David Brevik

In my experience, it's both.

That... when you're when you are trying to pitch a project to whoever your boss is uh and you're trying to get a project made or whatever the it's all about the business right and so like they they're going to be the the people that are okaying hey we're going to spend whatever a hundred million several hundred million dollars on this project whatever the number ends up being

they've got to make sure that the business makes sense. They've got to make money on that. And they're putting their careers on the line to okay these particular projects. So the studio head has got to go, well, I understand that they've got to make money in order to get my thing approved.

So how are we going to come up with ways that we can entice gamers to spend the money that we would require in order to get this project done? kind of the thumbs up. So it is a little bit of a mix, right? You have to balance that, that you have to take, you have to, uh, uh, you know, figure out a way that you're going to make a game profitable as well as, uh, as, um,

make uh you know as well as try and service your customers and you know the community as best as possible you don't want to try and uh nickel and dime everybody to death or anything like that so like what's of real value what are the things that we could do that we think that the people will respond positively to uh but will also uh ensure us that we have better chance of profitability

Sure.