Luis Baez
Appearances
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
What I came to realize is that it actually takes the same amount of anxiety, effort, process, resources, et cetera, to close a $200,000 deal as it does a $20 million deal. The difference is my capacity and my self-awareness and self-confidence, that swagger that I really only developed from the mistakes that I experienced with customers, the fumbles, et cetera.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
I thought I had a leg up because I knew business right before going into business for myself. I worked as an executive selling to Fortune 500 C-level executives, running the numbers, working with all the analysts, et cetera. Like I thought I knew how to run a business.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
And so even before I stepped into that space, you know, had the website together, had the offer together, sales pages, the emails, everything like set up and running. I was like, yes, I've got this right. If you build it, they will come. And I built it. And then I, no one showed up. No, it showed up. It was like, okay, I'm not competing against anyone.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
It's just me at the starting line of this race, right? This is a solo marathon that I'm about to go on. And in my fever to get started and to get everything looking just right, I overlooked the fact that like, I didn't have like an email list or a following or anything. I was starting from scratch.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
Got the LLC set up, got the accountant, all these things going on in the background because I thought I knew how to run a business. But it is very different when you are out here putting yourself out there. And there are probably a thousand ways to crack this egg. And it's a matter of testing, refining and optimizing, but also showing up authentically.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
It took me a while to step away from running ads and doing all those things that the gurus and everyone said you should be doing when you're running an online business. I found my sweet spot in teaching and guest teaching and guest speaking. And this is what I love doing.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
And she said to me, you don't know this, but you've got this magnetism about you and you have a way of just commanding People like you have a presence and I wonder if sales might be for you. And so she referred me in and I went through eight rounds of interviews for an ad sales job, knowing nothing about advertising or online business or tech or even working in corporate.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
This is the intersection of doing something that I love and doing something that's super effective for my brand and my business. And so I just want to encourage anyone who's listening to this and going, yes, I hear what you're saying. I don't know. I've tried cracking the eggs 800 out of a thousand ways. What should I do next? Do what feels right and do it well.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
I feel like that's what I read. LinkedIn and Instagram and Facebook groups. Because a lot of folks that step into online business and solopreneurs or practitioners or sort of work online, will often join communities on Facebook. They'll follow other online teachers and things that have communities.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
And so one of the ways that I would build my roster of clients is like jumping into these communities, adding massive value. And then eventually people would tap my shoulder and say, I'd love to talk to you and learn more. Same thing on Instagram and then same thing on LinkedIn. LinkedIn for me will always be bae. And it's not just because I work there.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
Like I, I ended up being recruited at LinkedIn because of my activity on LinkedIn. Like literally the recruiter was like, you're L active. Do you want to come talk to us about teaching other people how to use LinkedIn? And it's been the perfect place to showcase myself and the work that I do across every space that I move.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
Yeah, a different customer intent. If you want to break it down from that, the same person that I might be engaging with will spend their time on LinkedIn differently than on Instagram. When I engage with them on LinkedIn, I'm offering advice. When I'm hanging out with them on Instagram, we're sharing memes. You know, it's the water cooler versus the boardroom, right?
