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The Money Mondays

These Simple Investment Strategies Are All You Need w/ Oliver Trevena πŸ’΅ EP100

Mon, 16 Dec 2024

Description

In our 100th episode of Money Mondays, we have Oliver Trevena as our special guest! He's not just an actor, but also a very successful investor, and he's sharing his simple yet effective investment strategies, as well as insights into his life with us... --- Oliver Trevena is a versatile British actor and television presenter known for his dynamic presence in both entertainment and media. With a career spanning across acting, hosting, and producing, Trevena has appeared in various TV shows and films. Like this episode? Watch more like it πŸ‘‡ Gary Vee's ENTIRE Investing Strategy, Starting from $0: https://youtu.be/4wYyPMQVqKE Do This To Build A Profitable Investment Portfolio in 2024: https://youtu.be/lvgy6lSaCUM |Walter O'Brien & Brian Goldstein's Best Strategies for Smart Investing: https://youtu.be/ekYroFfCSg0 Make More, Invest More with Sam Taggart & Jerome Maldonado: https://youtu.be/M1M1-GEpVJk Watch ALL Full Episodes Here: https://www.youtube.com/playlist?list=PLs0D-M5aH-0IOUKtQPKts-VZfO55mfH6k --- The Money Mondays is a business podcast here to teach you how to make money, invest money, and donate money by showcasing some of the world's most successful people and how they do the same. Hosted by serial entrepreneur Dan Fleyshman, the youngest founder of a publicly traded company in history, this money podcast gives you an exclusive behind the scenes look at how the wealthiest celebrities, entrepreneurs, athletes and influencers make, invest and donate money. If you want to learn more business and investing while you work to improve your financial life, you're in the right place! Subscribe: https://www.youtube.com/@themoneymondays?sub_confirmation=1 Dan Fleyshman, The Money Mondays Learn more here: https://themoneymondays.com Watch all the podcast episodes: https://youtube.com/playlist?list=PLs0D-M5aH-0IOUKtQPKts-VZfO55mfH6k Let’s Connect... Website: https://themoneymondays.com Podcast: https://podcasts.apple.com/us/podcast/the-money-mondays/id1663564091 Twitter: https://twitter.com/themoneymondays LinkedIn: https://www.linkedin.com/company/the-money-mondays/about/ TikTok: https://tiktok.com/@themoneymondays FB: https://www.facebook.com/The-Money-Mondays-110233585203220/

Audio
Transcription

0.209 - 9.942 Oliver Trevena

Everyone told me don't do a beverage and everyone was right. And then I'd beg them to make me some cans and they'd be like, no, you have to make half a million cans. I'm like, I don't even know if I want to do this yet. I just want some cans.

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10.463 - 15.95 Dan Fleyshman

You invested in Next Health, you've invested in multiple brands. Why do you enjoy investing into brands and what makes you say yes?

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16.616 - 33.557 Oliver Trevena

So I want to hear their story. I want to hear the founder's story away from the product. I want to hear the founder's story of what they've done with the product and where it's at now. And then I want to try the product. If you've got a good team and you've got a good package and you've got a path to profitability, invest.

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39.83 - 58.277 Dan Fleyshman

Ladies and gentlemen, welcome to the Money Mondays. This is going to be a very fun episode because we have our first dog being featured on the Money Mondays. But that is not the guest that I'm actually excited about. I'm just happy that he's here because it's super fun. He's yawning right now. I think I might be boring him. We are here in our RV motor home outside of the toy drive.

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58.497 - 75.286 Dan Fleyshman

We're doing 10 cities in 16 days. This episode is either number 100 or one Oh one. So I'm very excited for this episode with our special guests because he's got so many different facets that we're going to talk about. everything from acting, investing, founding a company, and everything in between. So we have some fun stories.

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75.326 - 88.556 Dan Fleyshman

But as you guys know, this podcast ranges from 32 to 38 minutes for your listening pleasure because the average workout is 45 minutes. The average commute to work is 45 minutes. So we want to make sure that you guys listen to all of this. And we have a 93% listen-through rate because of that.

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88.917 - 108.568 Dan Fleyshman

So make sure episodes like this you share with your friends, family, and followers because we need people in our society all over the world to talk about money. We all grew up thinking it's rude to talk about it. I think it's ridiculous to not talk about it. It's real life to talk about. What do you do with taxes? How do you ask for a salary? What do you do for accounting? Do you get a loan?

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108.588 - 123.051 Dan Fleyshman

Do you rent? Do you buy? Do you lease? There's so many questions that we don't know because in high school and in college, we just don't learn those things. And we weren't allowed to talk about the households. The reason this podcast has stayed top 10 for 95 out of the 99 weeks so far is because of you guys having these discussions.

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123.371 - 131.055 Dan Fleyshman

All right, without further ado, I want to get a quick two-minute bio from Mr. Oliver Trevina, and then after that two-minute bio, we're going to get straight to the money.

