We Are All Creative, with Michael McMillan (Design, Creativity, Author, Business)

Michael McMillan is a designer, best-selling author, public speaker, and business consultant.Throughout his career, Michael’s client roster has read like the Who’s Who of Business. Fortune 100 corporations, startups, nonprofits, and sports and music legends have all sought Michael’s leadership with award-winning results. While Michael’s work has been recognized by major design, marketing, and advertising organizations around the world, his bottom-line results have been recognized by clients, partners, and stakeholders.Michael’s creative direction on Michael Jordan’s New York Times best-selling pictorial autobiography, Rare Air, established a new niche in retail publishing. This success was followed by several more award-winning publishing initiatives including Mario Andretti and The NBA at 50. Michael’s leadership on Genuine Value: The John Deere Journey established a cultural framework and value catalyst for Deere’s future.After 20 consecutive years of growth, Michael sold his firm and began sharing his unique insights on creative thinking, innovation and making positive change. Michael has spoken to audiences throughout the US, Canada, Central America, Europe, and Asia. When the United Arab Emirates launched its national innovation initiative, Michael was invited to Dubai to address this subject with UAE leaders, international investors, and entrepreneurs. A best-selling author, Michael’s current books include Paper Airplane: A Lesson for Flying Outside the Box, The Power of Teamwork (co-authored with the Blue Angels’ Scott Beare), and Pink Bat: Turning Problems Into Solutions.In 2013, Michael was recruited by the founder and CEO of a Fortune 1000 financial firm to serve as Chief Marketing/Branding Officer. Charged with driving growth and elevating the brand, Michael established a new department, and developed and deployed a fully integrated digital marketing strategy including the underlying technologies, business processes, and demand generation tactics. Michael's leadership and contributions helped move the stock price from $46 a share to $100+ within three years. The company was acquired in 2016 for $4.3 billion.

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