Antonio
Appearances
The Game with Alex Hormozi
The Fastest Way to Grow Is Simpler Than You Think | Ep 887
Hey Alex. Hello. Cool workshop. More of these. What's that? You should do more of these. Oh, yeah. My name is Antonio. Well, we built the Duolingo for learning how to draw. Sweet. We basically sell guided personalized learning to aspiring artists. Cool. We currently do 60K in MRR. Okay. The long-term goal is I would like to exit to a company like Duolingo, like Joytoons.
The Game with Alex Hormozi
The Fastest Way to Grow Is Simpler Than You Think | Ep 887
Right now, the more short-term thing is getting to a quadruple... Oh, get to a quadruple revenue, or like valuation, essentially, in 18 months. Yeah. What's stopping us right now is traffic primarily. We have two acquisitions channels, which is organic, word of mouth, and then social media. We have around 600,000 followers across three channels. Your team eloquently told me do more.
The Game with Alex Hormozi
The Fastest Way to Grow Is Simpler Than You Think | Ep 887
I just wanted to know at what point would you say, okay, now we need to do better instead of only more?
The Game with Alex Hormozi
The Fastest Way to Grow Is Simpler Than You Think | Ep 887
Oh, for sure. And then at what point is just for the Forex, that would just be Do more.
The Game with Alex Hormozi
The Fastest Way to Grow Is Simpler Than You Think | Ep 887
That's it. Yeah.
The Game with Alex Hormozi
The Fastest Way to Grow Is Simpler Than You Think | Ep 887
Social media. So YouTube, Instagram, Tik Tok.
The Game with Alex Hormozi
The Fastest Way to Grow Is Simpler Than You Think | Ep 887
Yes. Right. But it's a double-edged sword because they're usually incentivized to sell their own courses.
The Game with Alex Hormozi
The Fastest Way to Grow Is Simpler Than You Think | Ep 887
It's affiliated links on the social media channels that we can track.
The Game with Alex Hormozi
The Fastest Way to Grow Is Simpler Than You Think | Ep 887
We have three prices. We have $9, $29, and $99. And obviously the $29 is the most popular. 70% of people are on the annual subscription.
The Game with Alex Hormozi
The Fastest Way to Grow Is Simpler Than You Think | Ep 887
Around $200 LTV. Got it. And virtually no CAC. It's like $12.
The Game with Alex Hormozi
The Fastest Way to Grow Is Simpler Than You Think | Ep 887
Across all channels, we'd say about 10 to 12.
The Game with Alex Hormozi
The Fastest Way to Grow Is Simpler Than You Think | Ep 887
So just do that until you hit the constraint of people operations basically. And then, and then at some point you look at if you had to pinpoint anything that could be better in terms of to raise engagement, all of that.
The Game with Alex Hormozi
The Fastest Way to Grow Is Simpler Than You Think | Ep 887
Okay. Last question, maybe like you have, well, maybe you still have like the key man issue of like you're the face of like this. I have that. But at what point would you say, okay, I'm the key man. What's the first sort of talent I would bring on the team? If we scale in terms of content and everything, and we hit like a wall of, okay, I can't produce anymore.
The Game with Alex Hormozi
The Fastest Way to Grow Is Simpler Than You Think | Ep 887
And I guess I'm only in front of the camera 24.