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132.716 - 133.117 Oliver Trevena

What's up?

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133.517 - 134.117 Dan Fleyshman

Tell us everything.

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134.257 - 135.298 Oliver Trevena

You want the bio from me?

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135.378 - 137.459 Dan Fleyshman

Oh, yeah. Oh, this is an awkward one.

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137.919 - 160.589 Oliver Trevena

I'm about to lose your drop-off rate. That's about to go down. I mean, look, I grew up in entertainment, so I grew up in a town just south of London. Theatre and dance was my upbringing. found myself moving to America 20 years ago, was meant to be in music, kind of failed in music, fell into a TV hosting gig, did that for many, many years, probably about 12 years.

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160.609 - 161.43 Dan Fleyshman

12 years.

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161.63 - 174.274 Oliver Trevena

Yeah, 12 years of that. And then while that was happening, simultaneously started investing in companies and was, you know, kind of part of companies in different ways as an ambassador. And I just started to love that kind of

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174.874 - 194.896 Oliver Trevena

i guess the way a company grows and how you grow it and how you tell the story the same as i love you know acting and and the same thing of how you tell the story and so i started doing that kind of went well gave me the freedom to make the jump out of hosting back into acting and now at the same time the acting started taking off i've started to produce a bunch as well oh really yeah very cool so okay

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195.765 - 199.588 Oliver Trevena

Hopefully that was on the spot. No one told me I was going to have to do my own bio.

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200.929 - 214.339 Dan Fleyshman

So walk us through, in the acting world, someone that's wanting to make money in acting, what do they do to stand out? Because there are millions and millions of people that want to act or they think they can be an actor. What are the things they can do to stand out if they actually want to get that first acting gig?

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216.47 - 233.662 Oliver Trevena

I mean, I kind of always say, because it's been my story, like, I think there are some people that, you know, luck is a massive element in our industry. And I think some people just get lucky, right? It's just any business, any industry, but especially entertainment, there's an element of luck. That wasn't the case for me. It wasn't an overnight success.

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233.723 - 249.697 Oliver Trevena

It took a grind and it was just like, keep pushing. I think you have to be your own biggest workhorse. You know, you have agents, you have managers, you have people around you. But at the end of the day, no one cares about your own career as much as you have to care. No one's going to work harder for your own career as much as you have to work.

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250.097 - 267.432 Oliver Trevena

And so I think the mistake that a lot of people make and I made early on was, you know, I got myself an agent. I got myself a manager when I first moved to the US and I was like, oh, my God, I've made it. It meant nothing. You know, I you have to be the one. knocking on doors, pushing yourself, continue to train your craft.

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267.812 - 278.677 Oliver Trevena

Just when you think you've got it, you haven't got it and you try a bit harder. And I think that's why it's like, it's really just a daily, a daily grind always. Cause as you know, as we all know, you know, you've got to be your own biggest fan.

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279.881 - 290.685 Dan Fleyshman

So going into switching about producing and actually investing, financing some of these films, walk us through, how did you decide that was the time that I want to make the transition to actually be on the other side of the camera?

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291.345 - 307.37 Oliver Trevena

I think for me, the same way I started to then, you know, when I founded a company, there's so many similarities, at least in my mind, the way that When you start a company, it kind of crosses over into the way that you start a movie, right? You find a script. The script is like the product.

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307.89 - 321.514 Oliver Trevena

You've got to decide how you're going to tell the story of the product, who you're going to tell it with, what the story is. There's a lot of that that goes into the industry of filmmaking as well, what I'd experienced in my world of investing and creating brands.

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322.894 - 346.206 Oliver Trevena

you know I just wanted to kind of bring that into the movie stuff obviously my hosting days I met a lot of people I've seen a lot of people come up a lot of people come down um and and met people that I like working with and I think that was it I was like more than anything I was like I want to make movies and I want to do it with people that I enjoy working with um because it is like a bubble you know you end up in I mean this year alone I've done Bulgaria I've done Serbia I've done

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346.846 - 360.452 Oliver Trevena

Budapest, Atlanta, Mississippi, you know, these aren't places that you, I mean, maybe some of them, but they're not, they don't pop up on lastminute.com. They're not the most desirable places to go and spend three months. So you've got to make sure you're with people that you like and you want to be around.

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361.632 - 375.198 Oliver Trevena

So I love making movies because I get to like build my own train set, you know, from the director to the cast, you know, you get to have fun doing it. And I think that's more important than anything. You've got to enjoy what you're doing. And normally if you create that kind of environment where people are enjoying it,

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375.758 - 392.286 Oliver Trevena

you're gonna get the best work out of people, you're gonna get the best mindset, and then you're gonna make money. And I think, you know, movie industry especially has a horrible reputation because it's a horrible industry. There's a lot of dodgy people in it. There's a lot of people, especially in the producing world, that think very short term.

