Join me as I chat with Jonathan Courtney, as we dive deep into Black Friday Campaign strategy. Jonathan shares his strategies and frameworks for leveraging Black Friday regardless of what type of business you run. Episode Timestamps 00:00 - Intro 01:01 - The Importance of Black Friday for Businesses 02:51 - Types of Black Friday Sales 09:40 - Comparing Strategies: MagicMind and AG1 13:40 - Premium brand approaches to Black Friday sales 18:25 - Bundling Products for Black Friday 24:40 - Startup Idea 1: Black Friday Agency 27:56 - Gamifying Promo Codes 30:00 - Our Black Friday Buys 31:41 - Live Streaming as a Sales Strategy Key Points: • Black Friday week can generate a company's entire yearly revenue in just one week • Different types of sales strategies include discounts, free bonuses, bundles, and subscription renewal offers • Premium brands like Apple participate in Black Friday without cheapening their brand by offering gift cards instead of discounts • Creating unique, branded experiences around sales can be more effective than simple discounts The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - get your free builders toolkit to build cashflowing business - https://startup-ideas-pod.link/startup-empire-toolkit Become a member - https://startup-ideas-pod.link/startup-empire FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND JONATHAN ON SOCIAL Unscheduled CEO Podcast: https://www.unscheduledceo.com X/Twitter: https://twitter.com/Jicecream LinkedIn: https://www.linkedin.com/in/jonathan-courtney-4510644b/
No persons identified in this episode.
No transcription available yet
Help us prioritize this episode for transcription by upvoting it.
Popular episodes get transcribed faster