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Cody Schneider

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The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

1021.176

How can I get involved with it? And so what people are looking for is basically like, how do I set up? And again, this is one of those things that's obvious. Like people that are in this or know this already, people are trying to figure out how do I create automation with like make.com and Zapier and chat GPT APIs and, you know, basically just setting up these systems. But again,

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

1041.448

All these companies, like if you look at McKinsey, what's happening right now is they're just doing this for enterprise, but there's this massive opportunity for like SMBs and small business to basically provide this as a solution, right?

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

1053.457

And so, I mean, the small version of this is you build a consulting company that does this, sets this up, where you embed with them and you do a sprint for whatever, three months and automate away. The better companies probably you go and you create some type of productized service where you have like an embedded AI automation engineer

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

1071.01

And all they do is just figure out how to automate like every part of your business that they can. And that's easily like, you know, you probably charge eight grand a month for something like that just because the cost savings is like instant for these companies because a lot of it's just like paper pushing that you're automating.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

1087.802

But I think the bigger thing here is they're looking, people are just looking for how do I implement this in my company? And that is the larger wave that's happening. And so if you can just insert yourself here as like a thought leader and probably the distribution strategy, like I would just bid on that keyword, right?

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

1104.838

And then every keyword related to like Zapier, make.com, any of these automation tools, Integromat, whatever. I think that changed the make actually, but they like go and basically create tutorials, like use perplexity AI to write tutorials for setups and then have a call to action. That's like, Oh, you like want AI automation consulting or service? Like, you know,

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

1125.857

book a discovery call that creates all of your inbound and then it's probably a YouTube channel on top of that but that is again just like another insane business you could probably build and you own a company in this space already which is kind of doing this from my understanding but I don't know if you can talk about it but yeah I'll talk about it I'll talk about it and the reason I'll talk about it is just the space is so big that I don't care if other people come in so we we built a AI newsletter community business called you probably need a robot.com helping people

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

117.883

Let's go quick. Before we do that, can we talk about this dude that did the cricket thing? I'm so hyped about this. Okay. So this guy DM me on LinkedIn and he works at like a big 10, honestly, a big five marketing agency. Like it's like, you know, top of the list. One of them, it employs one of the, you know, the biggest amounts of people in the US that's in that space.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

1189.256

20 grand. That's the number.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

1202.193

media company that we can just like launch these things to totally and that's the whole point of the owned owned media right like why are we harping on this constantly it's because what this allows for you have the rails you can put whatever you want on it like anything you want to get out in public like again the company can zero to one in 30 days and it's sustainable it's like already cash flow positive and it's sustaining itself when you have these own media channels

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

1225.686

And so, again, it's so easy. It's just like content is a grind, right? Like that's the challenge with it. It's like, how do you not do burnout? But it's like just figuring out that, you know, what is that thing that I can do over and over again, weekly, monthly, daily, that's not going to kill me? And then how do I put people behind me to basically run those operations on it? Yeah.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

1246.087

What kills me and what's so funny is that like, we were talking about this, I think on the live stream, but if you go talk to like a banker or like the hours that people are like, oh, content's hard. It's like, this is not that many hours, like in all reality. Like it's not that grindy as people think it is. It's just like, can you show up and do it consistently?

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

1265.895

That's the hardest part with this, but.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

1304.781

Thousand percent. Thousand percent. I mean, that's really just good business ownership, right? As well. You're trying to basically figure out all the puzzles if you're that deep in it even. But a lot of the times in the early days, there needs to be founder energy to break the laws of physics and get into orbit. Without that, it just doesn't happen in my experience for companies. Yeah.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

1324.426

And then once you get to that place, like, okay, we're in orbit now, then it's like, okay, how do I step back as much as possible? I love that quote from the Kinko's founder. I can't remember his name, but it's like, get out of your business and on top of it. I just always think that that's such a simple way to say that.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

1339.514

the core of the idea and it feels you know with the content side it feels like the same thing here and the company we talked about in you know at the beginning of the episode is literally that right it's like okay cool like i'm help i'm letting other people that are experts in it and for a lot of a lot of founders that are legit like they can go figure this out right but they have i mean i got a million other things that i'm trying to manage at this time so if i can just have somebody i show up for an hour and like i know that content is going to come out of that it's a no-brainer right and so it's that same it's that same thing here

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

1371.159

Yeah, I want to talk about this AI graphic designer thing. I have a tweet that's going viral right now, which is hilarious as we record this. But it's wild to me that there hasn't been one of these made yet that's good. like, and I get pitched these all the time, like in the comments right now, people are like, oh, we built that. And it's like, no, you didn't.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

1391.822

Like, all I'm talking about is like, I just want something where I give it a brand style guy. Like, here's our colors, here's our logos, here's our like fonts. And, you know, now make me a, you know, a podcast thumbnail, right? Or like make me an email header for a newsletter or whatever that is. And it just like, I don't even need it to be

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

141.37

And spun it up, got two customers already. He's just running Facebook ads, getting like 50 cent emails, just doing a drip nurture, basically upselling them. And he's like, yo, this is... I'm like, from the outside looking in, he's going to build a company on top of this and I'm hyped for him. So anyways, this is what we live for, all right?

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

1413.18

perfect i just want it to be like good enough so that i can then be like oh i like this i'm gonna throw it in figma and i'm basically gonna recreate it something like that almost like a co-pilot in a way and it's insane to me that something like i haven't seen something that does this yet it'll just like all the ones i've seen it just goes off and on this tangent and you end up in no man's land from a design standpoint or just looks like you know it was made in powerpoint in 2009 so i

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

1438.01

I don't know if you've seen anything like this, but the other piece of this as a software, like this is something that people are searching for. There isn't a good solution. So if you just figure out like a small version of this, this is a hundred percent like a SAS that can be built out. And I think you could sell it super easily. Like, What's crazy is Canva hasn't moved into this space already.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

1457.14

They, like they, I feel like they're positioned so well where you could just like prompt and it like creates the thing that you're kind of imagining and looking for based off of your brand style, like your brand style guide. But again, it just, it just doesn't exist. And so anyway, I'm curious your thoughts on that.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

1532.713

So, so I think there's an opportunity. If it was just like, imagine like an AI aligned thing, like you'd like throw all the content you want to be in there. And then it just like basically, cause that's really what I think people are actually looking for is like, how do I have it? So it has the proper white space. So it feels right.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

1549.563

How, you know, it's, it's based off the, like, I'm just imagining like I, I put in the title, the text that I want. Right. I, maybe I drop in like a background image and I'm like, okay, cool. Like, turn this into 20 different Facebook ads based off of my brand style guides. And it just like yeets those out, right? Like that's, I think what we're talking about here.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

1571.315

It's not like, and again, to your point, I think you made a really valid point of like, it just has to be better than I am. It doesn't have to be graphic designer level. Like if it's an 80% of a graphic designer, but like a hundred times faster than me, putting in a request to my graphic designer and then I have to wait on them and that whole thing.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

158.522

It's like people hear this stuff and then they go and they put it out in the wild and tell Greg and I about it. So anyway. So...

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

1589.648

If I can just get something out super quickly, you have a market there if the pricing is right on it. And all this stuff, I think, again, you could do super cheaply when it's augmented by AI.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

1636.006

99. And Design Pick only allows you to have one thing in the queue at a time. Like if you had it where you could like multi-thread, so you give it... Yeah. Or even here's a list of prompts and then it's working on those simultaneously. I think that that is something that would be incredibly valuable to every company. I mean, I know I want it. Just like...

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

1656.289

I was writing an email newsletter this morning. I'm like, fuck, I just want this header to be like in our style. Like I can build it in Figma, but I don't like, I just, you know, can we just have this exist in the next two seconds? Right. And I just copy it over and drop it in. Like that's the, that's the, and maybe that's what it's built on top of.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

1672.218

It's like, it's built on top of Canva and that's your distribution strategy. It's built on top of Figma and it's like just another subscription outside of it. You kind of get platform that way. I mean, it's, it's hard to build, you know, really complex UI things, but, I don't know.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

1685.306

I just think that this like, even if it just came back like variations of ideas, like, okay, here's 20 of them or something. I don't know. If we think about what's happening in the AI writing space where it's like, hey, we give it source material and then we're having it write based off that source material and it's making way better outputs, right?

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

1703.252

So when I'm writing from the general knowledge of the LLL, like the LLM, it's super, like it's not, it's pretty average, right? But when I give it awesome source material, it's going to create really decent outputs is what we're seeing. So it's just that same idea, but it's applied in the graphic design space, right? Like here's these brand style guides.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

1721.799

Like I'm just giving you kind of like a box that you have to work in. Now go build within that box. And like what I found is that by putting constraints on these AI tools, like just any of these AI things, like you can, but those limitations allow for it to create way better outputs or the outputs that you're looking for, you know, most of the time.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

174.127

It was like a weekend project. And it looks like he's just using off-the-shelf tooling, right? So just Shopify and then some Shopify apps is the whole thing. That entire company is that. And it's a SaaS business, right? That is a functioning SaaS business by all metrics.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

1769.397

All right. Let's keep the pace going. Just got through the double espresso. So I'm feeling energy now. All right. This is another done for you service for founders. So every founder wants to have a newsletter. None of them want to write it. And so that same thing we were talking about where you sit down with them for an hour, I mean, this could probably be the same service.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

1789.313

It's like, you know, another offering that you have, but you sit down for an hour, you interview them. And you take that transcript and you turn it into a newsletter. And so how do you grow the newsletter? A lot of the time, what I would do is I'd go approach people that already have a Twitter following, a LinkedIn following, something like that.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

1805.954

And I'd be like, okay, we're going to get all those people that already followed you on those platforms onto this newsletter and basically be a sub to the newsletter. So how do you actually do that? We just found this recently, but you can go scrape... people's emails from Twitter.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

1820.958

So like I've just been running this scraper, scraping emails from like my Twitter followers and then using a validation tool to like, okay, are these real or not? And like the data I'm getting back is like almost like 40 to 50% of them are valid emails, which is insane. So the testing that we're running is just sequencing them into the newsletter and seeing what happens, right?

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

1840.249

So you can do the same thing on LinkedIn. Use a tool called like SalesQL, I think is what it's called. But you can, again, go and scrape all the connections of a person. And then from that same thing, you can... Basically, SalesQL extracts the emails. You go and validate it, sequence them into the newsletter. And then... At that point, you can probably get a list.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

1862.201

And again, I would go after these people that already have these followings. They want to do this, but they just don't have the operations piece behind it. So again, another super simple business. And that would be really the whole thing. Just set that up. And then the other component of it is build these automations for them.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

1876.625

Use something like Phantom Buster, where it's like every new person that tries to connect with your client, automatically send them a subscribe to my newsletter link with some type of call to action or offer. And then the same thing with Twitter, anybody that follows you, automated DM that goes out to them to follow. And that's how you continue to grow this.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

1896.955

But I think that, and then again, you just, as they follow you, you just, every month you go and scrape them, slowly sequence them in like 200 a day to that list. And then just, you're basically writing the content off of the founder's ideas. And it could be even just like a ride along on their business of what they're doing, right?

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

1913.248

But I think this larger theme that we're starting to see is that these founder-led companies like founder-led companies are what's going to happen. Like a founder is basically turning into a media company themselves. And I'm just imagining like what the Beehive founder, like Tyler's doing with his newsletter that's just like updates on the company. How do you do a version of that?

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

1933.379

but for like every founder that has some type of audience that they've already built on these other platforms. And then just run that on the background for them. And again, when you interview them, you have the language that they use. You have the ideas that they use. You're basically just translating their raw data that they're providing you into a tone, style, and voice.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

194.802

Uh, SVG something. He's really just, yeah, I think something like that. Yeah. SVG collections.com. And, uh, I mean, this is, I think the exact execution of what I envisioned this would be. He basically did it and has the skillset to actually like ship on it. And it sounds like you're just going to cashflow it. Like this is the, his whole plan, which is amazing.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

1952.793

And you can prompt it like, yo, here's an insight from this episode. Here's the transcript. you know, write a, whatever, a two paragraph like section based off this transcript about this insight and the tone, style and voice that this transcript has. And you'll get it, you know, 95% of the way there from a voice standpoint, human layer over the top of that.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

1976.094

But I think the growing side of this super easy too. You just go like DM these people and it's just like, send them, hey, we grew this newsletter for XYZ person, right? Show them the data for it. And it's like, All you have to do is you show up an hour a week, we record the session, and that's it. We handle everything else.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

1993.563

It's all handled on the backside, and you get this own distribution channel that creates deeper relationships with your followers and your customers, etc.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

2050.466

You know what I mean?

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

2058.027

So simple. A hundred percent. The branding could be super cool too. Like around that idea. Right.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

2063.328

Like just like somebody with like, you know, they got their hands in their hair. Like, just like, Oh God, I just got platformed on. Yeah.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

2082.673

That's insane. Anyway, and it's like, that is, I think that's just an easy win. And everybody's trying to do this and trying to figure out how to do this.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

2132.468

so i can see your heart it's peak it's peak summer here in denver right now and i am dying i'm just only in linen and shorts that are way too small but you have to i guess show some thigh otherwise i look like a dad i'm out here i'm just trying to wear car hearts and everybody's like you're not a painter right you work online you have soft hands you do have soft hands i mean just just because you do cold emailing doesn't mean your hands are uh got calluses on them

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

2172.335

This one is we did a live stream and I literally can't stop thinking about this idea. But it's basically YouTube thumbnails. It's really similar to the cricket one that initially like, you know, everybody kind of got obsessed about. But it's YouTube thumbnails, just like a whole library of them as a subscription. So YouTube is is owning the creator space. Like, why is that happening?

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

2193.103

Because monetization is built into the platform. They have the best RPMs. You can just basically make decent money off of your content if you're good. That's the whole concept behind it. Why does every TikToker, Instagram person, everybody ends up on YouTube in the long run over a long enough time horizon? The reason for that is because the monetization is so powerful.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

2217.219

And so with that said, I think the opportunity is basically you build this whole library of these thumbnails that you can just, it's like plug and play. You can go access any one of them. You swap out assets. It's like your face gets swapped in and out, that type of thing. And then the go-to-market strategy here, super straightforward. You just go and scrape every YouTuber's email address.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

223.12

Yeah. So that whole build out is using these AI tools. Right. So you're basically using mid journey. You're prompting it to make like a black and white image with a white background, you know, black only. And there's a you have to just figure out the prompting. If you just Google like how to do, you know, basically PNG images with with mid journey, you'll find it.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

2242.29

you can do this like go to fiverr search scrape youtube url your scrape youtube emails you give them like specifications of where you want it to be like i want over 10 000 subs in the usa and uh you know whatever maybe a keyword category you want them in and then you go and you just like cold email them basically access to this tool.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

2266.463

Like, hey, we built a library of thumbnails and maybe it's like some free offer initially. It's like, you know, they get access to a hundred and it's like, if you want access to a hundred thousand, then it's a paid tiers, you know, or access to 10 initially or something like that. But that would be my whole distribution strategy. And I think there's a huge play here.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

2284.7

Especially this younger generation, I am watching them print money on YouTube. And then they use that as a subsidy to go build out these productized services and build out these SaaS companies. And then they go on money Twitter and they're like, yo, I've got negative CAC. And every old head is like looking down at them. They're like, you little fucker. Like how are you doing this basically, right?

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

2308.061

So I think that's the opportunity or the larger wave that you can ride with this. Like I think YouTube is becoming the social media and they're owning it, right? They're owning long form. They're owning podcasting. They're owning short form. They're owning monetization. All of the tailwinds are there for this platform to kind of just be the winner. And so I think that's where this goes long term.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

2389.055

I think if you put that to like, hey, this video, like here's the thumbnail title combo and it got this many impressions, this many views, just pull that data out of YouTube and put that in the data set. So like their whole library is that, right? I mean, you know, create some filtering capabilities within it as well.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

24.542

100%. You can get like deep trust in a one-to-many format. And it's like, I'm just trying to create as much surface area as possible to create like greater serendipity. That's like one of the best quotes. And like the easiest way to do that is build media and just be everywhere. And it just, from that, I'm trying to create digital gravity, right?

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

2406.367

Like also like a time thing, because what I found, again, people way smarter than me that tell me how all these platforms function. What I found is that there's like, just like there's trends on social, like, you know, like Instagram, et cetera, or TikTok, like with videos or ideas going viral. It's the same idea with like YouTube thumbnail and title combinations, right?

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

242.378

And then based off of the keywords people are searching for, goes and builds out these collections. And you can then take those images, you upscale them, use an AI vectorizing tool to turn it into a vector, which is what an SGV file is, right? At its core. And then at that point, he basically has unlimited amounts of products or SKUs that he can sell on this.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

2426.232

So there's almost like a shelf life to all of these where you have to, you know, you have to be cycling through this, that if you just use the same kind of format over it, people get, uh, there there's fatigue to it, right? It's just like ad fatigue. It's the same idea. They almost get, they get blind to that.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

2441.44

And so the idea here is you could basically like, it's this constant feed, which creates a stickiness from a user standpoint as well. Right? It's like, Hey, we're doing all this data scraping for you. We're pulling in all these variations. And then you're basically providing these templates for them. And I don't even know if you'd have to have it be templates to begin with.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

2457.828

Like I just kind of want access to the YouTube thumbnail and titles. Like this guy, this kid I'm working with, that's like helping me on the YouTube side. Like this is literally, that's actually what I'm paying him to do. It's like, cool. Like here's my product. And I'm going to go find all these YouTube thumbnail and title variations that could be remixed into what my product offering is, right?

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

2478.576

And he just has this pulse on how to do that. But I think there's a layer in there that you could add some type of software that would augment that ability to go and find those. And then you just pass it on to your graphic designer. I mean, you could have some AI version of this is like, what's the... How would I take this title and translate it into whatever for the video that I'm about to post?

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

2501.581

But I think really it's just like show them a library of ideas with the data attached. And that is where all the value comes from. You know, Canva, what's interesting, you know, we've been talking about a lot today, but like they have all of these templates that are there. What I want to know is like, do these templates actually work?

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

2519.13

Like, especially if it's marketing related, like what's the data? Like, okay, if I send this in an email, is this going to be effective? And that is a really interesting idea when you kind of scale that up. Like, what are these other places that this can be applied in? Right.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

2530.499

Um, so I think there's probably like tons of other businesses that are just this, it's like aggregating, like what is working and then what's the trend analysis on top of that for all of these marketing channels that people are investing in currently.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

2560.967

that if a youtuber you know like i want a hundred thousand subs on youtube and i'm like what a hundred percent dude i everyone i'm talking to is doing this because it's like it's a clout thing which is weird but the the stranger part and i think the layer like you know the higher level layer of this is it's yeah exactly like what does it say i can't see you too blurry right now so

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

2627.263

Subsidizes the cost of building that audience, right?

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

265.298

And then the structure of the business is you basically have to there's all these free products on it, but you have to be signed up. So you have to give your email to basically download all the free ones and then all the premium ones you have to be paying to download those. So there's a bump pricing model. Right. And when you think about that funnel, super easy.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

2661.822

You can get like deep trust in a one-to-many format. Yeah. And which just creates inbound for you. But the bigger thing, like to your point of like, you no longer have to be there, right? Like, I think that that is, again, another reason like why I started building own media. It's like, I don't have any pedigree, right? Like I'm from bumfuck Idaho, the sticks, right?

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in comparison to everybody else that's in this game and so this was like a way to get a leverage point right and so because of that like anybody globally can now do this if you have good ideas and you're sharing them regularly and at scale like this is this way to do that and oh by the way you can get paid for it as well and like totally why is youtube gonna win podcasting i mean we talk about this all the time offline right it's because of this right like you can have like in an hour and a half long video i can have what three to four mid-roll ads occur

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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I mean, shit, it's just a printer when you get to scale. Right. And so you're making that simultaneously. You know, it goes all down funnel into their companies. And again, it's just it's just this new way to do this business model, which is so interesting to me. I feel like it's it's changing the whole dynamic of how this even functions or works.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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And it's almost like you're not even playing the game at the pro level unless you're doing this now. Like I look at the Stan store guy, like he's funded, right? Like classic path, but he's also doing this. And I'm like, you're playing at a caliber, like at a level that is so much higher than like the average VC back founder is now.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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Like the game you're playing, like what they're doing traditionally is child's play in comparison to what you're doing, right?

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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100%. 100%. Also, every VC you talk to wants to be famous. Every single one of them. They all get envy on this shit. Like this is something we'd learned at Rupa. I was just, I killed me. I thought it was so funny. Like we grew their Instagram from like zero to like 50,000 followers. And like, I think it was like six-ish months.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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And all I was doing was like, we were basically repurposing quotes from the podcast into like those like quote tweets, right? That were like stylized in a brand format. And we were just running Instagram only ads with like follow this account for more content like this to like, all of Instagram basically. But the account just grew exponentially because it was interesting.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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It's just like, cool, offer some type of free download. They can go and get all these free tools, sorry, free SVGs. And then if they're constantly going to see, like your most popular ones, you just make them paywall gated. That's the whole model around this that I would do. And I imagine that's what he's going to do as well.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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It's interesting health stuff. And what that turned into is like VCs were then reaching out to the founder, Tara, and they were like, yo, how are you doing this? What is going on? Because they're all trying to accomplish this as well. So, I mean, you could probably go sell this to them too, where it's like, yo, well, like, it's like, you know, lead interviews that make cool viral moments happen.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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And like, there's like a story arc that happens in it. Because I think that's a lot of what people don't know how to do is like, how do I make this compelling story that is actually going to get reach on the platform, right? That's this whole other component of it. So, yeah, I mean, 100%, I think they're there.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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There's a whole business in there just like making these people famous and selling it downstream to them through, you know, whoever just wrote a check into them.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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They use it as magnet content. Yep.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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And use it as magnet content to get inbound of the best founders in the world. Right. So if you do long form content for them and you basically create this, you know, basically you're making a fishnet to get the best people, like the ideas that they're trying to convey out globally. I mean, then they create inbound, you know, inbound volume.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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And to your point, like you probably, the price you could charge a founder, you can probably charge 4X that to a VC if you actually can like ship on it and prove that you do this, which is crazy to even think about. But I think they're thinking about this. Like, I mean, every, I feel like in the last six months, I've seen every, you know, tier A VC firm spin out some type of podcast.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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And like all of them are getting like, 30 views on YouTube right now. You came in, you're like, yo, I'm gonna like help you do this. And I think actually how you're doing it right now, Greg, is really interesting where you mix in the long form, like YouTube, like, sorry, like almost podcast content with like the shorter form, like 10 minute, like it's like a classic YouTube video.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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So that classic YouTube video is getting the growth to happen. And it's kind of like a top of funnel entry into the channel, which creates like a, you know, that initial initial touch point. And then as they get further down the funnel and start to binge, then they get into the long form content, which creates this long term deeper relationship, which makes them more buyer ready for the product.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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Right. And so I think that that model just take that same idea and then apply it like, you know, to the VC. Again, another company that is probably easily a 10 million a year dollar company, if you can figure out how to execute on it.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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Yeah, I think we're at seven. This won't be quick. It's kind of it's more of a tool than anything, but it's software. So Canva doesn't have good video captions right now where it's like you basically imagine I upload a video into it and I just like wanted to caption just like all, you know, whatever, Adobe Premiere or any of these other tools.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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If you built and there's some apps in the space, but again, they're not super good. But I think there's an opportunity to go and build this. And it's like based off a search volume that I'm seeing, people are definitely searching for it. Canva is like one of the biggest tools. It's one of the fastest growing video editors. It's insane. When you look at it, it's actually nuts.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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All this is, is you would basically like, they put a video, imagine you put a video into it. There's like an app section that's in the bottom left-hand corner. They click it. It's like caption this video. It transcribes it, just use like a large whisper model.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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And then that gets added and you have like a, you know, you basically can tap into the font styles that's already built into Canva and then add some different variations with like karaoke, et cetera. But I think this is like a, you know, a cool 20K a month type company that's using the distribution, if not bigger, that's using the distribution of Canva.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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I have friends that have done this for plugins for Adobe Premiere and all of these other larger tools that are more traditional video editing softwares. But why is VEED beating Canva right now? It's because it has stuff like this. Really, you could probably just go build what VEED has built. And if you clone that into Canva and then just offer that as a suite...

