Mick Unplugged
Rachel Cohen | Overcoming Life’s Obstacles: From Personal Struggles to Entrepreneurial Success
Thu, 14 Nov 2024
Welcome back to another episode of Mick Unplugged! I'm your host, Mick Hunt, and today we have a truly inspiring guest joining us—Rachel Cohen. Rachel is a remarkable individual who has faced and conquered significant personal challenges to become an advocate for kindness, self-improvement, and anti-bullying efforts. In this episode, we dive into Rachel’s innovative approach to personal growth, where she rejects the concept of yearly resolutions in favour of daily self-betterment. We also explore her entrepreneurial journey, including the creation of the patent-pending "zip towels," designed to solve the common problem of towels slipping off rods. Rachel shares her heartfelt experiences with bullying—how she supported her daughter through a difficult situation and developed "kindness matters" bracelets to foster positive communication in schools. We'll discuss her viral success in the world of quirky food videos and her ongoing mission to inspire others through motivation, gratitude, and fulfilling endeavours. Whether you’re here for entrepreneurial insights, personal growth strategies, or just an uplifting conversation, this episode has something for everyone. So, grab a cup of coffee, settle in, and let's get unplugged with Rachel Cohen. Takeaways: · Rachel's food hacks went viral, leading to a successful online presence. · Fulfilment is more important than financial success. · Rachel's anti-bullying initiative aims to raise awareness and promote kindness. Sound Bites: · "I believe in kindness, positivity, and gratitude." · "Success without fulfilment is the ultimate failure." · "You have to really trust yourself." Connect and Discover Instagram: Instagram.com/_rachelcohenhair_ Facebook: Facebook.com/rachelcohenhair Website: ziptowels.com Tik Tok: @3rocky4See omnystudio.com/listener for privacy information.
Chapter 1: How did Rachel Cohen's food hacks go viral?
And within the first week, it hit over a million views. And my first 10 videos that I uploaded collectively have over 100 million views.
Who is Rachel Cohen at her core? Like, what are the things that you've learned about yourself?
I'm very driven by kindness, positivity, and I live each day with gratitude, motivation, inspiration, and manifestation.
What are the things that you've overcome in your life?
I try to remind myself and tell people that when you're going through a challenging time, it's not necessarily happening to you, but it's happening for you. It's at least once a month or once every two months is I'll stop and I'll reflect. I look back, where was I a month ago? Where did I want to be where I am today?
The ability to have and focus on joy and fulfillment.
Success without fulfillment is the ultimate failure. Money comes and goes.
The ultimate fulfillment for me is... What are the things you can help our listeners and viewers do during their moments of reflection as well?
For me, I try to think about where I was, say, a month ago. And I think about the challenges that I went through. So for me, it's important to try to...
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Chapter 2: What personal struggles has Rachel Cohen overcome?
They got picked up and noticed by Mr. Gordon Ramsay himself. It is my distinct honor and pleasure to introduce one of my really good friends in the world, Ms. Rachel Cohen. Rachel, how are you doing today, dear?
I'm good. Thank you for that really lovely introduction.
Absolutely. Absolutely. So, Rachel, so many places I want to go with you on today's episode. But we have to start with the food hack or the food creativity, right? Where I first got to know you on my Instagram feed, I saw this person. putting peanut butter and ketchup on spaghetti. And I was like, there's no way in the world that this is real.
And then we just became instant friends just for some fun conversations going back and forth on spaghetti and peanut butter. I'd love for you to just kind of, to start with that before we go into your story and your business, like how did that moment of recreating food hacks that your kids would eat then getting noticed by Gordon Ramsay get you to where you are today?
Like how did that moment like shape your creativity in your viral sensation that you are?
So it's interesting because my mind is always on overdrive. I'm a very outside the box thinker and I come up with Ideas all the time. And it never occurred to me to do TikTok or social media specifically for food videos or to ever think I'd even go viral. And it really started back. I have three little girls and it started back when I was homeschooling them the year after quarantine.
And my little one was talking about how much he loves bananas. And then I went out and bought a bunch of bananas. And the next day, she's like, I'm so hungry, like 30 seconds after lunch, you know, I'm like, you just ate. And I was like, oh, here's a banana. And this is where my catchphrase when your kids say they don't like because that's how everyone in my videos start.
She's like, well, I don't like bananas. So I decided to make it fun for her thinking she would eat it if I kind of put chocolate on it. And I ended up randomly, I don't know what made me think to just, I'm going to record this. And I recorded the content and I'm very techie.
So I love the video footage, you know, taking, I love editing and I just had fun editing the video and I kind of doused it in chocolate. And I decided, let me just throw this up on TikTok thinking like, okay, this is just a fun little treat for kids. Nothing of it. And within the first week, it hit over a million views.
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Chapter 3: What is Rachel's approach to fulfillment?
And when I look back now, there are different obstacles that I went through, whether it's in my marriage or my oldest daughter went through some really bad bullying in school. And I remember after that specific situation happened, I told myself, how can I take a negative situation and turn it into a positive situation?
to help other people so you probably don't know but I actually started a kindness initiative I wanted to help raise awareness for bullying and I have these bracelets that I made that I sell but I really try to I feel like my purpose in life is to just help people. I want to people ask me all the time, what's your goal when it comes to your business?
Like, I want to be able to be financially independent to the point that I have all the time in the world to shoot hoops and volunteer my time, because that's really what I want to do is just figure out how to inspire and uplift other people.
Yeah, and that's amazing. And I want to unpack and unplug a few things that you just hit on there. So the first thing is you talked about fulfillment, right? And shout out to one of my good friends and someone that I call a mentor and coach, Carl Lester Crumpler, who challenged me, right? Like we were talking about You know, what's your purpose? What are you really trying to do?
And one of the things he said was always be present, which I know that you are with your family and everything that you do as well. But then the second one, a lot of times when we talk about success, we talk about happiness, we talk about financial success. But he said, Mick, what about joy and fulfillment? What about just being fulfilled? And so I love that you talked about that.
How important is that for you? The ability to have and focus on joy and fulfillment. How does that intertwine with your day to day or your month to month?
So one of my favorite quotes is success without fulfillment is the ultimate failure. And I think about that all the time. It's very easy for people, and it's happened to me at times, to kind of get pulled into the day-to-day grind and the bills and the money. But I always think at the end of the day, you know, when I'm older, money comes and goes.
The ultimate fulfillment for me is my quality of life is love, happiness, my children. I want to be able to turn around and be like I filled my days and my life with joy and happiness. I didn't get stuck in the victim mentality or the negative space because it doesn't allow you to be productive and to figure out how to move forward.
So materialistic things, I always say if I could be the most minimalist person on the planet, you know, I would be happy. It's the little things that bring me joy. And I want to know that every day I feel fulfilled by knowing that I could put a smile on someone's face. I can bring joy to somebody.
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