Digital Social Hour
THIS Hiring Trick Saves $220K: Avoid Costly Mistakes | Ben Butler DSH #877
Mon, 11 Nov
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Unlock the secrets to smart hiring and save a whopping $220K with this eye-opening episode of the Digital Social Hour! 🚀 Join Sean Kelly as he dives into a lively chat with Ben Butler, the mastermind behind TopHat agency, who shares his unique hiring trick that sidesteps costly mistakes. 🤝 Discover how Ben's approach, which focuses on talent and skill over traditional credentials, can revolutionize your hiring process. From his intriguing take on using horoscopes to gauge team dynamics to navigating the tech world without drowning in debt, this episode is packed with valuable insights you can't afford to miss! 🌟 Tune in now to explore the exciting world of AI, the dark web, and innovative management techniques. Don't miss out on this captivating conversation—watch now and subscribe for more insider secrets. 📺 Hit that subscribe button and stay tuned for more eye-opening stories on the Digital Social Hour with Sean Kelly! 🚀 Join the conversation and expand your horizons with every episode. #talentpipeline #signaturecareermanagement #effectivehiringstrategies #candidateexperience #candidatejourney CHAPTERS: 00:00 - Intro 00:30 - Ben's Journey 02:10 - Understanding Horoscopes 05:00 - BetterHelp Overview 08:20 - Exploring Attachment Styles 10:55 - Internet's Impact on Dating 14:00 - Elon Musk vs. Jordan Peterson Debate 16:21 - Elon Musk's Grok Explained 21:45 - The Dark Side of SEO Practices 24:10 - Exploring the Dark Web 28:15 - AI as the Ancient Evil 33:36 - Daily Hackers and Dark Web Insights 37:15 - Genius Scams in the Dark Web 43:30 - Human Extinction Possibilities 46:10 - Joe Biden Clone Theory Discussion 48:00 - TopHat and Upcoming Projects 49:08 - Thanks for Watching APPLY TO BE ON THE PODCAST: https://www.digitalsocialhour.com/application BUSINESS INQUIRIES/SPONSORS: [email protected] GUEST: Ben Butler https://www.instagram.com/benbutlerpr/ https://linktr.ee/benbutler SPONSORS: BetterHelp: https://www.betterhelp.com/DSH LISTEN ON: Apple Podcasts: https://podcasts.apple.com/us/podcast/digital-social-hour/id1676846015 Spotify: https://open.spotify.com/show/5Jn7LXarRlI8Hc0GtTn759 Sean Kelly Instagram: https://www.instagram.com/seanmikekelly/ Learn more about your ad choices. Visit podcastchoices.com/adchoices
Chapter 1: What is the hiring trick that can save $220K?
Consuming a little bit of everything is good, even if maybe you disagree with someone. Just to understand what the psychology and what the value system is. I don't think it's left, right. I don't think it's either of the extremes. Let's say generally people are somewhere in the middle, but we're sort of being convinced that you have to pick a side. That's where all the problems happen.
all right guys from pittsburgh pa today we got ben butler he's he's uh wearing many hats and knows a lot about ai in the dark web thanks for coming on man good to be here man yeah i don't even know where to start with you you've done a lot of stuff i've done a thing or two what was the first one
So started my agency Top Hat when I was still in college. So just sort of came about, had the right opportunities. And actually, while still in college, got an office about 45 minutes down the highway, skipped all my classes senior year to go meet with clients in the office who didn't know I was still a student. And they didn't find out till years later. I don't even know how I graduated.
Chapter 2: How do horoscopes influence team dynamics?
I think they wanted the, you know, the money at the end. But 50K a year will get you that, right? Yeah. That piece of paper. Yeah, indeed. It's totally worth it. It's not. Do you even know where your diploma is? No, no, it's not even on my LinkedIn. It's just like, yeah, it's irrelevant these days. And no one's ever asked for it, right? Never, never, especially.
Chapter 3: What are the downsides of traditional diplomas in hiring?
I think it's one of the greatest. I wouldn't say some people say scam, but it's definitely some programming.
Yeah, I would say so as well. I have a three-year-old, and I'm like, hey, you want to be really careful. I mean, even though she's three years old, you start thinking about these things. It's just generally a waste of money for people where I'd rather see anything in the tech world, being a developer, a designer. When I hire people or evaluate things, I don't look at their diploma.
I don't care where they went to school. I don't care if they went to school. You just want to see what their talent set is. So especially with tech, if you can find a way to – To skip all that, maybe do an apprenticeship or an internship or something like that. You can save yourself about $220,000 of debt. You also look at their horoscopes when you're hiring.
I do. I wish I was more fluent in it, but... The one thing I started noticing with just dealing with people in general, and I've sort of had this perspective and people always go, oh, that's kind of weird and kind of out there. But typically, you can get a spark notes of a person just by understanding what their sign is. That's interesting. Yeah. I don't know.
