Jack and Nick

The S&P 500 is the stock market index of the 500 biggest public companies in America, and 40% of their sales happen in countries that aren't America. That's a lot of sales. And all these sales are now at risk in two major ways. Jack, what's the first one? First, countries are tariffing products that are made in the United States.

Harley-Davidson's, they're now double the price over in Europe because of these new tariffs. Second, anti-US sentiment is all over the world right now. resulting in boycotts of major U.S. brands. Levi's jeans, they are iconically American on Bruce Springsteen's butt, the perfect way for Canadians to protest.

Harley-Davidson's, they're now double the price over in Europe because of these new tariffs. Second, anti-US sentiment is all over the world right now. resulting in boycotts of major U.S. brands. Levi's jeans, they are iconically American on Bruce Springsteen's butt, the perfect way for Canadians to protest.

Harley-Davidson's, they're now double the price over in Europe because of these new tariffs. Second, anti-US sentiment is all over the world right now. resulting in boycotts of major U.S. brands. Levi's jeans, they are iconically American on Bruce Springsteen's butt, the perfect way for Canadians to protest.

And that's why the stock market tanked so hard last week. For our second story, back in 2018, Chipotle embarked on a seven-year journey to find the tariff-free avocado. Let's look closely at how Chipotle fared, because every American business faces the exact same dilemma right now. Free. Yet he's in President Trump's first term. He started dabbling with this whole tariff idea.

And that's why the stock market tanked so hard last week. For our second story, back in 2018, Chipotle embarked on a seven-year journey to find the tariff-free avocado. Let's look closely at how Chipotle fared, because every American business faces the exact same dilemma right now. Free. Yet he's in President Trump's first term. He started dabbling with this whole tariff idea.

And that's why the stock market tanked so hard last week. For our second story, back in 2018, Chipotle embarked on a seven-year journey to find the tariff-free avocado. Let's look closely at how Chipotle fared, because every American business faces the exact same dilemma right now. Free. Yet he's in President Trump's first term. He started dabbling with this whole tariff idea.

And that's when Chipotle realized, wow, we are vulnerable. Chipotle freaked out because, get this, Chipotle buys 5% of all avocados Americans eat. That's one out of every 20 avocados. We are consuming them at Chipotle. And 90% of America's avocados are imported from Mexico. Okay, and this is why Chipotle is extra freaking out.

And that's when Chipotle realized, wow, we are vulnerable. Chipotle freaked out because, get this, Chipotle buys 5% of all avocados Americans eat. That's one out of every 20 avocados. We are consuming them at Chipotle. And 90% of America's avocados are imported from Mexico. Okay, and this is why Chipotle is extra freaking out.

And that's when Chipotle realized, wow, we are vulnerable. Chipotle freaked out because, get this, Chipotle buys 5% of all avocados Americans eat. That's one out of every 20 avocados. We are consuming them at Chipotle. And 90% of America's avocados are imported from Mexico. Okay, and this is why Chipotle is extra freaking out.

Because apparently we've got a real big appetite for guac, bigger than you realized. Half of all orders at Chipotle add guacamole. Half of them. And that means Chipotle has to source 132 million pounds of avocados every year. So that's why back in 2018, when President Trump said, we buy too much stuff from Mexico, Chipotle issued a code red. Or is it code green? It's a code red.

Because apparently we've got a real big appetite for guac, bigger than you realized. Half of all orders at Chipotle add guacamole. Half of them. And that means Chipotle has to source 132 million pounds of avocados every year. So that's why back in 2018, when President Trump said, we buy too much stuff from Mexico, Chipotle issued a code red. Or is it code green? It's a code red.

Because apparently we've got a real big appetite for guac, bigger than you realized. Half of all orders at Chipotle add guacamole. Half of them. And that means Chipotle has to source 132 million pounds of avocados every year. So that's why back in 2018, when President Trump said, we buy too much stuff from Mexico, Chipotle issued a code red. Or is it code green? It's a code red.

Let's go with code red, Jack. That's when Chipotle began an expedition to El Dorado. And? A quest to a mythical world looking not for gold, but looking for the elusive, tariff-free avocado. They were trying to diversify from Mexican avocados. Yeah, that's what they were trying to do.

Let's go with code red, Jack. That's when Chipotle began an expedition to El Dorado. And? A quest to a mythical world looking not for gold, but looking for the elusive, tariff-free avocado. They were trying to diversify from Mexican avocados. Yeah, that's what they were trying to do.

Let's go with code red, Jack. That's when Chipotle began an expedition to El Dorado. And? A quest to a mythical world looking not for gold, but looking for the elusive, tariff-free avocado. They were trying to diversify from Mexican avocados. Yeah, that's what they were trying to do.

And they set up a team to identify six countries near the equator that might be able to support avocado trees year-round. Chipotle was kind of like avocado missionaries, right, Jack? Kind of going out there, preaching the good word of the avocado. No, they literally went to South America and started evangelizing the avocado in places like Nicaragua, Guatemala, and Ecuador.

And they set up a team to identify six countries near the equator that might be able to support avocado trees year-round. Chipotle was kind of like avocado missionaries, right, Jack? Kind of going out there, preaching the good word of the avocado. No, they literally went to South America and started evangelizing the avocado in places like Nicaragua, Guatemala, and Ecuador.

And they set up a team to identify six countries near the equator that might be able to support avocado trees year-round. Chipotle was kind of like avocado missionaries, right, Jack? Kind of going out there, preaching the good word of the avocado. No, they literally went to South America and started evangelizing the avocado in places like Nicaragua, Guatemala, and Ecuador.

Chipotle created like an entire avocado diaspora across the equator. It was unreal. But one problem. Americans are avocado snouts, it turns out. Yeah, besties. We jumped in T-boy style. It turns out there are over 50 types of avocado in the world, but we Americans only like one type. And what is it, Jack? We only eat the Haas avocado. That's the one with more oil, more flavor.