Stacy Tuschl
Appearances
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
go where it's saturated and look at what's out there and then find out what's missing. I just did some market research and I went to a lot of people that I know that went to my competitors before I was ever around. They didn't know me. And I said, what did you love about them? And why didn't you stay with them? Because a lot of people go and then they don't stay.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
So we're not just one platform with one product, with one strategy, because we just don't want to be that fragile.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
We're on it. We're just not like...
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
I'm obsessed. I love it. I will go stalk your LinkedIn when we're done.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
That's, I mean, that's what, not that there's not more than one right way to do it, but that is what we are doing as well. Okay.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
Okay, I love that so much. And when you bring up about the social media, it's not about likes and followers. One time we had like a record week and our Instagram following went down and I had to show the team, do you see that growing Instagram does not mean growing our bank account? In fact, we shrunk for some reason last week. But we made more money than we've ever made in a week, right?
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
So we have KPIs, key performance indicators for every role. And social media, a lot of times people will have Instagram following, like the growth, right? The likes, the comments. For us, what we're looking at is first engagement, right? I'm not looking at likes and followers, but I'm looking at engagement because you do want people to engage with your content.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
I'm looking for a number of comments under what we call our CTA posts. So when I do those reels and I say comment the word this, those are leads, potential leads. So to me, I do count comments when they're literally raising their hand to say, I want your thing. And then from there, I look at how many of those people that raised their hand booked a consult.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
Because once they book a consult, it's out of social media's hands. They have done everything they could to draw you in and get you on your way to booking a consult. But once they pass you off to other parts of our team for sales, that's where their KPIs stop. So now that they're focused on, how do I get people on a call with one of our specialists?
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
Now it's like they're thinking a whole new way of posting, engaging their calls to actions, all of it, because that's what they're getting measured on.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
Yeah, so we're qualifying them in the DMs. Not everybody gets offered a call because if they're just not the right fit, like sometimes people raise their hand for the executive assistant and they're an executive assistant. Like they just wanted to see it. You know what I mean?
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
It's like, okay, do not let these people jump on it because we're giving coaching and strategy and like, no, no, no, this is not a good fit. So then we, they qualify them in the DMs to then decide who gets to jump on a call with one of our team. And then from there, our team over delivers, gives value and people will not naturally say, So like, what does it look like to work with you?
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
Or tell me more, right? And now all of a sudden we're converting from what started as just like a simple post about grab this if you want it.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
Existing client retention. Ooh, I love client retention. Okay. So first stop thinking of just like new people, more people, right? Think about who you already are serving and what does that look like? I think it's all about people not wanting to get more of the same thing. People want new stuff. Let's say somebody has a three-month program and you're like, buy it for three more months.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
They're thinking, I already have it. It wasn't working, but let's be real. They didn't work it. And then it didn't work. So that's what they're saying, right? What you want to share with them is what is coming on the other side. Like people feel FOMO. So you want them to understand what they're going to unlock by retaining with you, by staying with you.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
If all you're doing is letting them keep the same thing they already have, people at some point are like, no, thank you, right? Unless they happen to be your rock star clients already getting results, right? So what can you do to let them know when you do this, you'll get this, right? So I like to even say phase one, phase two, next level, right?
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
Because when you hear phase one, you don't think, oh, I have everything. You think I'm only in phase one. Like, I wonder what's in phase two, right? So we even will sometimes unlock alumni Facebook groups, right? where you don't even get in to the Facebook group with certain players in our community, right? Until you've been in our programs for a certain amount of time.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
So now you're in advanced level conversations. You're not with the newbies that joined yesterday, right? So any language around next level, next phase, that's going to be really helpful for them to see how they can ascend versus just stay with you.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
I actually heard Steve Larson say this and I loved how he said it because people always say like, find a blue ocean and And he's like, no, I actually go to red oceans, but I become the blue ocean opportunity in the red ocean. I'm like, oh, game changer, right? So he's saying, go where it's saturated and look at what's out there and then find out what's missing.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
I just did some market research and I went to a lot of people that I know that went to my competitors before I was ever around. They didn't know me. And I said, what did you love about them? And why didn't you stay with them? Because a lot of people go and then they don't stay. And I started to hear, well, I really wish they had this.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
Or if they would have had that, I probably would still be using it. I start writing down all the things my competitors are missing versus all the things they have. Because a lot of us look at our competitors and go, oh, they have this, I'm going to have that. But that's not helping somebody who's maybe comparing you. Right?