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392.586 - 408.314 Oliver Trevena

You know, it's like, how can I raise the money for this movie make money and it doesn't matter if I get my investors money back because I would have made the movie. Well, the trouble with that is once you've made that movie and you've made your money, you've got to find a whole new set of investors to go out to because you've burned that current pack of investors.

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408.754 - 425.603 Oliver Trevena

So there's a way to do it differently, a way to treat it like a business before the movie's been made, like to actually do the numbers and be like, what are the chances? Obviously, no one ever knows. Nothing's 100 percent. There's risk in anything. But how do you kind of remove the risk? How do you, you know, it's pre-sale.

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425.683 - 440.948 Oliver Trevena

How do you, you know, make sure that the actors you've got, you know, they've got a big year, not the year current year, but the year ahead when you're actually releasing the movie, what have they got happening then? So I think there's a lot of things you can put into play that boost your chances and boost the movie's chances of success.

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441.568 - 444.509 Oliver Trevena

And then hopefully make your investors their money back and then make more movies.

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444.649 - 444.769 Dan Fleyshman

Right.

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445.009 - 461.97 Oliver Trevena

So I'm still learning a lot. I'm trying to surround myself with people that know more than me, which in the movie business, there's people that I really respect and I'm asking them a lot of questions. And I think that's the key, right, is listening, learning from people that you respect and you trust, whether it's movies, whether it's business, whether it's brands, you know, whatever it is.

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462.608 - 475.254 Dan Fleyshman

So you mentioned starting a company. Are you referring to Kaliwater? Yeah. So talk us through, you're busy, you're acting, you're in everywhere from Mississippi to Bulgaria and everywhere in between. Why decide to start this brand and tell us about the brand itself? Well, it was COVID.

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475.274 - 497.687 Oliver Trevena

COVID had hit. And I was kind of twiddling my thumbs. And I love the health and wellness space. I had already invested in Next Health, as you know. And so health and wellness for my own journey had become a big part of my life. And I was at Next Health and I would have my blood testing done. And my sugar levels kept coming back really high. And basically, long story short, that was coconut water.

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497.987 - 512.517 Oliver Trevena

I was drinking about three coconut waters a day, one in the morning, one after a workout, one in the evening. And that was about 60 to 70 grams of sugar. Oh, wow. Obviously, they're good sugars, but no one needs that much good sugar. And I went down this rabbit hole of what else is out there. You know, what else could be...

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513.778 - 530.028 Oliver Trevena

as a drink, what else could be done that has the same benefits, but has less sugar and less calories and came across Prickly Pear. Vanessa, my business partner, Vanessa Hudgens, had already talked about Prickly Pear margaritas a ton. So I knew there was something there in that space.

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531.189 - 540.995 Oliver Trevena

And that's when we came up with this kind of, you know, doing this together thing, because it does have that, like it's a health beverage, it's digestion, skin, immunity, hydration, half the calories and sugar of coconut water.

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541.355 - 566.597 Oliver Trevena

and it's 100 sustainable because the prickly pear naturally drains its juice so obviously you know especially now i think it's working in our favor because coconut drinks or coconut based drinks are struggling because they can't keep up with supply and demand of coconut you know to harvest the coconut now with climate change and everything takes a lot lot longer than what it used to and so we have you know cactus that's just naturally draining its juices and we're just you know amplifying that and

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567.177 - 589.031 Oliver Trevena

and building that. So I think timing is in our favor, but yeah, that was during COVID. Everyone told me don't do a beverage. Everyone said it's a pain, it's a complete pain in the ass and everyone was right. It really is a tough business, but I think we've tried to create something different by having talent actually invested in the brand, having talent be a part of the brand.

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589.071 - 608.464 Oliver Trevena

We're not wasting money on marketing where other brands do it differently. But it was a grind. I mean, literally, I remember there was this co-packer in Camarillo and I would drive there, which from my house was about two and a half hours. And I'd drive up there during COVID and I would have the flavor house do a tasting. We'd take it up there. They'd mix the flavor a little bit.

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608.484 - 624.655 Oliver Trevena

We'd get the sugar count. You know, we'd get all the stuff that happens when you're trying to make a beverage. And then I'd beg them to make me some cans. And they'd be like, no, you have to make half a million cans. I'm like, I don't even know if I want to do this yet. I just want some cans. And I would end up paying them.

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624.675 - 645.227 Oliver Trevena

I think at one point I was paying them like a hundred bucks a can to make a drink. And I would make 20 cans. And I found this, I found this black suitcase. I've still got it in my closet in the kitchen. It's like a, it looks like a briefcase, but it's got foil on the inside. And so I'd rock up to like some meetings with like friends or people that knew beverage.

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645.548 - 659.357 Oliver Trevena

And I would guard these cans with my life. Like I'd feel, feel the people out. Like if I felt like it was a Tinder swindler meeting, I just wouldn't let them try the drink. Right. And if I felt like there was something there, I'd be like, try a can. And I'd pull out a can from this briefcase like James Bond. Yeah.