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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Like you would basically I mean, there's probably an acquisition strategy there as well, because it's like, OK, OK, Canada doesn't have to go build this. They just basically just acquire it and, you know, they roll it out to their whole their whole group. But anyway, yeah, just something I stumbled upon and through Swell, like just people were talking about it.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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And I was like, oh, this is like a very interesting, small little tool thing that is probably a great little company that could be run.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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Totally. Yeah. And the next one, another sneaky small one. Um, yeah. So do you remember Scott's cheap flights? I remember when it first came out, I was like, you know, and I was, I was churning credit cards for points. I, you know, I still do it to this day just cause it's fun. It's like more like a hobby type thing. But I remember when it came out, I was like, this is so legit. It's sick.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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It's now going or something stupid. And it's just evolved into this like just behemoth that, you know, it's just, it's lost all, all flavor. Right. So I think that there's this opportunity to resurrect that business idea. And I think there's a really low code version of this that you can do.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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So Google flights, you can now go select a city as like your home city, and you can turn on alerts on Google flights to like every city in the world. And what then happens is that at any time in the future that a price between those cities that you've set up drops dramatically, you get an email from Google automatically. It's like, hey, you're trying to fly to Dublin. The price is $3.50 right now.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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And I've done this where imagine you get 10 different emails a day of any place that you're trying to go to, right? Yeah. What I imagine this as a business could be is like you say, okay, cool. I go on Facebook. I target people that have like a frequent traveler interest on Facebook. This is a category, an interest group that you can target. You then run ads to those people.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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That's like find cheap flights from Denver to anywhere. And you send them to a newsletter. And then that newsletter is all it's doing is it's aggregating the Google flights that are coming in. And it's just putting those into this larger newsletter. And then monetization is charged a subscription. You can probably get a kickback on those as well.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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I know Kiwi has an affiliate program that you can do. But then, you know, don't just do that for one city. Do that for like all the major metros in the US. And this is this like super low code thing that you could do with probably just like a Zapier setup that could honestly, in my opinion, like that, again, another easy, like 20K a month company that you could build.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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A hundred percent. And I think that that's the thing with this is like, it looks tiny right now. Right. But like when you think about the audience, like cricket, there's 10 million users. Like he can blow this up into a huge business by just being like a barnacle on the whale of this massive company. Right. And this is already validated.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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And all those people that you get onto the email, they'll forward that email with all the flights to their friends. And that's how that list grows like organically as time goes on. So again, another just like small random one that... If I was like 20, this is what I would go do because I think it would be fun. I honestly wouldn't build this because I just think it would be super fun.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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It looks like a... Oh my God, dude. This is amazing.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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what's insane is they're not even ranking for like a ton of keywords. So it must just be like, they literally have a massive list that they're just, every deal goes out through that. People don't realize too, like you get crazy kickbacks from these airline companies if you sell to them as well. Like why did Google spin up Google flights? Like that is the reason. They're-

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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Basically, an affiliate is what it's turned into, right? Which is a huge item of mine. If you actually look at their P&L, it's super interesting. But again, I think that there's – I love ideas where it's like it happened before and it's like now eroded to now where like its current version is just terrible. And how do you just like do that same idea over and over again?

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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Like this is, you know, this is going to make money like zero. There is zero doubt anymore. Right. Right. It's now just execution. And so, I mean, for me, this is the highlight. You'd live for this type of thing when people actually go and do the stuff that you're suggesting from a business. All this is junk food right at the end of the day, unless you actually go and ship on it.

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9 Startup ideas to make $1M+ in 2024

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And that's really what the internet feels like anymore. It's like if you go through enough cycles, you just see the same –

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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it happening like i'm dying right now watching this younger generation like go through the whole pickup artist and like how do i make money on the internet through an agency like how to build it you know they've been these discord channels like here's how to build a twitter dm agency and make you know tens of thousands put a rollie on your wrist from your parents basement like that type of thing and it's like man this just literally feels like what tim harris was hawking like earlier we were all you know in that that beginning stage so anyway yeah like

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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The great thing about this too is it's already validated. You know that people want this and this can exist. It's now just, okay, what's the execution piece? But I think just like a simple newsletter, like you just build this on top of Beehive, right? And all this turns into is like each location has a newsletter.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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I mean, the other side of it too is you probably, I mean, you could probably go sell the, like that whole, like if you had, you know, 50 of the top cities in the US and they all have a list and each list has 20,000 people on it, like that is not a small number, right? And you could probably go and just flip that to like a larger media org.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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So I don't know, just another random thing, especially on the tourism side, which is like a huge play. Like everybody is, you know, anything travel related is typically a really high CPM that you can sell to that, so.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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You know what you could do is you could go to the QuickBooks extensions and just look what everybody's trying to integrate with them. And that will give you all the industries that are related to it. And then just look at the biggest categories. And from there you could assess, okay, cool.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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This is going to be, you know, there's a huge category that people are trying to connect their QuickBooks data into. I'm just thinking about the real estate one. Cause like, I know there's a platform that's like, which is hilarious. It's like a platform that's built for tax and accounting for real estate that people are trying to get into QuickBooks for their accountant experience.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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Idea number one. So LinkedIn video is about the pop-off. I've just got some data from a friend. He did 700,000 impressions in seven days. He's been doing stuff on LinkedIn for two weeks. And all he's doing, he's like Instagram, TikTok famous already. He talks about like business content on those platforms. He's just been porting that content over to LinkedIn, like vertical video.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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But I mean, that's probably how I'd go about this of assessing like which one of them is the biggest market opportunity. And then you just go and build that out. But would you focus only on internet businesses or would you try to go for like more traditional?

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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4,400 searches a month.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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Well, like I think to give a concrete example of this, it would be like QuickBooks for like Airbnb entrepreneurs or whatever, like something like that, where it's like, you know, it's a larger wave that's happening and there's businesses that are being built on top of it. I would just look at these platforms because like really DTC is kind of that, right?

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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Like they're all kind of built on top of Shopify. So it's like find that version of that in these other spaces. Like what's a bigger thing that's happening? And then just like build a custom platform. That's super interesting. This is happening in the EHR space, like in the health world, where it's like you used to have this massive single EHR that everybody would use.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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I think one of them is Epic.com. I think it's the name of it, or Epic is the biggest one. They lobby so much. It's insane. Do not build an EHR. Just full stop. Do not build this. If you're listening right now, never even think about this idea. Never approach it. There's no way you can win. You're fighting the government. Yeah.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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I think the bigger thing here though, is that people basically spun out like EHRs that were specific for all of these different practitioner types. And you could basically, it's that same idea of like, okay, how do I take this like larger thing? And then just the Craigslist untangling in a different space, right? But do it for accounting. It's all the same ideas, just remixed in different places.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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So, but yeah, man, I think that's super interesting of just like, you know, even the nonprofits and all those people are super easy to contact as well.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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Like, like Finneloop as an example, like what they're probably doing for growth is they're just cold emailing every Shopify owner and being like, yo, we, we built a custom, you know, uh, taxes integration for, for, it just plugs into your Shopify and it runs on the backend or whatever your, your, you know, the system is that they're using for, uh, there's like SKU management and all that, all that.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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But I don't know. I think, uh, I think the play here is always just going back to what is a bigger platform that people are doing or using or some type of business category that you can then go and build that custom solution for.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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I think the first one had the energy. People are going to get tired of me real quick. We're trying to bring the sauce every time. I think the... The bigger thing here that I'm like always, I want to talk more the next time we do this on like what, like here's the actual tactical components of this of how to go market. Because I can say like go email every Shopify person.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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But like what I'm really saying is like go to Apollo and you scrape every person that's using Shopify out of Apollo. And you go and you validate those emails with zero bounce. And then you set up a smart lead campaign. And you basically are cold emailing every one of them that like, yo, we do this type of service, this software, right?

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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So like the actual tactical components of that, I think that that's like a piece of this as well. Because like the idea is fine, but unless you got the distribution part of it, and I think that's why the cricket one was such a bit like a banger thing.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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So anyways, I'm going to hold myself to that on the next one is like with everything we talk about, it's like what's the tactical distribution that we're going on and go really deep and heavy on those pieces. Yeah.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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And it's just been ripping. So he only had 2,700 followers when he started doing this, but still got that many impressions. The reason this is happening is LinkedIn is rolling out like a for you page feed, just like TikTok. So what this means is it's just blue ocean. The content over there, it's terrible, right? Like everybody is like, it's just, you know, BDR is talking to like AEs.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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Yeah, Twitter and LinkedIn are my most active. And then the company I'm building right now is Swell AI. We're doing basic content repurposing powered by AI. Go take a look and we'd be stoked to have you. So thanks again, G. Always so fun, man. I live for these things. They're awesome.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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I love it. I love it. It's a compulsion. Like it's a hundred percent. Like I can't not think it's just for some reason it's like the puzzle piece. I just get the dopamine hit. Right. When it's like, yo, we like, here's this thing. And like, here's, you know, these people that want that thing, like what's the bridge that we can build to do that?

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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Like that, that is the thing I live for is like that whole, that bridge building piece. Right. Um, it's funny, like, cause I'm not a long-term, I don't, I hate, I don't want to do ops, right? Like I want to figure out the puzzles and hand them off to people that are, you know, can ship on them and just do that over and over again and run that process.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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I love building the process and that whole piece, you know, it was kind of that orchestra conversation that we were talking about, but When we do this, it's just like, you know, it's junk food for me, right? Because it's like, here's this idea. How would you actually grow it? And then it's like, boom, here's all these tools in the tool belt that we can tactically, you know, go to deploy.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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And it's the same playbooks over and over again. I think that's the thing that like a lot of people don't realize with this stuff is like everything is exactly the same from a growth standpoint. It's just different tweaks that are happening. And, you know, it's only 10% that we're changing to the core, you know, distribution idea. Yeah.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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It also is, again, like this at-bats thing of like, it gets me more at-bats. Like when I can hear from your perspective of how you would approach like, okay, how do I grow this company? And that just creates this like, I don't know. You connect all these thoughts and ideas together, right? That you otherwise... That synthesis happens when you think through these from other people's perspectives.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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And then you can go and apply that to whatever it is that you're building currently. And so that's this whole other mechanism. I mean, what's funny is I know you and I probably have... I don't know, 10 of these conversations a week or five of these conversations a week. Only one of them is recorded, right? Like this episode.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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But I have founder friends that I talk to on a weekly basis where it's like, yo, I'm seeing this. What are you seeing? This is working. This isn't that type of thing, right? And all I'm trying to do is just more at bats, more looks at pitches so that when I come up to the plate, it's like I have more knowledge of how the pitcher's throwing, et cetera, right? Or whatever. And

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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you know, to that, that is really the value of this. All we're doing is just taking those conversations and putting them in public. And that, that same idea can be applied in any industry. This is what kills me, right? It's like, this is every industry that you're trying to like build a company in.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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Like that's what's going on here. And so what the opportunity is, is basically building out a company that goes and services founders. And the idea is, is you basically like would interview a founder. You'd come up with, you know, here's these seven different scripts. We'd write these scripts based off the conversation you have.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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You can just literally just have these conversations that you're already having, put them out in public and you will get followership through that and build reputation and build knowledge and like also just build leverage for through that piece of media that you built. And it could be super small, like something that's like super niche.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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Like I have a friend that all he talks about is like digital out-of-home advertising, right? But has like one of the biggest podcasts in this space. And like he gets invited to these like events like with media buyers and he just talks about the trends he's seeing based off the conversations that he's having.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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And like, again, that looks like nothing from the outside, but he makes a great living doing that, right? So anyway, just another way to think about it.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

43.606

Like for brands and for self and for all of this, it's just as much digital mass on the internet as possible to create as much digital gravity as you can as possible.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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And I think the first thing I said to you is like, my grandma put me back in the will because you put me in your newsletter or something like that. That was the cold open.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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I like this guy. But that is the bigger trend, right? Like an easy way for people to think about this is like, look at a physician or a doctor. Like traditionally, all of that knowledge used to be trapped behind them. Then the internet came and like now it's all in public. And so the authority that they had, the gatekeepership that they had was eliminated through that process.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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With that said though, Then these people saw this and they're like, actually, all this knowledge is pretty terrible. And that's why you see like the Hubermans and the Peter T. And all these people in the health categories come out and own these categories that are talking about these things that aren't in kind of the general knowledge that exists online. Right. It's that same concept here.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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Like if you just like un-gatekeeped what used to be gatekeeped. You will get people that are interested in that same thing to just start reaching out to you. And that's just the natural effect that happens when you do that. And it's not complicated. It's just like... But a lot of the times, again, I'm anti-course because I just won't do it. I think that teaching is like a public service, right?

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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I'm on here because this is state mandated by my parole officer. I have to be talking to you right now because they require me to share this information. But... In all reality, like this is just a way to talk about this stuff in a public setting that I had mentorship that, you know, there's no way I shouldn't be where I'm at unless I had, you know, I wouldn't be where I'm at unless I had that.

The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

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And I worked for this dude that just basically taught me like how to do all this stuff. Right. And you feel this is an obligation to you. But what happens, the knock-on effect is when you put all this out there in public, then suddenly you just start to get inbounded. Like you reaching out to me or, you know, stuff like that, where it's like it wouldn't otherwise want to happen. Right.

The Startup Ideas Podcast

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So imagine you sit down once a week and you interview the founder for an hour. You take those ideas, you turn it into scripts. And then you send that back to the founder. They just sit down, they record it. You give them like recordings, like show them the inflection, the pacing, the whole thing. They just are mimicking it. And they can crank these out in like 10 minutes is what I've seen.

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And that bigger media plays that game here. That's the whole, the whole strategy behind this. And like, really, that's just another business. Like pick, pick a category you're in. Like, I was just talking to another friend that's in the supply chain management space. She spent the podcast, like now one of the leading voices in it. This was like two years ago she did this.

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And dude, she's making a great living. And again, like all she's doing is it's super niche down. There's maybe 10,000 people that listen to it. That's the whole audience, but they have so much buying power and it's so underserviced. Like we're talking about this LinkedIn thing with like, you know, there's like video content. There's a, it's blue ocean there.

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Well, look for all these spaces that are like unsexy and where Blue Ocean exists. And if you just build media there, you can build companies on top of that and like whatever that is, whether it's consulting or service businesses, etc. And honestly, that's all these podcasts are turning into more and more. It's like it's just a sales tool. It's just sales in disguise. Right.

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Greg and I have a trench coat on. He's sitting on my shoulders. And we're just using this platform to basically talk about this stuff that we know is junk food that we know majority of people won't go and actually do. But in reality, what's going to happen from this is it's going to create all this inbound volume that will go down into the things and the companies that we're building.

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And that's what the byproduct of doing this in a public setting does.

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9 Startup ideas to make $1M+ in 2024

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Totally. A hundred percent. And it's like, I think the thing that way I think about it more and more is like, I'm just trying to create as much surface area as possible to create like greater serendipity. That's like one of the best quotes. And like the easiest way to do that is build media and just be everywhere.

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And it just, from that, you just create, yeah, I talk about this all the time, but it's like, I'm trying to create digital gravity, right? Like for brands and for self and for all of this, it's just as much digital mass on the internet as possible to create as much digital gravity as you can as possible. And, this is another vehicle for that.

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And then you send it back to that agency. And then they create these clips and they go and schedule them. And This is already validated. Like I had a friend just buy this from like another person for like two grand a month. And it's like really what you're doing is you're riding this wave.

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If you're that person, hate listening this deep into this, I'm so proud of you. I want that energy. Yeah, it's like, what are you doing?

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You don't like us. That's when you know you actually made it, though. I love this quote. It was from this runner. I can't remember her name, but she's like, if somebody doesn't hate you, you aren't even in the game. I think that that's so true. You're not even playing or you're not at the highest level unless there's a subset of people that just despise your existence.

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9 Startup ideas to make $1M+ in 2024

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A thousand percent, man. It's just a character at that point. Like, you know, not being Tucker Carlson, you have to play that dude. I don't think he believes any of that shit. The Zins piece, that's the East for sure. He's on, I think he's aligned on the Zins, but everything else, it's like, you know, this is this character you're playing, but. Man, I think it's interesting though.

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Like you also have to think about it. Like you'd want to bring these differing, like it's like different tempos. Like that's actually what good writing is. Is it's like the, you know, it's that, I think they call it perplexity and burstiness. And it's like, you're like short sentence, long one. you know, short, short, long, long. And it's like creating this kind of like variety.

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The selling mechanism is that I would go after is like there's this huge opportunity for founders to create massive personal brand with this free reach that LinkedIn is like providing. And then it also creates like an inbound, you know, generation for your company. But that is this, I think there's just like, that's a wave that can be ridden right now from a company standpoint.

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9 Startup ideas to make $1M+ in 2024

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And that's like one language, like oration. When you look at it, like that's the, how it's like the composition of it and why it sounds good. And it moves us, et cetera. It's like music, right? It's like, it actually is music. And I think when you have this variety of people on, you create like, it's like different, you know, almost rhythms that are happening in different pacing.

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You're the baseline that's just constantly going. And like, for you, I feel like from the out, you know, outside looking in, it's like, okay, how do I bring these like ridiculous, almost like, Oh, and manic like people onto the show that are like, they're going to play the solos or whatever on this top level.

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And then I just get the baseline this whole time, which is like, it creates this really interesting composition. Right. So anyway, yeah, I just, it makes sense. Also that it kills me that people told you that.

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And I probably know who these people are that said that this was a bad idea, but I'm over here and I'm like, this is the best business move that's happened in 2023, 2034 thousand, like zero doubt. Like, People live for this. There's a vacuum in this space right now. All the people that were in this space have leveled up and they're now like, we want to talk to billionaires and that shit.

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9 Startup ideas to make $1M+ in 2024

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And that's like, this is not accessible, right? It's like Kanye talking about like, you know, private jets after he does like 808 and heartbreak or heartbreaks, right? It's like, oh, like you're talking about like just getting a whip so that women's like you. And then now you're talking about jets. Like that leap I can't even make. I can't even like fathom or think.

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And I think that this thing that you're doing, it's like you're riding that common denominator of like, you know, the 200 million people that want to start a company, but there's only whatever it is. It's like 10 million that actually have, right? Like you get to service that whole group of people.

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So again, I mean, we could talk about this all day from a strategy and a standpoint, but I just think it's just like a no brainer from the outside looking in. It looks ridiculous.

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Yeah. I'm going to the next live stream. Well, I'll get a mullet and I'll shave my beard mustache only. It's kind of what I'm thinking. And we'll just do it live. We'll do like while, while we're talking to founders and giving them advice. uh, just have that going on in the background, just like this haircut existing. So I'm, I'm in, we're there.

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We probably needs to be this weekend if we do it, but I don't know when the next, next time I know you're traveling right now, so we'll figure it out.

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9 Startup ideas to make $1M+ in 2024

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Later, Jake. Thanks for having me.

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9 Startup ideas to make $1M+ in 2024

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Like if you just have a little bit of execution prowess and know how to work with offshore teams, like this is easily, I bet you could get this to 30K, you know, a month in like probably 90 to 180 days. Like no questions asked.

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Thousand percent. And that's the biggest thing with all of this. Any company I'm trying to start, I'm looking for a larger trend that I can attach myself to. Because you don't want to ever educate the market. What you're trying to do is just sell things that people already want to buy. What's going to happen right now is they're going to start seeing these creators just pop off on LinkedIn.

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It's already happening. Like it's happening at this moment. It is actively happening. I know like 10 people that are already famous in this space that are all doing this and just going ham on this as a channel. Right. And they're getting like 500 engagements with this content with only like 3000 followers on their account. Like that's unheard of. That's crazy. That doesn't exist. Right.

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It's the same moment that exists on Twitter for you. Like, you know, when you basically grew your audience. And so the, the angle here is like founders want to do that. They know they need to do that. They have VC dollars. And so you basically go to them and be like, yo, this is a done for you solution.

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It's going to take, uh, you know, let's just throw out a number, like two hours of your mental energy, three hours of your mental energy a week. And we're going to handle everything else for you. We'll do all the data analytics. We'll get smarter with this. And then they start to understand, okay, cool. Like imagine you, uh,

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give the like an affiliate link in the uh like the visit my website section on your linkedin profile and then like whatever if you're adding a call to action to the comments and then you can start to track okay cool like these videos were the best performers let's make more like this less like this and it creates a flywheel so again i i yeah i saw your tweet where you were like uh

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Nobody's talking about this, but there's founders that built their personal brands on the back of VC subsidies. This is an angle. Another thing that you can basically do for that exact idea, you can just go and capitalize on this bit. People are going to want this. They're going to need this. It's just a company that's right for the taking.

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9 Startup ideas to make $1M+ in 2024

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I wanted to play music like it just like, you know, have like Thunderstruck or something.

The Startup Ideas Podcast

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Yeah, I think that that will be the hardest part. Probably what it turns into is like you are doing your own channel, like you're doing your own clip making and posting on the platform and be like, you want to do this for yourself, like book an intro call. It's probably like a community play. Honestly, it's like drip them into a community and then upsell them into like a service like this.

