Get The Book (Buy Back Your Time): https://bit.ly/3pCTG78 Subscribe to My Newsletter: https://bit.ly/3W2tjp2 In this episode I share the Buy Back principle that changed everything for me. And will help you build a business you don’t grow to hate. I break down the exact system I used to work fewer hours while scaling multiple businesses. These are the practical frameworks for eliminating unnecessary tasks, automating what's repetitive, and delegating what doesn't need your unique skills. This is the approach I wish someone had taught me when I started my journey.
Chapter 1: What inspired Dan Martell to change his life?
10 years ago, I get an email. I'm doing this event with Richard Branson at his home in Verbier, Switzerland. Would you like to come? Impostor syndrome through the roof. And I'm trying to study Richard because obviously he lives a quality of life that I just can dream up.
What he taught me was this philosophy of essentially replacing yourself out of the doing and really learning to work through other people. And that's when I designed this thing called the replacement ladder. Welcome to the Martell Method. I went from rehab at 17 to building a $100 million empire and being a Wall Street Journal bestselling author.
In this podcast, I'll show you exactly how to build a life and business you don't grow to hate. And make sure you don't miss anything by subscribing to my newsletter at martellmethod.com. My promise. To every person in this room, by the end of this time together, I will give you a framework, a process, a life philosophy that if you apply it, will change the game for you.
It'll actually make you feel guilty because you'll be making more money and it's not gonna be as hard as you thought it would be. Your business will grow and your time will expand. You'll be like, I should be working harder? No. That's not how it has to be. Before I can get into that, I have to share with you a quick story. As a child, I went through tough, tough challenges.
I grew up in a home with an alcoholic mother. I had a father that wasn't around very much and the second oldest of four. And I got diagnosed with ADHD when I was 11, put on medication, My whole life, I thought I was broken. I didn't value myself. I had zero self-esteem. For a long part of it, I didn't even feel like I deserved to breathe the air I was taking.
And that caused me to make a lot of bad decisions. I'm just curious. Anybody else in this room get arrested for getting a high-speed chase from the cops? Anybody? Show of hands. Oh, OK. I guess I'm the only one. But essentially what happened after ending up in juvenile detention twice and getting into trouble, I got released. They allowed me to go get some therapy.
And I ended up in this place called Portage. And Portage was a therapeutic community for adolescents with a drug addiction. And that was me. Most people do five months of therapy. I did 11. I had some real stuff to work on. You see that? Now, this place saved my life. It taught me my personal worth. It helped me rebuild the relationship with my brothers and my family.
It helped me understand basic values. And through that process of rebuilding, honestly, my identity, I started to... have a vision for the future. And that's what I'm so excited about the theme of this event. is getting ready for the future. And here's what happened.
At the end of this 11-month period, I decided to stay for the summer before going back out into my normal world, because I wasn't ready yet. I didn't feel comfortable. And I was helping Rick, the maintenance guy. He'd been there for 20-some years. And he was kind of like a big brother to me. I was helping him clean out the property.
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Chapter 2: How did Dan Martell overcome his early life challenges?
Simple, and it will change your frame on your team if you understand this, okay? I had the privilege of spending time with a guy named Richard Branson. Now, you've got to understand, I grew up in the east coast of Canada, small town, 150,000 people, and growing up as an entrepreneur, I'm 45, 17, 28, I don't even know how many, my math is off. Is that 28 years ago? Am I that old?
28 years ago, I get into entrepreneurship, and I discover, obviously, Virgin. And I'm reading the biography. So this is a decade ago. About 10 years ago, I get an email. I'm sitting in my office. And my buddy, his name is Dan. He has this company called Zozy. And he emails me. He goes, hey, Dan, I'm doing this event with Richard Branson at his home in Verbier, Switzerland in April.
Would you like to come? I was like, oh, what? Let me check my calendar. Clear! And then I'm like so dorky. I reply and I'm like, yeah, no, that should work. Yeah, let me know. I don't want to be like, when and where, how much do you need? Like it was crazy because it would even cost me. He's like, just meet us there. He's an investor. He's going to his home.
He wants to hang out with some entrepreneurs that are doing cool things. I thought of you. Wow. I honestly thought this can't be real. I want you to understand. Imposter syndrome through the roof. Like, he's not going to show up. Dan's lying to me. I don't know. I was just like, it wasn't until I was sitting literally on that couch. That's the inside of his place.
I'm sitting on that couch and Richard comes out the back corner there. And I was like, this is real. So this is what I think to myself. I can only mess it up from here. You've all thought the same thing. Ejection is my only, so okay, shut your mouth, Dan. Ask lots of questions, that way they don't ask you stories, you don't make you embarrass yourself. Okay, cool, cool, cool.
All right, so I'm there for a week, hanging out with the billionaire that every other billionaire wants to be like. And I'm trying to study Richard, because obviously he lives a quality of life that I just can dream of. And I wanted to understand, what does he do that's different than other people? That was my mission. And I'd just watch him, and I'd watch him.
Obviously, I'm not a weirdo, and I'd ask him questions from time to time. You know, just sitting there in the corner. Man, he got me. I'll tell you a quick story. I was having dinner with him one night. And he sat next to me. And while we're talking, if you ever talk with Richard, he's kind of a slow, he's high energy, just very kind. And he goes, so Dan, what do you do?
And I just shared a few things that I've done. And he says, wow, your dad must be really proud of you. And I just broke down. I didn't know if my dad was proud of me. But for him to say that? He didn't see me get teary. I kind of pretended like I had to talk to the person on my right, but it was wild.
Here's the guy that literally could have been talking to anybody, and I'm some nobody Canadian entrepreneur. Somehow I found my way in this room. And what I saw that changed my life that I want to make sure that you guys understand is that what's different about Richard is he chose every day to protect his energy and to protect his time. And how does he do that?
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