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659.778 - 675.09 Oliver Trevena

Which I still think I have PTSD because I open up my fridge now and I see Cali water and there's something in me that still thinks I'm not allowed to drink one. Yeah. But that was it. And it was a grind. And then we'd drive back and forth and I'd bring the drink to Vanessa and she'd taste it and she'd have notes on the flavor and I'd drive back.

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675.17 - 694.575 Oliver Trevena

And then they'd be like, oh, our forklift driver got COVID. The factory is now shut for four weeks. And it was... It was the biggest headache ever, but there was just something in me that, and maybe it, by the way, maybe all the people telling me that it was hard and I shouldn't do it probably helped me because I have one of those minds, you know, someone tells me not to do something.

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695.016 - 704.903 Oliver Trevena

I'll find every reason why I've proven wrong. So I think in a weird messed up way, the fact that I got told by so many people do not do this, it's a headache, probably helped me.

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705.924 - 723.394 Dan Fleyshman

So my former life, 2005, 2009, I had a beverage. I was in 55,000 stores, 43 distributors, and I drove and flew to every single distributor. Wow. And I literally would do what's called ride-alongs. So ride-along is where Oliver would go with Cali water or I would go with my drink.

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724.055 - 742.566 Dan Fleyshman

And literally it's like a Budweiser truck and jump in the semi truck and ride along to 24 locations for the day to help them want to sell our products. And here's why. Budweiser driver wants to sell Budweiser. He doesn't care about my drink or the water or the milk or the soda or anything else on that truck besides Budweiser because that's who pays him.

0
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743.087 - 746.409 Dan Fleyshman

And he just gets a little bit of bonus sometimes or nothing for selling my drink.

0
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746.969 - 765.44 Dan Fleyshman

And so we spend the time doing what's called ride-alongs where we literally go with them to the stores, make friends with them, give them $50, $100 Best Buy gift cards, get them excited to want to be part of our brand to choose from because Budweiser had a lot of other options just like Coors, Miller, Pepsi, my other distributors. On the retail side, here's the hard part.

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766.28 - 785.005 Dan Fleyshman

Let me walk you through the reality of why Oliver has been told by some people it's hard. Let's say you go to a household named like Albertson's or Ralph's or Vaughn's or Smith's, a big grocery store, and it's January 1st. And they actually say, yes, we'd like to buy Cali water. We'll take $1 million worth. Like, oh, that sounds cool.

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785.485 - 801.909 Dan Fleyshman

But now Oliver and his investors and friends have to come up with around $400,000 to make a million dollars worth of drinks. but they want to ship it on April 1st, so four months from now. So he's got to front the money, let's call it $400,000, and he's going to be shipping it four months from now on April 1st.

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803.15 - 826.792 Dan Fleyshman

April 1st comes, the trucks deliver, they put it into the stores, now the stores want them to do marketing and merchandising displays and pay for all that. and they're going to pay Oliver for Cali Water on net 60 terms, meaning 60 days from the date of delivery that Oliver shipped. So it's April 1st. He's going to get paid on June 1st. But I don't know if you guys have tried Cali Water.

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826.992 - 839.922 Dan Fleyshman

It's delightful. And so it sells well. So let's say it sells through at like a 22% or 18% sell-through rate. The chain store's like, whoa, we love Cali water, we want more. Oliver, we'll take $4 million for the next order. Sounds cool to Oliver, doesn't it?

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840.302 - 859.588 Dan Fleyshman

But wait, he needs to come up with around $1.6 million to $2 million to make those drinks, and he hasn't been paid for the first million dollars. That's not due until June 1st, and we're in May, and now he's got to float. Do you see where I'm going here? And so when your drink does well, you need to have millions of dollars to catch up to manufacture for the distribution and wait.

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859.968 - 874.771 Dan Fleyshman

And again, on that $4 million order that he spends around $1.62 million, he's going to have net 60 terms again coming up a few months from now. And the same thing happens. But what if Albertsons and Costco and Circle K and 7-Eleven all want his drinks at the same damn time?

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874.791 - 890.292 Oliver Trevena

That's where we're at. The crazy thing is, I'm just going to share this. Before the podcast, I said to Dan, I've never really looked into Dan. We just connected on socials and I just loved everything he was doing. But I haven't looked into Dan to know his story. And this is nuts. I had no idea.

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891.132 - 902.975 Dan Fleyshman

So I did that for 1999 and 2009. I had the same brand, but I had an energy drink from 2005, 2009. We were number seven out of the 900 drinks on the market. And it's difficult.

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903.075 - 916.983 Oliver Trevena

It's a grind. And in the early days as well, I will say there's so much that doesn't make sense. I remember trying to get a distribution company to bring us on and they'd say, we love the drink, but you need to get 60 stores yourself or 50 stores yourself. And I'm like, okay, we can do that.