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and where it's like everybody's talking about how do they grow on linkedin like you make the linkedin community for the people that are trying to grow their accounts and then they're going to see oh this is really hard right because it is really hard like i'm talking to my you know like i'm working with like two uh you know two people i know that are really like have deep knowledge in this space to try to figure this out and we

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Just ACDC, classic dad rock or Creed.

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you know, there's no way I don't have that. I have the mental bandwidth or energy to figure this out. Right. So think about that. And then that's what really what you're selling. You're selling the ideation, the creative components of this. And for these creators, man, like it's like, I mean, this is a no brainer. Like they sit down and can crank these scripts out and like, I've seen them do it.

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And like three minutes. Right. Cause they just know the cadence. They know the sequencing, all of this. Um, And it's just another play. It's just a product tie service built around a creator that's in a specific category. But this category is business, which we know because we're both doing this, is like a huge category where a lot of money is sloshing around. So that's the opportunity here.

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I think it's brilliant. And I mean, it just, again, shows your expertise and knowledge. It's a repeatable thing. And you're already on the platform doing this research already. You're just repurposing the stuff that you're finding into, into content that you're using as a sales tool. Right. So again, another easy one. I, Look for trends.

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The high-level idea here is look for things that are bigger than you that are happening, and then how do you attach yourself to them? It's the classic playbook, especially when you're trying to bootstrap a thing or self-fund it. It's the only way to do it that I've seen it work. When you're trying to convince the world of anything, it's not going to happen, right?

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Thousand percent. I think the other piece of it, too, like as a founder, like somebody that's building this audience, like you get to a scale where you can just do whatever you want. Like, Greg, you have a huge Twitter, right? You can just basically do whatever you want. You don't even have to play the game and things are going to hit.

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I've decided that this is like a residency for me. Vegas has the chain smokers and Greg's pod has me. I'm going to come back whenever they want.

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And that's like there's this there's this tipping point with all these platforms that you can arrive at. And once you're there, it's like the game, the rules change of the game. Right. And so I think that's just another piece, like on the, you know, not on the business owner side, but on the, like why you should even be thinking about building this audience here.

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Uh, cause as soon as you have that, I mean, you can just cross, you know, basically like cross promote all of your other social channels and then you have own distribution on every place that you're trying to. So.

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All right. The next one is a one graph business. I'm going to share my screen real quick and show you. So I stumbled on this the other day. AI automation is the keyword. So this is the graph showing the growth of the search volume for that keyword over basically its whole existence. So This is insane to me. Whenever I see this, I immediately, you know, sirens are going off. What does this mean?

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This is a perfect first company for anybody to start. So it's Google Ads for XYZ. And then you create an agency that's around that specific thing. It's going to be like shooting fish in a barrel. All of these companies or people are searching for Google Ads for XYZ.

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And it's not like, oh, I have to, you know, with HVAC, it's like, this is just a lead gen game, right? Because like, how often does your HVAC system go out? But in contrast, there's often a longer customer lifetime value, especially with these services that are focused on higher demographic people in the geography.

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Totally. And again, I would like to look at like CrossFit, estheticians, pool cleaning companies, tattoo removal, like any of these things that are like high ticket that would be recurring. Even tattoo removal probably isn't a good one because it's like, okay, there's an end to that, right? You want something that there's no end to it.

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I love it, man. I'm stoked to be back. We got a lot more. I've got eight in the chamber, but two are software, one's a creator business, and the other ones are all like service companies. But anyways, I totally juiced the numbers, by the way. I was like just running Twitter ads. I wanted the top spot on the Greg YouTube channel. Yeah.

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Like if you own a pool, it's going to live on in perpetuity, right? Like That's the type of companies where this is the most interesting place to start these businesses. Also, just as a side note, there's this local SEO play that you can do. It's called Rank and Rent. You probably know about this.

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For the audience, this idea is basically you create all of these websites that are geography optimized to rank for specific keywords like pool cleaning XYZ. And I'll give you two examples of this. So window cleaning is one of them. It's a regular recurring thing. I met this guy when I was dirt bagging.

The Startup Ideas Podcast

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I was in Redfish Lake in Stanley, Idaho, and he was living out of a van and he ran his company off of a laptop with a Starlink and he was doing 180 grand a month and he owned all of these websites all over the US. He started out as doing a window washing company in like San Diego and then scaled this up to this thing. And I mean, I was one of the crazy, you know, It's just like him, right?

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That's the entire company. And all he's doing is selling leads that like other window washers. And then another one. So a friend is in the space of like selling like yachts, like yacht cruises. So it's like you start like rent yacht, you know, Florida or Miami or whatever, right? Owns sites that rank for that huge ticket item and then sells those leads.

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And it was literally just like had a phone number up there. that person would call. So again, these are like little things that I think for like the, if you're deep in internet business culture, I've been here 15 plus years. I've probably tried every one of these at some point within my career.

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They're like obvious things, but for, I think a lot of people, like they don't even realize that this is happening in the shadows, like behind all, you know, every Google search that you're doing, there's somebody that's like me, that's a degenerate, that's ranking a website, that's trying to get your contact information so that I can sell it to another company. What's your next idea?

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So next idea, I wanna talk about the service business that is reach out for influencer marketing. So this is a larger trend that's happening within software, especially like B to SMB software, where you basically like have to create trust and teach people how to use the software at scale. And so this actually really,

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kind of came from uh i was working or doing some consulting for a friend's company i was doing some seo work but their whole strategy for growing their entire like company and it's one of these uh things that's like a multi-million dollar company that you've never heard of before that's in a category that i'll probably never talk about because it's just so so much value um but the uh what it does is uh

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basically their hold to growth strategy was focusing on just doing YouTube videos. So basically influencer reach out to YouTubers to have them talk about their product and show how to use this product. And then they have an affiliate play. So the structure of this is you basically would go and you'd make some type of affiliate commission for your software.

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So 30% recurring as an example, and then you would go and you'd work with these influencers and say, Hey, I'm going to pay you $500 for this video. And then you'll also get all of these recurring commissions out of this. So basically,

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he did this like himself in the beginning to just scale this up where he reached out to like 300 different YouTubers, found all their emails, went and commented on their videos, did this whole thing. Absolutely massive time suck, right? But he was in early stage of this foundership. So he had time and he had resources. Now he's at scale and he's like, I can't do this anymore.

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And you can't, it's hard to hire a person to do this. And so this is where this idea comes from. So it's basically done for you, influencer marketing as a service. So how you would actually go and do this is you would go and you would find any like software that's being built. So like think of, you know, instantly think of any of these like companies that are building in public, right?

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Any of these tools that, I mean, and there's hundreds of thousands of them. Just go on Twitter and you'll find somebody hawking something. You could do this with Swell and a Harpy. So the strategy then is, okay, I'm going to go and I'm going to find these software companies. I'm then going to say, hey, I'll do unlimited influencer outreach for you.

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to these people that make youtube videos to these youtube influencers and how you actually do that is youtube actually will show you the email address of a youtuber but if you so if you go to the about section of a channel it's going to show you an email so those emails They are behind a Captcha. So again, go to Fiverr.

The Startup Ideas Podcast

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There's ways you could do this yourself, but the easiest way is go to Fiverr, search YouTube link building, or I think it's YouTube lead generation, something like that. They'll basically go and scrape all of these YouTube channels for you, find all the emails that are associated, and then you can cold email all of these people. Again, use just a cold email software.

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And then you're basically just turning into a service company. But the idea is you go and you broker all of these relationships and all of these deals and charge two to three three K a month to do this for the company. So for them, they'd probably give you a budget. So, you know, using my friend's company, they would give, say, Hey, we have a 50 K this month to spend on influencer, uh, work.

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So go find me the best, uh, uh, people to work with. So you go and you email 500 people. And then, uh, that turns into a certain amount of leads, uh, The kicker and how you can do this to be really effective is you then take all the people and you look at their different subscribers and view counts and the cost, and then you create a ratio of what those are to each other.

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And then you can compare, okay, to see, oh, in this bell curve of people, this subset is actually underpricing themselves. So let's go with that subset and invest our capital there. And that's how you can create a greater ROI for your client. At that point, you're like, okay, we just did 100 videos.

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Then you would go and you look at the affiliate commissions from all the people that you just did, create a report for them, and then show them, okay, these people are the ones that created the most impact to our revenue. Here's our ROI, basically our ROAS count. We're going to reinvest all the capital back into these people, and then we're going to cycle in a new group.

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Cool. Should I start with the creator one or go to the service one?

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For him, where it gets to now is he has 30 core influencers that he works with that he knows is going to generate X amount of revenue per month.

The Startup Ideas Podcast

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And if you go to the front page of Google, what's ranking for the majority of the pages at the top is a stack pack of three YouTube videos. So if you just name the video, Google ads for apartments, and you walk through literally, how do you set up Google ads for an apartment complex?

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But the knock-on effect that happens here, and this is how I would sell it to them, is that once you get enough influencers talking about your product in this category, then you'll start to see that up and coming influencers that are trying to build within that space will also review that product for you for free without paying them.

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All they're doing is trying to do the affiliate game of get that 30% commission, right? So there's like this growth flywheel that gets built in this. I always talk about this like digital gravity. Like this is a way to build digital mass, but it's digital mass in relationship to attracting like affiliates. And as you get more affiliates in, more affiliates copy them.

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And as more affiliates copy them, you get more affiliates in. And so it creates this like virtuous flywheel. But this is something that I know like every founder that I talk to that's in the influencer space is like, or sorry, in the software space. I, they're all trying to figure this out how to do this. They don't have time to do this. They don't know how to set this up.

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And like what I just said, just lays out that whole process and you could a hundred percent capitalize on this. Like I've talked to like five friends already and like, is this something that would be interesting to you? And they're like, yes, a hundred percent. I would do this tomorrow for like two grand a month if it was just handled and I didn't have to think about it.

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And I just got a report on a weekly and a monthly basis of what was happening.

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A hundred percent. And then the inbound that you, all you have to do is just a YouTube channel for this. Like I'm obsessed with this right now. It's like YouTube is the top of funnel for service businesses. This is like going viral in the SEO community right now with like Julian Goldie and Jackie Chow. I'm not sure. Jack, he owns Indexy.

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He's ripping right now, but all of them are basically doing the same strategy where it's like daily videos talking about whatever, like, basically it's just doing experiments in public. Like that's what it's coming down to. Like here's all the experiments I'm running. Here's what we learned. Here's what worked and here's what didn't. And their channels are just exploding, right?

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Because of that daily posting that's happening. But what that turns into is all this inbound leads because you become an expert

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that category so if you just talked about like yo here's all the influencer marketing that we're doing for all our clients make all the data anonymous and just show graphs that are going up into the right of their affiliate commissions that are like you know their affiliate revenues that are being paid out you could easily like build this thing i think that could be a part of this top of funnel i'd probably pair those two things together so do the cold email component cold dm and then pair this with like youtube on top of it and i think that that's going to become a standard i

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Yeah. No, I'm down. All right. Let's rip. All right, so idea one, I want to start with this, the local only marketing agency for XYZ rich person service category. So let's break that down. So I did some consulting, this was years ago, for a CrossFit gym. Their customer lifetime value was like $1,700, if I remember right. And we could get people in the door for like 50 bucks.

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also the segues into the creator business. So maybe we go there next and talk about this Google ads for XYZ thing. Cause I think this will be also like another, like you're trying to start your first company. This is a perfect first company to add for anybody to start. So.

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super professionally it's a loom video with a good mic and like his iphone he's that and he's like he calls in from whatever hotel room he's out at that point it could be like two in the morning his hair is like disheveled like it's all good yes 100 because the content like and it doesn't matter like his videos maybe get 2 000 views right but if one percent of those people

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of those 2000 views turn into a paying customer. And his base fee is like five grand for link building a month. That's $100,000 in new customer revenue. Like that's the game that you're playing here. And I think this is a larger trend. Like you, I think you're seeing this, but like long form content is how you actually convince people to buy things that are expensive.

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Neil Patel just dropped this data. I think it was like two or three weeks ago, but they basically looked at like what produces more revenues for a company. that's in the B2B space or any type of service business. And they were looking at YouTube short or they're looking at short form content versus long form content. And like, 10 X more impactful was long form content. And it makes sense, right?

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Like also Alex Ramos, he just switched to this. Like if you go look at all of his videos, he just switched from like 10 to 20, you know, 15 minute videos. And now they're all like an hour plus. Okay. Why is that happening? So I was talking to my friend, Brian and, uh, uh, NG, he's, uh, his company's called viral bangers. He writes, he writes scripts for YouTubers that, that are made to go viral.

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And basically what he's talking about is like they're adopting what was traditionally called like a virtual sales letter. So what what's that company called that? Yeah, I can't think of the website. It was like one of the original like sell digital products. It's Russell Brunson's company. You know what I'm talking about? Yeah, ClickFunnels. Okay, so it's that idea.

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But for some reason, that's cycling again back into the zeitgeist of people's mind, which is hilarious. It's like all of these 19-year-olds are discovering this now for the first time. And I'm like, oh, yeah, I just turned 32 weekends ago. This is why this is happening because of 10-year cycles here.

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But what I'm getting into is that this is long-form content is how you build a super deep amount of trust with people to be able to sell those higher ticket items. And this is... Again, perfect segue into this next business I want to talk about. So it's Google Ads for XYZ.

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And so if you go and you look for all the long tail keywords that are in when I say Google Ads for XYZ, think Google Ads for apartments, Google Ads for car dealerships, Google Ads for whatever that ends up being. So all of these companies or people are searching for Google Ads for XYZ.

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You can, if you go and you look at the front page of Google for every one of those long tail keyword phrases, and Greg, I'll send you over this list so that the audience can get it. We'll drop it. We'll just put it in a Google sheet that anybody can go see and copy. Because I want like 30, I want tomorrow like 30 people to go and just start these YouTube channels.

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And this is all they do because you could own this so easily. So you make Google ads for XYZ. And if you go to the front page of Google, What's ranking for the majority of the pages at the top is a stack pack of three YouTube videos.

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So if you just name the video, Google ads for apartments, and you walk through literally how do you set up Google ads for an apartment complex that's trying to get like inbound leads to get people to apply for the apartment.

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And so for them, it was basically just like this money printer thing. All we were doing is it was Instagram ads to people that were like had a CrossFit interest that were in that area with like a certain income bracket. So on Facebook, you can actually target people that have like, you know, they're the top 1% of income earners within a geographical area.

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You're going to like get views, but the bigger thing is that you can rank on google for that high value keyword phrase That would be almost nearly impossible to rank for if you're trying to do it from an seo standpoint So the monetization strategy is pretty straightforward You build if there's a thousand different keywords that you can go after build as many videos around each of those as you can So make a thousand videos then

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You're gonna get ad revenue from that to begin with because the watch time is probably gonna be long. So they're gonna be at least 20 to 30 minute tutorial videos talking through all the components of these things. What I would then do is you upsell some type of tool that has an affiliate commission that's super high value. So a great example of this is going to be something like Supermetrics.

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So Supermetrics is this company that nobody knows about as well. It's like one of these other ones. It's a data pipeline tool to be able to get ads data and really only like marketing agencies use this, but it gets ads data from like Facebook ads, Google ads, search console, any data source that you would try to get data into.

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And you can pipe that into spreadsheets, you can pipe it into Looker Studio, you can pipe it into like a business intelligence tool like Tableau, et cetera. And the crazy part with this is like some of the monthly pricing for some of their highest tiers is like two grand a month, right? So it's like an enterprise level software basically.

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But incorporate, hey, you want to see, like you want to compare your Facebook ads or your Google ads like against each other in this specific way where you're going to need this tool. Supermetrics, if you go to the link below, you can get access to it, blah, blah, blah, right? So then you get an affiliate commission.

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There's another, like there's so many ways that you could pepper in all of these other softwares that are secondary or tertiary related to this core Google ads thing that you're doing. But the long-term play is then this creates inbound leads for... for an agency that you create and you just have it be an unlimited Google ads agency. Right.

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But if you, they just watched a video that's 30 minutes long of you setting up this thing and you're just going deep on like how, like all the, like the strategy, the tactics, the philosophy of this, that's going to be like for a lot of people, they're going to look at this and be like, Oh my God, like, I don't want to do this. Like this looks mind numbing.

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So I'm going to go and I'm going to buy this service from a person. And then again, one of these words like charge three grand a month, you do unlimited Google ads. And, uh,

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basically you know get 30 clients and that's a million dollar a year business but some kid who's 24 can go do this tomorrow easily and i guarantee you if you did a video a day for the next 200 days you could easily be at 30 grand a month doing this and like from all of the revenue streams that we just talked about right there and i think okay taking a step back putting a framework to what you just just said so if you do want to start an agency

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And then you can combine that with an audience, audience interest targeting. So for CrossFit, but this same idea could be applied for like any type of business that's servicing these type of people. So think CrossFit, think like estheticians. You could do this with probably like tattoo removal. My whole strategy to go and build this list would be just like,

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Your target, yeah, your ICP, whatever. Yeah, and I think this negative CAC thing is super interesting because you're basically... I'm seeing all the AI writers do this right now. There's like a million AI writers that are being created by these founders on Twitter. And every one of them, like if they're, you know... worth their weight in salt. All of them are doing this exact same thing.

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It's like go to YouTube and it's daily videos, how to use it like an AI writer to create SEO content that ranks, right? And then that turns into this like viral funnel for them. They get paid off of all that because there's ads. And I think what people don't realize is that like if somebody is searching Google ads for XYZ, that's a super high value impression that's going to be bid on a lot, right?

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So like MailChimp will pay a hell of a ton of money to be in front of that person because they're signaling they're trying to do digital marketing activities. So there's these categories that traditionally ads are way more expensive in. Finance is one. Digital advertising or digital marketing is one. You could go down the list. Travel is another one.

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So if you're doing these types of videos, your RPM is going to be so high automatically just because you're in that. The watch time, the dwell time is going to be super high because it's a tutorial. And then Also that down funnel movement is going to be super high because it's like, if you look, if it's your first time looking at a Google ads dashboard, it is mind numbing.

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Like nobody knows how to actually use it effectively. Like there's very few people that are super good at it. And so if you are like, you know, become an expert in this and for the people out there that are like, okay, how do I teach myself these things? Go to YouTube and go to like loves data or go to, uh, there's this guy named Julian. I think it's like metric school or something like that.

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If you just look up like Google data studio tutorials and Google ads, Google data studio tutorials, you're going to find these people that in public, like create some of the best like tutorial content you've ever seen. And all of those, another great website is called analytics mania. And they are basically like, here's how to set up the analytics infrastructure for your website.

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So you can actually do this tracking, et cetera. But again, In 30 days, over a summer, if you sat down and every day you just watched five hours of YouTube videos and played with this thing, you could 100% get to that place. Then you just start making videos about everything that you learned during that process.

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And that's going to create this top of funnel to then allow you to create this agency over the long term. But that same playbook can be used in so many places. I think this is the thing that like... I wanna go back to what you said, like talking about the framework component. Like this could be done for Facebook ads, right?

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Like Facebook ads for churches, Facebook ads for e-commerce, Facebook ads for lawyers. Like there's so many of these same searches. You could do that exact same thing. You could also do it like Google maps for truckers. Like I'm looking at these right now. Google Maps for boaters, Google Maps for RVs, like all of these different categories that you could go after.

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So all these specific marketing tactics that people are trying to do. If you just become an authority in that and then you create an agency that's around that specific thing. I mean, all day you're just it's going to be like shooting fish in a barrel.

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You can scrape all of these people's email addresses from their websites by using a service like Hunter.io. So the whole strategy is you go and you scrape Google Maps. Go to Fiverr right now, search Google Maps scraping, and you'll find somebody that's built out like a whole proxy server network that you can pay them $100 and they'll go scrape like 100,000 listings for you on Google Maps.

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Totally, totally. All right, we've been ripping. Should we do a software?

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All right, this one I'm like, I'm geeking over and I want it so bad, but I'm gonna just give it to people. So there's 4,000 keywords for XYZ QuickBooks integrations. This is insane, okay? So again, I'll add this list. I'll give it, we'll put it in the show notes of the show. You can go down, you can download it.

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So what this is basically is people are trying to get data from other tools into QuickBooks. And really it's the accountant of that person that's trying to get this data from this real estate data and from this other tool into QuickBooks. And when you look, so we analyze the data for these. And we found that about 50% of them, 40 to 50% of them didn't have integrations that already existed.

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So of those 4,000 keywords, there were not integrations that were on QuickBooks already. There wasn't like an app on the QuickBooks app store for that specific integration. So let's just talk through like the biology of this business because I think it's like madness. QuickBooks, huge company. So you can eat their scraps and still make a massive business here.

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They have an app store, but there's not a ton of developer activity within that app store. So there's a ton of arbitrage that you can capitalize on. Now, when you look at the actual software that you're gonna be building, you're just doing a handshake. It's just a data transfer from one software. It's an API call from one place into another place. You don't even have to store that data.

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You're just moving it back and forth between these platforms. And when it goes about the marketing strategy, all you would have to do is Google ads focusing on those long tail keywords to those landing pages. And then you make all of these long tail landing pages that are like in here. I'll read off some of the examples once I find them.

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But basically you could just do SEO and SEM and that would be the entire growth strategy for this because it's so high intent that you're going to... If that person is like if there's no other integration in that space, like they're going to choose that solution because the only other option is they have to do this manually. And so there's no way that the account is going to do that.

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So here I'll give you some of these QuickBooks integrations as an example of like all these different softwares that are built on top of this that like people are actively searching for. And again, there's tons of these that aren't built. So click up QuickBooks integration. Talic QuickBooks integration, BuilderTrend QuickBooks integration, Apple QuickBooks integration. I mean, the list goes on.

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We'll add this below. But from a software standpoint, super easy build. I mean, you could build this probably with an offshore team in all reality. And then that just turns into a marketing game that you're doing. It's like, okay, how do I basically get the data? And you have to be, I guess you would have to build some metric of trust.

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So like as the founder, I'd build like some type of public persona as well that they could go and see, oh, this is like a real person because you're touching all of this like business, like enterprise business data. But I think this is like a, I think this is probably a $30 million a year company

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I 100% think that just based off of the search volume, based off of how many users of QuickBooks there are, and based off of how many people aren't building these integrations for this category. Like just go on QuickBooks, the app and like their app store and search some of these like these integration names. Like for example, like...

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You give them a target keyword phrase, they're going to find every one of these companies. So say you're doing it for like CrossFit gyms. And why we're talking about like a specific category is that for once you figure out the marketing strategy to grow that business, you can use that exact same stack, that same marketing stack to like get people in the door.

