Guy Kawasaki

Well, I'll tell you something. You know, I have come to embrace nepotism because I have come to believe that It is not how you get your job. It is what you do after you get your job. So yeah, you can be the boss's son or daughter and that's how you can get in.

Well, I'll tell you something. You know, I have come to embrace nepotism because I have come to believe that It is not how you get your job. It is what you do after you get your job. So yeah, you can be the boss's son or daughter and that's how you can get in.

But ultimately, it doesn't matter how you got in, whether it's because you're the friend of a classmate or whether you're the son or daughter of the boss or the founder. Ultimately, it depends on how competent you are, how hard you work, and maybe how lucky you are. So I have gotten over guilt. of nepotistic starts.

But ultimately, it doesn't matter how you got in, whether it's because you're the friend of a classmate or whether you're the son or daughter of the boss or the founder. Ultimately, it depends on how competent you are, how hard you work, and maybe how lucky you are. So I have gotten over guilt. of nepotistic starts.

And I got to tell you that there's a lot more parents who just mow down everything in front of their kids than there's helicopter parents who just hover and make every decision. I'm more the lawnmower parent. I mean, I can mow down almost anything in front of my family. Literally, I can mow it down.

And I got to tell you that there's a lot more parents who just mow down everything in front of their kids than there's helicopter parents who just hover and make every decision. I'm more the lawnmower parent. I mean, I can mow down almost anything in front of my family. Literally, I can mow it down.

And I tell you something, I have mowed down a few things from my family, but I'm telling you that once the lawnmower goes past, that lawnmower doesn't come back. So if the weeds grow back, that is your problem. I mowed it. Planted your ass. Now it's your problem.

And I tell you something, I have mowed down a few things from my family, but I'm telling you that once the lawnmower goes past, that lawnmower doesn't come back. So if the weeds grow back, that is your problem. I mowed it. Planted your ass. Now it's your problem.

Again, you know, you have to ask the question, what's missing? But without my friend, Mike Boych from Apple, the guy that I met at Stanford, I don't know, I might be making cappuccinos right now in Starbucks. And I met him in college. If I had stayed in Hawaii, I would not have met him. If I had not have met him, I would not have gotten to Apple.

Again, you know, you have to ask the question, what's missing? But without my friend, Mike Boych from Apple, the guy that I met at Stanford, I don't know, I might be making cappuccinos right now in Starbucks. And I met him in college. If I had stayed in Hawaii, I would not have met him. If I had not have met him, I would not have gotten to Apple.

If I had not have gotten to Apple, I wouldn't become the chief evangelist of Canva and Wikipedia board of trustees and all these things. And certainly you would not be interviewing a barista from Starbucks on your podcast right now. I mean... there's anything wrong with being a barista at Starbucks because some of that is an art. But probably I would be less desirable as a guest.

If I had not have gotten to Apple, I wouldn't become the chief evangelist of Canva and Wikipedia board of trustees and all these things. And certainly you would not be interviewing a barista from Starbucks on your podcast right now. I mean... there's anything wrong with being a barista at Starbucks because some of that is an art. But probably I would be less desirable as a guest.

Well, listen... Everything you have heard about Steve Jobs is true.

Well, listen... Everything you have heard about Steve Jobs is true.

Every story, every movie, every article is true. And so this is another very good example of you should ask what's missing because from the outside looking in, it's very difficult to separate correlation and causation. So if you did a really shallow analysis of Steve Jobs, you would say, well, I need to wear Levi's jeans. I need to wear New Balance jogging shoes.

Every story, every movie, every article is true. And so this is another very good example of you should ask what's missing because from the outside looking in, it's very difficult to separate correlation and causation. So if you did a really shallow analysis of Steve Jobs, you would say, well, I need to wear Levi's jeans. I need to wear New Balance jogging shoes.

I need to wear a black mock turtleneck. I need to drive a Mercedes or a Porsche. I shouldn't register the Mercedes or Porsche because I don't want a license plate. I should drive in the carpool lane by myself. I should park in the handicapped slot. And I will be the next Steve Jobs. And I hate to tell you, but if you did all that, all you would be is an asshole.

I need to wear a black mock turtleneck. I need to drive a Mercedes or a Porsche. I shouldn't register the Mercedes or Porsche because I don't want a license plate. I should drive in the carpool lane by myself. I should park in the handicapped slot. And I will be the next Steve Jobs. And I hate to tell you, but if you did all that, all you would be is an asshole.

You would not be the next Steve Jobs. And then speaking of asshole, you could say, well, you know, Steve wasn't exactly known for treating his employees with empathy and kindness. And that is the understatement of the year. So if you look at all of that, you say, okay, I'm going to black mock turn. I got a blue cheese, New Balance shoes, Porsche, Mercedes, and I'm going to be an asshole.

You would not be the next Steve Jobs. And then speaking of asshole, you could say, well, you know, Steve wasn't exactly known for treating his employees with empathy and kindness. And that is the understatement of the year. So if you look at all of that, you say, okay, I'm going to black mock turn. I got a blue cheese, New Balance shoes, Porsche, Mercedes, and I'm going to be an asshole.