David Pierce

I think they're such good aspirational purchases. They make you feel so good about yourself to set up and work with, but then you just run into problems everywhere.

I think they're such good aspirational purchases. They make you feel so good about yourself to set up and work with, but then you just run into problems everywhere.

I think Apple was serious that this was a real solution to a real problem. I think Apple is a company that is famous for cannibalizing itself. It built the iPhone and totally destroyed a really great iPod business. It has done that with computers in the past. It has done that with all kinds of devices.

I think Apple was serious that this was a real solution to a real problem. I think Apple is a company that is famous for cannibalizing itself. It built the iPhone and totally destroyed a really great iPod business. It has done that with computers in the past. It has done that with all kinds of devices.

I think Apple was serious that this was a real solution to a real problem. I think Apple is a company that is famous for cannibalizing itself. It built the iPhone and totally destroyed a really great iPod business. It has done that with computers in the past. It has done that with all kinds of devices.

It was a belief inside of that company that if you're not destroying your own products, somebody else will. And I think there was a real sense inside of Apple Maybe not among everybody, but among some people and some important people that the watch could do that to the phone. And if not do it permanently, then at least do it in spots, right?

It was a belief inside of that company that if you're not destroying your own products, somebody else will. And I think there was a real sense inside of Apple Maybe not among everybody, but among some people and some important people that the watch could do that to the phone. And if not do it permanently, then at least do it in spots, right?

It was a belief inside of that company that if you're not destroying your own products, somebody else will. And I think there was a real sense inside of Apple Maybe not among everybody, but among some people and some important people that the watch could do that to the phone. And if not do it permanently, then at least do it in spots, right?

And so the theory is like, okay, well, how do we give you some of that stuff that you crave and are used to and will not go away from permanently? but do it in a way that is quicker and saner and more understandable. Like the team at Apple spent all this time on haptics, which is just basically what it feels like on your wrist when you get a notification.

And so the theory is like, okay, well, how do we give you some of that stuff that you crave and are used to and will not go away from permanently? but do it in a way that is quicker and saner and more understandable. Like the team at Apple spent all this time on haptics, which is just basically what it feels like on your wrist when you get a notification.

And so the theory is like, okay, well, how do we give you some of that stuff that you crave and are used to and will not go away from permanently? but do it in a way that is quicker and saner and more understandable. Like the team at Apple spent all this time on haptics, which is just basically what it feels like on your wrist when you get a notification.

There's like that little buzz that's all from this engine inside of the watch. And they spent all this time thinking about, okay, what should it feel like when someone you love sends you a text message versus what does a news alert feel like? And this stuff is like insane, right? Like these are, These are objectively ridiculous conversations to be having, but I think they meant it.

There's like that little buzz that's all from this engine inside of the watch. And they spent all this time thinking about, okay, what should it feel like when someone you love sends you a text message versus what does a news alert feel like? And this stuff is like insane, right? Like these are, These are objectively ridiculous conversations to be having, but I think they meant it.

There's like that little buzz that's all from this engine inside of the watch. And they spent all this time thinking about, okay, what should it feel like when someone you love sends you a text message versus what does a news alert feel like? And this stuff is like insane, right? Like these are, These are objectively ridiculous conversations to be having, but I think they meant it.

I think that is the idea that they were like, we understand that people are disconnected and want to be disconnected. The question is, how do we insert something that intermediates it a little bit in a way that is healthier? I think knowing what we know now about the Apple Watch, it never really had a chance to do that, but I think the desire was real.

I think that is the idea that they were like, we understand that people are disconnected and want to be disconnected. The question is, how do we insert something that intermediates it a little bit in a way that is healthier? I think knowing what we know now about the Apple Watch, it never really had a chance to do that, but I think the desire was real.

I think that is the idea that they were like, we understand that people are disconnected and want to be disconnected. The question is, how do we insert something that intermediates it a little bit in a way that is healthier? I think knowing what we know now about the Apple Watch, it never really had a chance to do that, but I think the desire was real.

The short version of the story is that Apple, in addition to making a lot of money every time you buy an iPhone, increasingly makes money every time you use an iPhone. And when you do something like make an in-app purchase on your phone, Apple gets 30% of that. When you use Apple Pay on your phone, Apple gets a cut.

The short version of the story is that Apple, in addition to making a lot of money every time you buy an iPhone, increasingly makes money every time you use an iPhone. And when you do something like make an in-app purchase on your phone, Apple gets 30% of that. When you use Apple Pay on your phone, Apple gets a cut.

The short version of the story is that Apple, in addition to making a lot of money every time you buy an iPhone, increasingly makes money every time you use an iPhone. And when you do something like make an in-app purchase on your phone, Apple gets 30% of that. When you use Apple Pay on your phone, Apple gets a cut.