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
And when you think about engaging with your colleagues or coworkers or customers in everyday situations and physical spaces, yeah, there are moments where you button up because it's time to do business. And there are moments where you let your hair down. And so I have to think about how to create those experiences in virtual settings. And that ultimately was my approach.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
I had a different presence on each channel, but I was engaging with the same pool of business owners who were on these platforms for their own marketing needs or maybe researching and sourcing customers for themselves.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
A lot of trial and error and a lot of coming up against, like, I actually did not like the idea of using Instagram for business, right? Like it's where I hung out with like my cousin, my aunties, my besties, got to set up a business account for business purposes. And I am someone that like, it was so like buttoned up and corporate and like, you know, didn't want to lose face.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
It's like I was coming off too serious on the platform, right? And I wasn't getting the results or I wasn't making the connections that I wanted. Lots of learning about how to show up, learning from everyone else and lots of time committed. I'm also someone that doesn't actually like to spend a whole lot of time on social media.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
I try to literally set a timer, open the app, boom, boom, boom, boom, boom. Timer goes off. We're done. You have to have boundaries because you could literally spend an entire day on LinkedIn or Instagram and not make a single dollar.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
Because up until then, I'd worked on profit and legal. That experience cemented, if nothing else, my capacity to sell myself because I went through eight rounds of interviews and I got a job offer.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
Start sooner and it's going to be messy no matter how much you try. So just get used to that. The younger me was like this perfectionist who had a 10-year plan. I grew up in poverty. First in my family to receive an education. I wasn't going to blow my shot. Like I had a method. It was a way that I was going to continue to grow. and come up in my career.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
And I think because of that, I delayed starting things because it wasn't the right time, or I didn't start because it didn't look right, or it was messy, or it wasn't perfect. But over time, I've learned the power of progress over perfection. So if I could go back to my younger self, I would impart that knowledge on them and say, Everything you want is going to happen.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
Everything that you deserve is already in motion. Start now. Get it done, slap lipstick on it later.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
That's an excellent question. Success for me means being in control of my time and working on the things that I want to work on when I want to work on them. What influences that is, I have been working since the age of 14 when it was legal to work in the state of New York. My first job was scrubbing toilets at McDonald's. And I have to do what I had to do to save up for college.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
And I worked three jobs while in college to get through it. Right. I have always done what I had to do to get to where I wanted to be. And my ultimate goal is to be in control of my time and not do the things that I don't want to do and only work on the things that I want to. That will be the indicator of success when I have that time and those options.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
I appreciate that. I think we've spent some time talking really high level today, but I'm really a tactical person. Step one, step two, start doing, start moving, take action, right? And if you are feeling fired up after listening to this and want to do something to elevate yourself or your sales process or whatever that might be,
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
Head on over to learnfromluis.com and you'll be able to check out all of my programs and free courses there. Awesome.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
Thank you. This has been a really fun conversation. Super easy breezy. I just appreciate the space to just show up as my whole self, tell my story. And thank you so much.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
Yeah, I want to say that I didn't really realize that I was an entrepreneur. I didn't understand what that meant or the capacity for that until I stepped away from corporate and became an entrepreneur. And I started an online business and a consultancy. I would sell online programs and consult other startups. And it was then that I realized that I had it so good.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
as an account executive because they handled my legal they handled my marketing right they took care of everything all of the overhead all i did was sell and walk home with the cash and that's when it clicked for me that i thought that i didn't have the capacity to be an entrepreneur i thought i was starting from scratch but i realized that i'd been conditioned for
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
Working in that way, because I've been an individual contributor, working in enterprise sales and closing over half a billion dollars for these bigger companies. And so I developed that awareness of the fact that I was wearing or capable of wearing both of these hats of managing a book of business within a business on behalf of a business.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
But also being able to do that for myself and for my own team. And so the entrepreneurship apple fell on my head when I stepped away from corporate. And as I stepped back in, I moved in the path of revenue enablement because I had done all the sales things. I'd walked the path of or climbed the ladder from entrepreneurship.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
All of that conditioned me eventually to get to a place where I was comfortable in my process and I just needed to trust.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
sales support to sales executive to sales leader and what i came to realize is that my happy place was really in that sweet spot around people development and coaching and guiding people through the sales process and that's ultimately you know what led me down the path i'm walking down now because i had a friend who looked at me and said well
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
At some point, Olympians stop qualifying for events and they can continue to compete in other events, but they ultimately pivot towards coaching and training the next Olympian. And so maybe that's your path. And sure enough, it was.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