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917.264 - 936.795 Oliver Trevena

And then every store we would go in, literally me and Vanessa would show up and they'd be like, oh my God, we'd love to take your drink on. Who's your distributor? And we'd be like, we haven't got one. We'll come back when you've got one. We're like, well, we can't get one until we've got the stores. And it literally was the most mind blowing thing. I was like, what? You can't win this.

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937.155 - 949.923 Oliver Trevena

Like you can't. Everything is set up to make a beverage fail. Every way of working, every way they do a contract, every way, as you say, the terms, everything. And that all then started to come back to my mind of,

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950.783 - 966.837 Dan Fleyshman

you were right like all these people that said don't do a beverage why didn't i do a toilet paper company you know everyone's got to wipe their ass every day i should have done that that's why dude wipes is the second biggest brand in shark tank history oh i didn't even know that they only have one investor mark cuban and they never need to raise money again there you go There you go.

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966.897 - 967.758 Dan Fleyshman

Let's go up against them.

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968.078 - 979.601 Oliver Trevena

Man wipes. But yeah, it's tough. But I'm glad, you know, we've started to get nice momentum now. And we've, you know, we're growing and growing. And I think that's a lot to do with the fact that, you know, we really focus on the product first.

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979.621 - 981.921 Dan Fleyshman

Yeah, it's good. Thank you. Appreciate it. It's important.

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982.162 - 984.722 Oliver Trevena

And now we have kids pouches as well, which is amazing.

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985.763 - 1009.865 Dan Fleyshman

So over the last three years, I raised $56 million for food and beverage brands and consumer products. almost all was actually beverage brands and the reason for it is i would find brands that already had 29 000 stores 16 000 stores 4 500 stores 31 000 stores those are the actual numbers And so they had something I could pour gas in the fire. If someone was starting from scratch, I'm not in.

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1010.185 - 1020.75 Dan Fleyshman

God bless you. I'm wishing you luck. But let me know when you've got a couple thousand stores under your belt. You've dealt with the distributors, the manufacturers, the headaches. There's still more headaches to come. But at least I want to see you fight. I want to see you fight through the struggle first.

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1021.91 - 1043.662 Dan Fleyshman

the reason i like the food and beverage space is because when you get it right is a big victory there's been recent sales you guys have seen of beverage brands that have had humongous like whoa like numbers because they're getting sometimes six to ten x ebita or getting 2x gross sales let me give you guys a quick example for a large company like a kellogg's or a

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1045.262 - 1073.491 Dan Fleyshman

you know the huge brands that have massive distribution in the cereal space the beverage space etc it takes them on average 125 to 175 million dollars to really launch a brand 75 million to get it going 125 to 175 to make it big where it matters to them on the bottom line so they'd rather buy Cali water for 150 million or 300 million range to save them two years and 200 million dollars they'd rather give you 300 million dollars or whatever the number is to buy it to save themselves time and

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1073.931 - 1103.132 Dan Fleyshman

they're not gambling on if people the consumers like their new drink that they spend time on any money in time and they spend 125 million for example to make a new drink for two years they're taking away from their core brand like coca-cola pepsi gatorade etc they would much rather buy your brand cali water for a couple hundred million dollars to save themselves time and they know that people already like it right and they've got the distribution risk is removed right and the day they buy you it's actually free here's why they give you hey oliver here's 300 million dollars for you and vanessa we everything's great your investors are happy

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1103.832 - 1123.639 Dan Fleyshman

that day their stock goes up by two dollars a share and it actually goes up by like a billion you're free right right and they call up all their distributors like hey guess what guys you're gonna start drink taking this drink they take you from 90 million in sales to 500 million dollars in sales like this yeah just by pushing the button yeah like literally nothing yeah All right.

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1124.059 - 1126.581 Dan Fleyshman

So let's go into, we talked a bit about the making money side and the beverage side.

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1126.601 - 1132.525 Oliver Trevena

So basically I should have come and done this podcast about two years, three years ago, and then I would have been fine.

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1132.685 - 1141.21 Dan Fleyshman

We talked a bit about the making money side and some of the business side. Let's talk about investing. You invested in Next Health, you've invested in multiple brands. Why do you enjoy investing into brands and what makes you say yes?

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πŸ’¬ 0

1143.517 - 1164.158 Oliver Trevena

I mean, I've enjoyed it and I've not enjoyed it. I think the enjoyable part is I generally like to pay it forward. Like I would not have a business if people didn't believe in me. And I like hearing a founder and believing in their vision. I think it has to be what I've learned, right? Because I've had investments go wrong is the founder has to know how hard it's going to be.

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1164.238 - 1185.009 Oliver Trevena

I've invested in what I think is some of the most incredible stuff and it just fell apart because the founder just wasn't in it. And I've invested in things that had the potential, but the founder wouldn't step away. And I learned a lot through that, which is why when I did Caliwater, as soon as I had the momentum, I was like, I'm getting a president. And I work for my president.