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Search NetSuite, search BuilderTrend, search Clover, search Ramp, like all of these different ones. And you're going to find that like a large percentage of them, it's an integration that's even shown within the app store that you can just go and create. And they're also like very low competition keywords because there's nobody else in this category going after it.

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Also, you could probably sell this with cold outreach to accountants as well. Like, hey, we build custom integrations for data into QuickBooks, right? And just like cold email every one of them in the US and say it's like offered as a solution. But the kicker is like, hey, you build this custom integration and then you go and you sell it to everybody else, right?

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So you get paid up front for that development cost. That's actually probably the way to do this without having any operating capital costs.

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That would be a great data set. I would love to do that data set with you is find marketplaces. And we do like a public thing where it's like, okay, here's all, I would be super cool. I'd be super down. I'd be happy to like put some team behind it or something.

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Amazing. Should we do next one?

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Okay, cool. All right. So next one is TikTok SEO as a service for like fine dining and cocktail bars. So I saw this data like three weeks ago or four weeks ago that was talking about how Gen Z isn't even using Google to start searches for local search. It's like only happening on social. Like they go to IG or they go to TikTok and they search like

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you know, X, you know, bars, Denver or whatever, right. Or, um, nightlife X, Y, Z location. And so it got me thinking about like, okay, most of these companies, like, especially if they're old traditionals, like I'm thinking like pizzerias and stuff like that, like there, there's no way they're have any strategy for this.

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And so like, I think you could go to them and be like, okay, we're going to rank for blah, blah, blah location, you know, whatever keywords are high value to them. And then all it is, is it's just like you as a creator and you're just making like UGC content. That's like the five best pizzerias and, you know, whatever neighborhood of whatever city. Right.

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So for them, what we did is we had an ebook download that was like, you know, how to gain muscle fast or something, you know, just something like that, basically. we basically send them to this free ebook download that would turn them into, or that would put them in an email nurture campaign.

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And then you just start with whoever your clients is and you just run down through those. And I think that you could super quickly acquire a customer base. Because the thing that we're seeing is that with this type of SEO, you can almost refresh it on a monthly basis. And it still has as much impact as it did 30 days before.

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So in contrast to traditional SEO, it's like, oh, I'm going to make this investment month one. And then maybe 12 months later, I start to feel the impact of what I did in that. It's a long-term investment with a longer-term time horizon. In contrast, when I'm looking at these socials, and we're actually seeing this with longer form video as well.

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So if you're on YouTube as an example, and you're doing a 10 minute video that's focusing on a bottom of funnel keyword that's related to your company, you can probably do that same keyword every 30 days, 30 to 60 days. You could just come and do another video, based, you know, almost exactly the same that's running through that.

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As long as you're doing enough content, like again, I'm talking about like you're doing daily posts, weekly posts or something like that. But I mean, I think that you could probably go and sell these companies like grand to two grand a month and get these, you know, get clients that are on this local scale to do this.

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could probably do it more especially if you go for that higher echelon that's why i said like cocktail bars or like listening bars and you know fine dining so these places that are traditionally like they have a higher like income uh earner that would go to those locations if you can show them that like hey i can regularly get in front of these people and give suggestions of where to go

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There's also probably a media play here too, where it's like, okay, you make all of these pages that are scattered all over the US and they're for all, you know, each of these locations and you basically like go and you make these videos for all of those places. And then I think that there's something like this feels like people haven't figured it out yet.

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And it's such, it's a massive arbitrage for companies. Like you're, you're watching these local businesses that are these, you

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And then we grew like their Instagram account by doing Instagram ads with like a call to action to follow that account to get more like Fitspo or something, if I remember correctly. But so once you have that whole marketing stack, you can just do that over and over again. And this is actually how you create like a great productized service company that is focusing on a specific vertical.

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experiential businesses go viral on these these apps and the thing that happens is when one viral moment happens here and this is like how you could probably sell the company you get this knock-on effect that happens where all of these other creators they start to include you in that because they saw that that video went viral where you went viral in and so it creates this like you know larger flywheel that spins rather than just the search volume that happens from that thing but again if you can rank for you know

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best pizzeria, uptown Denver or whatever, right? Like you're probably going to create inbound that happens from that, especially from that younger generation if you're trying to get in front of them. And this is the only way that you're going to be able to get in front of them. Like all searches are going to go towards this. This is where it's starting.

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This is where discovery is starting from a person's marketing journey now.

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Build this email list. It's a top of funnel.

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Okay. Startup. I think they're out of LA. I met the founder through Draftforce, actually. I was helping them with their SEO strategy. Basically, they're called a drop CRM. So it's like email list, SMS, and Instagram. And all three of those things you can like promote something through at the same time.

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So it's going it's this is becoming like the standard in the music industry space right now is like this is the tool that you use if you want to basically like do good marketing. And I think that you could probably use something like this. So it's like you could even just grow that IG account and like TikTok will come to this as time goes on, like all of them will come to this as time goes on.

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And you're just going deep on like the strategy, the tactics, the philosophy of this for a lot of people, they're going to look at this and be like, Oh my God, like, I don't want to do this. Like this looks mind numbing. So I'm going to go and I'm going to buy this service from a person. And then basically, you know, get 30 clients and that's a million dollar a year business.

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The reason that you can't do it with TikTok right now is like something to do with like bulk messaging. Instagram has a different privacy policy or different policies where if the person messages you first, you can respond back to them at scale. So how Lalo functions is basically you put on your story or a post, like reply with XY, exactly. DM me with XYZ keyword.

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And then there's an auto like response back that occurs for that. But I think it's probably something like that that you could do. And I'm just imagining like all. So to think about the actual tactical components of this, you would make these videos that are like top five spots for X, Y, Z, whatever these keywords are that are related that, you know, would be high value.

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You make these like I mean, it's just coming back to like BuzzFeed listicles. I think what you said is really interesting, though, because like this will replace Yelp. like nobody trusts Yelp and nobody trusts Google Maps. I mean, I go to like Reddit right now to like go find the top places. Like this actually is probably how I do it.

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So like, again, again, to walk through the whole acquisition of new customers. You go and you scrape all of Google Maps for all of these companies. Their emails will be public because most of them put them on their website. So Hunter IO will find those. You can also use a tool called Phantom Buster.

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I'd go and I would go, I would look at Reddit, like top Mexican places and XYZ place. And then I'd be like, here's the top Mexican places and XYZ place that you've never heard of before. Rattle them off. And then that account would grow on it. You do that on Instagram reels, do that daily. And then you would go and layer on paid ad spend on top of that. So you can do paid ads.

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I think I talked about this last episode, but just for the people that didn't hear it before, what you do is you basically do Instagram only ads with a call to action in the description to follow XYZ account for more content like this. So when it's our Instagram only ad, that ad is technically a hyperlink.

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So when it shows up as the ad to the person, they can actually click into that, which takes them to the profile. And then you can build basically a follow funnel that happens through that whole process. So what we've seen before is like, we've gotten like 30 to 50 cent followers for that. But every person that touches that profile, you can put them into a remarketing audience.

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And that remarketing audience can then, you can basically show that content to them over and over again. So it builds a brand within that space, right? But you could do that for every one of these places in the US. And then that would grow the actual channel. Use something like a Lalo. And then like you go to a company and you're like, yo, I've got an Instagram of 20,000 or whatever.

The Startup Ideas Podcast

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Like, do you want to do a promotion? It costs X. You give me some type of thing. And then you just lay out how it function. Lalo handles the whole thing. And then you're basically, you just turn into like a marketing, like, like, you know, as a service for these, for these brands. And then I would probably put them on like some type of subscription.

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Like, how do you get a payout where it's like, you know, you're, it's a, it's a contract where it's quarterly or by quarter, you know, or, or, you know, two quarters or whatever that ends up being. And then you promise X, Y, Z amount of like a post a week every Thursday, you know, or whatever date that they're trying to be more like get more foot traffic.

The Startup Ideas Podcast

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You have you have something that goes out each of those days to get more people in the door.

The Startup Ideas Podcast

I can't believe he gave away these genius 7 profitable startup ideas

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I know I got you this. What I just said actually like goes right into this next one. So I do a little bit of work in the. music industry out of Nashville specifically. Uh, so I, my friend, his name is Colby Acuff. Um, we grew up together. We're honestly just like drinking buddies, like specifically him and my brother.

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Phantom Buster will go and it will scrape the entire website and it will reject any email that is publicly visible on that website. All those emails you then take and you use an email validation tool. The one I like right now is called Zero Bounce. Once you get those emails validated, then you can start doing cold email by like 20 different domains. That's probably all you would need for this.

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And then I got involved, but I would go to the like bar at 7am and they would have been there all night just doing pull tabs, like gambling. People don't know what pull tabs are. It's literally like you buy like a whole raft of pull tabs and you just sit there and pull them. And like every, like, I think it's like every 20 you win. And so it's just kind of this like dopamine hit. Yeah.

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But anyways, so he was going to go into like financial brokering or something, something in real estate or I don't even know. And he called me up one day and he's like, yo, I think I'm going to do this music thing. I'm like, all right, well, like this is how I do it if I was an issue. So we dropped an album and we started to look at the data together.

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And I wasn't really involved for the first year, but it started to look really similar to like an internet business. Like all the economics were like that when it came to streams. And so I had this epiphany. I'm like, yo, I think we could grow this just like we grew grow any other digital product.

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Like it's just functions that the biology of this thing is it function functions like a digital product. And so what we did is that exact thing I just talked about with the Instagram ads that grow the profile. And then I, what I would do is I'd have him go and I would like, we'd go to a studio and he would play every one of the songs off the album.

The Startup Ideas Podcast

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So we drop an album and then every like couple, every 30 days I'd get him in a studio and he would record live sessions of him playing the song. We take those, we chop them up into social, like schedule them out, you know, post or two posts a days across every channel. And then we'd run these ads on top of it to grow the account.

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But what we started to see is that we could influence the amount of streams by growing the social account and by doing that exact process that I just talked about with growing those Instagram accounts. So what this turned into and once like as we got to this, the unit economics of this thing is like we put a dollar in and three dollars would come out.

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But the crazy part about this is that once you get a fan and music, they don't churn. they come back to that back catalog over and over until the day that they die, right? So that catalog has an intrinsic value that lives on indefinitely, even past your own existence.

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So from a business standpoint, I mean, this is why you look at Universal Music Group or Sony, like they're absolutely powerhouses of companies. It's because this media is built once, but it lives on basically for forever. which is really different than in comparisons like books. Like it's fewer books that last.

The Startup Ideas Podcast

I can't believe he gave away these genius 7 profitable startup ideas

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Music is kind of this thing that bridges generations, especially since it gets passed on from generation to generation.

The Startup Ideas Podcast

I can't believe he gave away these genius 7 profitable startup ideas

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Exactly. Exactly. It totally is. It totally is. So basically our strategy was like, let's get you as big as we can get you on streaming. And then we're going to wait till a label approaches you because there's this threshold right around 300,000 that labels will approach you. So 300,000 monthly listeners on Spotify a month.

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And labels start to look at you because you're at a dollar amount where they realize that they can make money off of you, especially if they layer over like ad dollars and all of these other resources that they have available to them. So a label approached us. We then got him into a bidding war.

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We flew out to Nashville and we just basically, you know, dog and pony showed him around to every label. He ended up signing with Sony Nashville. But I think that this same thing could be done at scale. And you go and you find these artists that, I mean, and there's millions of these musicians, right? Like they make great music, but they have no idea how to grow themselves.

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And you go and you buy a percentage of their back catalog. So 20% as an example, right? And a lot of them are self-published. They use a service called DistroKid or CD Baby, which now some other parent company bought them. But basically, the cost to get these albums out the door is like five grand. A lot of the times, they're just doing it in their friend's basement.

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But what you can see is that you can put a dollar into this thing. And hypothetically, you can make money off of that. for indefinitely into the future. So what this turns into is the exit strategy here.

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And what I again found super interesting about this whole industry is that it functions a lot like software where you basically, if you own that percentage, the label wants to buy that back catalog. So they'll buy you out for that percentage value. And so you could have these mini exits, you could have these exits basically of all these people.

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You can do two inboxes per domain that you have. Use a software like Instantly. Use Microsoft, their admin, or Microsoft 365 to make all of the inboxes. So you'll have 40 inboxes in total. You can send 40 emails per inbox. And so on a daily basis, you'll be, or sorry, on a monthly basis, you'll be able to send 32,000 cold emails to that list.

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So if you got them over that threshold, over that tipping point, and like how I'd probably do this if I was going about it was like, I'd go and I'd find 10 musicians. I do this deal, this relationship with them. And then you figure out some type of structure where you're basically doing like a capital injection.

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This is probably going to be capital intensive on the beginning part, but I'm talking like capital intensive as, oh, it's a grand a month in ad spend, right? Like, but for them, that's a huge amount of money, right? Yeah. So especially if they're like, you know, young and they're figuring they're just figuring out this music industry, please. So grow these people up.

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And then once you get in one of these relationships with these labels or these management companies, you just basically are bringing them the cream of the crop that you just grew. So of these 10, probably two will hit. And you're like, yo, label, like I've got two that here's their growth metrics. You go sell them and you just turn this into this pipeline of a way to build.

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I can't believe he gave away these genius 7 profitable startup ideas

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So traditionally they'd call it like artist, what is it? Artist development, A&D. Yeah, yeah. And so this is this new way that you could do this, but it's fundable by the economics of the company. So the stream revenues could go back into the growth of the company. You basically have to create this catalyst event in the beginning.

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And again, you probably have to put, I'm guessing like 10K aside over a 12 month period to get like one of these people off the ground. But of those two people that hit, it's going to turn into such like it's a venture portfolio at that point. It's the same. It functions the same. But the difference is that the company lifetime, like if you look at the S&P, it turns over every 20 years, right?

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In contrast, this doesn't turn over. It lives on into the future for forever. And all of these people are accessible. Like you can DM all of these people tomorrow and be like, yo, we do stream growth. This is how we function. Like it functions. Can we jump on a call to see if this is interesting for you? We basically grow your streams. We take a percentage of revenues.

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And then if we can get it big enough, we'll go and we introduce you to these companies that are these people that we know within the industry. And that's this whole like business model that is like something I really want to do as well. But again, it's like a time thing. So this is what it always comes down to.

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It's so frustrating. And I'm like, again, I wake up. I wish I could just focus on zero to one-ing things. That's actually what I'm best at. I was just talking to this company I'm helping out some stuff with. And for them, I am worthless after a series B. As soon as you get HR, I am your worst nightmare as an employee, as being involved in the company. Because

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I just, I don't know how to function in those environments. Like what I'm really good at is like, okay, what are all these pieces and how do you synthesize them together? And I think that that's the thing. Like if I, like my dream long-term is like, can I just focus on that? It was interesting.

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I was just doing this podcast and they're talking about like investing and how actually that's like, when you look at value investing, that's actually what it is at its core is like, you're spending all of your time analyzing all of this, like you know, these components of a, of a, of an organization or a company in a market. And then you synthesize that, that together.

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And like, for me, it was like, I look at investing. I was just like the most boring thing that exists. Right. Like, it's just not interesting to me whatsoever. But after hearing that, I'm like, Oh, maybe this actually is the same part of like that entrepreneurial, you know, or I don't even call it like it's just business person brain. I hate the word entrepreneur. Cause it's just so like,

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ridiculous. Like there's, there's, there's such a spectrum of this, you know, like it's like, uh, but like I'm talking like repeat foundership, like that's the level that I'm talking about with this. But they, I think that it'll be like, that's the part of this. That's the most fun. Right.

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And like, that's why this, I, again, this podcast is, you're going to go, you're going to be a top, you're going to be a top 10 entrepreneurship podcast by the end of the year, because you're having these conversations and And they're going to turn into the viral moments. I mean, I'm looking at your YouTube channel on a daily basis and how quickly it's growing.

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Like you're probably going to start, like your monthly compound growth is probably going to be at 20% a month, which means you're going to double every three and a half months, right? So you're going to be at 100K subs by end of year easily based off of your current growth metrics. But we know that there's going to be a compounding, or sorry, there's going to be like a,

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So like with CrossFit gyms, if I remember right, and again, this is a couple years ago, so don't quote me on this. It's probably different numbers, but When I initially was looking at doing this, there was like 25,000 of them that I could find with contact information. And I mean, you could hit all of them within a quarter, basically, is the idea.

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like it's a compound growth effect right so the curve is going to go more vertical over time like that that that slope is going to increase so anyway by the way if you're if you haven't subscribed to this youtube channel what are you doing like what are you doing baby go do that and subscribe subscribe to his newsletter and if you do that enough he'll maybe have me back Yeah, exactly.

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This will just be a monthly call. Greg, here's everything I've seen on Braindump all in this shit. Another one that we could get into is I think there's a newsletter consolidation opportunity right now. Beehive made it so easy to make newsletters that it flooded the market. And content is an absolute grind. Most people are not built for it. They're not built that way.

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And so all of these companies right now could go and be acquired and you could roll them up, all of those subscribers into a single thing. I think you could absolutely... crush it and build easily a two to 10 million subscriber newsletter in this AI tech space based off of what we're seeing. And I'm talking, I have a friend that's doing this right now.

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If I said the AI newsletter name, a lot of you would know what it is. It's one of the biggest ones. And for them, he's like, I'm getting subs at a cost that I could never get previously. Like in the entire existence of this and we've, you know, they've grown exceptionally well. But just thinking about that opportunity of like this roll up and you see it in all markets, right?

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Like you have all these startups that come in and then you have economic turmoil and you have roll ups that occur in consolidation. And it's the same thing that's happening here. Those market forces are at work. And there's this, again, there's a huge opportunity to be able to meet it.

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And then layering over the top of that, you layer over all of these like YouTube shorts, Instagram reels, long form YouTube content. Like why is Morning Brew and all of these places building all of these social channels now? Well, they realize, hey, this is great free top of funnel because for you page content just shows it to random people and we can get all these subs from it.

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So it's the same thing. That is the play that you could do and then go and build these other companies, whether it's service businesses or any of the softwares that we're talking about on top of that. And you can zero to one these companies overnight without having to raise capital, without having to do any of this.

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And this is really why I think that every company is turning into a media company is because it's economically more viable to do that than to do it in traditional ways.

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And if you can't sell that many of them, you have a problem. But to talk about this, like when it gets scaled up, like these marketing agencies that are for specific vertical, there's this company that nobody's ever heard of. It's called Suds Creative. The only reason I know about it is because I dated this girl who worked at this company. And she all they do is for car washes.

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Great question. I would look, you know, it depends on if you're established or not. For like an established company, you can probably look at your CPM or cost per click or whatever that structure is that you're basically selling advertising for currently. And then look at, okay, if I get these more, you know, these subs on, what's the cost per sub to add them to my list?

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And then what's the payback period of acquiring those new people? Like how much more can I charge basically by getting them added to that list? The thing with this is that there's this tipping point that happens when you get a list to, you know, 1 million, 2 million, like these larger sizes where there's just so few lists. And this is actually how the podcast industry works, right?

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Like there's so few podcasts that produce all of the downloads that naturally what occurs is that you have all, like basically all podcasts when they get to a size get approached by some type of media network for some type of relationship. like 80% of all downloads come from, you know, 5% of the shows or something absolutely ridiculous. Right.

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And so it basically like it has to, they have to be rolled up into this, like, and that's how most companies, like if you look at like a PNG, right? Like that's how they want to buy media.

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They want to go to a single like media buyer or whatever and say, Hey, you know, we're trying to do X and then they go and they find whatever, we'll say 200 shows that they buy ads across that are, you know, within their, their target psychographic or demographic. But,

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To put like a number on it, like if you could get email subs for under a dollar a piece, like so say it's a 20,000 person newsletter and like it's an active newsletter, like we'll say it's like open rates are averaging, we'll say 50 plus percent. And, you know, CTRs are in the range of, let's say, you know, 7% or 10%. like if you get that 15 grand, like I think that's a good buy, right?

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Like that's coming in at what, 75 cents an email. And that to me is something that like would be incredibly hard to create if you're trying to do traditional acquisition strategies, whether that's, you know, paid ads or like cross promotion of newsletters, et cetera. So I think that that is like, to me, the challenge and the thing that I don't know and the thing that like my friend doesn't know is,

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How are they going to roll this up into a single newsletter? Because long-term, you don't want to write multiple newsletters, right? You want to write a single newsletter because it's just like build once. It's an operations cost, right? That game is you're beating up costs, right? It's like... So I think that it's really how cheaply can you make it?

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And then like, how good are you at doing sales at scale? So I ended up meeting him because he's like insane at cold email, like at scale. Right. Because they are constantly selling companies to like basically buy ad space on the newsletter. And cold email is like one of the most effective ways to do that. Right. But yeah, it was a long-winded answer.

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But I think if you get them under a dollar, that would probably, to me, make sense just based off of what I've seen within the market.

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They are basically the marketing agency that does like all the marketing for basically every car wash that's in the United States. And it is the same stack of stuff that they do. They do like coupons and then they get people onto the subscriptions and it turns into this recurring revenue thing.

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Totally. Totally. I think that this is the bigger trend that's happening in all business. Do you know Aero Electronics? I think we talked about them last time. $6 billion market cap. They've basically been rolling up like crazy. electronic components at magazines and blogs and like, you know, any like industry publications for the last 60 years. That's their whole strategy, right?

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They're just a content machine and they're selling a commodity products. That's the only way that they can do this. And I think that this is going to become the standard. Like this is how I think about owned media. Right. It's like it's this long term investment that can never be taken away from you.

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And like as this thing grows and if it lives on long enough, like the cost, the upfront cost of starting that thing approaches zero over time. Right. So it's like an infinitely decreasing curve because you're just like amortizing it over like as many as long as the existence of the company happens. I think the other piece too that people don't realize is that it's marketing leverage.

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Like why does a HubSpot or any of these other companies like, you know, and this is something that I learned when I was at Rupa Health.

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Like we saw that we grew this podcast that became like known within the industry and companies that previously would not even take a call with us were inbounding being like, yo, can we sponsor the podcast, which allows for us to create relationships with them and then cross sell them into like our services and get in deeper business relationships with them.

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And that is something that's incredibly valuable that people don't talk about is that you can create leverage, especially as small companies. And this is why I tell every startup what you should do tomorrow is you basically scrape every person in your target audience. You cold email every one of them. You cold DM every one of them.

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You import them into Facebook ads, Google ads, LinkedIn ads, and run display ads to them across all those places. You then take that email or anybody that signs up, you put them into an email nurture and then you go and you create a podcast that's about that specific target ICP and like name it something that's like as specific and direct to them as possible.

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So like literally their job title podcast. And then you build a newsletter that promotes that show. And I've like literally seen this and done this with companies where it's like in 12 months, we can get them from like, nobody knows who they are to they're now at a conference and the founder is recognized by somebody, right? And like, that is what the power is with these things.

