Huberman Lab
Essentials: How to Increase Motivation & Drive
Andrew Huberman
Now, the diabolical part about dopamine is that because it didn't evolve in order to get you to indulge in more and more and more of something, what happens is that initially you experience an increase in pleasure and you also experience this increase in pain shortly after or woven in with the pleasure. that makes you want more of that thing.
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