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How I Invest with David Weisburd

E146: The 92% AI Failure: Unmasking Enterprise's Trillion-Dollar Mistake

Fri, 14 Mar 2025

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In this episode of How I Invest, I sit down with Matt Fitzpatrick, CEO of Invisible Technologies and former head of McKinsey’s QuantumBlack Labs. Matt shares his deep insights on enterprise AI adoption, model fine-tuning, and the challenges businesses face when integrating AI into their workflows. We explore why only 8% of AI models make it to production, how enterprises can overcome friction points, and the future of AI-powered enterprise solutions. If you’re curious about the intersection of AI and business strategy, this episode is a must-listen.

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Chapter 1: What is the focus of this podcast episode on AI?

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An AI native solution. The framework is not just that AI is replacing what a human is doing, but how would you design the model with AI in mind?

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I think most of the material benefit you're going to see is when you clean sheet any process to be like, how would I design this process knowing all the AI tools I have from scratch? And how do I use both technology and humans? And by the way, I think the example for that is going to involve both for a long, long time. In fact, I think Humans are a core part of this solution.

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I think Invisible, we believe that's the human machine interface where all the value sits. But it's not necessarily just giving all your people on an existing process and a tool. It's redesigning the process to use all the tools at your disposal.

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So let's talk about Invisible. Give me some specifics on how the company is doing today.

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I joined in mid-January. We ended 2024 at $134 million in revenue. Profitable. We were the third fastest growing AI business in America over the last three years.

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So how will deep seek affect invisible?

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The viral story was that it was $5 million to build the models they did. The latest estimates that have come out since in the FT and elsewhere would say it's closer to $1.6 billion. I think the number that's been cited from a compute standpoint is like 50,000 GPUs.

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So if you had just told that narrative as the exact same story, but with $1.6 billion of compute, I don't even think it would have been a media story. The fact that it costs over a billion dollars to build that model means it is a continuation of the current paradigm. Look, there are some interesting innovations they've had, a mixture of experts and

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They did some interesting stuff around data storage that does have some benefits on reducing compute costs. But I think those are things we've seen other model builders experiment with already. If I think about types of data, they basically went around things that are base truth logic, like math, where there's a fair amount of synthetic data available.

Chapter 2: How is Invisible Technologies pioneering AI solutions?

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And I think this is the difference between backtesting of ML dataset versus Gen AI is you need a way to actually go back and validate that what is produced works. And I think that has been the real challenge that the enterprise has struggled with is You may have a sense for what good looks like.

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You might say, for example, the definition of a good investment MMO would be like at least a paragraph summary of competitive set, some context on the market, including growth rates. Like you could set a set of parameters that you're looking forward to answer, but then you have to wade through and kind of assess all that.

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And so what we've spent the last eight years doing for the model builders and others is building what's called semi-private custom evals, where we effectively set parameters like that would say, these are the definitions of good. This is the outcomes we're looking for. And then we use human feedback to score those parameters.

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So we could go at big scale and say, does this outcome cover what you're looking for? And we bring subject matter experts to Bayer to actually do that scoring. I think that's actually been the big gap is these are often things you can't score with a random person in the street. You can't just put it into market and hope it works.

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You need a subject matter expert to say this looks generally good before any organization gets comfortable launching it. One way I've seen enterprises do that is I've seen a couple customers experiments already is they'll actually have their own employees evaluating this at huge scale.

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But if you think about the time suck of like having large numbers of people just reviewing general outputs, that's very hard to do. So I think a lot of what we've now evolved to is on the enterprise side, a mix of these kind of evals and assessments of the models that are happening that we then help customers fine tune and improve their models.

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Is there a gap between what a generalist searcher might want and somebody domain specific? In other words, if I'm making a hundred million dollar investment decision based on a memo, that has to be much better than if I want to find out if, you know, dogs could eat a certain type of food and, you know, what's the best practice for raising a healthy dog?

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