Daniel Pink

It's all over the place. So that's the lay of the land. So I said, I'm going to try to crack the code here. And so I did something called the American Regret Project, which is the largest public opinion survey of American attitudes about regret ever conducted. We did a brilliant, gorgeous survey of nearly 4,500 Americans modeling the

Okay, perfect. You got it exactly right. So let me be less abstract. Let me be concrete here. Okay, here we go.

Okay, perfect. You got it exactly right. So let me be less abstract. Let me be concrete here. Okay, here we go.

Okay, perfect. You got it exactly right. So let me be less abstract. Let me be concrete here. Okay, here we go.

Okay, perfect. You got it exactly right. So let me be less abstract. Let me be concrete here. Okay, here we go.

Okay, perfect. You got it exactly right. So let me be less abstract. Let me be concrete here. Okay, here we go.

the sample, sort of configuring the sample so that it reflected the glorious diversity of the United States of America. And so I asked these people, tell me one of your big regrets. And then I had them put it into those categories, career, finance, romance, whatever, because I said, I'm going to figure this out.

the sample, sort of configuring the sample so that it reflected the glorious diversity of the United States of America. And so I asked these people, tell me one of your big regrets. And then I had them put it into those categories, career, finance, romance, whatever, because I said, I'm going to figure this out.

the sample, sort of configuring the sample so that it reflected the glorious diversity of the United States of America. And so I asked these people, tell me one of your big regrets. And then I had them put it into those categories, career, finance, romance, whatever, because I said, I'm going to figure this out.

the sample, sort of configuring the sample so that it reflected the glorious diversity of the United States of America. And so I asked these people, tell me one of your big regrets. And then I had them put it into those categories, career, finance, romance, whatever, because I said, I'm going to figure this out.

the sample, sort of configuring the sample so that it reflected the glorious diversity of the United States of America. And so I asked these people, tell me one of your big regrets. And then I had them put it into those categories, career, finance, romance, whatever, because I said, I'm going to figure this out.

We're looking at these regrets that are coming in from all over the world. I'm reading them one by one, trying to make sense of them. It's fascinating to hear people all over the world disclose a big regret. So let me give you an example. So I have, again, the volume here is helpful. So I have lots of regrets. of people who say, I mean, here's a weird one.

We're looking at these regrets that are coming in from all over the world. I'm reading them one by one, trying to make sense of them. It's fascinating to hear people all over the world disclose a big regret. So let me give you an example. So I have, again, the volume here is helpful. So I have lots of regrets. of people who say, I mean, here's a weird one.

We're looking at these regrets that are coming in from all over the world. I'm reading them one by one, trying to make sense of them. It's fascinating to hear people all over the world disclose a big regret. So let me give you an example. So I have, again, the volume here is helpful. So I have lots of regrets. of people who say, I mean, here's a weird one.

We're looking at these regrets that are coming in from all over the world. I'm reading them one by one, trying to make sense of them. It's fascinating to hear people all over the world disclose a big regret. So let me give you an example. So I have, again, the volume here is helpful. So I have lots of regrets. of people who say, I mean, here's a weird one.

We're looking at these regrets that are coming in from all over the world. I'm reading them one by one, trying to make sense of them. It's fascinating to hear people all over the world disclose a big regret. So let me give you an example. So I have, again, the volume here is helpful. So I have lots of regrets. of people who say, I mean, here's a weird one.

And I found after careful deliberation and data analysis that people regret a lot of stuff. It was all over the place. So now that's the bad news. The good news is that I also did another piece of my own research, something called the World Regret Survey, where I simply set up a website, worldregretsurvey.com, where I gathered regrets from around the globe.

And I found after careful deliberation and data analysis that people regret a lot of stuff. It was all over the place. So now that's the bad news. The good news is that I also did another piece of my own research, something called the World Regret Survey, where I simply set up a website, worldregretsurvey.com, where I gathered regrets from around the globe.

And I found after careful deliberation and data analysis that people regret a lot of stuff. It was all over the place. So now that's the bad news. The good news is that I also did another piece of my own research, something called the World Regret Survey, where I simply set up a website, worldregretsurvey.com, where I gathered regrets from around the globe.

And I found after careful deliberation and data analysis that people regret a lot of stuff. It was all over the place. So now that's the bad news. The good news is that I also did another piece of my own research, something called the World Regret Survey, where I simply set up a website, worldregretsurvey.com, where I gathered regrets from around the globe.