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But the bigger kicker is then suddenly, okay, I want to go negotiate with a larger company in this space. And somebody who I have no business talking to is now coming to me basically with their hands out being like, yo, I want to get this from you. Like I, and they don't know how to do this. They do not know how to build digital media.

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So if you can figure out how to flex that muscle, like you're going to be so far ahead of everybody else that you're competing against over the next five to 10 years.

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No, that's it. Only other thing, I'm just starting to roll out this Done For You service for podcasts, actually. That's like we grow newsletters for podcasts. If that's interesting to you, let me know. It doesn't matter to the industry or the category. We're focusing on B2B mainly to begin with, but we can grow newsletters by about 4,000 to 5,000 subscribers per month.

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And if they're bigger newsletters, we can grow them by about 30% to 35% per month. So reach out if that's interesting.

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Hit me up. I will. All right. Take care. All right. Cheers, brother.

The Startup Ideas Podcast

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Like I'm obsessed with this right now. It's like YouTube is the top of funnel for service businesses. Some kid who's 24 can go do this tomorrow. And I guarantee you, if you did a video a day for the next 200 days, you could easily be at 30 grand a month doing this. What is this, a week later?

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But if you look on Zoom info, it says they do like 12 million a year. I know from insider information, it's like 5x that. And all they do are marketing car washes for car washes. And their acquisition strategy is literally exactly what I just talked about. So I think this is like a huge play for It's an operations game is what it comes down to.

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But now with these AI tools, I mean, you could basically like build this whole stack out and build automations. And it's like, cool, like you onboard a client and it just like zero to one, all their Google ads, Facebook ads, you know, built a platform. a PDF ebook download for them. Like that whole, whole thing can be standardized and turned into a process.

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And like where I was doing it previously with like offshore team members, you could do this with probably like one person with a stack of these tools behind them. Like all you would need is account reps. And then if they had a little bit of digital marketing knowledge, or you just get like a whole army of offshore talent, that's like focusing on each of the verticals.

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So somebody that's focusing on only Google ads, somebody that's only focusing on Facebook ads, and then they know that they're playing and they're just optimizing for each of those. So. Yeah, I don't know if that's the one that... The one I'm most excited about, we're going to get to in a second. But yeah, anyway, just wanted to lay that out there for people.

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A thousand percent. I think the thing that people don't realize with this too, is there's a learning effect when you get that many clients that are all in the same category as well. So like, first off, you're not competing with people that are very sophisticated. Like tomorrow we could go and we could like optimize a Google, uh, my business listing and.

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we could get it to page, you know, into the snack pack within 72 hours, right? With just like super simple SEO stuff. It's like, are the keywords in the description of the business? Is this completed? Are their phone? Like, this is things, these are things that are like basic standards when it comes to when you're playing at a global scale, right? But on this local scale, this is super easy to do.

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I can't believe he gave away these genius 7 profitable startup ideas

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Also, the people that they're typically interacting with that are providing these services within their geographies are really bad at this. The competition that you have is like this random dude that all he does is WordPress development. Oh, we also do SEO and we do all this paid ad stuff, but in reality, all he's doing is putting his skin over it.

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I can't believe he gave away these genius 7 profitable startup ideas

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You know, like a WordPress website block builder and then upselling all of these services.

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I can't believe he gave away these genius 7 profitable startup ideas

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And so when you come in with that expertise that's just focusing on that digital marketing component and then layer all these things together and have the learning effects that are happening from the knowledge that you gain from servicing all these clients within the same industry, you create this moat for yourself where it's just like you're going to be so much more committed.

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I can't believe he gave away these genius 7 profitable startup ideas

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And the thing with these types of industries is they all know each other. Like CrossFit's a great example of this. All the gym owners know each other because they're all in the same forums and they go to all the same events. And so you get this natural, just, I mean, I, we got, I think at one point I was the max I ever got to was, I think it was doing four gyms, um, at the peak of it, but it, it,

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I can't believe he gave away these genius 7 profitable startup ideas

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all of it was just referral based, right? Like I wasn't doing any big, it was just consulting work. So I think to, you know, to reiterate, like there's just so many positive things here. And like the challenge is operations. Like how do you, because a lot of them, they want FaceTime.

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I can't believe he gave away these genius 7 profitable startup ideas

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Like you, and so it's like on a weekly basis, like you need a 30 minute like call with them that you're having that conversation. And then how do you supplement that? Like you can use Loom and maybe you put them in a Slack channel or, you know, or like some type of community where they can talk to other members. There's ways that you could do this. But I think,

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I can't believe he gave away these genius 7 profitable startup ideas

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that the challenge that, you know, and this was when I was just starting my career was like, I don't know how I'm going to scale this out outside of myself. Like I could go get 10 clients. Right. But like now, how do I take that to a hundred? How do I take that to a thousand? It just needs a good operator to do that.

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I can't believe he gave away these genius 7 profitable startup ideas

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Totally agree. I totally agree. I think something that I've seen be really successful lately is just show the growth graphs. So like we're building this new agency and like this is all I'm sending is it's like here's this graph that goes up into the right. And then I have a sequence of like four emails that are just graphs up into the right. And do you want to take a call?

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I can't believe he gave away these genius 7 profitable startup ideas

832.823

And it works pretty well when you just like show don't tell. Right. It's that same idea. So yeah. I think with the video thing too, we're seeing this just be like the biggest leverage point too for founders to create. And it's really like, it's like one to many sales, right? Like I can do this single video and like, that's what marketing is traditionally.

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I can't believe he gave away these genius 7 profitable startup ideas

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Like people talk about marketing and it's like, they're like, build brand, build brand. It's like, no, like really what you're doing is you're like selling people on an idea at scale. So rather it was one-to-one, it's one-to-many. And that's like really the biggest differentiator between sales and marketing.

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I can't believe he gave away these genius 7 profitable startup ideas

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Like when you think about it different than that, you're actually not doing your job well, in my opinion, unless you're like a, you know, you're trying to differentiate a commodity brand like Coca-Cola or something like that. Then the rules kind of change, the biology of it changes. But yeah.

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I can't believe he gave away these genius 7 profitable startup ideas

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Yeah, I think that this one is like, especially if you're young, like if you're 22 and like, how do I get my first, you know, 10K a month so that I can be the most balling person out of anybody I know at college. Like this is the business that I would start tomorrow if I had to start from zero, right? It's like one of these types of things.

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I can't believe he gave away these genius 7 profitable startup ideas

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A hundred percent, a thousand percent. I mean, you could do this in a bunch of different categories too. Like you could do this, you know, it doesn't have to just be cold email as well. Like it could be, you know, do Instagram DMs, like wherever they spend time online, that's how you get in contact with them, right? Restaurants, it's like a lot of Facebook still. So it's just like, okay, just DMs.

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I can't believe he gave away these genius 7 profitable startup ideas

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DM them on Facebook, like figure out that whatever that channel is. And I mean, half the time you can just like cold call them as well too. And this is the scariest thing for people, but in like, it's such a volume game. Like you start to get numb to it. I think that that's the other thing with all this.

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I can't believe he gave away these genius 7 profitable startup ideas

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Like when it comes to any cold outreach, you, you get numb to like with enough reps, you just quit. Like it's like water on the back of a duck, right? It just like flows right off of you when somebody gets pissed off that you reached out to him because like,

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I can't believe he gave away these genius 7 profitable startup ideas

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there's a certain percentage of these people that they're going to look at this and they're going to be like, cool, like I pay you a grand a month and that turns into 15 grand new revenue for me like from a customer lifetime value point. Of course, I'm going to buy that, right? I'm going to go and buy that all day long.

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I can't believe he gave away these genius 7 profitable startup ideas

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And you could probably do a version of this where it's on a like a fee or it's basically based off of like the it's like it's performance marketing. Right. So we come in, it's whatever I convert, I get a percentage of that. In my experience, that just really depends on the small business. But a lot of them and

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I can't believe he gave away these genius 7 profitable startup ideas

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Also, like I would focus on these things, like again, things that rich people are buying in your neighborhood, right? Not like HVAC, not like any of this, those are super competitive, those service businesses.

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I can't believe he gave away these genius 7 profitable startup ideas

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They're also like not a great repeat purchase, like something that happens where it's like on a weekly or a monthly basis, like think about Pilates, think about bar classes, think about these types of companies where it's like I'm going in and I'm buying that thing regularly, Those are going to be the most effective places for you to create a bunch of inbound for them. That's super high valuable.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

0.189

So first off, blue collar startups, all the sweaty startup people are always going off about how these businesses are the best businesses to start. In reality, like what they never do is show you actually how to grow them. So that's what I want to talk about today. So each of these things are approachable.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

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But anyways, so you got this company, it's established now. And you're like, all right, I know how to do this marketing. None of these other people know how to do these marketing, but they have businesses that are 15 years old, 20 years old that are in this space. So now you go out and you say, hey, we do digital marketing for these people.

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1021.952

People, you basically make an agency, a digital agency, and you do some type of service fee. That's how I would do it because it would be a cash. I'm just trying to create cash flow. And the reason for that will come up in a second. So I'm trying to create this cash flow so that then I can go and I want to buy portions of these companies.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

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In specific geographies, say you go and you be like, hey, I want to buy 20% of your company and we're going to handle all of your marketing for you. So you spend this upfront cost and you use the cash flow from your agency and use the cash flow from your window cleaning company that you built initially.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

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So you're just thinking about this over whatever, a seven year period, seven to 10 year period of climbing this ladder.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

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What this evolves into is when you own portions of these companies and you have all of these geographies that you're servicing and say you own 20% of a window cleaning company or an HVAC company or whatever this ends up being, this can turn into an unbelievable portfolio company, like holdings company. An example of somebody that's done this, his name is James Dooley.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

108.696

Like exactly, exactly, exactly. I wanted like deep house techno, like techno bunker style. You think you're out of like late nineties rave. That's what we're going for.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

1080.325

He's this guy out of the UK, absolute gangster, just a legend. He's a degenerate gambler too, so I love him. He bets on horse racing and owns horses and breeds them. It's so sick. That is the dream. Literally, my dream is that. Anyway, he's done this where he basically goes in, he buys portions of these companies, and over a three-year period,

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

1102.563

I mean, they can basically double or triple these things, right? So when you think about from an investment standpoint, like he has the same playbook. He's running over and over again. It's the same skill sets. It's the same team members. He doesn't have to change any of that. All he's doing is he's just running those same plays in these different places. And that's how, I mean, he's an SEO guy.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

1120.982

He's an SEO guy and a legit OG classic. Yeah, totally. I mean, he's worth like $100 million, allegedly, from a portfolio standpoint.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

1156.4

Totally. And there's so many different ways that you can handle it. The biggest problem is getting the cash flow so that you have the leverage and the skill set. So you have that leverage. And that's like what that whole thing that I'm talking about there is just basically like how you can go from like baby entrepreneur to, okay, you're playing at the pro level with the big dogs. Right.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

1173.905

And that again, it's like you could that. That whole model that we just talked about, that's a three to five year sprint that if you really wanted to and you were like ready to grind, like you could do that whole thing, what we just described. And the other thing that I would do and layer on top of this, I know you'll love this, is I would film, I would do these services that you can film

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

1193.297

that are like satisfying. And then you put those on YouTube and that turns into another revenue stream for you long-term, right? So like, have you seen the guys that like mow like lawns? They like take like nasty ass lawns and they like trim them all up. And then they, I mean, they get like 3 million views, right? Same thing you do with window cleaning.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

1209.389

You can do it with, you can do it with power washing. Like there's massive channels out there. And so just thinking about that layer. So that does two things. It's like that turns into a profit center for you because you're going to get ads, you know, ad dollars off of that.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

1221.118

But simultaneously, you're going to also get inbound leads from that because they're going to show people that are in that geography. Like if you lift that in the description, like cleaning, you know, or mowing a lawn and, you know, blah, blah, blah, South Carolina. Like it's going to it's going to show that to people that are in that geography. It's going to understand that over time.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

1236.966

And that's that's kind of the data. Now, there's another layer of this here that you can you can play into. So.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

1277.673

100%. I mean, we've talked about this on other episodes where it's like, hey, you go and you create YouTube videos showing people how to do this, right? Like how to do Google ads for window cleaning or whatever, right? Or how to do Facebook ads for window cleaning or how to even just what we just talked about on Google maps, like how to rank your window cleaning business for Google maps.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

129.668

I want to rip on those first because it's driving me crazy. Everybody always talks about how easy it is to start these businesses and then they never actually show you how to do this. And it's...

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

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What's naturally going to happen. People are going to watch this. They're going to be like, Oh my God, I don't have time for this. Like, can I just hire this kid? Boom. That turns into your first customer. But again, using yourself as the case study is always the most effective way to do this, right? It's like, we did this for my company that I owned and here's the results.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

1312.149

We can do this for your company that you own. And like we, the idea is we can, basically expect results that are similar. Super simple idea, right? But it looks very, I think it's one of these ideas that's like very deceptive when you look at it, like you're like, oh, this is just some simple, dumb lifestyle business. But in reality, like when you scale this up,

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

1332.526

And you look at the path of like where people, and Hormozy is doing these exact same thing, right? He's like, cool, I built these, like he's now at that level where he's investing in other companies. Like his investment in school is a perfect example of this, where it's like, he's like, oh, well, I leveled up to these layers.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

1348.419

And now I'm at this pro level, which is where I buy portions of these other companies. And then I use my platform that I built to basically go and promote this, right? I mean, it's the same thing you're doing. It's the same thing I'm doing. It's the same playbook, but in a totally different category.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

1364.617

How big of an opportunity is this? I mean, just to use James as an example, like, again, if he owns, from what I've seen, he owns about 150 different companies, equity in 150 different companies.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

1378.097

I think he goes after specific categories and then he, you know, for each major geography or each major metro area, he partners or buys a percentage of some company and he always goes with some scrappy upstart, you know, some dude that's in his late 20s that's got two kids that's like there to grind, right? Yeah. And he's like, cool.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

138.741

actually so easy so anyways i want to go there and then we can dive into there's a bunch of random stuff on that list that we got but it's going to level up from like you know really approachable stuff into stuff that's you know kind of even out of my my my range of of expertise or skill set so far so should we do it let's do it Hell yeah. All right.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

1395.165

I'm like, we're going to help you double, triple your business over the next two to three years. And I mean, I think this is 100% $100 million company, especially when you look at like what are... I mean, these companies sell for a lot of money, especially if they have a foothold within an area, right? If an HVAC company has been in an area for 20 years, right? Like there's equity.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

14.377

You can go get started with these businesses for like 150 bucks at your Lowe's or Home Depot or whatever, you know, your Ace Hardware is right next to you. I think it's one of these ideas that's like very deceptive when you look at it, like you're like, oh, this is just some simple, dumb lifestyle business.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

1415.639

There's just name brand equity in that over time. So when you go and you try to sell that to PE or whatever, or you just go and you do a bundle, right? There's probably... a version of that as well, where you sell, uh, the percentages of each of these companies, uh, that, that you have, that you have in your holdings company that, or that hold it, that, that holdings company owns.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

1458.658

They're out of Austin, right? Austin, yeah. Yeah, yeah, yeah, yeah.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

1467.569

Yeah, I mean, I wear this street wear. Exactly.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

1476.736

Look at the top billboard right now, and it's all synth. Every song is leading with synth. It's synth or it's folk. That's the only thing that's happening right now. Or Kendrick, that's the outlier, the only outlier in that whole list. But anyway, sorry, I didn't mean to cut you off, but it's related.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

1520.767

I think the only thing that I would... be against with this type of stuff is I love when influencers buy companies that they have some type of distribution advantage with. So when they have an arbitrage that nobody else has access to, and maybe she does have that and we don't know about it. Again, I have no idea.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

1536.174

But her audience of entrepreneurs doesn't feel totally aligned unless she goes and she's like, I'm going to franchise this thing. And then I just use my audience as the way to basically spin up. We take the business, and that's honestly probably the angle that I would go at this room if I was in that position, is, okay, we got 30 locations right now.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

1556.362

How do we turn that into 300 locations in the next three years? And then that's when you go and you approach traditional PE. I mean, you just have an app.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

1563.966

absolutely massive exit right um that's probably the bridge like they just take the same marketing and they're just trying to get like a ton of top of funnel inbound of people that want to start you know business in a box companies and this feels like a business in a box company but i i would say this like if you ever see a brand that people are repping

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

158.866

So first off, blue collar startups, all these sweaty startup people are always going off about how these businesses are the best businesses to start. In reality, what they never do is show you actually how to grow them. So that's what I want to talk about today. So the three I'm going to use as an example is going to be...

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

1583.089

that the product is unrelated, like the clothing is unrelated to the brand, that's when you know that that company is absolutely going to rip in whatever category it's in. You can't fabricate that. It only happens organically and it only happens when you're doing something cool and original that...

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

1603.74

really people that are on the front of that, that adoption curve are like, Oh yo, like this is very, this is something I like. And again, I have a friend who's, uh, he's in the podcasting space and like, this is how I know about this. And like, he reps the merch, like to your point, right? Like just wearing you out. Cause he, it, it's, it's,

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

1620.396

the stylization on it is insane right and though that when you think about that and you see any company that that's naturally happening immediately go okay that's that's like a business that you want to try to buy into they're doing something right you don't you don't even have to know what it is it's just a signal that this is this is a good thing 100 all right what else you got cool um have you heard of uh this uh buy it for life subreddit tell me about it

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

1647.58

Okay. So I stumbled on this thing and basically what it is, is there's this group of people that want to buy products that they're tired of consumerism. And they want to buy products that are like the highest quality they can, you know, at, you know, doesn't really matter the price. I want this thing to last for forever. And so massive subreddit, insanely fast, how it's growing.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

1669.732

Like if you look at the data, um, And all that people do is they basically are like, hey, I'm trying to get like the best jacket for X or like these types of boots, right? Like Doc Martens that are actually good quality. What is the brand that I should go after and look for? And this subreddit is just dedicated to that.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

1687.761

So it's all it is, is people basically like question and answering what is the best of XYZ category? Like I was just, how I stumbled on it is I was looking for the best blender, right? So I was like... I bought so many blenders over my life. I mean, I can't take it anymore. Like, I want one. Like, what is it? What is it going to take to get me to one?

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

1705.615

And so they suggested it was basically this like industrial blender. And I was like, oh, my God, this is like you read the reviews on this and like, yo, I've had this for 80 years. Right. Like I got I just got to pass down. You know, my my mom just passed it down to me type of thing. And so I think there's this whole subset of people.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

1721.734

And what's interesting is all these people look like they have money because the products are not small price tags, right? We're talking about like, you know, $800 like pairs of boots, right? Like that type of deal. And, you know, I mean, this blender was like two grand, right? But I think there's an angle here and I actually don't know what this company looks like.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

1738.791

And that's what I want to throw out to you and have you kind of, we can rally off of it. But I think there's an angle where you do like, imagine like a Williams-Sonoma, buy it for life, stumble upon crossover. So you just like are swiping through this and you're like discovering all of these products that are like the highest echelon of their category that they're in.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

175.975

going to be window cleaning, it's going to be power washing, and it's going to be lawn mowing. And the reason for this is because you want to do something that neighbors can physically see looks different on the structure next to them, because you can use that as a selling, like a leverage point to go sell the whole neighborhood on that thing. So again, Each of these things are approachable.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

1760.805

So I think that's an angle of this. And I think you could probably pair that with like a deal monitor for these brands that are considered buy it for life brands, right? So you go and you scrape that subreddit, you find all of the buy it for life brands. And then you basically, I know there's these websites that exist. I don't have a lot of experience in this, so bear with me for my ignorance, but

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

1780.966

You basically set up monitors for these types of products so that whenever deals come on the market for, you know, it's really just probably like Google Trends is how a lot of this is happening. But whenever, or not Google Trends, Google like notifications or Google News or how you can set up like a listener. And then anytime that you see a price drop, then that site, it goes up on there.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

1799.58

You basically scrape it, just probably an affiliate play that's there. And there's probably a subscription on top of it because these people want to buy these goods, but they're looking for, oh, it's 30%. off like these boots I've been looking for 30% off. So let me go buy that. So anyways, I'll throw the mic to you. I'm curious your thoughts.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

1881.451

Totally, totally. So there's some type of like, you know, community or some type of, I don't know, social cause that's tied into it. Dude, I think that's brilliant. I mean, it is probably just taking the Costco model, right? And then you just turn into like, you're just a marketplace distributor. And I mean, let's just do the math real quick, right?

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

1898.064

So say you had 10,000 people that were subbed to this, it's $100 a year. And so you're coming out at, what is that, a million? So you're coming out at a million in revenues, right? Uh, then you go and you negotiate relationships. You probably would have to get it at a way larger scale. Uh, it'd probably be like a hundred thousand.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

1914.918

But again, if there's 2.2 million people that are a part of this, just imagine getting 10% of those people on this list. So you're coming in at 220,000 people. So you get 220,000 people, they're paying you a hundred a year. Uh, so that's going to be 22 million, um, or no 220 million. Is that right? I think so. No public math. Yeah, so $220 million.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

1935.496

And at that point, you go to these companies and you negotiate buys based on that, right? You just have like a gnarly division that focuses on this. But to zoom out to the macro trend thing, I think this is something that people are getting obsessed with. Like, how do I buy a knife that will last me for 20 years? Like, how do I buy...

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

195.195

You can go get started with these businesses for like $150 at your Lowe's or Home Depot or whatever your ace hardware is right next to you. And then to actually get customers, I want to walk through the options that are here with this. So if you want to get sophisticated with this, what it ends up looking like is you basically optimize a Google My Business profile listing.

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1952.569

Everything in my home, I'm so tired of things breaking, even when it's considered decent quality in the first two years of its existence. And it's funny because the next company that I'm going to pitch you is basically this. It's related to this. It's in the same vein, but an entirely different category. But I like your idea of the membership thing.

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1972.76

I think that this is actually the way that this would be the most profitable. And you just pass on the savings to the people. How you actually make money is based off the memberships. Yeah.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

1996.14

I can't read. So it's, you know, whenever I hear that from somebody, I'm always very, I, I, I look fondly at it.

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2065.394

What if it's that where it's like you pay a subscription and then you're going and basically because like I want this like you tell me like what are the top most influential books for this person that's in my category? Like, right, we do business for a living. Like, I want to know every book that every business person has ever referenced and influenced their career.