It's, it's sort of been a game changer where you can, I mean, you have to actually take time to get to know people, but I think on a really high level, generally those things check out in terms of communication styles, love languages, um,
things that people want to know from being managed or you know it works for relationships too right where you you really get the pros and the cons pretty quickly and then you can start to notice the trends as they pop out and so it's one of the first things i ever asked people i was actually just interviewing a developer and she was like excuse me what you want to know my sign like what is that about and i was like i'm just trying to get a vibe for your how you'll fit in the the work culture and yeah what sort of person you are
That is interesting. Are there certain signs you will be cautious of in the business setting?
Yeah, I think typically... And again, it relates to dating just as easily. You know, for me, a lot of dudes out there are going to be like, this dude is into horoscopes, whatever. But hey, it's 2024, everyone. But for me, I'm a Leo Virgo cusp sign, so born on the 23rd. A little bit of that sign, a little bit of that sign. And... So I can be extremely extroverted, bombastic, out there.
Then you have the Virgo side, the thoughtfulness, the consideration, things of that nature. I find in the workplace, typically, Leos can be very dangerous. Just pure Leos because... Leo, Lion, people are very bombastic. They can be prone to arrogance and making it all about them and being very standoffish and just very emotional at times. From my standpoint, Virgos are often really good employees.
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Chapter 4: How does the dark web affect SEO practices?
things that bother them until they become this passive aggressive blow up so knowing that you can put in regular checkpoints and look for signs that maybe somebody's getting frustrated interesting so yeah i've sort of you know done that oh gemini gemini can be really really tough too all the all the employees i've had that have been gemini they're just they sort of have this like
I don't want to call it like 88. This episode is brought to you by BetterHelp. Give online therapy a try at betterhelp.com slash DSH and get on your way becoming your best self. My fiance Ariel plays a big role in my mental health, helping me realize my true potential. Everyone's trying their best around you. So take time to appreciate someone close to you.
I've tried therapy in the past and it helped me go through some tough times when I was in college dealing with mental health. I was on prescription medication. I actually had agoraphobia when I was in college and therapy helped me figure out some answers to how to fix that problem. For two months, I couldn't even leave my house or I would have a full on panic attack.
So I love companies like BetterHelp that can get therapy in front of the masses. But therapy definitely helped me get better. And I definitely appreciate companies like BetterHelp because it's completely online and it's conveniently suited to fit your schedule and accommodate life surprises.
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But knowing all that, you can get to know how to position people for success. So if I have a Gemini in my organization or whatever company that I'm in, I'm going to give them a variety of tasks, keep them entertained and challenge them to try new things if they show interest in something new.
Smart. I actually like that model because instead of giving each employee the same task, you should give them tasks according to their style.
Oh, yeah, absolutely. And it's a it's a management technique as well to understand some people like left alone. Some people need those check ins and just understanding the pros and cons of how they generally associate. And, you know, again, it's not a it's not a silver bullet. Yeah. You have to actually take the time.
But it is a good spark notes, especially if you're just starting out and you know what to look for. Yeah. In management, everything has to be early. You have to see the signs and problems can become so detrimental over time that people just bail on you or it becomes irreparable. So being able to know early signs and indicators and just adapt your management strategy, it can be very useful. Yeah.
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Chapter 5: What are the psychological implications of attachment styles?
Yeah, man. You also do attachment styles, attachment types. Is that more for dating?
Yeah, that's more dating related, I think. It's kind of funny. I have a large network of guy friends. I don't know. When you're in your 30s, you tend to either be settled down or having a lot of trouble. So this one buddy of mine, he's been a work in progress for a long time. But when you scroll through Instagram these days, it seems like everyone's having some sort of issue out there. And so...
I just think having a basic understanding of people's psychology can be helpful for every facet of life, work, friendships, dating, etc. Even knowing yourself, understanding what makes you tick and where you can have work to be a better employee, friend, partner. And I think from the attachment standpoint where there's this one called dismissive...
dismissive detachment where it's basically people who, when they were growing up, this is, again, this is a gross over exaggeration. It's sort of the spark notes of things, but generally when you have that psychological sort of mindset, when you were growing up, maybe you were cared for, maybe you, you know, got everything you needed, food, water, shelter.
Maybe it wasn't particularly a high conflict sort of environment, but But maybe your parents didn't show you enough love and you had to resort to self-soothing to the point where you said, you know what? End of day, I'm the only person who can take care of me. And so it's this... independence.
And again, this is, you know, one of those things where if you can recognize this or, you know, especially from, you know, like I have a three-year-old, I want to be sure that I don't accidentally create some sort of dysfunction by not showing enough love or showing too much love or behaving in a Deal with somebody like that.
It's the typical hot and cold kind of person where they come on really strong, then they ghost you, then they come back and you're like, dude, what's going on? And it's generally the dismissive, detached sort of person who's like. Well, you got too close. I'm going to withdraw and forget everything that has happened.
And that can also go to the workplace as well, where maintaining that line between a colleague and a friend. Sometimes if you veer too far into the... the friend category and you share a little bit too much and they share a little bit too much, suddenly there's an implosion that's happening. So, you know, I, I like to just study all that stuff and there's, man, the internet's amazing.