I think starting your own business, you have to be an adrenaline junkie. It's all on you, right? To get started. You're going to get help from other experts. You're going to pull people into projects, launches, development, et cetera. You're going to hire people as you go. But at the onset, it's actually a really lonely process.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
And you've got to work really hard and diligently to build a network around yourself. But the thing that I am clear about after having had these experiences is that the method, the methodologies or the approach when it comes to selling or sales, it's really the same, right? When you think about taking someone from not knowing you or understanding what it is that you offer them.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
to visualizing the transformation after having worked with you, to seeing results at the end, and your capacity to influence and guide and consult. Those are skills that I think are universal no matter how it is that you're showing up, whether you're an entrepreneur or an entrepreneur.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
An entrepreneur is someone that has a share of the business and operates and functions as someone who holds himself accountable for their shares of the business. Right. And so the context for that is coming up in the tech industry. It's no secret that part of the incentives that you see for working in tech include a salary and equity in the company or options. Right.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
And so when you think about it, if you're receiving shares in the business, that means you own a piece of it. Right. And if you own a piece of it, then the way that you show up needs to be aligned with that rather than having a passive experience and just clocking in and clocking out.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
Let go of the title, let go of the ego, and just assume and claim the title of being a boss in this business and show up like one. Think about how you spend the first hour of your day. Think about the people that you surround yourself with, building your own board of advisors. Think about even the way that you run point on projects, holding yourself accountable and leaving nothing to chance.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
That shift has to happen with that realization that I own a piece of this business. I'm not just an employee of it.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
Exactly. Mindset and a work ethic for sure.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
The best career experience I've ever had was at LinkedIn. The culture is bar none. And I mean, you would expect so, right? They're the world's largest professional network. And so the ways that you build your career and the kind of career experience that you have are very carefully designed.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
So I borrow a lot of my ideas and my playbooks from the experiences that I had there and from the leaders that I engaged with while I was there.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
It is not impossible. I'm going to say that it certainly takes some time and some effort and investment. It takes some shedding of old skin and old assumptions about how we do business and how we should be doing business. But once you let go and you put your faith in the process and in the methodology, it can be a really wonderful experience for everyone.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
It can be a really wonderful experience for you as a leader to see that your team is optimally productive and people are happy and you are trending to hit your own goals for your higher ups. And then the people who are engaging directly with customers, they feel a sense of responsibility to the customer in a very different way. They feel like a stakeholder and an owner in it.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
How much time have we got left? So, you know, for context, again, I'm someone that's first generation, didn't have any family that were corporate. So I didn't have any sense for like how to navigate these spaces. I'm also an okay man. And so I inherently have connected with leaders and colleagues and people that didn't really exist.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
make me feel welcomed or found ways to try to throw daggers at my back or interrupt my sales flow or my relationships with customers, right? Like I've had some issues like really navigating my career. And so I want to contextualize all of it. I think it's really important to recognize that not everyone has this sort of work experience where we get to clock in and clock out.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
Some of us have to do double time while we're on the clock. At first, I fumbled when it came to sales and selling. I wanted to control the conversation, be the smartest person in the room, and I didn't want to lose face. There was so much anxiety because I'd never been trained. But as I progressed and I was moving up the ladder, I started to become methodical in my approach. I started to
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
Think about, okay, and when I walk into conversations with customers, typical profile, same anxiety, same line of questions, I'm going to make sure that I'm prepared with answers, examples, case studies, stats, et cetera. So it took some time to build that fluency and understanding the customer very confidently addressing their hesitation and objection, right?
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
That was like one big skill and area of confidence that I developed over time. And then there was this other thing about the mindset shift. Once I got comfortable with a methodical or repeatable process to selling that took away the anxiety from me showing up for that customer, but also ensured that I wasn't showing up and throwing up and actively listening to the customer.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
Then there was the pursuit of bigger deals, going from selling $200,000 deals to $2 million deals to $20 million deals. The mindset shift, as I kept going up in my career from selling mid-market to enterprise sales, what I came to realize is that it actually takes the same amount of anxiety, effort, process, resources, et cetera, to close a $200,000 deal as it does a $20 million deal.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
The difference is my capacity and my self-awareness and self-confidence, that swagger. that I really only developed from, again, all the experiences that I had messing up deals, getting the feedback, fighting against all the things against me to get my place to the starting line of the race.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
