The Martell Method w/ Dan Martell
You Can Transform Your Business in 90 Days, Here's How
Wed, 12 Feb 2025
Get The Book (Buy Back Your Time): https://bit.ly/3pCTG78 Subscribe to My Newsletter: https://bit.ly/3W2tjp2 If you’re grinding 24/7 and still not seeing the growth you want, you’re doing it wrong. Because in the next 90 days, you could unlock massive business growth—without burning out. I’ve tested this blueprint for 20+ years, scaling companies from nothing to $100M. In this episode, I’m giving you the exact steps to do the same. No more wasted time. No more guesswork. Let’s go.
Chapter 1: How can you transform your business in 90 days?
I'm going to share with you the 90-day blueprint that will unlock massive growth in your business, even if you're burning out or just getting started. Follow this blueprint over the next 90 days and you'll transform your business. Welcome to the Martell Method. I went from rehab at 17 to building a $100 million empire and being a Wall Street Journal bestselling author.
In this podcast, I'll show you exactly how to build a life and business you don't grow to hate. My best-selling book, Buy Back Your Time, is out now. Grab a copy at buybackyourtime.com or at any of your preferred online retailers. Starting with day one to seven, do a time and energy audit. Whether my clients are making 100K or 100 million, I always start here.
And it's why I put in my book, Buy Back Your Time. If you haven't already grabbed a copy, check it out. Page 75 has the whole process. Most people get this wrong. So what I wanna share with you are the things that most people leave out of a time audit. First off, you don't manage time, you manage energy. So here's the way I do it.
I set a timer up that goes off every 15 minutes and I write in my journal exactly what I'm doing with my time. If I was scrolling on Instagram or TikTok, I write that in there. If I was talking to a friend and catching up, I write it in there. I'm very specific because there's what I thought I did with my time in my calendar versus what actually happened.
Then what I do is I write a line down on the right side of this list and it creates two columns. On the left column is energy. For each one of those items, I ask myself, did this give me energy or did this drain my energy? Or was it neutral? And I highlight it with either green, red, if it sucks my energy, or yellow, if it's neutral. The right side, that is value.
And I use a simple one out of $4 sign rating to understand where I'm spending the valuable time. So if it's a $1 sign, it's not very valuable. That's an administrative task. If it's leading my team in creating a strategy document, that's a $4 sign. A high value and everything in between doing the work might be three to $2 signs.
But that way I can visually see the amount of value that works bringing into my business. The hack is to actually pull out all the green stuff that I want to do with the $4 signs and make sure I only do those kinds of things that generate a lot of value for my business that I enjoy doing. All the low value stuff that's $1 sign or that's highlighted in red that suck my energy.
Those are the things that have to get off my plate as soon as possible. Now that you know what to prioritize, this is how you put it into practice. Before we get back to the episode, if you want to jumpstart your week with my top stories and tactics, be sure to subscribe to the Martell Method newsletter.
It's where you'll elevate your mindset, fitness, and business in less than five minutes a week. Find it at martellmethod.com. Day 8 to 14 is all about creating your perfect week. In my 20s and 30s, I was a reactive person. I went into work. I didn't really know what I was gonna work on. And I just looked at things and bottlenecks and issues and just inserted myself.
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Chapter 2: What is the first step to reclaiming your time?
If you can't afford to invest in marketing, to generate more leads, in sales, to make more revenue, it's because your business model is broken. A long time ago, one of my mentors told me, profit solve all problems. So this is how we fix the pricing problem. First off, raise your prices.
If you're not changing your pricing every six months, some aspect of it, increasing it, adding packages, changing your plans, adding a way to upsell, then you're really missing a huge opportunity to get leverage in your business. Now, when I share this with people, they say, well, Dan, when I lose customers? No, you won't.
Most people could increase their prices by 30, 40% before any one customer decides to quit. And then the truth is, is that clients that pay more are actually easier to work with. I don't know if you've ever experienced this, but when you solve rich people problems, they're actually better customers.
They appreciate what you want, and then you get paid enough to have the money to actually grow the business. This to me is the big idea when it comes to pricing. Ask yourself this question, what would you need to charge to pay somebody else to do the work and still make a profit? That's actually what you should be charging for people.
And even if you think, well, I'm not worth it yet, let me ask you this question. If you took everything you know and put it into a big pile and you now no longer knew that information, you didn't have access to those resources, you didn't have those relationships, it was now outside of you, what would you pay to have that information relationships back into your life?
That's actually what you're worth. And it's a lot more than what you're charging. But if you're serious about getting unstuck, you need more opportunities. Before we get back to this episode, if you prefer to watch your content, then go find me on YouTube. I have this episode on YouTube. I'm Dan Martell on YouTube.
Just subscribe to the channel, turn on the notification bell, because then you'll get notified in real time. It'll tell YouTube to tell you. We've got a new episode, so you'll never miss anything. Now let's get back to the episode. which brings us to day 22 to 30, where you need to start chatting. This one blows my mind.
I literally have friends that have tens of thousands of followers on Instagram. And instead of talking to them, they say, well, I'm just waiting for them to put their hand up or to reach out to me. And they consider it like, nurturing instead of just reaching out. These are people that follow you. And it's not just Instagram. I'm talking Twitter. I'm talking TikTok.
Any platform that has followers that you can message is an opportunity for you to just talk to them, to chat with them, to find opportunities, to help them, to sell more of what you've got. I believe everyone is one conversation away from achieving their dreams.
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