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The Growth Workshop Podcast

Episode 13, Part 1 - Aligning Marketing, Sales, and Customer Success with Teresa Allan

813.404 - 836.784 Teresa Allan

Absolutely. And that's why we're seeing, you know, obviously the... a new trend of a CGO, which is really the apex of marketing and sales together. But it's still up there at the top. And does it filter down? It's in behaviors in the culture. And one of the things when we go in, we're very conscious that we can't just tell people to change. Change doesn't happen in that way.

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