Host of The Determined Society
Appearances
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
A lot of people will ask me questions like, why do you do so much? Where you're at right now, this is massive. You've grown so much. I was like, yeah, but I've done it. Like, if I don't pursue more, I die inside. I'm a spiritual guy too, you know, but I can't find anywhere in the Bible where it says retire.
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
And if that hit you really hard, then you need to go find that book and you need to read Michael Burt and A to B, because if you can answer those questions and you can get clear on what you want to do. And I think that's a practical thing, right? So practical. Because if you would have done the same thing, if you would have sat here with me five years ago, Sean, what do you want to do? Yeah.
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
It would have been like, yo, I don't know. Yeah. But, but if you would have given me those questions, I would have been like, okay, let's answer this one. Then that one builds on the next one, the next one, the next one, the next one. Right. Because for me, I always knew I wanted to be a speaker of some sort. I want to do something. I want to inspire people. Right.
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
I have a very big love for the, for the human race. Yeah. And then I heard, you know, one day someone told me about Andy Frisella. Yep. And from the MFCEO project. Yep. And I was an OG. I listened to every one of those episodes. Wow. And I just remember like.
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
that's what i want to do yeah but but but but but but i can't i don't i don't have i don't i don't i don't i don't and so for years i sat on it until one day i thought i said you know what yep i've already made the decision yeah but i haven't taken action that's right so then i did and so it comes it comes in different waves but i just think that's so helpful man by the book yeah by the and you can get that i think the only place you can get that is my my website coachbert.com
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
Yes. Discipline, man. You mentioned out there, discipline, the root is to be a disciple of something. Yeah. Yeah. It's so funny because like, you know, when I started everything, It's with an iPhone and a car. Yeah. And then it turned into in-person, or not in-person, no, in the house, in the den. And then it started to materialize. And like you said, long obedience. Yeah. Long obedience.
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
I think, I mean, like, look, man, like this is all, we have so many similar principles, right? Of course, articulated differently, right? But it's, we're saying the same things. It's like, when you see something with your mind, you have to take action on it because if you don't, you stall. And when you stall, what happens? That's called stagnation. Yep.
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
Well, dude, that's when you start to go down that rabbit hole that you talked about. We've all gone through moments of depression in our life. You know, most recently when I was just sitting there not moving my body, I was starting to fall into that. So, you know, after long times of how do I go from A to B, I was stuck there stalling. You know, we're out of that now.
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
But dude, like most people are stuck in A, man. And they just don't understand that they don't have to have all the answers. The in-between stuff. Yeah. That's going to, that's figureoutable, right? It's all going to be figured out in there. And the most important thing, like you said, is like go into the movement. Yep. You know, go into the movement, go to Virginia. That's right.
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
Go to Fort Myers. That's right. You should come to Fort Myers.
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
I think we built it in Naples though.
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
You know, I think a lot of people get caught on the right move, right? And there is none.
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
it's it's it could be messy that's right but you just have to make that that call right like when i first started i used to have a tagline make the call yeah because like dude you just don't know i know like that's how that's how we're all here right now yeah you know mike i met mike you know when we were meeting up with et we had a great time we vibed well yeah i noticed that they were tagging me in a lot of stories yep and i made the call that's right hey man
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
What's up? That's right. What's going on? Like, I'm seeing some synergy here. You're tagging me in some things. I don't want to ignore some of the things that are going out there, but... I don't know what they mean. Right. And he goes, oh, I'd really like to do something with you. I'm like, bet. Let's do this. Right. So we started talking. It's like, well, I'd like to go on your show.
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
I'm like, yeah, you can come to the show, but it's kind of plain small. Right. Right. Let's do something. Right. And so I said, hey, why don't you and Tim get together and write out what you want to do with me? Yep. And then send over in four hours. Yep. And then they sent back like three or four pages. I'm like, wow. Well, let's move you on that road. Right. Mental manifestations.
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
Taking action, making the call, and then we moved. That's right. And it wasn't easy, especially for Tim and Michael. And they've done such a great job. Absolutely. Wow. The reception you and I just had out here in our sales talk, it was just on a Friday?
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
Something.
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
Right.
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
It's all energy too, right? People want to work with people and do life with people that have a high level of enthusiasm, right? That's right. To a degree. And they really just embody that energy of like, hey, we can grow this together. Yes. You know, we've been talking, I've been, I think this is what my... Fifth show in the last 12 hours. Yep. And it's crazy, right? It's so much.
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
I do one and I'm like, man, I don't know. I'm geeking out. I'm sitting there thinking, I don't know if I could do five in a day, man.
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
So, yeah, I think we have six today, two yesterday, six today and then one tomorrow. But, you know, the thing that we were talking about that I always believe in, we live in a co-creatives environment, like competition. Okay. The only person you should be competing with yourself is competing with yourself. Like, where was I last year? Where was I six months ago? Am I further along?
