Justice

This was a good talk.

This was a good talk.

Me too.

Me too.

These are like crypto. I was like, here we go. All right.

These are like crypto. I was like, here we go. All right.

Okay.

Okay.

Right.

Right.

27?

27?

Some hard pitch.

Some hard pitch.

All right.

All right.

150.

150.

Yeah.

Yeah.

My name is Justice. I'm a short form content creator in the product review space. So right now I'm doing about 120 million views a month, just short form, but 75% of my revenue comes from brand sponsorships.

My name is Justice. I'm a short form content creator in the product review space. So right now I'm doing about 120 million views a month, just short form, but 75% of my revenue comes from brand sponsorships.

Pretty much UGC. We're faceless as well. So it's like not really a personal brand type of thing. Cool. I'm realizing the current business model isn't as like scalable and sustainable long-term just for me. What would be a good roadmap for someone like me? It's just, I think like a little part of it's like unfulfilling and a lot of it is like, I'm going to pause you right there.

Pretty much UGC. We're faceless as well. So it's like not really a personal brand type of thing. Cool. I'm realizing the current business model isn't as like scalable and sustainable long-term just for me. What would be a good roadmap for someone like me? It's just, I think like a little part of it's like unfulfilling and a lot of it is like, I'm going to pause you right there.

Sometimes I'm struggling to figure out like what to optimize for. Cause just like chasing views as a content creator, isn't always like the best thing to do, especially cause I don't have a product to sell. And since I review 50 products a month, if I make a one product, there's only so many times I could post a video about it. Right.

Sometimes I'm struggling to figure out like what to optimize for. Cause just like chasing views as a content creator, isn't always like the best thing to do, especially cause I don't have a product to sell. And since I review 50 products a month, if I make a one product, there's only so many times I could post a video about it. Right.

Yeah. I mean, are you saying like, why do I review so many products?

Yeah. I mean, are you saying like, why do I review so many products?

I can. I think that's a possibility. It would be like figuring out if the business model is going to be served towards brands because that is the driver of the business at 75% of the revenue. Or if I'm approaching it from the wrong way and I'm just like, I should just double down on like long form YouTube because I haven't even posted a long form YouTube video.

I can. I think that's a possibility. It would be like figuring out if the business model is going to be served towards brands because that is the driver of the business at 75% of the revenue. Or if I'm approaching it from the wrong way and I'm just like, I should just double down on like long form YouTube because I haven't even posted a long form YouTube video.

Yeah, they run ads behind it. So they usually are paying for like the usage rights behind that. So it is a possibility. And then another thing is just me getting in my head about creating a bunch of me's who is just doing the same thing because it's basically like a formula because I'm not tied.

Yeah, they run ads behind it. So they usually are paying for like the usage rights behind that. So it is a possibility. And then another thing is just me getting in my head about creating a bunch of me's who is just doing the same thing because it's basically like a formula because I'm not tied.

Yeah, that makes sense.

Yeah, that makes sense.

This was a good talk.

Me too.

These are like crypto. I was like, here we go. All right.

Okay.

Right.

27?

Some hard pitch.

All right.

150.

Yeah.

My name is Justice. I'm a short form content creator in the product review space. So right now I'm doing about 120 million views a month, just short form, but 75% of my revenue comes from brand sponsorships.

Pretty much UGC. We're faceless as well. So it's like not really a personal brand type of thing. Cool. I'm realizing the current business model isn't as like scalable and sustainable long-term just for me. What would be a good roadmap for someone like me? It's just, I think like a little part of it's like unfulfilling and a lot of it is like, I'm going to pause you right there.

Sometimes I'm struggling to figure out like what to optimize for. Cause just like chasing views as a content creator, isn't always like the best thing to do, especially cause I don't have a product to sell. And since I review 50 products a month, if I make a one product, there's only so many times I could post a video about it. Right.

Yeah. I mean, are you saying like, why do I review so many products?

I can. I think that's a possibility. It would be like figuring out if the business model is going to be served towards brands because that is the driver of the business at 75% of the revenue. Or if I'm approaching it from the wrong way and I'm just like, I should just double down on like long form YouTube because I haven't even posted a long form YouTube video.

Yeah, they run ads behind it. So they usually are paying for like the usage rights behind that. So it is a possibility. And then another thing is just me getting in my head about creating a bunch of me's who is just doing the same thing because it's basically like a formula because I'm not tied.

Yeah, that makes sense.