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Morning Brew Daily

AppleTV+ is Losing $1B/Yr & Boeing Banks Big Defense Deal

Mon, 24 Mar 2025

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Episode 545: Neal and Toby dive into the latest trend of #RecessionIndicator and whether the US is actually in a recession or not. Then, Apple TV+ is reportedly losing at least $1 billion a year. Also, boxing legend and entrepreneur George Foreman dies at 76, and a look at his successful careers. Meanwhile, Boeing beats out Lockheed Martin to build the next generation of fighter jets. Plus, more companies are filing for IPO which may show signs the IPO market is finally thawing after a couple of slow years. Lastly, a look at what’s coming up in the week ahead.  Subscribe to Morning Brew Daily for more of the news you need to start your day. Share the show with a friend, and leave us a review on your favorite podcast app. Learn more at sophos.com Get your MBD mug here: https://shop.morningbrew.com/products/morning-brew-daily-mug  Listen to Morning Brew Daily Here: https://link.chtbl.com/MBD Watch Morning Brew Daily Here: https://www.youtube.com/@MorningBrewDailyShow Learn more about your ad choices. Visit megaphone.fm/adchoices

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Chapter 1: Is the US really in a recession right now?

35.486 - 47.814 Toby Howell

Then, does the BPM of Lady Gaga's new album mean we're on the verge of a recession? We'll dig into the hashtag recession indicator memes sweeping the internet. It's Monday, March 24th. Let's ride.

0

52.076 - 69.005 Neal Freiman

Hope you all had a great weekend, the first weekend of spring. Odds are you didn't make it to a movie theater. Disney's Snow White live-action remake pulled in just $43 million in its domestic box office debut, a really disappointing haul for a film the company spent nearly $300 million to make.

0

69.365 - 79.251 Neal Freiman

In fact, the controversy-plagued Snow White posted the worst opening weekend of all Disney live-action remakes. Surely this will be the end of these remakes, Toby.

0

79.551 - 98.016 Toby Howell

I mean, I think you're spot on despite the controversies. People might just be a little over these things. I mean, how many uncanny valley CGI resurrections of our childhood favorites can the market stand? Disney is hoping at least one more, though, because we have a live action Lilo and Stitch coming down the pipeline in May.

0

98.376 - 112.244 Toby Howell

So we'll see if this tepid box office reaction was just a Snow White thing or if it speaks to a broader live action slowdown. Now, a quick word from our sponsor, Sophos. Neil, how good are you at solving problems before they actually become problems?

112.584 - 115.246 Neal Freiman

I'm more of a wait until things are on fire kind of guy.

115.587 - 132.681 Toby Howell

Probably not ideal. Unfortunately, I am the same. If I see my phone case start to break down, do I order a new one? No. I convince myself that I can go case free. In cybersecurity, though, waiting until there's a fire means you're already too late. Scrambling to fix a breach is way worse than preventing it in the first place.

132.861 - 142.565 Neal Freiman

Luckily, with Sophos, there's no need for scrambling. They take a proactive approach using over 500 cybersecurity experts to identify and eliminate threats before they impact your business.

142.825 - 151.569 Toby Howell

With Sophos, you're in complete control with the ability to seamlessly manage your security and integrate hundreds of tools so issues get solved before they're even issues.

Chapter 2: Why is Apple TV+ losing $1 billion a year?

596.653 - 616.31 Neal Freiman

is that if you get people hooked on your streaming service, then they will buy your gadgets as well. The thing is, that hasn't necessarily panned out, or actually, we don't know because according to this information report, Apple doesn't have the data to show whether its streaming subscribers are buying their products or staying within their ecosystem.

0

616.35 - 633.211 Neal Freiman

So they are living in this foggy situation that no one has much clarity on. The fact that they don't have data on this is quite damning because that is the first thing you'd want to check, whether your streaming service loss leader, Costco, hot dog and soda combo is actually bringing people into your business.

