Episode 13, Part 1 - Aligning Marketing, Sales, and Customer Success with Teresa Allan

375.532 - 393.46 Teresa Allan

From a customer's perspective, they shouldn't stop at functions to say, OK, I've done my job in marketing. I'm going to hand it over to sales now. And then suddenly something completely different happens. And then as soon as the deal's closed, it's like, you know, great, my job's done in sales and chuck it over to customer success. And I was trying to think of an analogy of this.