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2082.568

And like, I want to read that book, right? Because that's the idea behind this. I mean, book clubs are already happening. It's just a different twist on it. So I 100% there's something in this.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

2099.86

I mean, you get a box, just like those snack pack boxes. I just want, cool, four books show up day one of the month, and it's like, this month, we're highlighting X, Y, Z person. The reason we're highlighting them is because they did ABC. They're experts at, you know, one, two, and three. And these are the books that they said were most influential within their career.

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2136.647

it's the history of Rome it's the best podcast dude it's just this dude like you can tell just passion project obsessed with it he's just reading off the facts and then he's like yeah and that guy was a fucking idiot It's iconic. But anyway, like I'm just imagining like that.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

215.222

So with that listing, how you actually optimize that is you basically set up, you're going to need an address of some type. You can do a PO box. The best way is have some type of physical address. You can just tack it onto another business. So if you have a family member or something like that, that's the best way to do this.

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2153.93

That's something that I think when I when I don't have to think about it, but I get the educational drip that I'm looking for. I think that's valuable to anybody. Right. That's like competing at a high level. They want to know everything about everybody they're competing against or has competed in the same category before them.

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2224.562

A hundred percent. No, I think it's brilliant. I, again, it's just, I'm like you, or it's like, I, as soon as I hear a book that somebody mentions, I just like, yeah, I mean, that could be a feature of this too. Right. It's like you go and you scrape everything of that they've ever been on or talked on and like, cool. What is the things that they've mentioned based off of these transcripts?

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

2242.812

Cause like people, I feel like every interview besides this one that I go on, it's like, what books would you recommend? Or like, what are you listening to? Like that type of shit. And, I mean, just extract that out of there. Just do rag over the top of it.

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2270.082

I love that. Yeah. Green light. I think that that's another one. It's super simple too. It's just, you can use off the, off the shelf tech. And I think the distribution is exactly what you said. Like choose these figures that are already in public, like Huberman or whatever, right? It could be anybody, any of these, any, anybody that's in any category. So.

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229.288

And then what you're going to then go do is you build citations for that business. So business citations, what these are basically... uh, websites that are like business directory websites. If you go to fiverr.com, just Google, you know, just search in Fiverr, like business citations, you're going to find a guy, you're going to pay him 30 bucks and he's going to make 300 citations for you.

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2294.069

8%, I think, is for books. Yeah. I mean, it's just great. It's an unreal. And again, I think there's layers of it too, right? It's like build big list. Typically, people who read have a higher income level. That's the trend. Shocking. So then you have an audience. And the... So you have the audience, so you sell ad space on that. You have the affiliates of the books.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

2327.284

dude it's so stupid but so real it's it's crazy actually uh there there's like a direct correlation in relationship to this rather than listening to things like they often people that don't listen to things and who read more have more money to spend it's their filter it's so weird it's it's the economic data around it is actually wild so but um all right to move on yes uh dumb appliances

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

2355.802

All right, so I have a dishwasher and it takes me seven button clicks to make it go. And every time I do it, I hate doing the dishes because of it. I despise doing the dishes because of it. And I think this is a larger trend and the data shows this as well. Like again, go to Reddit and look for people being like, what's the dumbest dishwasher that I can find?

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

2378.068

What's the dumbest washing machine that I can find? What's the dumbest fridge that I can find? And again, I think this is a pushback from, it's a part of that larger trend of people just want things that last. They want things that they can fix and they can work on. And I think there's an opportunity. I would literally just call it dumb appliances.

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2395.117

And your whole thing is like, we don't connect to the internet. We don't like, it just works. It's like maybe four buttons. That's the whole thing of whatever the minimum amount is to get the thing to function. It does that, right? Yeah. And I think there's a huge opportunity. And I think I would just sell it like that. We built the dumbest dishwasher. You plug it in and it runs. That's it, right?

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2419.794

And that's the angle that you go from. You talk about simplicity. You talk about it lasting for a long time. You buy it for life type of deal. And I think there's an opportunity to build a brand in that space. And then... I think the larger trend here is, do you see that story where some dude was mining Bitcoin off of the processor that was in his fridge?

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

2441.31

They hacked his fridge and was mining Bitcoin off of it. He's like, I couldn't figure out why my bandwidth on my network was so high. He's like, there's no way we're using whatever it was, some insane amount of data. And then they found that this was the reason. And I think everybody's like, I don't need this to be connected to the internet.

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2456.943

I don't want to chat with my fridge, my fridge to tell me what to do. The last thing people want is for a robot to tell them what to do. Think about when your seatbelt alarm goes off. You hate your car when it does that to you. Now, scale that up to your fridge telling you, oh, you need milk or whatever, or scale that up to AI when it's like, you can't ask that question. That's not all right.

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2479.352

People are going to get pissed. You want to know how to red pill people? Tell them that they can't research the thing or learn about the thing that they're trying to learn. So anyways, to take a step back, I think there's an opportunity for dumb appliances just in every category within the home.

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250.024

The reason we're doing this is when your business information, uh, Matt, whatever you put on Google, you want to use that exact thing that you're on all the citations. When all that matches, Google looks at that as a trust metric. And this is actually how you can rank within the snack pack, which is the three when you go and you Google something for anything local services.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

2526.71

And I think that's the larger trend that's happening, right? Especially anybody that has... basically disposable income. They're trying to, they're thinking about these things and they just want that quality level at the highest level that they can get it. You can be the source for that in any form. You're going to get that customer loyalty. And then again, you can just move throughout the house.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

2546.297

Like start with one, just everybody that you talk to has had this experience with a washing machine. Like, The Samsung, like it doesn't dry shit because the sensor's off of like when it's dry, right? And so I'm having to dry, I'm having to time dry it over and over again, but it auto turns itself off because it's saying that it's dry, but it's not, it's damp. I put my hand in and it's damp.

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2567.186

I think for a lot of people, that's a huge frustration. And so if you come to that and you solve that problem, like there's a massive market that you can go after. And I think it could be very cool, like calling it dumb appliance or stupid appliances or, you know, there's some name that's like in there that would tap into that frustration, that anger that people have with these.

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2635.564

Have you seen the light phone? This is this larger trend that's happening where people are like, yo, I don't want all the sophistication. I want the minimum that gets the job done. Like all of the... It feels like bloat. So much bloat has happened. And really, I think what this is in response to is the inflation and what's going on.

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2653.535

Like always what this does is there's a contraction that naturally occurs after like a growth period. And I think that this is the response. Like this is where people are coming from with it, where they're like, you know, I just want... If my phone just did GPS, I could text, I could call, I could do notes and maybe I can read on it. Like I don't want anything else.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

2670.607

Like I don't want, I don't want Instagram. I don't want it tracking me. God knows what's happening with TikTok. And so I think that again, like exactly to your point, like a dumb car, like a knobs car. Right. And you just make it so that you can work on it. I mean, we have this, uh, we have this 1980 Chevy square body. It's just like baby blue, uh, it's a four cylinder.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

2690.192

And the thing is just like, it's the easiest engine that you could ever work on. Right. And that thing, like if it breaks, we can just fix it just at home. Like you don't, there's no, there's like, there's no computers in it. There's none of that. Right.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

270.34

What shows up on page one is at the top of most of these pages is going to be three Google Maps listings. So how do you rank within that Google Maps listing? So you come up as one of those three. This is the way to do that. So you build all these citations. Google's going to be like, oh, here's all these websites where it's all matching. So there's a trust that's built into that.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

2702.497

And I think that there's this segment of people that are growing that want that, that want these types of, these types of products, they're pushing back against, uh, uh, you know, the, the, what's happening from a modern, like just, just the technology that's being built into this, that feels like fluff.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

2717.403

It doesn't feel like it's adding value to what the goal is of people trying to accomplish with this tool. Right. It's like, I just want my clothes washed. Like I don't, that's it. Right. Like I just want my car to get me from a to B. And I think there's this whole subset of people. And again, I think a lot of the times they have money.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

2732.388

So that's why you could sell and make these kinds of boutique brands in these spaces. So.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

2773.828

Totally. Totally. You're like intentionally limiting yourself and like through that finding like, you know, peace or whatever, or whatever that, that thing is that we're all searching for and never can find. So I have a question for you. How much would you pay a year to not ever see marketing?

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

2798.843

Only see marketing that you like. Uh, if you had some way to filter and I'm saying like a hypothetical, I don't know how you'd actually do this.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

28.684

But in reality, like the game here is you go and you make this service business a sweaty startup or whatever the hell you want to call it. And then you learn these skill sets on how to market this type of business. You turn that into an agency, create this cash flow so that then I can go and I want to buy portions of these companies in specific geographies.

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2807.088

I would go in that. I'd go up to 20 probably. I've just only seeing to, to choose when I see marketing and the marketing is filtered for what I really love. I would, I would a hundred percent, I would pay money not to see it. I think that that, that is a part of the screen thing we're talking about. Like, I'm even thinking about this.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

2824.719

Like, how do I have as few screens everywhere, like in my space? Because it's so much time is spent on it now. And again, we work in this digital space, right? So like, that's why it's a tool that we can use. But like, you can find yourself just so often being just sucked into this thing. And it happens with every device now. So cool. Next one. Next one. Let's rock. Let's do it. All right.

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2846.823

So print on demand mock-up business, right? So print on demand for the people that are uninitiated is basically they have all these products and you sell them and then they manufacture and ship them. It started out in the apparel space. That's the only reason I know about it because I spent a lot of time here and another life.

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286.956

Again, reviews are going to be a component of this. We found it to be less and less important to do reviews. What really matters is that the keyword phrases that you want to come up for being in the listing. You can just have AI write this. Go find like all the keywords related to whatever the service that you're providing.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

2865.148

And what you basically could do is like build thousands of different variations of graphics out. You could put them on all these different skews of t-shirts, sweatshirts, you know, anything. And then this company, basically when you sell it, uh, you know, on, you know, through your website or whatever, they manufacture it and then they ship it out, but it looks like it's coming from you.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

2882.426

It's basically functions is kind of like a three PL as well. So, um, The opportunity here, so the print-on-demand market size is about $6.8 billion. So it's growing at, I think it's like 18% compounding year over year. So it's growing super quickly, which is crazy when you think about it.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

2899.475

The opportunity, I think, right now for somebody is go and you basically make mock-ups of the print-on-demand products. And people are already doing this traditionally. Like a photographer, they would go and they'd shoot these super aesthetic... like basically of whatever skew that they're trying to sell, right? And there's all these items that are the most popular.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

2920.478

You can literally go to Printify or any of these print-on-demand sites and sort by most popular. And you'll see which of the items sell most often, right? So here's the angle though in the AI age. If I go and I prompt mid-journey, make me an image, you know, blah, blah, blah, aesthetic. Here's the setting, the whole thing. but make them wearing a Gildan 2000 shirt, which is askew,

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

2946.4

It's going to know what that is, and we've done this, because it trained itself off of all these images that say Gildan 2000 in it, right? So it understands what that is. So there's this opportunity here, I think, to basically go, and just like we were talking with the cricket idea, same strategy, target people with a print-on-demand interest.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

2965.755

You make them where it's like a drop pack of like, here's 150 different mock-ups of the Gildan 2000 shirt, but you have every variation and you can go and find these keywords. If you just do Gildan mock-up, right? You're going to find all these variations on like SEMrush or Ahrefs. And from that, I think you could build out the same type of company. It's just like an unlimited subscription.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

2990.29

They get access to these constantly. You're constantly updating and just running it. And then as new SKUs drop or whatever, you just go and you refresh that. And then as the aesthetics change, you go and you refresh that, et cetera. And probably the angle that I would think about this with is like go to something like Etsy or any of these print-on-demand shops. You can find them all over.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

3009.366

Find what are the best-selling products and the aesthetic that that product has currently, right? So maybe it's like Boho or whatever, right? drop that into an AI and you'd be like, define how this image looks. It lists out, okay, here's the aesthetic, whatever. And then you're like, okay, cool. I'm going to go generate all of these mock-ups.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

301.591

So like window cleaning Denver, window cleaning, you know, whatever the service area is, all the different variations. And you basically have it write a description of that business, including all those keywords and add that to the Google My Business profile listing.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

3026.446

Now the layer up from this is then you build a mock-up generator. So you have all of these images of Gildan 2000s that are in a Boho style. And you're like, cool. Like I just built this graphic that I want to be, to have go on top of that. And you basically have it where it's like, you know, you've designated the space where it's like, we're going to, you know, put that image on it.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

3046.306

It does the overlay. So it looks like it's actually on the shirt, like the whole thing. And then you bulk generate, you know, we'll say 10 different variations. So it's basically a mock-up generator that is a part of that as well.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

3057.414

And I think that this is, again, another million dollar a year company, if not $10 million a year, just based on the market size and how much sales, how much is happening in this space. Yeah.

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3070.947

Dude, all these things, I wish I had time to build. I sit here and I just like, when I can't sleep and I'm in pure insomnia, this is the things I think about. I was just thinking about the epic gardening and what I would do. This is what I was thinking about this morning when I was laying in bed. It's like, oh, if I was him, this is how I would do this. And it would just be a programmatic SEO play.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

3093.833

And then naturally, that's what I spent. Portion of this morning looking at is like all the angles to basically go and build out just like a massive website to increase their volume.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

3129.488

yeah so i would look at like seeds there's thousands of them right which means there's millions of keyword variations for all those different seeds so what's great when you have a e-commerce website that has a ton of skus that you're selling you can basically mix and match like all of the different

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

3144.819

uh products that you're selling this is how marketplaces actually work right like if you look at an etsy or amazon they have millions of landing pages that are dynamically created based off of the keywords that they're seeing people search for within the platform that they're ranking for on google etc so with ai now you can basically do this and you can build out these massive sites when you're just a small like company right there's actually a business that my co-founder and i max were thinking about building at one point we ended up going with swell and that's like you know what we're shipping on currently but

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315.999

I've even done this where I've just keyword stuffed these listings before, like straight up listed out 30 different keywords and gotten it to rank for that as long as you're, again, building these citations out, right? So that's how you can get inbound leads from the Google Maps side. And the other thing that I would do if I was running this- Wait, just on that real quick.

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3172.378

there's this opportunity to basically approach Shopify stores that have massive amounts of listings. And you're like, yo, like you've got 10,000 SKUs. We're going to programmatically dynamically spin up a million different landing pages. I'm going to go and I'm going to do auto indexing using Google's indexing API and

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

3188.536

for every key that you have you can do 200 uh calls a day you can have 20 different uh accounts or 20 different projects on a google cloud account so uh right there that's what that's 4 000 submissions a day that you can do to ask for crawl budget and this can all be done i mean we built this whole thing out when we got somebody to pay us like three grand to do this and then again we just ended up going in a different direction just because we saw more market pull but

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

3214.619

With all that said, the angle here is you basically take the same products, but you can mix them up in all these different ways and build all these landing pages. And a lot of the times what ends up happening is it's the same products. It's the same best-selling products for XYZ seeds, right? We'll say like daffodils or whatever there's, you know, carnation, any of these different variations.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

3232.751

But there's all of these long-tail keywords that are being searched for that. And if you build landing pages for this, like I've seen this on websites that I've worked on where it's like we ship 10,000 landing pages and

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

3243.438

14 days after publishing these, just publishing them, not even doing any indexing, we were accounting for almost 30% of the organic traffic that was happening on the site on a daily basis. So increased it by 30% in 14 days and also increased the organic click volume by about 10% in 14 days. And so that's his company, great example of this.

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3264.536

And you basically just build out this massive site and you turn it into a marketplace. And honestly, what I would probably then do As soon as you have all of that search volume, you have all of that domain trust, et cetera, then you open it up as a marketplace, a gardening marketplace where vendors can come on and you basically like charge a listing fee, just a classic marketplace play.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

3282.526

And you take a percentage of whatever the sales are that they're doing. But I think that's, that's the, you know, if I was in his shoes, like that is what I would do. And that's the path I would follow. And again, this is peak manic insomnia. So this is exactly how I love you.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

3301.173

but anyway hell yeah illiterate and manic as hell oh you know man that's the only way i know how to live just gas down i have two modes it's either it's either i'm like laying flat and not doing anything or i'm going as fast as i can and that's that's how i like cities that's how i like my life it's like either the biggest city you've ever been in or like in the middle of the woods like you know it's it's it's just both sides of the the spectrum it's the only place i know how to live so

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

3332.042

Cool, all right, next one. AI and grants. Again, one of these I stumbled upon just looking at data. And so grants, the industry, grant management software, the market size is 2.5 billion. Insane, had no idea. This is just like writing grants and submitting them and seeing if you got the money back, right? Um, so I looked at the search volume in relationship.

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

3359.26

So AI grant finder search volume for it. AI grant writer search following for it. It's not a ton, but it's like growing quickly. And I think people are just realizing this is possible. So I think there's a market to punch in through here. So what this looks like, this is totally a software play and AI powered software play.

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

3374.673

I'm imagining what it ends up being is like, it's an all in one solution where it's like you put in the type of your, you know, your information about your company and and then access to all of the grant, you know, basically aggregation websites.

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

3387.884

And then what the AI does is it goes and it rank stacks the grant opportunities against each other based off of your information and finds the ones that are most likely for you to get money off of. And you can like factor in, okay, what's the size, et cetera. And then you basically build a writer then in on top of that.

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

3403.715

So it has your company's information and then it has what the grant is asking for, you know, whatever it is you need to provide to like from a proposal standpoint. And the AI is bridging that gap to create, you know, to basically get this money for you. And I know the space is massive. So this is how most HUD housing is actually built.

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

3421.304

So a builder will go and they'll basically write for grant money so they can get this building, you know, basically subsidized for free. And then 20 years after the building has existed, they then own that outright, right? But, you know, The government just built this thing that they're renting for because they have to hit these affordable housing minimums.

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

344.751

So I would do something like chat. I would go to chat GPT or Claude. I'm really liking Claude lately. It's just way more human on the outputs that it's doing. You give it the list of keywords that you're trying to have it right for. And you say, hey, write me a thousand word description of a business and name your company, whatever that is, and include these keywords in that output. Super simple.

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

3441.836

From my understanding, again, this isn't where I spend a lot of time. This isn't the space that I'm deeply in. But I had a friend that worked at one of these companies. She was just like, this is all she did was basically manage a team that wrote grants for this builder, right? So anyway, yeah.

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

3496.601

Totally. And the distribution play here is just copy Jenny AI. Look at their playbook and basically that's the distribution mechanism. It's the same thing, right? Do influencer type stuff that levels up into SEO.

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

3507.814

And I mean, I'm seeing this more and more and I'm curious your thoughts on this where I'm seeing software companies more and more basically do partnerships with the largest influencers in a space that are currently... uh, basically shilling some type of software that's in their category. And then they're like, yo, we're going to give you an actual, what do you share? Whatever.

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

3524.446

Five, 5% or something. And, uh, you're, you have to, you know, you're going to do X amount of posts or whatever. Just of course to promote this thing, like right at this moment, right. They're only getting whatever that percentage fee is from, uh, whatever the affiliate commission is. And they're like, oh, if I can own this company, it's a way more valuable asset, right?

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

3542.25

I'm already promoting this other software that I'm an affiliate on. How do I create this partnership with it?

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

3565.464

I think that's the new future is I think what's going to happen. And I think it's changing what the fuck, like where is venture going to fit into that? Like you're telling me that like I'm going to write you a check and then you're going to give 5% of this company away to this influencer.

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

3579.668

Like I think that traditional VC is going to look at that and be like, what do you mean that's what we're doing? Yeah. Absolutely not. But what that does, I think the leverage has changed within all of this. Now, if you want to be an excellent VC, you have to have distribution. It's more important than ever. I'm working with this VC company or this firm right now.

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

3601.216

We're growing their podcast email newsletter because they're like, yo, we're realizing this is how we're You want to be competitive. We have to have distribution. We have to create inbound of the best founders in the world. And I think you said this on a different show that we recorded, but people think A16Z is a venture company. It's like, no, they're a media company that does venture.

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

3621.734

It's the opposite. It's the other way around. And I challenge every person that's listening to this to think about this now. You're no longer a company that makes media. You're a media company that makes products, right? You're no longer a product company that makes media. You're a media company that makes products. And I think that that is the thing that's happening.

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

3637.506

And as soon as people realize that and adopt this, that's how they're creating a competitive edge for themselves when whatever. And this works most effectively in industries that are not software, that are, you know, the grimy, like old school dirt under the fingernails types of businesses.

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

3657.707

Because he wanted every person that would be his inbound target, right? And they curated it in the beginning, from my understanding. The things that would go to top position, it was only the stuff that they found interesting, which naturally over time attracts the people that they want to basically write checks to, right?

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

366.866

All it's going to do then is just going to write this article or write this description, this business description that includes all those keywords phrases in it. But it's going to feel natural. It's going to feel like it's, you know, not just listing out the keywords, like I said, like we've done in tests. Although that works, this is going to be a more effective way to do that.

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

3678.464

Cool. All right. This one is a huge one. And I don't really know. I, again, stumbled on this data and I just find it interesting. So it's a larger trend that's happening, but so nobody, a lot of people don't know this, but I studied economics in college. This is actually what I'm really interested in. It's like big data trend analysis.

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

3696.972

I always joke, like I'm a practicing economist, which is they don't exist. That's called being, you know, an entrepreneur doing business, which again, they don't exist. So, What's happening right now is that basically all of the states are having to write these documents for solar wind farms. Which geographies in the states are the best places to basically put wind and to do renewable energy?

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

3727.378

in that geography, in that state. So if you go and you search, you know, Washington, best place for solar wind farm, Washington, or best place for solar wind farm, Oregon, all of these public documents exist documenting, okay, here's the places where the wind's consistent. Here's the energy that can produce per acre of land that exists there, et cetera. So I think there's this opportunity.

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

3749.031

I saw this and immediately I'm just like, okay, gold mine, whatever. This is basically signaling where everybody's going to build these things. And I'm still working out the numbers. I'll probably actually publish everything that we're... Because again, I find this interesting. This is what I do in free time with all the free time I have.

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

3767.964

But I think the angle here, there's a couple of different angles. It's basically like some of these areas, like you can get an acre of land. We just found one where it was like $140 for an acre of land. And that acre of land, when you put wind on it, it's in one of these geographies that they're saying is like a high... It's like an energy-dense area for wind.

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

3788.919

And that acre of land can produce like 1,400 a year when you rent out the space. When you put one of these turbines on it, you can... The payback on the shit is insane, Greg. Okay, so... An acre of land, again, imagine it costs you, we'll say $1,000, right? You can get these turbines for every, and I'm probably going to mess up this information so people correct us, but it's going to be close.

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

3813.694

But for every megawatt of energy turbine that you produce, you can get them for about $1.3 million. So you're into this thing for 1.4, right? And you need about an acre to an acre and a half per megawatt from my understanding. What that turns into is that when you sell the energy that that turbine can produce, again, this is just based off of quick Google search stuff.

