Creating Confidence with Heather Monahan
Confidence Classic: SKYROCKET Your Success by Using THESE TOOLS At Your Fingertips with Melanie Borden
26 Mar 2025
What’s holding you back from getting exactly what you want? That’s the question I walked away with after talking to Melanie Borden, CEO of the Borden Group. If you’re not asking for it, you’re missing out—CLOSED MOUTHS don’t get fed. Whether it’s LinkedIn, business, or life, being INTENTIONAL is the key. Melanie’s use of AI blew my mind, showing just how much more we can do with the right tools. The truth? You have EVERYTHING you need to ELEVATE, but you’ve got to step up and GRAB IT. That’s exactly why we created the Elevate Your Influence Bootcamp—to help you SHOW UP, be BOLD, and be UNAPOLOGETICALLY yourself. It’s time to stop waiting for opportunities and start creating them. Join us and take your career to the next level! In This Episode You Will Learn About: How to use the tools at your fingertips to SKYROCKET your success Why the time is NOW to take control of your narrative and CHANGE the game How the only thing between you and success is the ACTION you haven’t taken yet Learn why CLOSED MOUTHS don’t get fed Resources + Links Sign up for a one-dollar-per-month trial period at shopify.com/monahan Download the CFO’s Guide to AI and Machine Learning at NetSuite.com/MONAHAN. Want to do more and spend less like Uber, 8x8, and Databricks Mosaic? Take a free test drive of OCI at oracle.com/MONAHAN. Get 10% off your first Mitopure order at timeline.com/CONFIDENCE. Get 15% off your first order when you use code CONFIDENCE15 at checkout at jennikayne.com. Call my digital clone at 201-897-2553! Visit heathermonahan.com Sign up for my mailing list: heathermonahan.com/mailing-list/ Overcome Your Villains is Available NOW! Order here: https://overcomeyourvillains.com If you haven't yet, get my first book Confidence Creator Follow Heather on Instagram & LinkedIn Melanie on Instagram, LinkedIn & YouTube: @MelanieBorden
Full Episode
When I felt that things were shifting in my business and I wasn't getting the traction that I wanted, I realized I wasn't being specific about my offer and I wasn't saying I'm available to work. This is how I work and this is how you can work with me. And nine times out of 10, when I go on someone's profile or if I'm going through someone's content and they're saying it's not working,
I look at them and say, it's because you're not asking for it. So always ask for what you want. Not to do it every day, but you should ask for what you want. Because if you don't, you're not going to get it.
i'm ready for my close-up hi and welcome back i'm so glad you're back here with me this week okay so you know it's so rare that i have someone on multiple times but today we are back on with my friend melanie borden let me give you a little background on my girl melanie she's the founder and ceo of the boarding group she utilizes strategies and tools she developed for herself to assist founders c-suite executives and leaders in aligning their real life expertise with their linkedin presence unlocking opportunities and building relationships at scale this is what she did
for herself faster than anyone I've ever seen. Her work as a marketing executive naturally led her to recognize the potential of online marketing strategies in developing both corporate and personal brand. If you don't have a personal brand, let me tell you, you need one. The truth is you already have one, but start holding the pen and taking control of it. We're gonna get into that today.
Okay, Melanie's expertise spans a range of areas, including marketing oversight, building in-house agencies, budgeting, strategic vendor utilization, enhancing digital footprints through social media, reputation management, online monetization, and managing advertising processes. She has been featured in publications such as Entrepreneur, LA Weekly, Good Morning America, Daily Mail, CXO Outlook.
There's so many here. I mean, I can't keep up. Wall Street Journal, that was a big one. And also Forbes Agency Council. Let me just say, Melanie, thank you for coming back on the show today. Thanks for having me back, Heather.
what people always want to know from you what is the latest and greatest on linkedin what do they need to be doing why do they need to be there help us cut to it okay so something that i've been seeing lately and it's constantly changing i always tell people when you're putting out content you want to focus on what is best for you but also be aware of the platform and the algorithm
And it's constantly changing. And there's so many people who are talking about it. And when I say, you know, what's best for you, meaning the time supposed, et cetera. So for years, I religiously posted at 7 45 AM. I would be getting my kids ready from school, you know, doing drop-off and making sure that I'm still engaging with content at that set time for almost three years. I did that.
And then I got super busy and I said, you know what? I need to find a different time to start posting. And at first I was really unsure about it. And then now I've been posting consistently. After 3 p.m. in the afternoon, and my posts have been performing so well, and we're seeing the same thing with clients as well as video.
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