The Science of Flipping
Launching Your Journey to Financial Freedom Through Real Estate
Fri, 13 Dec 2024
Register for the Official Launch of my book here: https://us02web.zoom.us/webinar/register/WN_sHGiK2PyQrGIwtwip3Gmhw -- In this episode, I’m thrilled to announce the launch of my new book, Flipping to Wealth, which is all about helping you turn real estate from a transactional business into a long-term wealth-building strategy. Over the past 18 years, I’ve done thousands of deals and learned what works—and what doesn’t. In the book, I walk you through everything: generating income through wholesaling and flipping, scaling into rentals, raising capital without using your own money, and leveraging tax benefits. I also share my five laws of success to guide you on your journey, from taking action to embracing discomfort and being patient with your results. This book is a culmination of my journey and is packed with strategies to help you create financial freedom. Mark your calendars for December 17—our launch day and party—and let’s crush it together in 2025! -- The #1 training and coaching system to launch, grow, and scale your investing business! 𝐋𝐞𝐚𝐫𝐧 𝐌𝐨𝐫𝐞: http://www.thescienceofflipping.com Turn cold real estate leads into engaged motivated sellers on auto-pilot using the power of A.I! 𝐋𝐞𝐚𝐫𝐧 𝐌𝐨𝐫𝐞: https://www.rocketly.ai/ Have a question? Ask me anything at https://www.askjustin.ai/ 𝐀𝐛𝐨𝐮𝐭 𝐉𝐮𝐬𝐭𝐢𝐧: After investing in real estate for over 17 years and almost 3000 deals done, Justin has created a business that generates 7 figures in active income through wholesaling and fix and flipping as well as accumulating millions of dollars of rental properties including 5 apartment buildings, 50+ single family homes, and 1 storage facility Justins longevity in real estate is due to his ability to look around the corners, adapt to changing markets, perfecting Raising private capital, and focusing on lead generation which allows him to not just wholesale and fix & flip, but also accumulate wealth through long term holds. His success in real estate led him to start The Entrepreneur DNA podcast and The Science Of Flipping podcast and education company, where he has coached and mentored thousands of aspiring and active investors over the last decade. He is a nationally recognized speaker and is on a mission to educate as many people as possible on becoming a successful dynamic real estate investor. 𝑾𝒉𝒂𝒕 𝒕𝒉𝒆 𝑷𝒓𝒐𝒔 𝑯𝒂𝒗𝒆 𝑻𝒐 𝑺𝒂𝒚 𝑨𝒃𝒐𝒖𝒕 𝑱𝒖𝒔𝒕𝒊𝒏: “Justin is one of the best trainers in this space. He really gives everything to his tribe.” – Brent Daniels (TTP) “Justin’s ability to connect with people and help them understand what he is teaching, is unparallelled” – Kent Clothier (REWW) “We have been in the trenches flipping homes in Phoenix for over a decade, he is one of the best to do it.” – Sean Terry (Flip2Freedom) Subscribe To Justin Colby: http://youtube.com/justincolby View All My Videos: https://www.youtube.com/c/JustinColby
Chapter 1: What is the main focus of Justin's new book?
Regardless of where you are at today, whether you are making money, whether you're doing real estate full-time, whether you're a part-time hustler, whether you have a W-2 job or not, real estate is the number one vertical, I believe, that can help you also never have to pay taxes again. What is up, Science of Flipping family? It is your boy, Justin Colby, super fired up for this episode. My book.
Chapter 2: How can real estate help you achieve financial freedom?
Flipping to Wealth is launching. We are launching live next week. We are having a launch party December 17th. If you are listening this or watching this episode, make sure you click in the comments and the description and the link will be there. We are going to have a launch party December 17th. So excited about that.
Now, what I go in the book and go into the book about is this idea of flipping to wealth. That is why I named it. Taking a business, a transactional business, wholesaling, fix and flipping, and turning it into a wealth accumulation business. This, everybody, is why we should be in real estate. Yes, can you make a ton of money wholesaling homes and flipping homes? You absolutely can.
Now, in fits and flipping, you can actually lose a ton of money too. So you've got to be very careful. If you don't have someone coaching or mentoring you, you definitely should because you can make some really big mistakes if you don't know what you're doing.
Now, that being said, I fully believe that everybody, I mean everyone, even those that have a W-2 job should be in real estate to some aspect. Now, even then, I believe those that should be in real estate really should be focusing on one thing first. The first thing would be to drive income. Go out and wholesale some properties. Go out and fix and flip some properties.
Chapter 3: What are the steps to building wealth through real estate?