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
I start writing down all the things my competitors are missing versus all the things they have. Because a lot of us look at our competitors and go, oh, they have this. I'm going to have that. But That's not helping. So you want to have what they have, but you want to go above and beyond and different angles.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
So you want to have what they have, but you want to go above and beyond and different angles. So I think that's probably the biggest thing is what is out there. We do SWOT analysis on our competitors all the time. We're doing a team retreat next week.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
And one of the activities is everybody's bringing their computer and they need to go find our competitors, find a new competitor we've never heard about. Because trust me, there's a million out there, right? So start Googling certain phrases and then tell us what did you Google that popped him up or how did you find this person? And then go find reviews on them and find their Facebook group.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
And what are people saying? And go see their testimonials. Like we need to use that information to see who are we up against and how do we become the blue ocean opportunity in this super saturated market? Will you break down for everyone listening what a SWOT analysis is? Yes. So it's strengths, weaknesses, opportunities, and threats.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
And the way that you look at that is strengths and weaknesses are internal. It's about me or the company itself. Opportunities and threats are external. It's about what's around in the marketplace competing for their attention. So you literally look, you do one on yourself and then you find a competitor and you say, what are their perceived strengths? What are their perceived weaknesses?
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
And then again, you do it for them as well. Now we're guessing we do it for them, right? We can only use as much knowledge as we have, but for us, we can be super honest and share, well, we're really fragile in this situation, or we really don't have this set up right. Or we're maxing out on our capacity and right. You can really get deep here and then figure out how to fix that.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
Okay. So the podcast is foot traffic. That's by far probably the best place to go. We're dropping three episodes a week right now. So it's loaded with content. And then Instagram is my personal favorite place, not LinkedIn yet, but Instagram. Um, So if you go to at Stacey Tushel, you're going to find me there.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
If you want to experience all of this stuff, go find out our reels, go check them out and see how that works and like what that process looks like. If you want to be nosy and see, it is a game changer for us. I do have stuff on LinkedIn. I'm just not personally like there, but I'm doing LinkedIn lives and all of that. So I do have content over there.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
If anybody is a huge LinkedIn fan listening to you.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
Yeah. So you could go to welloiledoperations.com. So that's basically what our signature method is and how we get people to become a well-oiled machine. So welloiledoperations.com. And all the details are there. Even if you go to Instagram, like we are very call to action heavy.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
So if you ever want to work with us, you're going to see it and find it and be able to direct you to the right place as well. Okay. Start using call to actions and everything you're doing.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
Thanks, Heather. So fun chatting. All right.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
Yeah. Oh, so good. And just so you know, my opposite background is zero corporate, like started a business right out of high school. So I love when I talk to corporate people because there's things, you know, that I'm like, teach me, teach me everything. Like I'm just winging stuff over here. And you really have to get good at using your past data, but you've got to use the most recent history.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
When you have corporate, you can go back however many years and go forward. And it's just like, plug it in. Oh, here's what's going to happen. Not here. And when people are talking about funnels from a year ago or launches from a year ago, I need to say to my clients, I don't care about any of that stuff.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