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1185.629 - 1201.552 Oliver Trevena

He tells me what I need to do for him because he knows beverage. I don't know beverage. And I think that's what I've learned is like the ego of a founder can really crush. It doesn't matter how good the product is, how innovative it is, how creative it is, how brilliant it is.

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1202.452 - 1225.148 Oliver Trevena

without the right founder evil evil to run the company or to step away from the company when it's time it will crush it and that's why you know i've had some that have done well and some that you know haven't gone under touchwood but i've kind of wrote off my investment you know like i'm like if i probably never see this money again um i'm close to saying which ones they are but maybe i shouldn't um

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1225.888 - 1243.666 Oliver Trevena

But it's it's been it's been interesting. It's been interesting. But I'm grateful for the lessons because that every every, you know, investment I made and learned led me up to then when I founded a company, what I wanted to do and what I didn't want to do, you know. So, you know, there's always there's always a value in the lessons, whether they're good or bad.

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1244.884 - 1246.845 Dan Fleyshman

So you're out in an event.

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1247.525 - 1263.529 Oliver Trevena

And I like to enjoy what I invest in. That's the other key. Because then you're in, like, I love going to Next Health. I enjoy it, you know? Worst case, if for some reason, I mean, that company's doing incredibly well, but if worst case something happened, I've enjoyed it. I've had a good run, you know? So enjoy what you're investing in as well.

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1264.232 - 1278.842 Dan Fleyshman

So I tell people I only invest in companies that I can help. Right. So if you do heart surgeries, God bless you. I can't help you do heart surgeries. You make sweaters with hearts on them. I'm your guy. Right. I can help you sell a million of those. And so I try to be very, very specific to it.

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1279.183 - 1295.337 Dan Fleyshman

Even if something is appealing to me, if I don't know the industry and I can't help them, I don't want to be what's called dumb money. I don't want to just put in 25K, 100K, 500K, put a check in and not be able to help. Yeah. I want to be able to help. Yeah. And that's why I like food and beverage space and I like this category because I can help them get more famous.

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1295.377 - 1308.293 Dan Fleyshman

I can help them with connections, et cetera. But yeah, it's important what he was mentioning is that if you find something that you like or you find something that you trust, you need the founder to be what I call ride or die. I need a founder that they're at the convention and at 1120 p.m.,

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1309.915 - 1338.719 Dan Fleyshman

the plumbing goes out and the water breaks and it's all over the booth and it's you know the booth is flooded he's gonna show up yeah or she's gonna show up at midnight to go fix it yeah and she's gonna be there he's gonna be there cleaning it if she had to not just be like oh I'll deal with in the morning yeah you can't have that you need someone to ride or die because no matter how good a business is or how good a brand is stuff's gonna happen headaches are gonna happen problems gonna happen lawsuits are gonna happen employees are gonna leave there's always gonna be frustration situations throughout the course of a business and you need an entrepreneur that's right or die yeah

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1339.199 - 1353.897 Oliver Trevena

it's really ready to go to war 100% and to your point that's exactly what I've been learning it's like there's stress in the beginning it's stressful to launch then it's stressful when you launch then as you get bigger it's more stressful and then as you continue to like scale it's

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1355.218 - 1382.178 Oliver Trevena

more stressful you know and i think we're in a we're in a time where it's really hard to to find your people as well finding those ride or die people that believe in your vision as much as you do i think that's changed now because everyone just wants to do it themselves you know it's a it's a quick quick fix world of being like well i just want to do my own company it's like well that's not how it works right now you're like you learn a lot with another company and then you go and do your own thing i think it's hard to find people that really want to put in the hours and the time and the blood sweat and tears when it's not their company

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1383.359 - 1397.178 Dan Fleyshman

so let's say you're at an event and you meet an entrepreneur she's amazing she's got a company she's doing a couple million bucks in sales she's like Oliver I would love for you to invest in my company what are the things you want to see from that founder for you to actually say you know what I'm going to put 100k into this business

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1397.788 - 1414.581 Oliver Trevena

Um, I want to, I want to try the product, whatever that is, obviously. Um, I want to know how they got to where they are, um, like their own journey. I think, you know, just to, just to gauge like how much work it's taken them. And I don't mean this in a nasty way, but you know, if some, if they were like, oh yeah, my, uh,

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1415.442 - 1430.714 Oliver Trevena

My dad gave me half a million dollars and I started a protein bar company and this is where I'm at. You're like, oh, if they've, you know, put the work in. And by the way, that could be the case that that could have given half a million and they put blood, sweat and tears and turned it into two million. Great. I'm all ears. So I want to hear their story.

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1430.774 - 1441.483 Oliver Trevena

I want to hear the founder's story away from the product. I want to hear the founder's story of what they've done with the product and where it's at now. And then I want to try the product and then hear their vision for it ahead.

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1441.963 - 1453.391 Oliver Trevena

And hear those like kind of flags of like, you know, if they're if they're holding on to this company for dear life forever, you know, if they hold on to their equity for dear life forever, all those things that, you know, can really bite you in the ass.