The next phase of this is going out and building wealth. Now, building wealth is traditionally speaking through long term buying holds. Now, you can do short term buying holds, you can do midterm buying holds. But traditionally speaking, it is through long term buy and holds. And so that is something that even a part time.
Real estate investor can do now the challenge I have and what I go through the book is the challenge I see people do or challenge I I see that people are doing is They basically save up all their money and buy one property every five years right or every two or three years and While I would rather someone buy rentals than not buy rentals I also believe that that is not the right way to do it.
Now I go through in depth in the book about how to raise capital. You see, I've bought tens of millions of dollars of real estate for holdings, and I've never used my own money to do it. You see, even if you have the money, you don't want to use your own to do it. So let's just, as an example, bring it back to 2006, 2007, maybe even 2005. The banks were offering 100% finance loans, right?
These are, you know, they were very prevalent in 2005 and 6 and 7. And If you could get them, which basically they were giving them out to anyone with a heartbeat, then you would use 100% of the bank's money. Why does that change when you're buying a rental? Why, if you don't have to, do you use your money to buy a rental? Well, I would argue you shouldn't.
Chapter 4: How do you raise capital for real estate investments?
And in the book, I talk about how to raise money and how to structure it so that you don't have to use any of your own capital. Now, the book takes you through a progression of my story, my life, right? From where I started all the way from college all the way into where I'm at today, doing a lot of deals. I've done thousands of deals, bought a lot of rentals, and the progression of which I
Chapter 5: What strategies can lead to lifestyle freedom?
really is this concept of creating income first so that you can have choices, right? So that I can choose to either fire my boss or not fire my boss in your example. So I can choose to go on vacation whenever I want, basically so I have choices of lifestyle freedom, so I have financial freedom.
And that really is kind of the theme of the book is to create financial freedom for yourself, starting with creating income through wholesaling and flipping. From there, the book goes along the path of how to find the deals. Where am I finding the deals? How am I properly analyzing the deals? How am I figuring out whether it's a good fix and flip or a good buy and hold, right?
Chapter 6: How to analyze deals in real estate investing?
And then ultimately, how am I raising money so I can buy these assets? And how can I do that at scale? Now, throughout the book, I layer in pro tips, right? Professional tips that I basically am giving you advice regarding the structure of the business. Throughout the book, I go into creative finance structuring,
Chapter 7: What are the best practices for structuring real estate deals?
Throughout the book, I talk in depth about where to find these deals and how you can exit them. Throughout the book, I talk about if you are gonna wholesale, where to find buyers. It goes in detail. I mean, this could be the only book you really need for real estate investing if that's your interest. Because I really walk you through
best practices on all of it how to find the deal how to analyze the deal how to structure the deal how to raise funds how to buy the deal um and so all the way into you know having tax write-offs and so this is gonna be a best seller for sure i'm super excited to announce it But I would want you guys listening here to understand, first, go get the book.
You can even buy the book on Kindle for 99 cents, for God's sake. So if the paperback and the hardcover is too expensive, buy it on Kindle. And then, by the way, leave me a review. I would love as many five-star reviews as I could possibly get. Now, the second thing you remember, the book launches December 17th.
So when you guys hear this, uh, jot down that day, that is the day that we can launch the book on Amazon flipping to wealth. And so the second thing I want you guys to understand is.
Regardless of where you are at today, whether you are making money, whether you're doing real estate full-time, whether you're a part-time hustler, whether you have a W2 job or not, real estate is the number one vertical, I believe, that can help you also never have to pay taxes again. There's a lot of ways that you don't have to pay taxes.
However, the IRS law, and I am not a licensed accountant, really makes it easy for us to find the strategy to not actually have to pay taxes, including if you are a W-2 employee or you're a full-time real estate investor. And this is incredibly valuable. There's really three reasons all of us should be in real estate. Increase your income, increase your profits, and never pay taxes again.
And if you do that the right way, which is what my book is about, then you're going to create an incredible life for yourself and for your family. And likely, you're going to be able to pass that down as a legacy to your children, your grandchildren, so on and so forth. And I really encourage each and every one of you to get the book and really read through the book.
I've been doing this business for 18 years. I've had a lot of wins. I've absolutely had my own losses. I talk about those losses in the book because you can't win a championship with a clean jersey. I firmly believe that. And so if that's the case, then you guys need to understand that you can do this. As long as you really subscribe to my five laws of success,
which is first decide what you want and who you need to be to get it. You see, what I built in my business doesn't have to be what you're going to build in your business. You don't have to do this full time. You don't have to spend a lot of money marketing to find leads, etc. But you absolutely need to decide what you want and who you need to be to get what you want.
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