Because if you haven't launched something in six months or you have just started running Facebook ads now, it is a whole different ballgame. So I think you have to really ask yourself, I think there's a couple of things, but you've got to get really good at finding what is that new wave and not just riding one wave at a time. Because anything, like you said, can all of a sudden stop.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
If you're relying on Facebook ads or you're relying on one funnel or one product and all of a sudden something shifts, your business is just gone overnight. Right. And you're trying to figure out what to do next.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
So I think the biggest thing is when I teach people how to work their sales funnel, how to track all of that, it really is just as simple as you're not really predicting as much as you're seeing what happens. And then you're using that data to start to predict and scale and grow. Does that make sense? It seems more like you're living in that moment and allowing that moment to help project that.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
Yeah. I mean, I'm setting goals of what I want to happen and what I want to see, but I'm kind of just guessing. Like people will say, well, what number should I put out there? I'm like, honestly, you throw whatever number you want out there, but you better start to take the actions that you think you're going to be able to do to create that success.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
And once you actually get the real data, the conversion rates, the open rates, the click-through rates, now we've got something to say, okay, well, I want that better. If I want more results, what does my pipeline look like? And And where is the problem, right? I had somebody, a client I was working with, and she had this whole funnel set up and she was like fixing email number seven.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
I'm like, listen, they're not even getting to email number seven, right? We've got to start at the beginning, go in order, fix like the first thing they see. And that's probably what we call like driving traffic, getting that visibility. Is your visibility converting into leads, right? Are your leads actually, are they becoming consults? Are they becoming that next person to raise their hand?
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
And from there, are they converting into sales? Look at what's happening and figure out where your funnel is broken, right? And even if you've got a great converting funnel, there's still places that could be massively improved and we've got to get good at refining. But if you're anything like me, we don't want to be doing the boring refining stuff.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
We're like, create this new and new product over here, a new platform and new, new, new. And you've got to get good at the boring stuff of just the little tweak here and the little tweak there. And how do we get them to open more and click more and all of the things?
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
Yeah. So for me, in my foot traffic formula, it's driving traffic, getting that touch point, which are leads, in a transaction. But the secret sauce is tracking. So you really have to track your traffic. You have to track... your touch points, track your transactions, right? So the data determines what you do next. You've got to get the drama out of it. A lot of people, we've got big goals.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
We think this thing's going to blow us up and then it doesn't, right? Or at least not right away. And we're like, well, only two people bought. But when I look at the data and I look at, well, what is the percentage? What is the conversion rate, right? And I try to give people benchmarks, not to say, try to hit it, But just to say, you're in the pretty normal range, right?
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
So when you're not happy, like people will say to me, it's not working. I'm like, well, give me numbers. Like give me, don't tell me it is not working. Tell me what the conversions are, right? So we start to see, well, this was their opt-in rate and it was 32%, which is not bad for a free opt-in, let's say. And then the next page had something for sale and they converted at 2.5%.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
Like, well, the standard is two to 5%. And if you convert it at 2.5, you're in there. So it's not that you have a broken funnel. It's just you want more, which means we've got to fill the top of the funnel, right? And sometimes people just don't have the traffic to even see, do you have enough data to decide if this is good or not, right?