But then even just thinking about the mistakes that I experienced, the customers, the fumbles, et cetera, all of that conditioned me eventually to get to a place where I was comfortable in my process and I just needed to trust that it would help me and that I would succeed moving on to bigger accounts. Truth be told, it was messy throughout. But as I moved up, so did my confidence.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
Along the way, I had some examples of really amazing leaders. One of the best examples of leadership that I've experienced to date was at LinkedIn. You know, this was my first tech job. I'd been recruited to work at the company, super excited.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
But I'd come from very toxic sales environments and sales floors where, you know, it's that always be closing mentality, people yelling at you, running, you know. drilling you on your numbers, you know, like it was a high pressure, high anxiety environment.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
So I was conditioned to just like always know my numbers, always be ready to talk about them on the spot, you know, just being on, on, on, on, on. And it was a vastly different, it was a totally different experience than I was expecting because my director steps into the room. She was two minutes late and she apologized to everyone in the room.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
plugged her laptop and projected her laptop on the screen. And on the screen was her calendar. And it was wild and color coded and filled to the brim. And she opened up by holding herself accountable. I'm sorry I was late. Here's where I was. Here's what I was doing. This is what I'm working on this week. This is how I prioritize your requests.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
These are the time blocks that I've dedicated to working on these things. These are the meetings that are happening to move on these things. Before drilling us, she held herself accountable. And demonstrated to us the way that we should be thinking about our time and how we manage. I was blown away.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
I actually hate most of the sales content that exists. Okay. I think it's a matter of there are things that are lacking in the sales content that I often consume. And I think that there's a lack of focus on wellness and mental health. When I approach coaching someone, I understand that the way that they think influences the way that they behave and therefore influences their outcomes.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
When I think about a lot of these authors, gurus, and the content that exists out there, a lot of it is about squeezing the opportunity, squeezing the micro moments, squeezing and cornering the customer and maximizing the value and doubling the deal. But I think that over time, what has helped me stand out from the crowd is that I actually don't have that approach. I'm not sharky or sleazy.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
I'm not a high pressure seller. Over time, I figured out my style and it was really after reading all the books and not feeling like they really spoke to me and then going off and trying my own thing. And I think that actually the books that have helped me the most are actually not the sales books. It's the psychology and the copywriting books, right?
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
You as well.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
That capacity to master neurolinguistics and persuasion and reading a room, I think has helped me a lot more than a 10-step process for discovery that is known to yield 10x results. That didn't do it for me.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
It's an imbalanced act. That is for sure, right? There are moments where my career requires a lot more of my time and my attention and focus. Then I have to allow for that and create the space for that because I'm still very committed to the work that I'm doing and the ways that I'm growing. There's still a road that I'm walking. I haven't quite achieved everything I want to walking down that path.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
At the same time, I'm an Enneagram too. I'm an empath. I'm an introvert. I love to just help people.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
And even though I don't actively, I don't have a full roster of clients at all times like I used to when I was doing it full-time solopreneurship, I still get people reaching out to me, working on some really amazing ideas, really brilliant business models that have a social and equity component to it that I really admire and respect.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
And as these opportunities come up, I can't say no to the chance to step in and advise and consult and to help implement sales processes or to help interview their first sales hire or even write the job description for that. And thinking about ways that I can help. help other businesses that deserve a standing chance, get that jumpstart and honor the trust that they're putting in me.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
It was really by chance. I am the first generation, first in my family to pursue a college education and wanting the best outcome. Of course, it's like doctor, lawyer, a business person. Tried being a doctor, hated it. Went to law school, dropped out, hated it. And then after that, I had a friend who was working on the marketing team at WebMD.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
But it's hard. I'm not going to sugarcoat it. Ambition is like playing with fire. Sometimes you've got to know and you've got to dip out. And I think that over time, I have learned to recognize those moments where My cup is overflowing and I need to set boundaries and I need to also go offline. And that's really important too, because when you're grinding, you stop producing good ideas.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
When you're tired and exhausted, not just like the physical fatigue, but when you reach that mental fatigue. No one's going to benefit from it. And so you have to go offline. You need to get your sleep. You need to get your workouts in. I've also gotten into the floating spa. I don't know if you ever had that experience. You get into a sensory deprivation pool. It's a saltwater pool.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
You just lay there and it's like you just melt into time and space. You have to actively, this is why I mentioned earlier, one of the things that's missing from the books that I read often around leadership and sales, it's like, you got to take care of number one. And that's the conversation that we don't have enough of. It's like, I am not AI powered. I'm human.
The Action Catalyst
From Overlooked to Overbooked, with Luis Baez (Sales, Intrapreneurship, Social Media, Tech)
My batteries need an intentional retargeting.