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
Well, if I'm not, then I need to check myself, but I can't be looking at you. I can't be looking at, you know, other people doing the same thing I'm doing. Right. Right. I think what we really need to do in the world is understand that we can get so much further if we create together. Yeah, absolutely.
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
Yeah. Right? Like, you can't see everything. That's right. You know, like, if we ever did something together, you're so highly intelligent, but there might be things that you're like... 100%. Wait, Sean, I've never thought of that. That's right. Well, this is all I think about. Yeah. And when you bring that together in partnerships and, you know, collaborations, that's how big things happen, man.
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
Like really big things. Yeah. Then you think of what's next.
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
It's crazy because, you know, we look at you and all the success that you've had, right? Yeah. Best-selling author, what was it, seven state championships? Yep. A school went seven of nine over a cycle of time. And had previously never won one, right? On 30 years. On 30 years. So all these amazing accomplishments, very successful executive coach, right? Best-selling author.
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
Oh, yeah.
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
So I kind of played around with coaching again. Okay. You know, a few years ago, I, maybe four years ago, it was right when I was built, started building my brand. Yep. It was the year, the baseball season after COVID. So 2021. Okay. And I went back and I coached and wife's like, Hey, we got young family. Yep. Can you just do one day a week? I'm like, Yeah, it's not gonna be a problem.
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
I got back on the baseball field. No, I'm itching, right? So, you know, I did the one day a week and then it was fine. And it was hard for me because I wanted more, wanted more and more and more. I wanted to be there again. And that's what I was really good at. And then the next season, I didn't go out at all because this started growing. And then the next year, like even bigger.
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
And then this past year, I went out maybe five times, but mostly towards the post-season. And what I learned is exactly that. I like the idea of being out there and coaching again, but what I really wanna do is this, and I want to coach my son. And I do coach my son. So my prey drive is wide open when I'm out there on the field with my kid. It's ferocious. But I don't have any drive.
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
I didn't even thought twice about it. Like high school trials were like this week or last week.
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
I'm with you, man. Yeah. I'm with you. I want to tell a funny story. Then we'll let you go. I love this conversation. It's just great catching up with you, man. So I did a TED talk in March. Okay. And my friend flew in from Connecticut. Okay. Melissa Chiapone. Okay. Yeah. Yeah. Yeah, yeah, yeah. So I, you know, great job. Thank you. Thank you.
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
When people come across that, the first inclination is, like you said, it's just like, maybe he's more talented than me. Or, man, that happened overnight. It didn't, right? Everything that you have going on today, I can look at you, right? Because I'm new in the space. I'm, what, four years in? I'm like, when you sit out there, and I know the number.
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
I was, you know, I mean, it was, I mean, I'm sure it wasn't the best. It was my first Ted talk, right? You know what I mean? It was nerve wracking. My heart was about to beat out of my chest when I walked on stage. And then once I got out there, it was over. Like I didn't feel anything. I'm just like, go. Yep. But afterwards she goes, Hey, I got a great book that I want you to read. Yep.
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
And I started, I started reading it the other day. Shamelessly, I will say. Yep. It's taken a while. Um, and she prefaced the conversation. She's like, I know somebody that I think you'll really vibe with. Um, he's an amazing coach. He's very busy. I don't know if he'll connect with you or not. I'm like, okay. Like, well, I feel good now. Like I'm like, what? Two foot tall now. Yeah. Yeah.
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
But that's not, that wasn't her intention. Yeah. And she, and she brings me this book. It was person of interest. Yeah. By Michael Burt. Yeah. And I went home and I put that in my bookshelf, okay? And then when we, and I forgot about it, right? Focused on building my brand. And then when me and Michael started this off, right? And then he said, hey, I'm gonna get my coach, Michael Burr.
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
I'm like, that's great, man. Hell yeah, cool. Still didn't click, dude. Still didn't click. One day I'm sitting there After he said your name, after we started doing graphics and everything like that, because at the beginning it was me, you and him. Yeah. We expanded on it. Right. One of your students, Travis Wallace, was a badass. Yeah, he is. He's been on my show. I love him.
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
Can't wait to see him. I go to my bookshelf. I'm like, I don't know what prompted it. Maybe a text from Mel checking in on me. It's probably like, hey, I haven't heard from you. Are you good? Like, it's been a while. Yeah, sorry. I'm just in it. I'm like, what's that book? And I pull it out. It's Son of a Bitch. Michael Burt. Yeah. And it was just this full circle moment.
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
I'm like, what just happened? Wow.
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
I'm not going to say the number because Michael told me. He ratted you out, bro. He ratted you out. Yeah. That amount of success, financially and impact-wise, is not going to happen in four years. It's not going to happen in five. It may not even happen in ten. And I think the fact is that everybody wants that short aim. They want that easy target.