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

383.938

So that's kind of the breakdown of this, of how I would go about and do that. And then all of those keywords, you also want to include them in the service offering. There's a section within the Google My Business listing. where you can like just list out the services that you offer, those same keywords include those there. And that's gonna help on the ranking side.

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

3837.22

We're going to do probably a deeper document on this whole thing. But when you look at the energy that that can produce, it's in the range of $600,000 per year when you're selling it on the open market. I don't know what the margins are on any of this, but that's like the amount of energy that a single turbine can produce is that number. So that means that's true, right?

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

3854.712

That your payback period on this investment is 2.4 years, right? I'm over here and I'm looking at this and I'm thinking, holy fucking shit. Like, This is going to be an absolute gold rush. We think about what happened in wildcat oil days. It's the same thing. They're defining these areas that are going to be high value.

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

3876.049

This was happening during that same period where you had basically geologists were going and looking at these areas and saying, hey, this area is strong likelihood oil. How did Getty... you know, make all of his money. He used the data that the geologists were using. And that's like the angle that, and so I think there's a bunch of different plays here.

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

3893.66

I think there's like an angle where it's like you build a website that's aggregating all of these areas. They're like, it's specific zip codes a lot of the times. So anytime land, like, you know, just land, like raw land comes up in those areas. It comes up on that site. You're basically scraping all of that. You're aggregating it and you have some type of email notification.

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

3911.473

I think that's the software play that's probably in here. I think the other play is you go and you, you know, you build basically a fund and go and you buy up these locations. And I mean, right now the government's subsidizing these commercial, you know, uh, uh, projects. Like it's like 30% basically tax credits that you get back on this shit.

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

3928.822

So you're telling me I can buy a turbine for it's one, you know, whatever, 1.3, but you're getting it for 800 K. I mean, that's a fucking, that's a, that's a residential home right now. Like that's insane. And so, uh, The crazy part about this, too, is, like, again, if that payback period is right, and please, somebody that knows way more about this, like, send us the information and the data.

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

3950.978

Because, like, I'm, you know, obsessed with this right now. And I want to know. And, again, we're going to do all this research. But this is, like, just the last week of stuff that I've collected. So... That payback period is 2.4 years. The average lifespan of one of these turbines is 30 years, right?

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

3964.229

So that means that 20, whatever, 27 out of the 30 years that this thing exists, it's making you money, basically. It's printing 600K a year. Again, just using what the market is paying for that. Again, there's a margin in there somewhere. I'm just using that. We'll say that's top line revenue.

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

3980.145

So if you have a hundred of these things, right, that are running on a wind farm, like that, I mean, you just do the math, right? Like that's 60 million. Sorry. Yeah, that's 60 million. Yeah. Like scale it up to a thousand. That's 600 million. Scale that up to 10,000. Yeah. It gets insane very quickly, right? And we're not talking about like massive things and the government is investing in this.

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

4001.42

There's tailwinds behind it. The data is public. I think this is like, this is a massive thing that's way above my pay scale, but something that's very interesting that I'm looking at, like, you know, that's a 40 year time horizon type of deal.

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

402.956

And then images is the other component of it that we found to be really important. Reviews are way lower than people think. It's honestly shocking, especially in like smaller geographies. It really what matters is like, is this an exact match for whatever this person is searching?

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

4144.783

I mean, that's probably a company they spin out though, right? It's like you spin out this investment arm and also the tax code arm that's servicing clients that are investing in this and they're paying you a percentage and you have some, you know, whatever, some type of fee that's built.

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

4156.603

So something I found fascinating is that last year in 2023, there was 10X the amount of investment in wind than there was in solar.

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

4170.598

No idea. But this is just what's happening. I think it's like... So my girlfriend's from the semiconductor space and she's a material science engineer. She did a bunch of shit in neuromorphic stuff. Basically way smarter than me, right? She can read. And so the... What she said is that the upkeep on these solar panels is the challenge because there's breakage that occurs naturally, right?

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

419.184

And is there more business information that I can find off of Google, basically, that's supporting that this is an actual company that does the service that's in this location? And here's its phone number information, that type of thing. And again, all of this is like, you could use a Google business platform. Phone number, real phone numbers are more effective is what we found.

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

4190.917

It's like a fucking piece of glass. So if like hail happens or you got to clean them off and those types of things, just like a lot of moving parts that are existing within a single unit. And so when you scale that up, it gets, you know, you have a lot of nodes that can go wrong basically. Now, in contrast, when you look like a turbine, it's like, yo, it's just a spinning thing.

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

4207.435

Big spinning thing, right? The challenge is the manufacturing of them and the transport. Like that's the issue. I mean, I don't know if you've ever been on a remote highway and, you know, whole section is cut off because one of the wind blades is taking up both lanes. And, you know, like that, that's something that is happening. Right.

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

4221.678

And so I think that they're figuring this out and the costs are coming down with this, but it's already cheaper than natural gas. And natural gas, it looks like can't go cheaper. So what's going to naturally happen in the market? And solar is still getting cheaper. That's the crazier part of this. It looks like wind is kind of at its threshold of decreasing costs.

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

4241.206

But solar looks like it can go further down. So this transition is going to happen. The market is already solving for that. It's going to be cheaper than ever before to produce energy through wind and solar. Now it's just a matter of time. It's just like, how can you basically ride this larger wave that's happening? And again, to your point, I don't even think you have to build these things.

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

4264.841

It's just writing checks into this. You go and you build these other businesses. But I mean, it's a no-brainer, right? Yeah. Totally. What you just laid out. It's like, of course I'm going to win. Like it's going to win. We all know business, right? Like the thing that we're using currently and there's something that's cheaper. Okay. Yes. Right.

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

4281.512

Also, the thing that I found super interesting is like a lot of the states that you wouldn't think that would be investing in these renewables actually are. Texas is the leader right now. They're producing the most renewable energy in the US. And historically, I mean, that is where oil comes from, right? All of the old families, they're all oil families, right?

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

4302.12

But they're investing in this and they're just looking at it. I mean, it just comes down to dollars and cents, right? This is cheaper to do this than it was. Also, I think it's very interesting when you now start to think about this as a resource, a natural resource that this...

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

4315.803

like traditionally natural resources when you look at them it's like you know does that timber does that mining does that these these you know stuff water rights etc uh and this is now an added natural resource suddenly these states are becoming more valuable like they're natural resources that they have like you just invented two new categories like do you get a lot of sun oh do you have a lot of land cool like you just solar farm right like so when you look at like northern nevada as an example like that's an asset that now suddenly exists right

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

4343.223

And again, you have an area where it's like constant wind that's humming, right? And access to a grid. Okay, that's a solar farm. And so you got this natural resource that now is coming to an existence. And so I think whenever this happens or has happened historically, like you see generational wealth come into existence. So yeah, that's my spiel. The monologue is done.

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

4372.451

I can hear the violin somewhere back there.

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

438.8

If you can get, you know, even a cell phone and have that be the one that you're linked up to or use, you know, one of these like VoIP softwares, that'll work as well, any of those types of tools. But basically that's kind of, you know, to take a step back and run down through this whole thing of how you optimize these profiles.

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

4397.893

It should. And on YouTube. If I don't come up, I'm doing it wrong. I'm doing my job wrong and I'm very bad at it.

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

4409.183

You're a G. Love a G. Thanks for hosting, man. I always enjoy it. You always make me think about it in a different way. It's like so valuable to me.

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

452.825

It's, you wanna find the keywords that you're trying to show up for, that when you Google them right now from wherever you are, that map pack shows up on that front page, right?

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

49.35

So you're just thinking about this over a seven to 10 year period of climbing this ladder. When you scale this up, what this evolves into is when you own portions of these companies, this can turn into an unbelievable whole portfolio company.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

517.307

So if the answer is yes, so it's like you found a keyword, it shows that map pack, then green light that keyword. You're going to include that in the description of the listing. You're going to include that in the offering. It's like this like... you know, what you do and the services you offer section, include that there as well.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

532.634

Whatever your highest target level keyword is, you can also include that in the listing title. There's a little bit gray area. This is not technically like you're not supposed to do this, but it can help with your ranking. Um, so what I would suggest is whatever you name this business, name it with that exact keyword in it.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

549.722

So again, saying you're doing window cleaning, like try to get it as close to like Denver window cleaning company as possible. Right. Um, have you ever seen that, uh, that meme and it's like tie near me, it's like this restaurant named tie near me. So that the reason they're doing that is they're trying to basically like tie near me is a huge, uh, trafficked keyword. Right. Um,

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

569.335

And so they're trying to show up for that when somebody searches it in whatever city that it's in. So you're basically using that same strategy here. And then so that's how you optimize the listing. And, you know, to use SEO terms, that's on page optimization.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

581.298

And then the off pages and taking that exact data that you use to fill out that listing, the phone number, the address, the business title, et cetera. And you go and you build all these citations out those listing citations. So that's kind of layer one of this. The next layer down from that is then you have to go and get those citations to actually be seen by Google.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

601.589

So what you can use is you can use an indexing bot. I'll share the link that I have for this one. The one I'm liking right now is I think it's called like Speedy Indexer. It's literally a telegram bot. That's the only way you can get access to it.

The Startup Ideas Podcast

8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

615.341

But you give the list of citations that that person that you just bought this off Fiverr that they built, and you send it to this bot and it will go and it will index. Basically what it does is it drips traffic into these pages. And the reason we have to do this is because these citation websites are massive, right? We're talking about like hundreds of millions of pages sometimes.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

62.56

That whole thing that I'm talking about there is just basically like how you can go from like baby entrepreneur to, okay, you're playing at the pro level with the big dogs, right? Gotta stretch it out, dude. You gotta stretch it out. You need, you need the intro music. We have to figure out how to do this. I want like sip, you know, the sip theme song playing as you're waiting in the waiting room.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

635.757

And so Google doesn't allot enough crawl budget to actually go and see the entire website. And so what we do is we're basically like sending pings to this specific URL and this company handles this for you. And it's super cheap. I'm talking like, you know, a couple cents per listing that you're doing. Like, right.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

652.966

Like you can, this whole thing I'm talking about, you can do for under probably, you know, $300. You can get started with this entire company. And yeah, So once you've done that, Google's going to see them. The indexing box will show you which ones have been indexed. And then it'll do about 50%. It's just hit or miss. That's how it is. It doesn't work always with all these things.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

673.914

So say it gets 100 on the first go. Whatever that 200 is that left, you just run it again. You run it indefinitely until all of these start to hit. So that's another component of this. If you do that, you're... miles ahead of the people that you're competing against in the space.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

689.978

And then the thing that you can go further with, if you want to, is you then take the Google Maps listing and you can embed that listing. And so this is something that Google prioritizes as being like if somebody embeds that, then it's like a good it's basically a signal that this is like a good resource. Right. Think about when somebody embeds a YouTube video, when they embed a map, et cetera.

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8 startup ideas backed by data/trends to get you paid (steal these $1M+/year ideas)

711.822

It's a signal off the page that this is, again, another real company. So you can use the service. It's called, oh God, what's his name? Kevin PBNs. If you just Google it, this website called Black Hat World is going to come up. Do not take any other advice off of Black Hat World. And if this is like the sophisticated level of this, that's a layer down.

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And again, this is like, I would only go here if it's entirely necessary and you're trying to compete in like a very competitive market.

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740.959

Yes. So with all that said, what you can do is you basically can embed the Google Maps listing on this PBN network. So what a PBN network is, is it's called a private blog network. And a private blog network, imagine it's like thousands of blogs that this company owns that all internally link back to each other and are all basically like kind of juicing themselves up.

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764.778

So this used to be a way that you could like rank things previously. This was years ago. Now how people use them is they use them as like a tier two or a tier three link. So what this means is they're basically, you build your backlink and then you build links from... other sites to the backlink that you built so that it gets seen.

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784.37

This is another way to get those sites indexed if you're trying to not do the speedy index bot. But again, that works so effectively, you don't need to do that. But to get back to this, so then you embed that... That Google Maps listing and then include the business information there as well.

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And you can, again, get these for like, you know, I think 50 cents to get these published and basically these PBN articles released.

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812.04

made that includes this embedded in the wordpress site and that's another way for you to get these in but i mean i've seen case studies and shout out jackie uh jack chow or true i can't remember his last name or how to pronounce it correctly so i'm totally butchering that but he's just done unreal case studies on this type of stuff um and a lot of what i just talked about are methods that he's basically like kind of pioneered or shown out in public and then we've used it on companies that we've uh that you know i work my brother's in the medical space and we do a bunch of stuff with like

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838.51

you know, local business type of deal. And this is the things that we've seen be effective. And it's really just riffing off of a lot of what he's doing already. So, but yeah, man, that whole playbook is like, you just gamed Google Maps and you now have organic inbound leads.

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851.152

And the results from this type of work, like we've seen it in like a week and a half, go from like, it's not in that snack pack to it's in that snack pack when you do this type of work. It's like, I mean, I couldn't get that to happen in SEO if I tried, right? You know, the time horizons on traditional SEO to rank on the front page is like,

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867.415

at least three months plus, like even if the site, uh, is like has some authority and has some, uh, uh, you know, that company has existed in that community for a long time, but this is a way to really quickly go and do that. So, yeah.

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890.635

That's exactly where I'm leading with all this. So the game here is you go and you make this service business, this sweaty startup or whatever the hell you want to call it. And then you learn these skill sets on how to market this type of business.

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906.064

You turn that into an agency and then you go and you cold email every window cleaning company in the US and you're like, hey, window cleaning company, I know how to grow and get leads. Let's do a part. I'm going to do marketing for you. Here's some set flat fee. Here's all the things that we're going to do. You can even do it on a performance basis. There's all these different models to do that.

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927.85

But before we jump in kind of to the next phase, there's two other things I want to talk about, just things that we've seen work and I think could be really effective for these businesses. So the other one is direct mail. So you can use this company called lob.com. And what lob.com will do is like you build a flyer. It's going to be an 11 by 8 flyer. And you do it in Canva.

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949.545

I think that's the dimensions. Don't quote me on that. But basically build that out in Canva. You can upload that into lob. And then you can upload a list of addresses.

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957.63

that you were trying to send this direct mail out to and what i the addresses you can go and uh if you just search like addresses and xyz zip code find the find the richest zip codes in your area and that's where you want to send these to and offer that service to right um so there's a direct mail play here and then the other thing that you can also uh do is uh i mean straight up just like putting flyers on doors is going to be like another piece of this just like you

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985.578

old school classic and i'm talking from like you're starting out from zero and you're trying to figure out like how do i get this to uh make me 100k a year and be my own boss this is that this is all the things that i would layer on together and again this isn't a super uh heavy lift to do all of this this is all like very accessible and and you know most people could do this so um

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1017.944

And Lil Wayne quit writing, because he's like, if Jay-Z doesn't write, I don't write. And so then this is like, you know, trickled all the way down now into anybody that's coming up is kind of doing the same tactic.

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103.035

Yeah, we'll get right into it, baby. Let's jump into it. So first one is how to Canva YouTube videos. But this is just a lead gen funnel to an agency. And you hire offshore talent that are just really good at Canva. And it's like unlimited design on Canva. So...

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1053.532

Straight up. It's crazy. I don't know what's going to happen in commercial. Everybody I'm talking to is just freaking out. The things that I hear that people are buying, like my friend who's in this space...

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1064.867

is he's like yo everybody's trying to get their hands off of uh on uh strip malls that's like what they're obsessed with right now if you're in commercial it's like this mixed use space and any type of business can go in there and it's like places that people would go to right whether it's like health care or you know some other random or food or whatever that goes into those rather than these like massive structures so it's gonna be it's gonna be wild over the next like four years

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1098.857

They always go tax incentives. I feel like the biggest is like, oh, well, there's all these tax incentives. And I'm like, but are there really? Personally, I'm like, I don't know. This just feels like a headache. I'm over here and we can push some pixels around and make way more money. And then I just buy a digital asset, SMP, and I don't have to think about it. And it just goes up 9%.

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1118.745

I don't have tenant management. I don't have anything. And so I think if, I don't know. there's kind of, I feel like two camps. Like I'm, I'm, I'm visiting a family right now. And, uh, our, we have some friends that are up here and like their families, like deep in the real estate game, like their world is so uninteresting to me, but my world is so uninteresting to them.

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1137.375

Like we have nothing to talk about. I'm like, ah, I'm just going to, I'm going to get drunk at this party. Let's be real. Like I'm going to about the delete eight beers and then talk to you about, you know, whatever sports and crypto. Yeah. But I don't know.

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1151.238

I think it's fascinating to me because it's I think that, you know, there's that great quote that real estate is where you meet the dumbest rich people. And I feel like that is kind of a truth. Like the it's it's it's a grind type business. And if you can just show up and be like very studious with it, like you can make money there, in my opinion. But there's also outliers and all this.

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1171.766

But I'm just saying on the looking at the bell curve of the average and I'm gonna get total heat in the comments for this. But whatever.

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1183.09

Yeah, yeah. So random one for you. I think that D2C brands are going to start owning digital influencers. So let me take a step back. So this idea all came from, I think it was Zoe Grace Moretz, if I remember correctly. She was the face of Coach. And then something happened and she like Basically, she got in trouble and in public, like the tabloids dragged her through it.

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120.268

was uh talking i got intro to this person uh that uh was like hey i'm trying to start my first company she'd worked at it uh as a basically ran ops for a big creator that you would know the name of and was like i'm trying to go do my own thing uh and so long story short i was like what do you know like this is always the question i start whenever i'm kind of talking to these people and they're like oh well she's like i'm really good at canva right and so i'm like all right well let's just go see if there's

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1209.22

But Coach had just signed this deal with her for like three years or whatever, right? For her to basically represent Coach like within all their advertisements. But now suddenly, like she is basically like, you know, bad goods, right? Like they can't really work with her. They probably still have to pay her. And so I had this epiphany like, oh, this is probably like, what is going to happen?

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1229.129

And this really all stemmed from like what was going on with like Lil Miquela. and all these other digital influencers that are out there. I think that brands are going to start owning influencers and they're going to create drama and gossip. And like, just like you see in with like real influencers to basically make conversation happen around their world and their ecosystem. Right.

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1249.187

So I'm imagining like, you're going to have, you know, somebody like, uh, like parade, right. Which is like a underwear company. Um, Like they're going to make all these influencers that are all these different body types. And again, they're just using like versions of stable diffusion and training on it. These people aren't real.

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1265.68

They don't exist, but they're going to grow these accounts and they're going to make them interact with each other and like do things in public or whatever. Right. And create this gossip and drama, which creates dialogue about the brand, which gets deeper buy into the brand for from these from their audiences. Right.

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1282.19

And I think that this is where this goes because it's going to be a way, it's going to be cheaper, number one. And then number two, it's going to be a way to, like, you're basically covering yourself. Instead of partnering with a celebrity, you're, like, there's no way that they can mess up and, like, ruin your brand by being affiliated with it.

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1301

And then also, I think that this turns into an asset. Like, just like you and I talk about, like, oh, you have a YouTube channel or you have, like, an email list. Like, you're going to be like, oh, yeah, we own these 20 influencers. Right. And a cumulative between all of them, they do X amount of impressions per month.

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1317.809

So that's like, you know, when you look at a balance sheet, that's going to be something that's included in there. I'm like, oh, this is a digital asset that we own. Right. Like this is some digital real estate that we own. And so I think it's going to start out first as agencies providing services like this to companies.

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1333.399

So, you know, the first version was like, oh, little Michaela, can we make her famous? Yes. Then they're like, okay, can we offer this as an agency to companies? Yes. And then what's going to go down further is then it's going to be like, this is going to be a team internally at these companies that are like basically building out these whole networks or these communities.

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1352.74

This is my kind of like thesis on this and where it goes. And I think that this is just an inevitability just based on it's going to be cost driven. Number one, it's like this is going to be so cheap to do this and be so effective from a reach standpoint that it's going to. Why would I do influencer marketing? I'm just going to go and I'm going to do this thing. So.

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1387.841

But this person's always on brand. They always are the same. They always end up like doing the work that they promised. It's just going to create more consistency and the cost component and it being an asset that you own long term. Right. I think that all of those things are just going to it's just going to naturally cascade into this being a fact of reality for DTC companies.

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1414.653

From my understanding, and I'm not deep in the generative AI space for video and photo, but from my understanding, you can just generate a person or you can license somebody's likeness and then make a person based off them. And then you're basically like training a stable diffusion model or training. What's the new model that just came out? It's absolutely insane. We've been playing with it.

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1438.799

I can't think of the name. It's flux. Yeah. Flux. Unbelievable. Crazy. I'm curious to see what happens there. If they get just like, I don't know who you would sue, but just get there.

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1448.05

ass absolutely handed to them but I think you would take one of those you basically would train it based off that person and then you would go and have them you know live out their life and their lifestyle and then craft this like narrative it's almost like this story that's being told through this individual like I'm imagining like

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1466.167

You know, you know, fantasy and like how there's all this lore that happens behind the scenes. And like that's actually what gets like like fan bases to be just so bought into that fandom is because there's all of this lore behind that.

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1479.873

This is just a version of that before brands like you're going to make all of this lore and all of this, you know, and people are going to be fine with it that it's fake. Right.

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1488.377

like they're fine with fantasy being fictional and but what it does is it creates this dialogue and you're going to see these communities like develop around this where it's like oh just like there's a lord of the rings like you know subreddit that discusses what did tolkien mean here or you know take that for any of these other fandoms it's you're gonna see the same thing happen but around brands like just how they used like you know used to see this for like kanye or whatever it's gonna be i think that brands are gonna be able to stimulate this

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150.288

like any search volume related to tutorials of course there is it's like how to do xyz how to make basically xyz on canva right like tens of thousands of these searches i'm like literally you could just start a youtube channel and every day you film a video that shows somebody how to do like you know one of these keywords and what this turns into is it's basically going to be top of funnel for an agency right

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1514.218

And it's, again, it's super early days. I think it's just going to be like an owned media asset that's cheaper. But long-term, you're going to be able to like craft these interactions. And maybe they even like have their own YouTube channels, right? And it's like, hey, fam, blah, blah, blah. I did a new haul. Here's what I got from Parade, right?

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1530.064

Or whatever, you know, whatever that ends up looking like. I don't know, I think that there's something here that's going to evolve, that's just gonna be kind of in this realm of Uncanny Valley, but it's just so cheap to do it now, it makes sense.

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1643.94

And I was like, go to Perplexity and turn on their model. It will answer anything, and it's my favorite thing ever. You have all these companies, and they're putting on guardrails, and Perplexity's like, no, we're just going to answer anything that you ask us.