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
If you started running ads yesterday and you're not happy with what the funnel is doing, we don't even have enough information, most likely, to see if enough people even saw it to get us the conversion rate we're looking for.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
So I think back when, you know, like even a year ago, it was all about the freebie and then it was all about the low ticket offer. Right. I honestly think both still work, but it has to be valuable and it has to really stand out. So I'm friends with a lot of people in the online space and I know who's doing well and who's not doing well.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
And I will tell you, the people that are giving something tangible, right? They are walking away with something versus like just pitching digital and online courses and all the things, right? It's like, how can you give a system or a template or something they're actually going to want? So one of the big things that I do, and if you go stalk my Instagram, you'll see this, but I do reels.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
And in my reels, I'm just talking. I'm not dancing or doing anything crazy. I just talk. I give an objection or I give something that I hook them with something, right? And it could be something silly. I'm just going to make this up, but it could be something silly about like, you're losing money if you don't have an EA. It's like, attention, CEO, you're losing money if you don't have an EA.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
So I've hooked you into being like, wait, I don't have an EA. I want to listen to this, right? So now you start listening. And I'm like, listen, every CEO needs an EA. Here is why. And I give you value where you are thinking, OK, I need to hire an EA.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
And then maybe at the end of it, I say, and if you want my EA job description completely free, just comment below the word EA, and I'll send it to you. This is blowing up my business. Because here's the deal. It's not some stupid freebie that you're never going to do anything with.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
You're actually thinking she just convinced me I need an EA and now she's going to give me her job description for free. So what do you do? You come in EA and like, we just did one of these posts on Monday and today's Tuesday as we're recording this. And we had a hundred posts like that morning, a hundred comments from that one post. It wasn't the EA one, but something else.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
And we have all these people literally raising their hand of like, I want that thing. But we only talk about the things that we can go even deeper with and help you on, right? So now you've raised your hand. I'm passing you over the template you asked for, right? And now I can go like, so do you have any here? Are you trying to make it better? Are you trying to hire somebody new? Like fill me in.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
And I can now start conversations and DMs. So how do you serve where people actually want it? Like nobody wants a boring freebie that is not helpful, but what they do want is something that's going to get them results, get them fast-tracked, right? And I think that's how you can create a better experience, at least in today's market.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
And what's really weird is we're testing these and then we're picking our winners and we're running them as a Facebook ad, like a real ad, right? And the ones that are winning organically are not winning on Facebook. So we'll have different winners organically than we do with paid traffic. So you've just got, you cannot just assume, oh, like, oh, we should run that as an ad with Sarah Blakely.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
You can try and then you have to test it and see if it actually does well. Because just because you split test it over here on one platform does not mean that's the thing that's going to work on the other platform or in paid versus organic. So that's why I say like tracking is the secret sauce. It is everything you need to be doing on a daily basis.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
Yeah. So right now, really, I mean, we are spending 80% of our time organically. And when we're doing it organically, we are then looking at what are the winners coming from our organic traffic. We then go to Facebook and Instagram, and we are having a very, very small budget because we're doing mostly video views and getting people warmed up to us.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
So I'm not spending, I mean, I used to spend tens of thousands of dollars a month on Facebook ads. We do not do that anymore. It is just a different ballgame. Which is great because our expenses dropped drastically, right? So we're really just warming them up, getting people to watch our videos. And then from there, we can do that same executive assistant posting.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
And if people comment, all of a sudden now we're driving paid traffic to that post and can do the same thing with DMs.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
I am a big believer in automate anything you can, but when it comes to clients and potential clients, right? Sometimes it's just not as effective, right? You have to really weigh the pros and cons and you also have to test. So do something manual, see what your results are and then do it automated.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
Maybe it doesn't convert as well, but the volume is there that the outcome that you're looking for is higher than your manual, right? Are some people gonna hate that it's automated? Yes, but what you're looking for is that end result. Where were you able to serve at your highest level? So I love automations. I'm all in. Somebody had said, why aren't you using?
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
I mean, I'm using myself and real people in my DMs. And people are like, well, just use ManyChat or just use the automations. It's like, well, then it's not custom. And we have custom conversations in our DMs, right? We're really helping people and coaching them. And you can only do so much with like many chat and places like that, right?
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
So because I'm a big tracker and I can see my results, I don't try to fix something that's not broken, right? I am leaning in to what is working for me at this moment. And to me, it's that manual strategy. Will at some point it become a lot less effective? I'm sure. Because as you know, in this online world, you've got to ride waves as they're happening.
Creating Confidence with Heather Monahan
Confidence Classic: Increase Sales & GROW Your Business FAST With Stacy Tuschl CEO & Founder Of The Foot Traffic Formula
And then once everybody starts ruining the wave, you've got to fix something and go someplace else. So we're just really trying to diversify and be smart about it. Like when you say you love LinkedIn, I'm like, okay, I should be on LinkedIn more. Yeah. Like, why am I not doing that right? And I just know that little by little, we've got to keep adding on.