. And what I've realized now is I was missing the entrepreneur piece. Yeah. No one like there wasn't like a class or something at this time. There was nothing that could tell me like you're an entrepreneur.
But you felt it.
I felt it, but I didn't know what it was. I don't know how to articulate it because there's this before Instagram. I had no idea. And so I was like, what if I took what these sororities are doing and put it online? Because they're charging $800 a month. What if I could do this online? What if I could do it for free? And what if I didn't just make it about me?
What if I made it about other people's morning routines and tips and tricks? 14 years ago, I launched the blog. Again, no Instagram. It didn't exist.
Yeah, that's just blogs. That's all you have.
Just blogs. And it launched as like a resource, Skinny Confidential. And now 14 years later.
How did it get out there?
How did people start following it? I think that it was different. I think that it was disruptive. I started talking about Botox and boob implants and health and wellness and supermodels and all these different things. Whereas at the time, it was just one person blogging about their nail polish or their dress they were wearing.
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Chapter 7: What advice do they have for couples starting a business?
But you talked about a night when you were bartending and an older, very successful gentleman came in. And I think he was sort of passing some judgment on you. And he's like, hey, what are you going to do with your life? And you brought up the fact that you wanted to start this blog. And he laughed in your face and told you you can never make any money doing that. And at the time...
you know, as a bartender, you got this real, I forget the business that you said he started, but he was a very successful guy, very prominent.
The inventor, one of the inventors of the airbag.
Okay. So the inventor of the airbag, right? So, um, so you couldn't have had a lot of people around you saying, this is how you do it. This is the path that you take. Like you didn't have like mentors, like sort of laying out the pathway for you. Like, like a lot of people do now.
And I think especially for women, I mean, and, and then you bring your idea up and you share it with somebody who, you know, you know, you probably respect because he successful as the older guy and he actually just trashes your idea. And I want to go back to that moment because you didn't start with a lot of mentorship or a lot of guidance.
It's not like you had a parent that was, you know, braised the trail for you with their business and you took this business over. You sort of just saw this opportunity, went out and took it. I want to get back to where you grew it into the podcast and when you started to come together as a couple.
But I want to talk a little bit about why you decided not to quit at that time, why you didn't take that advice.
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Chapter 8: What does it mean to be an 'Ultimate Human'?
It's funny, I look back on the bartending and I remember using it to my advantage. Meaning I was in this bar where there was all these very rich, successful men and I used it as a moment to multitask. So yes, I was making money and building my blog on the side, but I also was using all of these guys in the bar as like, I'd get advice from this guy.
And then this guy, I had another guy friend that was there that was like, you can't lead with your looks. You need to have like an actual tangible business. And then I had this airbag guy giving me his advice. And I sort of, when you say I didn't have mentors, weirdly enough, looking back, I had all these little micro mentors.
And then I also at the same time was like learning to multitask, make drinks, be on stage. When you're a bartender, you're on stage. You better bet your ass that if you're giving the guy at the end not enough attention, he's not going to tip as well. So I'm learning how to manage all these men that are successful and make sure I'm getting the tips I need to get while also picking up.
experience from them and advice and so i think if you're in a spot right now like i was when i was bartending instead of thinking i have nothing and i don't i don't know what i can do use the environment to your advantage and see how you can work it because truly i learned more bartending and being on stage as a bartender than i learned in college yeah and i can honestly say that i went for four years and i learned so many skills multitasking
learning about different people, listening. That's a good one. Listening. Reading people's energy. What do they need? And I just think that the mentors is in the micro moments. And so that moment right there to me with that guy who told me I'm never going to make money blogging was a moment that actually is pivotal because it propelled me to sort of almost prove him wrong.
Not just him, but like that energy wrong.
Right.
And I think that I knew that I needed to find a way out of there and make my own money and forge independence. So the bartending to me, I always say this to people, it's a great way to build a business. Because I would go at night and then during the day I would build the business.
So when people are like, I can't, I work nine to five, my advice is stop working nine to five, go get a bartending job and do what you want to do on the side and do your side hustle and work towards that. There's a lot of ways to get creative. I think a really important... way to be when you're starting a business is to be resourceful.
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