Sandra Matz

They essentially do whatever you tell them to do. They optimize for the goal that you set for them. So the way that I've been thinking about essentially that we live in this digital village where algorithms now replace our neighbor. with essentially a digital neighbor who takes all of the data traces and makes the same predictions.

They essentially do whatever you tell them to do. They optimize for the goal that you set for them. So the way that I've been thinking about essentially that we live in this digital village where algorithms now replace our neighbor. with essentially a digital neighbor who takes all of the data traces and makes the same predictions.

And for me, the important part, and this is coming back to something you said, is it used to be the case that what happened in the village stayed in the village, right? So maybe it travels to the next town. But if I wanted to escape, I just moved to Berlin or I moved to a bigger place, New York, and that's it. But it's no longer true for the digital space.

And for me, the important part, and this is coming back to something you said, is it used to be the case that what happened in the village stayed in the village, right? So maybe it travels to the next town. But if I wanted to escape, I just moved to Berlin or I moved to a bigger place, New York, and that's it. But it's no longer true for the digital space.

And for me, the important part, and this is coming back to something you said, is it used to be the case that what happened in the village stayed in the village, right? So maybe it travels to the next town. But if I wanted to escape, I just moved to Berlin or I moved to a bigger place, New York, and that's it. But it's no longer true for the digital space.

Once your data is out there, everybody has access to it.

Once your data is out there, everybody has access to it.

Once your data is out there, everybody has access to it.

The thing is that even if you don't explicitly put this out there, right? So as psychologists, we think of data in two categories. One is these explicit identity claims, which is like posting on social media, right? That's you telling the world, here's the person who I am, here's how I want to see myself, and here's how I want other people to see me.

The thing is that even if you don't explicitly put this out there, right? So as psychologists, we think of data in two categories. One is these explicit identity claims, which is like posting on social media, right? That's you telling the world, here's the person who I am, here's how I want to see myself, and here's how I want other people to see me.

The thing is that even if you don't explicitly put this out there, right? So as psychologists, we think of data in two categories. One is these explicit identity claims, which is like posting on social media, right? That's you telling the world, here's the person who I am, here's how I want to see myself, and here's how I want other people to see me.

Now, that's a very intentional signal that you're sending. But then there's also all of the other traces. You don't have to post about you buying a gun. I can just by tracking your GPS records, figure out that you probably went to a shop where most people buy guns.

Now, that's a very intentional signal that you're sending. But then there's also all of the other traces. You don't have to post about you buying a gun. I can just by tracking your GPS records, figure out that you probably went to a shop where most people buy guns.

Now, that's a very intentional signal that you're sending. But then there's also all of the other traces. You don't have to post about you buying a gun. I can just by tracking your GPS records, figure out that you probably went to a shop where most people buy guns.

And if you do this repeatedly or you go to a shooting range, then my assumption is with like a high percentage accuracy that you probably own a gun. And for me, that's in a way the very intrusive part that we oftentimes forget is that it's not just this explicit signaling. It's like all of these behavioral residue that we create without really intentionally thinking about it.

And if you do this repeatedly or you go to a shooting range, then my assumption is with like a high percentage accuracy that you probably own a gun. And for me, that's in a way the very intrusive part that we oftentimes forget is that it's not just this explicit signaling. It's like all of these behavioral residue that we create without really intentionally thinking about it.

And if you do this repeatedly or you go to a shooting range, then my assumption is with like a high percentage accuracy that you probably own a gun. And for me, that's in a way the very intrusive part that we oftentimes forget is that it's not just this explicit signaling. It's like all of these behavioral residue that we create without really intentionally thinking about it.

Yeah, I think it's data-sensitive.

Yeah, I think it's data-sensitive.

Yeah, I think it's data-sensitive.