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1453.451 - 1453.611 Dan Fleyshman

Yeah.

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1453.971 - 1454.172 Oliver Trevena

So.

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1454.772 - 1473.64 Dan Fleyshman

So at the same event, you meet this really nice gentleman who's just raised a round of funding. He's got five million bucks for his first feature film. He wants you, Oliver, to be in his first feature film. What are the things you want to see from him to be able to say yes or no? I would actually put my name, likeness, and time to be in your movie.

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1473.78 - 1496.382 Oliver Trevena

I mean, the first thing I'll probably say is why are you picking me? Because there's more bankable actors right now. Yeah, I mean, once again, I'd be like... I'd try and dissect it and be like, what are we making? Why are we making it? What's the end goal? You know, it really is. It's you know, it's it's it's sadly it's referred to as the movie business.

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1496.522 - 1515.59 Oliver Trevena

But I think people just refer to it in their mind as movies. People forget the business part. So I think the same way I would, you know, I wouldn't ask the questions of how they found it and all that. But I would ask the guy, why do you want to put this money in? What kind of movie do you want to make? And I think that's the other thing with movies. Like sadly, it is what it is, right?

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1515.63 - 1529.877 Oliver Trevena

Like thriller, action, horror, you know, they're movies that tend to return your money because you can make them for less. If someone came to me and was like, I've got this amazing story, you know, I love making amazing stories. I'd love to be an actor in an Oscar winning drama. There's a lot of risk there.

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1529.937 - 1536.141 Oliver Trevena

You know, when people make an $80 million movie that's talking about climate change, it's needed to be made.

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1537.121 - 1562.201 Oliver Trevena

is the return on that gonna come back it's tough you know um so i think looking at it from a business it would be be a lot of that it'd be like what story what story do you want to tell where's the script how good's the script who's telling who's directing it who's doing it's it's exactly the same package it's it there really are so many similarities when you think about when you start a brand and you've got the president and the team of people around it and then it's the same thing

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1562.461 - 1568.346 Oliver Trevena

You know, if you've got a good team and you've got a good package and you've got a path to profitability,

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1570.106 - 1593.425 Oliver Trevena

invest whether it's a movie whether it's you know man wipes um whatever it is you know i think i think it just it has to make sense and obviously nothing's ever going to make there's risk with everything you know um and that's just the nature of the beast and that's because the world we live in who knows what's around the corner you know they're another covid then shipping costs go through the roof and then your margins slashed no one knows there's risk

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1594.085 - 1609.701 Oliver Trevena

But that's the exciting thing about investments is there is risk. Of course, there's risk. If there wasn't risk, there wouldn't be any investments. Everyone would just put their own money in, you know. So it's exciting. But yeah, I would I would ask him a lot of the same questions as I'm asking someone who's making a product.

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1610.191 - 1628.443 Dan Fleyshman

On the movie side, would you ever do a passion project? Like, Jeremy Piven is doing the performance. And the performance is, he's on tour right now with it because it is in line to hopefully get an Oscar, or at least a nomination for the Oscar. So he's very excited. But it's taken him years and years. We talk about it all the time. And I love his passion behind it.

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1628.463 - 1637.969 Dan Fleyshman

And I've now gone to multiple of his premieres before. But it's because it's about the Holocaust and about a tap dancer in the Holocaust. And he cares about the story. Yeah.

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1638.969 - 1666.543 Oliver Trevena

have you ever thought about or would you consider taking on passion projects in between 100 yeah i've got i mean there's a couple of things that i'm working on right now um i guess i'm just more um i like to be transparent right so if i'm sitting with an investor or someone that's going to put money into my movie and it's a passion project i'm saying exactly that yeah i'm saying mate this is a passion project read the story if it resonates with you as well i believe we can make something amazing here but obviously

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1667.843 - 1681.236 Oliver Trevena

it's not a story that suddenly brings in sales because it's not, you know, a Blumhouse horror film. Sure. Um, I think just transparency, if you, if you're transparent and you, you communicate, no one can ever, you know, bite back at you for that, you know?

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1681.316 - 1696.265 Oliver Trevena

And I think that's the, you'll find your people, you'll find your people that are like, you know, I'm just trying to think of something like very passionate. Just say it was like a, Story of a footballer, right? And it was, you know, half the world still doesn't know. I mean, the world knows football, but, you know, over in the US, as in soccer, it's still trying to get there.

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1696.645 - 1717.993 Oliver Trevena

So as as much as it's a big sport, people try soccer movies a lot and sometimes they just don't work. But if I found this story of a soccer player and I wanted to make this story, I deep down, I know there's a risk there because. It's still not, you know, the soccer movies have never taken out. But if it was my passion and I sat with someone and said, look, mate, I know you love football.

