Get The Book (Buy Back Your Time): https://bit.ly/3pCTG78 Subscribe to My Newsletter: https://bit.ly/3W2tjp2 Everyone wants to make $10,000 a month. The truth is, it isn’t as easy as some people make it sound—but it is possible if you follow the right steps. In this episode, I’m breaking down the 5 simple steps to actually hitting that $10K/month mark—no fluff, no shortcuts, just real strategies that work. If you’re serious about making more money, start here.
Chapter 1: What are the steps to making $10,000 a month?
Everyone wants to know how to make 10K a month. The only issue is there's a lot of BS out there. And there's a lot of people that make it seem way easier than it actually is. So I'm gonna share with you the five main steps you need to take in order to get to your first 10K a month. Welcome to the Martell Method.
I went from rehab at 17 to building a $100 million empire and being a Wall Street Journal bestselling author. In this podcast, I'll show you exactly how to build a life and business you don't grow to hate. My best-selling book, Buy Back Your Time, is out now. Grab a copy at buybackyourtime.com or at any of your preferred online retailers. Starting with picking the right business model.
I struggled from 17 to 24, and it wasn't until then that I made my first 10K a month. Picking the right model can be the difference between a headwind pushing you backwards or a tailwind pushing you forward. So I analyze all the business models, all the industries for the past 12 months, and I put together the top four best business models in 2025.
Number one is a product business with 50 to 60% gross margin, which means that if I buy something for a dollar and I sell it for five, $4 is my gross margin. You don't want to choose a business with a low gross margin. For example, restaurants, really low gross margin. Stay out of that.
A product business is essentially finding some kind of product or widget that people are buying today, seeing if there's a unique twist that you can put on it and selling it online. This is all the drop shipping businesses, the e-commerce stuff, the micro brands.
What makes the product business one of the best business models in the world is that you can actually sell it without ever building it, taking possession of it and fulfilling it to the customers. It's like the easiest set it and forget it business model out there. Number two is agency model. The agency model is usually between 60 and 70% margin.
And this is where you find problems that customers have, productize your service to them, and then do the thing you sold them. So this is copywriting agencies, marketing agencies, e-commerce agency, AI automation agencies, Agencies are powerful because they're the easiest business models to start.
Find the customer that needs leads and then sell them lead generation and go find somebody who can actually help you do the work on the backend. Number three is consulting. And this one is my favorite with 70 to 80% margins. And the reason why If you know what you're talking about, you can come in, analyze the data and give a report, give some direction to a business to solve their problem.
Now they can do it internally or they can hire somebody else to do it, but you don't have to actually do the work. It's a great business to be in, especially if you come from an industry and you have a lot of experience. Number four, SaaS. which stands for software as a service, which is my world and all I've pretty much done my whole life with 80 to 90% margins.
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Chapter 2: How did Dan Martell build a $100 million empire?
The tools are out there and it's not hard. Number three is copywriting. Words sell. Stories sell. The cool thing about copywriting and why I think it's one of the best skills to learn is that it's a meta skill. Understanding how to persuade, communicate, demonstrate value through the written word.
Even though AI can do a lot for you today, great copywriters are still some of the highest paid people in the world because they know how to generate revenue from their craft. Number four is sales or more specifically chat sales. I have dozens of friends today that make a million dollars a year in commission selling over chat. I'm talking no funnels, no webinars, no calls, just chat.
Understanding the psychology of a sales conversation over chat, getting people to purchase without ever talking to anybody. Sales is one of those meta skills that if you learn, you can make six figures, but you'll bring that with you for the rest of your life in every interaction you might have. And Number five is AI automation. It is the new hotness.
I got to tell you, I just got added to a community that one of my friends leads 14,000 people standing by learning this skill. It is growing. And guess what? If you ask a hundred business owners, if they're doing AI right now, they'll say, I use chat GPT. That's not AI automation.
If you want to learn a skill that's going to future-proof your career today into the future, that's the one you want to take. But if you really want to get to 10K a month, skill alone won't put money in your pocket. Which brings us to step three, sell before you build. I was such an idiot.
Every time I started a new business, I would go and build a bunch of stuff and then see if somebody wanted to buy it. And the problem with that is that people are nice to me and they say, oh yeah, if you go build it, I'll buy it. And then I would sit there and I'd code and I'd build these apps and I'd show it to them and they wouldn't buy. And I'm like, you said is a good idea. I should build it.
And they're like, yeah, you should. I'm just busy. It's not something I want. Do you know how many people go buy hundreds of thousand dollars of inventory and then don't have customers sell before you build? It's the winning recipe. You won't get to 10K a month if you can't collect payment before you do the work.
What's interesting is what I'm about to share with you is something you're going to have to learn to do whether you have a product or even before you build it. So you might as well do the hard thing first so that you don't find out nobody wants to buy it. So how do you pre-sell? Number one, find your customers. I always ask myself, who's got my list? Where are they hiding?
Who's got the problem that I solve with my product or service and how do I get in front of them? That you want to start with. Number two is you got to sell the opportunity. Whatever you're selling, you got to understand how to communicate its value and demo it so that people go, wow, that's amazing. I think we need that. And third is learn to collect payment. Get comfortable asking for money.
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Chapter 3: What are the best business models for 2025?
And this is all about taking those low leverage, time-sucking activities and giving it to somebody else. I use the camcorder method, which I detail in my book because I literally record myself doing the work
then i upload it to ai so that it creates the playbook and then when i hire the person they've got the recording plus the playbook that they can follow to do the work exactly the way i did it number three is phil and this is all about looking for things that give me energy and that make me money if i buy back my time for a little bit of money and then reinvest that in doing activities like marketing
in sales and hiring great people, then I'm going to make more money. And that's why that trade is incredibly efficient. Buying back your time to hang out on a beach and do nothing will not make you rich. So here's what I know. If you made it to the end, I have no doubt that you're going to make your first 10K a month.
But the truth is, is that it's gonna require you to stay with your plan, not get deviated, not go do a bunch of things, not worry, am I doing the right thing? It's not about doing the right thing. It's about making a decision and making that decision right. You follow that process, focus, follow one course until successful, you will make 10K a month. Thanks for listening to the Martell Method.
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