
The Russell Brunson Show
Day with Dan Kennedy: Waiting For The Radical To Arrive (1 of 2)
Mon, 30 Dec 2024
In this episode of the Marketing Secrets podcast, I’m taking you back to one of my most transformative conversations with Dan Kennedy during our last VIP Day event. As we approach the final Funnel Hacking Live, this episode is part one of a special two-part series revisiting that iconic day. Dan’s insights during this interview inspired this year’s Funnel Hacking Live theme: "Waiting for the Radical to Arrive." Together, we discuss the elements of success, the courage to challenge industry norms, and the power of standing out as a true innovator. Throughout this conversation, Dan and I delve into timeless lessons for entrepreneurs and marketers. From identifying and fixing broken systems to understanding the psychology of success, we uncover strategies that can elevate your business. Dan shares his expertise on how leaders who dare to break away from dogma become magnetic forces, attracting those seeking real change. This episode provides not just insights but also a glimpse into the brilliance you can expect at Funnel Hacking Live’s exclusive pre-event, Day With Dan. Key Highlights: The Success System That Never Fails: How to create systems that work and why fixing broken ones is critical. Questioning the Norm: The power of challenging established dogmas and finding new paths to success. Embracing the Radical Role: How stepping up as the radical inspires loyalty and trust among your audience. Lessons from Legends: The principles Dan learned from figures like Earl Nightingale and W. Clement Stone. Transforming Systems: Practical examples of turning struggling businesses into thriving operations. This two-part series is packed with invaluable advice for entrepreneurs ready to disrupt the norm and become the radical their audience is waiting for. Make sure to listen and prepare for part two, where we dive even deeper into Dan’s transformative strategies! Special thanks to our sponsors: Northwest Registered Agent: Go to northwestregisteredagent.com/marketingsecrets to start your business with Northwest Registered Agent. LinkedIn Marketing Solutions: Get a $100 credit on your next campaign at LinkedIn.com/CLICKS Rocket Money: Cancel unwanted subscriptions and reach your financial goals faster at RocketMoney.com/RUSSELL Indeed: Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/clicks Learn more about your ad choices. Visit megaphone.fm/adchoices
Chapter 1: What is the significance of Funnel Hacking Live?
what's up everybody this is russell brunson welcome to the end of the year to um a whole bunch of crazy things uh at the time i'm recording this like 40 days to funnel hacking live which is insane and i know that so many of you guys are coming to hang out with us this is going to be it's the last one number 10 the last big show and uh lums me is may or may not know though is the day before funnel hacking live we're doing this special vip day with dan kennedy day uh which is going to be insane um the only way to get to it is to upgrade your ticket so
Chapter 2: How can upgrading to VIP enhance your experience?
If you already have a ticket, if you log into, if you go to funnelhockeylive.com and log in, there should be an upgrade button there where you can upgrade to VIP. But do not miss it. If you haven't bought a ticket yet, go get your ticket at funnelhockeylive.com. And then guess what? The first upsell is the VIP day with Dan Kennedy. Right now is the time I'm recording this. It's like $4.97.
So an extra $500 to hang out with Dan Kennedy for a day, which is insane. But we're going to be raising that price here really soon because the conversion rates on it are really, really high. Most people who are coming to Funnel Hockey Live are coming to it. Dan day. So supply and demand, you know how it all works. We're going to be increasing the price there really soon.
But I thought, um, the next two episodes of the podcast to give you guys a taste of the last time we did day with Dan. Um, it was two years ago, two or three years ago from like, and I, we did a special day with Dan. And I interviewed him about a bunch of different things.
But what's cool is that my very first interview with him, he brought up this topic, which ended up becoming kind of the theme of this year's Funnel Hacking Live.
If you go to funnelhackinglive.com and read the sales letter, I talk about how in any audience that there's people waiting for the radical to arrive and you guys are the radical and you need to step up into that calling and get people to come to you. And so I talk about that.
But what's crazy is that this, that idea, that concept came from this interview with Dan Kennedy on stage the last time we did a day with Dan. Anyway, I'm going to have you guys listen to this. This is part one of waiting for the radical to arrive from the last VIP day with Dan Kennedy.
And again, I recommend as soon as you listen to this, or maybe pause right now, go get started because you know it's going to happen. But go to funnelhackinglive.com, get your ticket, and then upgrade to VIP so you can come to the special day with Dan Kennedy. Again, this is the last Funnel Hacking Live. This will probably be the last time that we do a day with Dan as well.
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Chapter 3: What insights did Dan Kennedy share during the last VIP Day?
So it's just one of those things. You don't want to miss out on it. It's going to be insane. Yeah, with that said, I appreciate you all and I hope you enjoy part one of waiting for the radical to arrive. In the last decade, I went from being a startup entrepreneur to selling over a billion dollars in my own products and services online.
Chapter 4: Why is it crucial to challenge established norms?
Thank you.
Chapter 5: What does it mean to be a radical in your industry?
I'm going to do this.
Chapter 6: How can entrepreneurs transform struggling businesses?
I'm going to do this.
Chapter 7: What lessons can be learned from legends like Earl Nightingale?
I'm going to do this.
Chapter 8: How do you attract the audience waiting for the radical?
I'm going to do this.
I'm going to do this.
I'm going to do this.
And one of the things that I said was, I don't know, I don't know.
I don't know.
I don't know.
I don't know.
I don't know.
I don't know.
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