
Founder's Story
Dehydration is a Massive Problem: How Two Founders Are Turning Water Into a Health Empire | Ep 219 with Yash and Smile Founders of Dr. Water
12 May 2025
Yash (the "Water Genie") and Smile (an Ironman athlete) co-founded Dr. Water to solve what they call the world’s most overlooked health crisis: dehydration. With backgrounds in sustainability and performance science, the duo reveals how hydrogen water can transform energy, recovery, and aging—while also cutting plastic waste. They share the journey from building DTC wellness brands to going viral on TikTok and pitching billionaires via cold emails.Key Discussion PointsThe Spark of a Problem: Why 75% of Americans are dehydrated—and what that does to your body.From Ironman to Founder: How Smile’s training journey revealed major hydration myths.Hydrogen 101: The science behind hydrogen water, molecular research, and anti-aging benefits.Design Meets Wellness: Creating the first modern hydrogen tumbler with UV filtration.Go-to-Market Playbook: Why social selling (TikTok, Meta) beat Amazon for this brand—and how they got their first billionaire buyer.Founders Who Fit: Why this co-founder duo works—9 years of history, clarity of roles, and shared obsession.Educating a Market: Using MMA athletes, NFL doctors, and real stories to take hydrogen water mainstream.Key TakeawaysWater is Wellness: You can’t absorb supplements, recover well, or think clearly without proper hydration.Science Backed, Lifestyle Led: Products need to heal and be something people love showing off.Social is the New Shelf: Founder-led brands that educate and entertain will win on TikTok and YouTube.Complementary Founders Scale Faster: Visionary + executor beats any solo genius.Hydration is the First Habit: If you fix water, you unlock the foundation for every other wellness behavior.Closing ThoughtsFrom battling microplastics to unlocking cellular energy, Dr. Water isn’t just a hydration brand—it’s a movement. Tune in to learn how two first-time founders went from global agriculture and Ironman races to building a multi-country wellness company that just might reshape the water industry from the inside out.Our Sponsors:* Check out Indeed: https://indeed.com/FOUNDERSSTORY* Check out Northwest Registered Agent and use my code FOUNDERS for a great deal: https://northwestregisteredagent.com* Check out Plus500: https://plus500.com* Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com
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Hey, everyone. Welcome back to Founders Story. I always like to have two guests on, and we have two guests today. We have Yash, aka Water Genie, and then we have Smile. These are both the founders of Dr. Water, which I love the name, and I can't wait to find out about how this name came to be. But Smile is an Ironman athlete, something I always wanted to do that I will never do in my life.
And then Yash is an innovator in wellness and sustainability space. So let's just let's just kick it off with what was the spark for entrepreneurship and then why this industry?
Yep, definitely. Definitely. First of all, thanks so much, Dan, for having us. Really excited to be here on the podcast. And just, you know, a quick story about us. Right. So essentially, like I've been building brands across wellness and sustainability over the last five years. I've built air purification solutions for commercial spaces.
Then I sort of went into helping farmers grow sustainable agriculture. So I spent three and a half years there raising money from the likes of USAID and sort of helping farmers.
farmers shift to sustainable agriculture so there was always that wellness component that you know whatever I do in my life I want to spend that time and my effort helping people live a healthier and better life and sometime last year we saw how the drinking water is sort of a big problem in the United States right and also US is one of the most dehydrated countries like more than 75% folks are dehydrated and
That is where we sort of saw that, you know, we want to help people hydrate well, which would, you know, have impacts across all sorts of aspects of their lives. And that's how Dr. Order came into being. So Smile, how about you? I mean, you're an Ironman athlete. So why did you want to be an entrepreneur?
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