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The Diary Of A CEO with Steven Bartlett

Moment 197: The 10-Minute Rule That Beats ANY Bad Habit & This Weird Trick Forms Good Habits Instantly! Professor Steve Peters & Nir Eyal

1193.258 - 1209.345 Nir Eyal

And that actually is what makes you give into that distraction. We know that with smoking, actually, it's very interesting. We're finding that nicotine is less and less part of the reason people get addicted to cigarettes. It's more about the rumination around... I want to smoke, but I can't. I want to smoke, but I shouldn't. I want to smoke. I want to smoke. I want to smoke. Fine.

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