Egil Østhus

One of the first, let's say, assumptions we had were that we didn't really want to go to the U.S. market because it was already two major competitors in that market. That was their home market, well established. So there is no reason for us to go there. Why should we go and compete where there's already kind of a big player? So let's go to Asia. That was our initial thought.

One of the first, let's say, assumptions we had were that we didn't really want to go to the U.S. market because it was already two major competitors in that market. That was their home market, well established. So there is no reason for us to go there. Why should we go and compete where there's already kind of a big player? So let's go to Asia. That was our initial thought.

One of the first, let's say, assumptions we had were that we didn't really want to go to the U.S. market because it was already two major competitors in that market. That was their home market, well established. So there is no reason for us to go there. Why should we go and compete where there's already kind of a big player? So let's go to Asia. That was our initial thought.

So we were really focused on let's go there and just make this thing happen. And you know what? We didn't understand the culture. We didn't know how to sell. We didn't know how to speak with them. We didn't know how to engage with them. I think everything you would read in a book, we failed on all of them. I'm Engel Östers. I'm the co-founder and CEO of a company called Unleash.

So we were really focused on let's go there and just make this thing happen. And you know what? We didn't understand the culture. We didn't know how to sell. We didn't know how to speak with them. We didn't know how to engage with them. I think everything you would read in a book, we failed on all of them. I'm Engel Östers. I'm the co-founder and CEO of a company called Unleash.

So we were really focused on let's go there and just make this thing happen. And you know what? We didn't understand the culture. We didn't know how to sell. We didn't know how to speak with them. We didn't know how to engage with them. I think everything you would read in a book, we failed on all of them. I'm Engel Östers. I'm the co-founder and CEO of a company called Unleash.

I don't exactly know what to do next.

I don't exactly know what to do next.

I don't exactly know what to do next.

The company is its people. The teams help each other achieve. I'm most proud of our team.

The company is its people. The teams help each other achieve. I'm most proud of our team.

The company is its people. The teams help each other achieve. I'm most proud of our team.

Unleash is an open source, what is called a feature management tooling. It's a tool that allows developers to release software in a less risky way, meaning you put your software out there. You can imagine the Uber or the Netflix or the Facebooks whenever they push something to production. If there's issues there, there's a ton of millions of people being pushed. seeing that issue.

Unleash is an open source, what is called a feature management tooling. It's a tool that allows developers to release software in a less risky way, meaning you put your software out there. You can imagine the Uber or the Netflix or the Facebooks whenever they push something to production. If there's issues there, there's a ton of millions of people being pushed. seeing that issue.

Unleash is an open source, what is called a feature management tooling. It's a tool that allows developers to release software in a less risky way, meaning you put your software out there. You can imagine the Uber or the Netflix or the Facebooks whenever they push something to production. If there's issues there, there's a ton of millions of people being pushed. seeing that issue.

And of course, that is causing some kind of risk to everybody. So that's basically what we do. We take away that risk and allows developers to do this. It's available, freely available. The source code is also available. And really what we sell is basically an enterprise version on top of the open source course.

And of course, that is causing some kind of risk to everybody. So that's basically what we do. We take away that risk and allows developers to do this. It's available, freely available. The source code is also available. And really what we sell is basically an enterprise version on top of the open source course.

And of course, that is causing some kind of risk to everybody. So that's basically what we do. We take away that risk and allows developers to do this. It's available, freely available. The source code is also available. And really what we sell is basically an enterprise version on top of the open source course.

So a developer, a software developer out there can really take downloads, get started with our open source version of Unleash, And whenever they start to see that, OK, this is really valuable for my team, for my company, it starts moving into more kind of compliance requirements. You need to have proper single sign on capabilities or you need to have proper role based access control.

So a developer, a software developer out there can really take downloads, get started with our open source version of Unleash, And whenever they start to see that, OK, this is really valuable for my team, for my company, it starts moving into more kind of compliance requirements. You need to have proper single sign on capabilities or you need to have proper role based access control.