
>> Get The Book (Buy Back Your Time): https://bit.ly/3pCTG78 >> Subscribe to My Newsletter: https://bit.ly/3W2tjp2The key to getting rich isn't grinding past midnight or having a 3-hour morning routine... it's forming MICRO HABITS that compound over time.In this video, I share the 18 tiny habits that helped me build wealth - and how you can apply them in YOUR life starting TODAY, even if you're starting from zero.These are the exact strategies I used to go from broke to building successful businesses
Chapter 1: How can you achieve illegal levels of productivity?
I'm going to show you how you can be so productive and get so much done that it actually feels illegal. I'll do this by sharing 20 powerful principles that helped me unlock this illegal level of productivity in my time building three successful software companies and today while building my AI venture studio.
These principles haven't only worked for me, but for thousands of my clients that I've taught this to around the world. So they will work for you too. Starting with principle number one, the 95-5 principle. Most people have heard of the 80-20 rule, the Pareto principle, but you can actually take it to another level. It's essentially that 95% of your results come from 5% of your work.
So for yourself, you got to figure out what is the 5% of the work you do that generates 95% of the value or the results in your life, which leads us to principle number two, the definition of done. There's this quote by Albert Einstein, a problem well-defined is a problem half solved. Most people don't have clarity around what they need to get done.
Understanding what your success criteria for completion looks like helps everybody get clarity and that creates alignment to the outcome, which leads us to principle number three, the two minute rule. In my early 20s, I read this incredible book called Getting Things Done by David Allen, and he had this simple two-minute rule. If you get a text message, reply to it right away.
If you get an email, reply right away. If you have a dish that needs to get cleaned, clean it right away. Don't put something off. Some people spend more time managing their to-do list than doing the thing on the list. Don't overthink it. Move with a sense of urgency, which leads to principle number four, the domino effect. The way you want to think about life, it's like dominoes.
And that first domino hits the second domino and the third domino. And if it's big enough, important enough, the one thing, then it makes all the other dominoes easier. A simple example is focusing on my breakfast and what I eat versus how hard I'm going to train at the gym. I can't outwork out a bad diet. That's why food is always a leading domino to getting fit.
Productivity starts by choosing that one thing to focus on that makes everything else easier or unnecessary. So before you get into the work, stop and say, what's the first thing that if I do makes everything else work? Which leads us to principle number five, Parkinson's law. This one annoys me, but I see it happen all the time. Work will expand to the time you give it.
To get more things done, be unreasonable with your timelines. Stop saying, can you get this to me by the end of the week and start asking, how about Wednesday? What about Tuesday? By just pulling timelines forward, you'll be way more productive, which leads to principle number six, the Pomodoro technique. I have massive ADHD and I can't work unless I make it a game.
So a Pomodoro technique is breaking up your work into 25 minute intervals with a five minute break or a reset. And then I put on headphones and I play either binaural beats or songs without lyrics and I focus for those 25 minutes. That makes me massively productive because I can hyper focus. Which leads us to principle number seven, don't repeat yourself.
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Chapter 2: What is the 95-5 principle and how does it improve efficiency?
The more painful it is, the harder you're going to work to get your goal. which leads us to principle number 11, positive peer pressure. The interesting part of human psychology is you'll do more for other people than you'll ever do for yourself.
For example, if your dog's sick and you go to the vet and he gives you medication, every dog owner will make sure that dog has 100% of that medication all the way till the very end. You get sick, go to the hospital or your doctor because you got the flu. They give you medication. Most people stop at about 70% as soon as they start feeling good, honestly.
That's why having an accountability circle, other people that you've shared your goals with, the things you want to get done with your day, your week, your month, will hold you more accountable because you don't want to lose face with those people than you just having those goals that you say to yourself and you write them down in private. which leads us to principle number 12, big rocks first.
If you want to get a result in your life, start the first two hours of your day, focus on that result. That's why the morning routine is so powerful. It's not necessarily what you do, it's that you allocated that time for you, for your goals. You gotta do the big thing first in the morning to build momentum so you can be more productive. Which leads us to principle number 13, batch work.
Most people think they can multitask, but they can't. Multitasking means screwing up multiple things at once.
Taking similar type work that's sprinkled out throughout your week and then grouping it all together and sitting down for three hours, four hours and getting it all done is way more productive because you've ramped up your brain with all the different variables in the context to understand what you're trying to work on. Financials, creative work,
sales follow-ups, batch them together so that you get in that energy of doing that specific work, which leads us to principle number 14, gamify progress. If you're not having fun, you're doing something wrong. Take your milestones and treat them like a game. One of my favorite ways to do this is take your goals and put it in a ladder and then give yourself a reward for each one of those goals.
I call it the align goal ladder. You don't get the reward of the top level goal without getting the bottom ones first. And it's a really cool way to get separate teams connected and accountable to each other. If some other team is accountable for that first level goal and you're at the top, and if they don't get theirs, you don't get yours.
And you're going to be asking them how they're doing, which is a very neat way to be more productive in a gamified strategy. Which leads us to principle number 15, create a not to do list. Steve Jobs used to say, deciding what not to do is as important as deciding what to do. When kids see me out in public and I'm driving one of my supercars, they always ask me, what do you do?
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