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Welcome back to Nicky at Night!! This week we are taking a deep dive into the VERY shady world of influencer brand trips-- discussing the marketing behind them to determine if they really are "good" strategies Follow the Pod on YOUTUBE Follow me on IG: Timestamps: 0:00 - Intro 3:46 - Origin of the Brand Trip 11:56 - How much $ do they actually cost? 16:40 - The Controversy & Ethics 27:30 - The Trophy Effect 30:13 - Are Brand Trips ACTUALLY Good Marketing?? #brandtrip #creatoreconomy #socialmediamarketing
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