The internet's undefeated. You can learn anything. You can learn a lot. It's also dangerous for dating. Sure. A lot of people compare. I was the first person in my friend group to get engaged. Yeah. I think I was 26. Um, dude, it fucked up a lot of relationships around me. Oh yeah. People just feel pressured. Yeah. They're like, oh, I got to keep up.
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Chapter 6: How does social media pressure impact relationships?
so that you can sort of buffet and understand the various people. Because I don't think it's left, right. I don't think it's either of the extremes. I would say generally people are somewhere in the middle, but we're sort of being convinced that you have to pick a side. And That's where all the problems happen, I think, in life is picking a side and just blindly being like, I am this.
It's like, eh, most people are in the middle here. Yeah, I avoid labels, whether it's religious, political, all of that. I'm like you. I observe both sides. I'll watch Bill Mayer. I'll watch Candace Owens, Ben Shapiro. I'll watch all of them. Yeah, Ben Shapiro. Yeah, I've toned back on him, I'd say. I used to watch him a lot, but I'm siding with Candace on that beef.
oh yeah yeah there's so much beef out there there's a lot especially bill maher he uh he got canceled 17 times i didn't even know that they tried to you know they tried to go after him but he actually had a really good uh interview with elon musk except for the fact that he was fan fangirl you know fangirling on musk a little bit too much i never understood that as a host like when you fan boy fangirl yeah like that just ruins the interview
Yeah, just keep it cool. Just treat them like a normal person. Don't get too excited like Jordan Peterson. Like JP. Like we were talking about. I can't believe he did that, man.
Yeah, I was on the plane last night and I was watching it because I think Elon Musk is very fascinating as a person. And Jordan Peterson would not shut the fuck up. He was like leaning forward in the chair. I'm like, bro, you need to calm down. Yeah. And you could tell through the it was like two hours long. Eventually, Elon just started, you know, a little bit bored.
A bad habit of mine is I read the comments before I watched the video. Oh, yeah. I don't know if it's my ADHD or something, but all the comments were like, Jordan needs to shut up. Oh, yeah. Yeah, 100%. So I knew going into that that that was what was going to happen. Yeah, I was really annoyed. I stopped listening multiple times. I'm like, can you just let the man talk?
Dude, when you have a brilliant person on, especially like Elon Musk. Yeah. Like, I'll interview him one day. I'm not going to say shit. I'm just going to ask him questions. Yeah. He'll give you good answers. Like, why would he care about my opinion?
Yeah, it was weird. I mean, he was... good questions were being asked. He's like, when did you realize you wanted to do what you did? And he's like, ah, you know, I was like 12 years old and I had an existential crisis. Okay. That's a young age to have a midlife crisis. But I think Jordan Peterson's problem is he thinks he's too smart. And he was, the thing I noticed about that interview was,
Is he was like trying to take things that Musk was saying and sort of stuff it into his like framework that he operates on. So he'd be like, oh, I hear this over here. He was trying to diagnose him. And he would, yeah, stuff him in like, here's my label for this thing. And, you know, using very big words because he's a doctor, you know.
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Chapter 7: What are the dangers of digital fraud in today's economy?
But I don't do anything bad. I thought it ceased to exist. I didn't know it was still around.
Yeah. I mean, a lot of the marketplaces are getting shut down. So, you know, a lot of stuff... The dark web is... People think of, like, the weird shit. You know, like, oh, I can stumble upon this onion link. And so basically you need a Tor browser and you access these... They call it the dark web because the regular web is called the clear net.
So you can find it on Google as long as it's indexed. You can search for it. You can punch in a URL. But on the dark web, it's these weird onion routing strings that often don't make any sense. But...
It's one of those things where people think of it and they're like, they hear the story of that one time they stumbled upon that onion link where literally it was a person getting tortured or, you know, something that's like really outlandish. But typically people use it for drugs. How can I get prescription medication or prescription drugs or cannabis or cocaine or ketamine or methamphetamine?
And that's like 90% of what people are doing. And then the rest of it is how can I learn how to be a fraudster? That's typically what it looks like. So there's equivalents of Reddit for the dark web where people are doing that. And there's marketplaces and things like that.
the marketplaces are getting shut down and everyone's information is getting leaked and it's harder to be anonymous with Bitcoin transactions and things like that. And even Monero is not as anonymized as they claim it to be. So it's, Even if you're doing nothing wrong, even if you're just kind of peeping around like, oh, I can buy drugs on this marketplace. These people are getting busted.
Really? Oh, yeah. Just for logging in? Yeah. What? Yeah. I remember logging in when I was in college at the university library. I stumbled across... Silk Road. Silk Road was still up back then. Yeah. Ten years ago. Yeah. And I saw you could hire a hitman for like five K. I was like, what the hell?
Yeah. Yeah. Scary. Now those are all scams. You can't really hire a hitman anymore. I heard they're just undercover agents.
you would think that people are smarter than we give them credit for but they're often dumber so all these estranged spouses are like I'm going to kill my wife I'm going to kill my husband and they go on and they hire a hitman it's either a scammer or it's an undercover FBI agent karma what's the weirdest thing you've seen on the dark web oh boy let me think about this I've seen a lot of stuff.
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