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1718.413 - 1732.94 Oliver Trevena

You know, you've got a few hundred million. Are you prepared to lose a few million? Maybe I say, yeah, maybe we take a shot. A hundred percent believe you've got to do with most things in life or life in general. You have to have a balance of the stuff that.

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1733.76 - 1751.798 Oliver Trevena

pays your rent and the stuff that makes you happy, you know, because otherwise what happens is, and I've been there, I don't know why that just made me a bit, get a bit emotional because I've literally been there where you're too busy thinking about the money stuff and you, and even if you're lucky enough to get the money stuff, you're fucking miserable.

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1751.918 - 1752.078 Unknown

Yeah.

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1752.658 - 1768.241 Oliver Trevena

Because you're lacking that soul, the passion, the things that we as kids dream about, the things that really wake us up in the morning. And I don't mean wake us up in the morning with an alarm. I mean the stuff that jumps us out of bed, yeah, without any fear attached.

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1768.321 - 1769.361 Dan Fleyshman

Right, no coffee, let's go.

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1769.421 - 1780.643 Oliver Trevena

Yeah, exactly. And I think that's the stuff that for me, I've been on both paths. I've been on the path where I've chased money and got what I dreamed of.

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1781.303 - 1804.408 Oliver Trevena

and realized it did fucking nothing for me and i was miserable and i was sad so i am always conscious of juggling in life enough that i can still live the life that i want and have the success but i'm not going too far down that path where i forget what actually makes me feel good and what actually makes me feel alive and i think to you know reason we're here today when i walked into the the toy drive i was blown away because

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1805.368 - 1824.838 Oliver Trevena

And that, you know, the give back stuff and the paying it forward stuff people bring up to me all the time. Be like, why do you do so much of that? And I'm like, because I am a self-obsessed prick if I am not treating that. And by treating that, I mean, it's the most simplest thing. It's not not therapy. Therapy is good. It's not I'm not saying it's not, but it's not therapy. It's not.

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1825.778 - 1848.145 Oliver Trevena

Anything like that, it's just doing something for someone else without wanting anything in return. That is it. That cures my overthinking. It stops the self-obsessed mind. It stops the fear of, am I good enough? Is my business good enough? It cures all that because you're suddenly doing something else for someone else that has a lot less for you and they're probably smiling and happy.

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1848.445 - 1868.566 Oliver Trevena

you know so that for me is the balance in life that i'm always constantly trying to get and don't get me wrong i'll have a few weeks where i completely veer off track and i'll have a moment i'll be like what am i doing what am i spinning about you know it's mind-blowing and it is you know that's the other thing it's we're always a work in progress just when you think you've got it figured out something happens in life

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1869.247 - 1889.353 Oliver Trevena

slaps you around the head and and i'm like where did all that you know all those life courses and therapy and everything and all those books i read and now i'm suddenly a 13 year old again spinning about the most stupid you know so um understanding that it's always still a work in progress speaking of the toy drive we have to go back out there but one final thought so we're going into 2025 there's

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1891.633 - 1909.343 Dan Fleyshman

I feel like a tailwind of energy in our society. There's stock markets up, cryptocurrencies up, people are outside and wanting to go back in life and events are full. Like people want to be around each other. What would you say to someone going into 2025 of how they can decide what their passion is? Like, how can I call it tasting it?

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1909.423 - 1920.849 Dan Fleyshman

Go try out movies, go try out film, go try music, go try making clothing, go try music, like whatever the things that you might think about. What did you say to people like they're trying to figure out what their next thing is? How do they find their passion?

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1923.03 - 1939.107 Oliver Trevena

I would say pick something that you're ready to give your everything to and is going to make you happy even if it takes you a long time to make money from it. That's what I'd say.

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1939.848 - 1941.469 Dan Fleyshman

Where can people find you on social media?

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1942.37 - 1944.693 Oliver Trevena

Just my name at Oliver Trevina. That's it.

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1945.293 - 1947.374 Dan Fleyshman

Any projects coming out in 2025? Any movies?

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1947.834 - 1970.969 Oliver Trevena

I just finished one in Budapest, a comedy that I produced that we're really excited about. Parrish Jackson, Rory Culkin, Crispin Glover, amazing cast. Mark Boone Jr., Will Peltz. I'm excited about that. And then next year have two more movies start in January and February that I won't say because we haven't announced them yet. I don't know the timing of this thing, but it's exciting.

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1971.089 - 1978.956 Oliver Trevena

I'm honestly I'm very feel very excited and lucky and grateful to be going into ending this year and going into next year.

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1979.867 - 2005.28 Dan Fleyshman

appreciate you being here i know you're busy traveling around the planet with cali water you're filming for movies tv shows and all these things you're working on and luckily the dog is here with us fast asleep all right guys as you know with the money mondays it's very important to spread these messages with your friends family and followers it's important to talk about money it's important to have these discussions so if you can share like comment subscribe check out oliver trevina across social media and we'll see you guys next monday on themoneymondays.com

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