Guy Kawasaki

I quit Apple twice. I turned Steve Jobs down for a third job. So you're listening to a podcast guest who left Apple three times.

I quit Apple twice. I turned Steve Jobs down for a third job. So you're listening to a podcast guest who left Apple three times.

The way it works in Silicon Valley is you throw a lot of shit up against the wall. Some of it sticks. You go up to the wall, you paint the bullseye around it, and you declare victory. I hit the bullseye. I hit the bullseye because I am so freaking smart. This concept of finding your passion is vastly overrated. There are only two fundamental processes in business.

The way it works in Silicon Valley is you throw a lot of shit up against the wall. Some of it sticks. You go up to the wall, you paint the bullseye around it, and you declare victory. I hit the bullseye. I hit the bullseye because I am so freaking smart. This concept of finding your passion is vastly overrated. There are only two fundamental processes in business.

Somebody has to make it and somebody has to sell it. Everything else is easy. My advice to entrepreneurs first is.

Somebody has to make it and somebody has to sell it. Everything else is easy. My advice to entrepreneurs first is.

As long as you don't say that I wrote Rich Dad, Poor Dad, I'm happy.

As long as you don't say that I wrote Rich Dad, Poor Dad, I'm happy.

Yeah, we all sound alike. We all look alike. It's OK.

Yeah, we all sound alike. We all look alike. It's OK.

No, I did not. I did not grow up in Mar-a-Lago, no.

No, I did not. I did not grow up in Mar-a-Lago, no.

I grew up in a lower middle income neighborhood in Hawaii. It's called Kalihi Valley. And if you know anybody from Oahu or Honolulu and you say you met a guy from Kalihi Valley, the first question out of their mouth might be, well, did he hijack you? Did he pull a gun on you? Did he pull a knife on you? And so that's the kind of place I grew up. It was a very, very diverse community.

I grew up in a lower middle income neighborhood in Hawaii. It's called Kalihi Valley. And if you know anybody from Oahu or Honolulu and you say you met a guy from Kalihi Valley, the first question out of their mouth might be, well, did he hijack you? Did he pull a gun on you? Did he pull a knife on you? And so that's the kind of place I grew up. It was a very, very diverse community.

Oh, can I say diverse anyway, Aidan? These days, right? We were DEI before DEI was a thing.

Oh, can I say diverse anyway, Aidan? These days, right? We were DEI before DEI was a thing.

And I was in a public school system. And thank you, God. One of the public school teachers told my parents to take me out of the public school system, put me in a private college prep system because I had potential to go to college. And again, thank you, God. My parents listened to her and made the sacrifice. And so I got into this school and then...

And I was in a public school system. And thank you, God. One of the public school teachers told my parents to take me out of the public school system, put me in a private college prep system because I had potential to go to college. And again, thank you, God. My parents listened to her and made the sacrifice. And so I got into this school and then...

I honestly cannot remember why, but somehow I decided to apply to Stanford. Because I know today if I applied for Stanford, I wouldn't get past the first reader. I don't think I would get past the, you know, AI they use to make the first screen. So, yeah. So I got into Stanford. I went to Stanford.

I honestly cannot remember why, but somehow I decided to apply to Stanford. Because I know today if I applied for Stanford, I wouldn't get past the first reader. I don't think I would get past the, you know, AI they use to make the first screen. So, yeah. So I got into Stanford. I went to Stanford.