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The Diary Of A CEO with Steven Bartlett

Moment 191: Inside Nike’s Branding Genius: Lessons for Building an Iconic Brand: Greg Hoffman

777.55 - 795.258 Greg Hoffman

But I'm there to say it's like, yes, we're going to go through how you create a brand plan and a brand strategy and we're going to do this, but you're also going to work on brand identity. And don't worry about if you don't think you're creative because that kills me when I hear that.

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