0

633.371 - 652.35 Toby Howell

It could just be a velocity issue, too, because if you look at the Netflix top 10 page, that is a very fiercely fought over area of real estate that when you open the Netflix app, what's new and fun for this week? And that rotates through very frequently because just the sheer amount of output that Netflix is putting on their platform.

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652.59 - 670.097 Toby Howell

If you look at Apple TV Plus's top 10 shows, you know what comes in at number one is Severance. Number two is Ted Lasso, though, which hasn't released an episode in almost two years now. So they went the like low volume, very high quality approach. And maybe that's just not the correct approach to resonate with consumers.

0

670.437 - 685.24 Toby Howell

Moving on, George Foreman, the heavyweight boxing champion turned grilling magnate, passed away on Friday at the age of 76, leaving behind a legacy as unlikely as it is impressive. Foreman's exploits in the ring included an Olympic gold medal.

685.64 - 705.147 Toby Howell

and an improbable return to his championship-winning ways at the age of 45, but for a generation of home cooks, he was known more for the George Foreman lean, mean, fat-reducing grilling machine than for his right hook. Introduced in the mid-'90s, the portable grills, small enough to fit on your kitchen counter, became synonymous with the charismatic boxing star.

705.587 - 722.754 Toby Howell

A generation of infomercials seared the catchphrase, it's so good I put my name on it, into the minds of many an aspiring panini maker. Since its introduction, Over 100 million units have been sold worldwide. Part of the reason for its success was that it was truly a revolutionary product.

722.934 - 743.523 Toby Howell

Indoor grilling was not a thing before the Foreman Grill, and its electric-powered design pioneered the smokeless grill kitchen category. Despite Foreman's passing, the grill's legacy is still alive and well today. It remains a bestseller on Amazon and still bears the boxer's name. Neil, without a doubt, one of the most successful celebrity indoors products of all time.

743.643 - 761.825 Neal Freiman

I'm not sure how many grills you find when you walk into the Smithsonian National Museum of American History, but you will find the George Foreman Grill. That's how iconic and important it was to American culture, especially in the 1990s when it came out. One of its biggest innovations, perhaps its biggest innovation.

Chapter 3: What is the significance of George Foreman's legacy?

Chapter 4: How are companies filing for IPOs indicating market changes?

0.603 - 19.528 Advertisement Narrator

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19.708 - 22.049 Advertisement Narrator

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25.08 - 35.146 Neal Freiman

Good morning, Brew Daily Show. I'm Neil Freiman. And I'm Toby Howell. Today, Apple may want to sever itself from its streaming service, which is losing $1 billion each year.

0

35.486 - 47.814 Toby Howell

Then, does the BPM of Lady Gaga's new album mean we're on the verge of a recession? We'll dig into the hashtag recession indicator memes sweeping the internet. It's Monday, March 24th. Let's ride.

0

52.076 - 69.005 Neal Freiman

Hope you all had a great weekend, the first weekend of spring. Odds are you didn't make it to a movie theater. Disney's Snow White live-action remake pulled in just $43 million in its domestic box office debut, a really disappointing haul for a film the company spent nearly $300 million to make.

69.365 - 79.251 Neal Freiman

In fact, the controversy-plagued Snow White posted the worst opening weekend of all Disney live-action remakes. Surely this will be the end of these remakes, Toby.

79.551 - 98.016 Toby Howell

I mean, I think you're spot on despite the controversies. People might just be a little over these things. I mean, how many uncanny valley CGI resurrections of our childhood favorites can the market stand? Disney is hoping at least one more, though, because we have a live action Lilo and Stitch coming down the pipeline in May.

98.376 - 112.244 Toby Howell

So we'll see if this tepid box office reaction was just a Snow White thing or if it speaks to a broader live action slowdown. Now, a quick word from our sponsor, Sophos. Neil, how good are you at solving problems before they actually become problems?

112.584 - 115.246 Neal Freiman

I'm more of a wait until things are on fire kind of guy.

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