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
And I'm committed to reading it when I get back. Yeah, thank you. Yeah. There was a reason, there's a reason I hadn't yet. And it's like, okay, now it's, now I feel that pole going to read it. Right. But no, I just look, man, it's a cool story. It's pretty neat. And it just shows you how the world is really connected. A hundred percent. Right. We're all so connected. We're on this rock.
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
It's spinning. That's right. But we're all closer than we think. Yeah. Totally agree, man. But look, man, so michaelbert.com. Coachbert.com. Coachbert.com. Find all his books there, his programs there. I do want to preface it with something. If you are going to reach out to Jana at... Jana at coachbert.com if you want to speak to me. You better be serious. Yeah. Don't waste your time.
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
Don't waste his time. He works for people that are really activating their prey drive and want to do great things in this world. So it's not a threat. I'm just telling you. Yep. If you're serious... Go see your boy. But I just appreciate you. Yeah, man. And I can't wait. Thank you, man. Congratulations.
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
I appreciate it. And right back at you. Can't wait to tell the stage up with you tomorrow. I love it. So listen, guys, hope you enjoyed today's show. What I want you to do is share this episode with someone you know, love, and trust that would receive this message and enrich their life. Again, subscribe to YouTube, Spotify, Apple Podcasts. Until next time, stay determined.
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
And if you ain't willing to do something, suck at it for a very long time, and not be recognized, then you probably shouldn't do it.
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
You know, it's funny, funny story here. Like I heard of the greatness factory and I don't mean this as a dig. Like I knew the greatest factory years ago before I knew who you were. Yeah. That's great job. Yeah. It's painting baby. That's painting, man. It's amazing. It's funny. I don't know how long you were here for my part of the sales training.
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
Um, they thought you were coming through the front door, but then I remembered, I'm like, yeah, I gave him the trick. He's going to come through this other one. I forgot to tell him. Yeah. But, um, I was stuck in the exact same place.
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
vehicle you were yep i was a baseball coach yep and a school teacher yep and when i had my first child my son bobby yep i was like i can't provide what i want to provide right like this i need more i want the bigger table yep so it's funny like we never met you know until this week this week we've been connected obviously did you know some ig stuff together but like
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
Two people on two opposite sides, never met each other, same story. I can only hope I'm on that same path.
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
Yeah. And I don't think too, it's funny because like it was that way in teaching. And then I went into sales and I, and I started at paychecks, crushed it there, top 20 in the company. Then I went to, then I went to the medical device industry, did very, very well there, but I still felt I was in the wrong vehicle. Right. And so it wasn't until I started this where I felt like, Okay. I'm home.
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
Yeah. You know, I'm just going to take some time. We made some great moves and we've done, we've made some mistakes and, you know, but I finally feel like, okay, I'm fulfilling that 10 level right now. It's like, I could do this forever. I feel, you know, in fact, when it's funny, my biggest fear is like, oh my God, like. How long do I get to do this?
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
You know, like, am I still going to be doing a show when I'm 70? I hope so. Yeah. I love it. Yeah. Like, I don't want like 10 more years.
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
So good, dude. You told a funny story in there. I want you to tell on here on the show. For years, for 30 years, you know, no state championship. Yeah. You had never won one either. Yep. And you thought this was going to be this big, elaborate thing. You tell yourself the story, right? Yep. You win a state championship. Why don't you walk through your celebratory routine with these audience?
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
What's going on, everyone? We're back with another episode of The Determined Society. Today I have with me an amazing guest, Coach Michael Burt. He's well-known in the coaching industry. He's just an overall amazing entrepreneur, great dude.
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
that's it's like a moment of like now this is cool yeah like i worked hard to do this right and you want more of that sure but it's a fleeting it's a fleeting thing man you know it's crazy because like a lot of people will ask me questions like why do you do so much yep why do you keep doing like where you're at right now this is massive you've grown so much i was like yeah but i've done it
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
In fact, back in the day, he won so many state championships as a basketball coach, and we're going to get to that today, but really a great man, founder of the Greatness Factory, and best-selling author of multiple books. So I can't say enough about Michael Burt, but without further ado, man, welcome to the show.
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
yeah like what do you like if i don't pursue more i die inside yeah like this is not the this is not the end game you know and and again i'm a spiritual guy too you know but i can't find anywhere in the bible where it says retire yeah well i could be wrong the word well the word the retirement was made up by the government okay and they're not very good at making up concepts clearly so so
The Determined Society with Shawn French
Insights from Coach Michael Burt on Pursuing Greatness and Activating Your Prey Drive
I love it, man. And it's so funny because as you go and you were talking about A to B, So many people get stuck because they don't know what they want to do, right? So audience, you're sitting there watching and listening.