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1700.56

That's super interesting. I know in the beginning they were just doing like a face swap, uh, for my understanding where it was like this, they would have like a model with a similar body type and then they would just like basically change the face. And that was like the, the quick way that they were doing it. Um, yeah, man, I, I,

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1716.178

Just imagining this, like you combine it with like, hey, Jen, or one of these where it makes the digital avatar version of you. And it's like an entirely, you know, fictional human. But imagine that for Instagram, for TikTok, for like long form YouTube videos, etc. And that person is a representation of a brand. They're a face to a brand.

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173.619

And so she's like, yeah, she's from South Korea originally, immigrated to the US. She's like, I have contacts all throughout Southeast Asia and just all over Asia that I can basically tap into. I was like, this is a perfect business model for you. Go do this. And I think that this idea is something for like, I had a conversation with these young founders a couple of days ago as well.

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1734.668

And I mean, just to attach this to another idea, like why are iconic founders so impactful to brands? It's because people like have a hard time like thinking about a brand like in their minds, like in like, you know, think about Apple and you're like, OK, maybe the logo, maybe the letters, et cetera. But now think about Steve Jobs and like you can see his face in your mind. Right.

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1754.157

And so I think what this does is when you make these digital influencers is you put a face to a brand which becomes very powerful and like a high leverage point long term.

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1773.737

It's the same people that say I delete every cold email and say it's spam that I send out. I think you're not interacting with the world as the average person does. I think for a lot of people, I don't know, if you're in tech, you're living a way different life than the average person.

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1793.808

But if there's this gossip and it's entertainment, this company is basically going to be providing entertainment to you. I think that people are going to engage with that. They like entertainment. We're constantly entertained more than we have ever done before. It's honestly shocking to me these brands aren't doing this already. Why aren't there more creators just on salary?

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1814.18

It's like literally your job is to make a YouTube video a week about some topic that's related to us. or whatever, right? I mean, that's crazy to me. That isn't the thing. If you ask young people, what's their top job? Like, what do they want to do? They say YouTuber, right? Like Gen Z, that's literally their response. So why aren't we doing that?

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1832.786

Like, why aren't we hiring these kids at whatever the price is? 50K a month, it's their first job out of college. And it's like, yo, you're a YouTuber. Like, your measurement of success is how viral these videos go. Like, and you just, it treats it like it's like an in-house thing, so.

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1847.21

Anyway, these are the things that I've been thinking about in relationship to where I feel like all this technology is going.

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1891.153

Have you seen, what's her name? Fit Atana, the one out of Barcelona. It's this like art collective.

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1899.236

um it's like a i fit a i t i n a or a yeah a i t a n a atana lopez okay she's fake and like it was this art collective that did this and they're like yo let's make this influencer make her famous and then they're like let's sell only fans and see what happens and so they do this i don't think they're nudes but it's like Them selling like, you know, whatever.

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1926.649

Her wearing like lingerie, I think is what they ended up doing. They sold like 20 grand of it in the first 24 hours. Like this is what is happening. I don't think people understand this. Like... I look at young men and I'm like, yo, I feel like I took the last chopper out of Nam.

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1944.865

I can't imagine being 22 right now and you're just living in a city and can't meet anybody because it's work from home remote. You suddenly have access to... There's this The other one that I heard is going viral. It's called Candy AI. And it's like one of those chat with girlfriends, but they'll also send you nudes. Like I can't even imagine what that is like right now.

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1965.267

Like if you're young and just like coming into like the dating world. So anyways, all this stuff is about to get so messed up. Again, I think that this is going to become a normal thing, right? Like it's going to become these people, like again, these influencers. And again, it always starts in art. It starts in these collectives, right? And they're like, oh, can we do this?

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198.38

They were, again, another intro that I was taking for a friend. And for them, they had done all these physical businesses. They're like, hey, how do I get into digital? This is such an easy way to get into digital.

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1986.217

And then they figure it out. And then what naturally happens? Like it's going to trickle down into like direct-to-consumer. And that trickles down into B2B. And like this is an inevitability that will happen over time. time. Imagine like a corporation, right? Like a torture 500, like they would kill for this.

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2002.386

They're like, you're telling me we can have like the same spokesperson for the next 300 years. They never age. They're always on brand and there's never a scandal with them. And they're just like, we build this own media asset over time. Absolutely. They're going to do that. Like they're going to do that tomorrow. Right. But it's got to, it's got to get established enough.

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2021.674

And the idea is to get concrete enough for that to arrive there.

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2027.178

All right. Next one is like a pretty simple one, but so yeah. Have you ever written a email HTML?

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2038.028

Okay. It's mind numbing, right? This is like one of my first things I ever learned to program. Absolutely mind numbing. So it can just like AI is unbelievable at writing. Like unbelievable. And so I think there's an opportunity. There's tons of search volume around email, HTML generator. I think you just make an AI powered version of that.

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2059.837

And there's still people that are trying to program like these HTML emails, right? Like this is an absolutely huge thing. There's tons of offshore agencies that do this for you. But you can just go in and prompt back and forth. And you can probably do this in Cloud already in a hacky way.

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207.964

Like we've talked about a similar idea previously on the show where it's just Google ads for X, Y, Z. You just like literally show people how to set up Google ads for every type of business imaginable. This is that same concept where it's like, hey, I do these YouTube videos that are long format.

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2073.244

But I think that the way that I would have it is just mimic what Cursor SO has done, but do it just for email templating. Where it's like, you have like a box where you're prompting. It's like writing the code out below that. And then over to the right, it's like visualizing what that email is going to look like. I think that was what the UI would be.

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2091.403

And then the distribution strategy would be like email templates for XYZ industry, like email templates for e-commerce, email templates for blah, blah, blah. And then you do like a listicle style blog post and then bid, do Google ads on keyword phrases related to like... email template or sorry, email HTML generator. So it's like really bottom of funnel, do a conversion event for the signup.

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2115.498

And like, I think that this is easily, you know, one of those businesses that you could build, get it to 20K MRR and then sell it for, you know, a million plus and be a solo dev, solo founder. And like, that's your whole strategy is just that. And then to build out the initial organic links, I would just go and like submit it to all of these AI directories.

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2134.806

And like, that's how you'd get to the initial domain authority.

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2173.957

Oh man, I think that you could build this for three grand. Like you could go to my homies, they're called htmlburger.com. These dudes out of Bulgaria and tell them I sent you, they love this and be like, yo, I'm trying to build this tool. Like literally give them a wireframe, tell them the tech stack that you want. They'll come back to you with a quote and you could probably have this live.

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2193.65

And I'm guessing they could probably do it in three to four weeks and it would cost you three to five grand is what I would estimate. Just based off of random builds I've done in the past for them. I I mean, all this is, is like super simple UI with some API calls and then like a signup flow. Like that's pretty straightforward. And then Stripe connection. Like that's, that's all this is.

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2211.021

I wouldn't even make it free either. I would like, I would, I would, I would have no freemium. I would have it like be pay, pay to play. And then have a pro tier that you can, they can bring their own API key if they want. It's like 249 one time, one time payment. And they bring their own API key and do as much as they want.

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And, you know, say they're 20 minutes long and it shows this like step by step tutorial on how to do this thing. People are going to watch that and they're going to be like, I don't have time to do this. Can I just hire you? It's just a natural inbound. And you've already developed this deep relationship with those people.

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I think with those things alone, and then, you know, probably could throw it up on Hacker News and that would go viral, I'm assuming. Get some friends to upvote it and like strategically post it so that it hits North. It goes like rides Europe into North America. And I think that you could get this thing probably to like 5K a month in the first, I bet in a week you can do it.

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I love it. So this one is more of an ops game, but I think anybody can do this. So we talk about this a lot just offline, but like short form creators don't actually make that much money, right? It's like a very, especially in B2B, it's just very hard to make like really substantial money in that space. I think there's an opportunity.

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And we're testing this actually right now, but basically build out newsletters for them that are like for their target audience. So like imagine they do like design, right? Or like they talk about design and you go out and you build out this, you know, you find anybody that's interested in design. So interior designers, architects, etc. Get all their emails.

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And then for the content, super straightforward. You just have that short form creator. You tell them, hey, you sit down, you record a video for 30 minutes of you just talking through whatever has happened in the last week that you found interesting. Like any insights, any data, et cetera. Record that, send it over to us. We turn it into a transcript. We turn it into an email newsletter.

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We figure out your voice, all the vocabulary that you use and mimic that based off the transcript that you provided. Send that back to them. They okay, yes, no, they redline it. At that point, you have this like content that's unique, it's original. And then you send that out to this audience that's high value in the B2B space that they're in.

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Then from there, I think that you could like, and again, this is what we're testing is just using beehive boosts as a way to, uh, get the initial revenue for this so that it self funds its own growth. And then from that, you then go and you sell ads.

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So that YouTube channel also turns into a revenue generating activity for your business. You can make ad revenue off of that. And simultaneously, you just like build a newsletter from this as well. So you get that top of funnel that drips down into the newsletter. Every time that a new video that you drop goes live, you email that newsletter and then you sell ads to that newsletter.

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But if you have enough of these, right, then you go and you, I mean, imagine you have whatever, 50 different newsletters that are all in these different spaces. You go and do an ad ads, you know, an ad buyer sell, uh, to, uh, somebody that's in those related industries. So I'd probably do one that's in a specific product category, focusing on anybody that works in a growth org.

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So head of growth, head of customer experience, whatever that ends up being. But I think this is very symbiotic. I think the short-form creators are trying to figure out how do they do long-form and make more money. And creating unique, like just newsletter content on a repeated basis is extremely hard. I think for a lot of people, like just doing that, like, especially if it's a daily, right.

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Or like, three times a week. That's a very hard thing to do. But if you ask most people, they can sit down and talk about a topic for 30 minutes, like no question, right? Like we just did it. Like this is a great source of original source material that you can then repurpose and turn into these newsletters. And then you just run it. You just have it be turnkey.

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2421.99

This thing's in the background growing for them. It's making money. A check shows up to them every month and they don't have to think about it. I think that's a huge business opportunity. And again, it's just an ops game. You could build this literally on top of Swell AI, right? Like the company that we own. So, yeah.

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Man, I don't know. I know with like 100K list, you can build those lists in about 12 months, right? To get them to 100,000 subs. Yeah. And if you're doing four a week, I bet you could probably get people to buy in. So it's like every send is like, I don't know, probably three to five grand, depending on the industry. So I think one of these could make probably 20 grand a month.

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So you have a hundred of them, you know, whatever that ends up being, uh, what is that? 2 million a month or something like that. I mean, my math is probably way off on this. I'm not as deep in this game. You'd have to ask people that are more in the newsletter space. Um, I think that it's somewhere in that range probably though.

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And then it's like, how do you aggregate all of these together and then do a media buy for a larger company where they're like, okay, we want to buy out ad slots across all of them for the next whatever, like two quarters, et cetera.

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And think about that like as an exit for these creators, right? So it's like, okay, cool. Like over the next 12 months, we're going to do this work and we're going to sell this list at the end of that 12 months or whatever, million plus, or even if it's 500K. I mean, you're talking about two hours of work a month for the creator. Like that's all they have to do to make this happen.

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And then you just do a rev share with them all the way through. So it's profitable. And then you have this exit that occurs. I mean, again, this is a great business. It's why we're experimenting in it and see if we can happen. Early data looks like you can do this. So if you're a short form creator that's in B2B, reach out. I want to work with you and learn about what you're trying to do.

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But I think that, again, this is a huge business opportunity to your point because you can exit these things, right? And you can just walk away from them. A lot of the times, that's how it functions. It's like, cool, you've got this list. You already have trust with them. They just take it over. They just take over and you walk away and you don't have to think about it. There's no earn out.

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So there's like three ways to monetize this thing. So anyways, and I think that can be done in different phases too, right? Like it could be just you're just the creator and like you're also servicing some clients. Or that can be leveled up into, okay, now we manage, you know, a hundred different clients and I have a team of people that are managing each of them individually.

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It's just like buy and walk type of sale. They want you to walk away, dude. Totally. Exactly. That's their best case scenario. A hundred percent. I think you could do this probably. You want to know the shady version of this? Of course. Okay. Okay. So if you believe in HR for early stage companies, don't listen to this part.

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So the kind of gray version of this would be you build this for like already a creator that exists and then like make the sending name from them and just use the content, the podcast content or whatever it is that they're putting out in public already and just grow this list and then get it to like 10,000 and be like, hey, we built this email newsletter out for you already.

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Do you want to partner with us?

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2620.607

and then you basically just take that and you know grow it from there or you get it to a hundred thousand and then you sell it without them ever knowing and that is the shady gray version of this that you could a hundred percent do because this information is already public that you can scrape from so and full transparency we are doing this i really want to but we are not doing this okay all right well

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Yeah, yeah, yeah. So I'm most active on Twitter. I will continue to call it that and LinkedIn. Those are kind of the two places. You can just reach out as well to Cody. Actually message me there when I get my email. It goes bananas. I need to make a public one.

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um but uh one last thing too if you're an e-commerce company that is has like a ton of skews we just made this new company is called landingcat.com basically we do ai powered programmatic seo uh we build like thousands of collection pages we're seeing unbelievable results for our clients that we're working with uh and i want to work with you if that's uh if you fit that criteria so

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2693.14

We're just working with Shopify. WordPress should be live by the end of September. But yeah, reach out. We basically build these pages out at scale and then function as an SEO agency that's building all these collections.

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2709.136

Thank you for having me, man. It gets me juiced, baby. I didn't eat today. I had three coffees so that I could be manic for Greg.

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Until the Reddit one, baby. You took it back.

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2734.797

If you're still listening to this, that's why he didn't have me back. He's like this little fucker. He can't be top on my, he can't be the top three videos on the channel.

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And then I have actual like ICs that are doing the work. So there's like layers to this that you could go. And I mean, this could be a million dollar company. If you just, for the next six months, if you just published a video a day on how to do XYZ on Canva, like you will have an agency that is making, you know, an 80% margin and doing 80 grand a month.

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Cody. Also sub to Greg's newsletter. It's one of the best on the internet right now. If you want to learn about cash flowing businesses, I'm going to show that straight up all day long. I never show it. GregEisenberg.com. Check it out.

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I mean, that's a part of it. I mean, you just got leverage over me, right? But in reality, though, I learned something from it every time. And again, I'm in this world, right? And if you're in the same world, you're trying to figure out how do I build cash flowing businesses. This is the place like his newsletter is the place that documents how to do that in real time.

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2817.436

It's community service, man. It's mandated by Idaho. My parole officer said I had to do it. But in reality, I'm built online. I'm a child of the internet. My whole career is entirely that. And so this, to me, is a way to basically give back to it. I mean, this stuff didn't exist when I was growing up. you know, 150 view videos on how to do Google ads. Right.

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2841.19

And like, that's what I was building my career off of some dudes, like, like with a potato for a mic and you can't even hear, you know, you can't hear what he's saying. And that's how we were like structuring campaigns. So if there's any, uh, for this, it's again, I think it adds the, to, to the community and educates that next generation. So it's, it's, it's, I love to do it. Love to serve.

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I'll be back anytime you want me.

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Do that all day long. And then just include them in your workflows. It's a natural progression. And then in the description, you're like, yo, here's my link below. They click that. It turns into a recurring revenue stream. This is like, again, massive, huge opportunity here. If you look at anybody in the print-on-demand space, they're doing this, and I know them personally.

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They are printing money doing this, like easily doing 500K a year between courses, doing affiliate, and then just the YouTube ad revenue. They make more money, though, off of the affiliate than they do off of the YouTube ad revenue and off of the courses that they sell. That's their biggest piece of the pie when you look at their actual revenue generation.

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you know beautiful ad campaigns product-led growth but it might surprise you that they literally have one of the most killer affiliate programs in the game it surprised me they were originally short form creators like they are spamming short form creators with money right now like everybody i know that's in that space they're telling me this they're like you know they're trying to do brand deals and lock me in and not be able to like work with any competitors basically like non-competes

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Also, I know Canva has an affiliate program. I don't know what their percentages are. I'll try to pull it up while we're doing it live. But the other piece of this, Greg, that I think could even be taken further is like you're going to find limitations within Canva and you're going to be like, oh, well, I'll just go build this Canva app that solves this problem.

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And you immediately have an audience and also a newsletter that you can like get this out to, right? And so there's this natural progression of like creator down, you know, creator agency software, right? That, that you can go through. And again, this is, it's, we're just doing the same strategies. Like these are, this is a repeatable thing that you can do in any of these spaces.

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Okay, the promise I'm going to make is that wherever you are in your career, you're going to come out of this with like some business idea that you can implement. So if you've done like, you know, you're just starting or you're, you know, started tons of companies, you're going to get something out of this. And this is just data that I've seen and stuff from the front lines that I'm going to share.

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506.54

Um, but I, I think that this can be taken like a great, great example is we identified this right as, as captions within Canva are terrible. So you go make a captioning software for videos like Canva is turning into one of the big, biggest video, uh, like post-production tools that use just globally and their captions just don't exist.

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526.648

Like you're still having to copy in like an SRT and then like, you know, actually do the captioning manually. And so if you can build out something that, you know, taps in the whisper, pulls us back. Also, if you want to build this, reach out to me and like, we, I will partner with you on this. And I'll do all the distribution. And you literally, all you have to do is hit an API from SwellAI.com.

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54.559

What are you talking about? This is how I normally dress.

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5 $1M+ startup ideas you can launch tomorrow with $0

548.296

And like, that will be how you get the transcription. Like we will, you just have to build this app and we'll do a partnership. So anyways, I'm going to, I'm going to show that right now.

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Please, please, please. I want you, I want you to inbound me that you want to build this. So reach out.

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587.924

Video sales letters are back, baby. It's gone full circle. Russell Brunson has been here the whole time. And we're just doing the same thing over and over again. The earth is a flat circle, I swear to God. But if you look at like Iman Ghazi, right? He just printed on his last course, from my understanding. Again, just back channeling people that are in that space.

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60.74

What are you talking about? This is how I normally dress. It's totally a meme. Wait, I want to tell you what you look like.

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612.877

It is literally sold through like, I think it's an hour and a half long video of him talking through this whole, like, here's how to start an online agency, right? And then it sells you into this like 5K online agency course. And that whole entire thing, it's just a VSL. Like that's a traditional VSL that you would use in like spammy affiliate marketing back in, you know,

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the early 2000s with ClickFunnels. So yeah, anyways, I didn't mean to cut you off, but I think you're so right on this. I'm just like this, like the long form is winning right now. That's kind of unfiltered, kind of raw, et cetera.

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660.908

Okay, so type beats are basically a subset of the hip hop in like rap space. So somebody would go search, they'd be like Drake type beat. I don't think anybody would ever search that now, but they would look like Kendrick type beat, right?

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676.621

And so basically it's just like they're trying to, people are looking or anybody that's like trying to rap is trying to basically find beats that sound like similar to these styles of artists, right? Thousands of keyword search volume in this space. The only reason I know about this is at one point during my life, I was like, I'm going to become a producer.

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697.539

And like, you know, when I'm like 20, right? And so I was making like trap type beats, basically. So you can make a ton of money licensing these beats out and also selling these beats, right? But here's the kicker where I think there's a huge opportunity is these AI models for like beat production and like kind of like making the sounds that are then layered together

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719.725

are easier than ever to create so i think you could go and you could make you know i'm just traditionally like a producer they go they sit down maybe over a day they make 10 type beats right that are around this this specific uh like we'll say it got kendrick type beat you could go and make a thousand kendrick type beats with these tools and you build a marketplace out to basically sell these so the whole distribution strategy and how people do this is they are

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746.079

they basically register those type beats right and then they post them to youtube and when people search you know whatever kendrick type beat they again get serve those up but they make ad revenue and streaming revenue off of somebody listening to that type beat then within the description they link back to the company and then you can either license or buy that that that beat from from that producer

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773.107

I think this is a huge opportunity to be disrupted. They're like traditionally, again, you know, go look up like a producing group called there's one called Internet Money. And it's these kids out of L.A. They did a lot of like, for example, like Juice WRLD's beats, etc. That's kind of their whole the scene that they're in. They're making unreal money doing this.

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78.775

Okay, cool. That crossover. I would love to see Elizabeth Holmes in WWE. That would be amazing. What would her name be?

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795.831

There's so many people that are trying to make music right now that are basically just using these producers and then rapping over the top of it with a mic they bought off Amazon. I think there's an opportunity to capitalize on this and disrupt what used to be hours of work. You can now generate pretty decent outputs with this AI stuff and it's just going to get better and better.

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Literally, that's one of the biggest ones. I'm so out of the game now, I don't even know like where kind of everybody goes. But if you go to YouTube and you search just like any type beat, right? There's gonna be thousands of these videos that come up. You can also bid on these keywords, Greg. So you can bid to like have your YouTube video show up as an ad for that type beat.

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So from my understanding, it's just a funnel game then, right? Of like, you built out this, you know, whatever beat, this Kendrick type beat. do the ad on YouTube. It sends them to the YouTube video and then they literally can listen to the type beat there. They go to the link, they purchase it. That's the whole funnel that you're optimizing for. It's that whole thing. So typebeat.com...

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Also, some of these producers, their YouTube channels have like, you know, 100,000 subs. And so every time that they do a drop, they're getting revenue, streaming revenue from like, this is actually a great business. If you want to do something in the creative space, like this is an unbelievable business for somebody because you're making money off of the actual streaming.

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920.412

You're making money off of selling like the beats themselves. and off of the licensing. So it can be a recurring. So the licensing, how this is structured from like an economic standpoint is you typically like license the beat for like, for example, you buy it for a year for like $29. And all that means is that nobody else can use that beat during that period that you're licensing it.

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You can also buy the rights to that beat, but it's a higher price, right? We'll say like, whatever, 295 instead of the 29. A lot of times what people do is they go and they'll buy like a batch of these beats, right? So they'll buy whatever, we'll say 10 of them. And then they go and they'll make tracks over all of them. And then one of those will actually go live into the public, right?

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But it's just a numbers game anymore in the music industry, especially when it comes to like hip hop or stuff that's like less writing is occurring. It's more just like, you know...

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967.091

ad lib you know it's happening in real time as they're as they're doing the recording like there's great videos talking about this with how the this industry has evolved into punching in and punching out right you basically are just punching in and like you do like you know one verse and then you know it'll be like a couplet or whatever and then it stops you go back and then you like in pro tools you're just doing this over and over again right and so that's how your whole track is basically being produced it's basically you punching in for every section

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994.625

They're not writing anything down. It's funny, because when you talk to old heads in this space, they're like, this isn't even music. This is garbage, blah, blah, blah. But then what's interesting is actually that this all originated from Jay-Z. So he was notorious for not writing any of his stuff down. And so because of that, the industry heard about it.