Daniel Pink

So when we think about what regret is, I mean, it's certainly an emotion, and it's an emotion that makes us feel bad. And we should kind of be in awe of our ability to process regret. When you think about it cognitively, let's use my example. So if only I had taken more risks when I was in college, okay? What I do is I go back in time to when I was in college, all right?

Now, there's another kind of counterfactual, if-onlys. That's an upward counterfactual, where you can imagine how things could have gotten better, could have been better. So you say, oh, if only I had married Fred instead of Bob, I would be living in a nicer community. I would have a happy marriage. I would be financially secure, et cetera, et cetera. You imagine how things could have been better.

Now, there's another kind of counterfactual, if-onlys. That's an upward counterfactual, where you can imagine how things could have gotten better, could have been better. So you say, oh, if only I had married Fred instead of Bob, I would be living in a nicer community. I would have a happy marriage. I would be financially secure, et cetera, et cetera. You imagine how things could have been better.

Now, there's another kind of counterfactual, if-onlys. That's an upward counterfactual, where you can imagine how things could have gotten better, could have been better. So you say, oh, if only I had married Fred instead of Bob, I would be living in a nicer community. I would have a happy marriage. I would be financially secure, et cetera, et cetera. You imagine how things could have been better.

Now, there's another kind of counterfactual, if-onlys. That's an upward counterfactual, where you can imagine how things could have gotten better, could have been better. So you say, oh, if only I had married Fred instead of Bob, I would be living in a nicer community. I would have a happy marriage. I would be financially secure, et cetera, et cetera. You imagine how things could have been better.

Now, there's another kind of counterfactual, if-onlys. That's an upward counterfactual, where you can imagine how things could have gotten better, could have been better. So you say, oh, if only I had married Fred instead of Bob, I would be living in a nicer community. I would have a happy marriage. I would be financially secure, et cetera, et cetera. You imagine how things could have been better.

I negate what really happened, which was kind of being a little bit of a wimp. And I replaced that truth with a counterfactual. So let's say that I was doing something a little gutsier, like playing a club-level sport rather than just wimp out, all right? So you know what I'm going to do? I'm going to actually try to become like a very skilled basketball player and risk the injuries and risk the

I negate what really happened, which was kind of being a little bit of a wimp. And I replaced that truth with a counterfactual. So let's say that I was doing something a little gutsier, like playing a club-level sport rather than just wimp out, all right? So you know what I'm going to do? I'm going to actually try to become like a very skilled basketball player and risk the injuries and risk the

I negate what really happened, which was kind of being a little bit of a wimp. And I replaced that truth with a counterfactual. So let's say that I was doing something a little gutsier, like playing a club-level sport rather than just wimp out, all right? So you know what I'm going to do? I'm going to actually try to become like a very skilled basketball player and risk the injuries and risk the

I negate what really happened, which was kind of being a little bit of a wimp. And I replaced that truth with a counterfactual. So let's say that I was doing something a little gutsier, like playing a club-level sport rather than just wimp out, all right? So you know what I'm going to do? I'm going to actually try to become like a very skilled basketball player and risk the injuries and risk the

I negate what really happened, which was kind of being a little bit of a wimp. And I replaced that truth with a counterfactual. So let's say that I was doing something a little gutsier, like playing a club-level sport rather than just wimp out, all right? So you know what I'm going to do? I'm going to actually try to become like a very skilled basketball player and risk the injuries and risk the

Now, if-onlys make us feel worse. But here's the dirty little secret. If-onlys make us feel worse, but they also help us do better in the future. And they help us do better in the future because they make us feel worse.

Now, if-onlys make us feel worse. But here's the dirty little secret. If-onlys make us feel worse, but they also help us do better in the future. And they help us do better in the future because they make us feel worse.

Now, if-onlys make us feel worse. But here's the dirty little secret. If-onlys make us feel worse, but they also help us do better in the future. And they help us do better in the future because they make us feel worse.

Now, if-onlys make us feel worse. But here's the dirty little secret. If-onlys make us feel worse, but they also help us do better in the future. And they help us do better in the future because they make us feel worse.

Now, if-onlys make us feel worse. But here's the dirty little secret. If-onlys make us feel worse, but they also help us do better in the future. And they help us do better in the future because they make us feel worse.

Feelings of stupidity and not being good enough and whatnot, rather than just retreat. So I go back and negate that. So not only that, but I come back to the present. Now my present is reconfigured because I've changed the past. And now suddenly, I don't know, I'm like coaching a basketball team or I'm a better leader because I had more experience with a team sport or something like that.

Feelings of stupidity and not being good enough and whatnot, rather than just retreat. So I go back and negate that. So not only that, but I come back to the present. Now my present is reconfigured because I've changed the past. And now suddenly, I don't know, I'm like coaching a basketball team or I'm a better leader because I had more experience with a team sport or something like that.

Feelings of stupidity and not being good enough and whatnot, rather than just retreat. So I go back and negate that. So not only that, but I come back to the present. Now my present is reconfigured because I've changed the past. And now suddenly, I don't know, I'm like coaching a basketball team or I'm a better leader because I had more experience with a team sport or something like that.

Feelings of stupidity and not being good enough and whatnot, rather than just retreat. So I go back and negate that. So not only that, but I come back to the present. Now my present is reconfigured because I've changed the past. And now suddenly, I don't know, I'm like coaching a basketball team or I'm a better leader because I had more experience with a team sport or something like that.