Christiana

Things started changing with streaming, with social media, with all of that, because now labels couldn't dictate it the same way. But they have found something that's been really effective now, and that is... And I think Drake did this for his latest album. It's pretty brilliant. They've gone out to everyone online, not just like quote unquote influences. You join this platform.

Things started changing with streaming, with social media, with all of that, because now labels couldn't dictate it the same way. But they have found something that's been really effective now, and that is... And I think Drake did this for his latest album. It's pretty brilliant. They've gone out to everyone online, not just like quote unquote influences. You join this platform.

I forget the name of the platform. And essentially it sells the services of just the people online. And what happens is I can come on there and say, as Trevor, I have a campaign that I want to launch. I have $10,000. And I pay it to the service.

I forget the name of the platform. And essentially it sells the services of just the people online. And what happens is I can come on there and say, as Trevor, I have a campaign that I want to launch. I have $10,000. And I pay it to the service.

The service then goes out to everyone who signed up to it, who's just a regular person online and says to them, hey, find a way to play the song, find a way to make this campaign go viral. And we pay you per view. So you don't pay people who failed. It's not like putting up a billboard on the highway and hoping people respond. No, you now go, oh, wow, that was an amazing dance. Christiana did.

The service then goes out to everyone who signed up to it, who's just a regular person online and says to them, hey, find a way to play the song, find a way to make this campaign go viral. And we pay you per view. So you don't pay people who failed. It's not like putting up a billboard on the highway and hoping people respond. No, you now go, oh, wow, that was an amazing dance. Christiana did.

She got two million views on that. We now pay her for the two million views. And then Tracy did think something. It didn't catch on. So we don't really pay her for that. And so you are paying for performance. But what it does, though, is it creates a false idea of what trends are popular.

She got two million views on that. We now pay her for the two million views. And then Tracy did think something. It didn't catch on. So we don't really pay her for that. And so you are paying for performance. But what it does, though, is it creates a false idea of what trends are popular.

Because now you've paid people to make a trend. And because everyone's trying to chase the money, it makes it seem like there's a trend when there is no trend. And so I'm saying people could pay.

Because now you've paid people to make a trend. And because everyone's trying to chase the money, it makes it seem like there's a trend when there is no trend. And so I'm saying people could pay.

I did not know that.

I did not know that.

Okay. So if people buy other people's...

Okay. So if people buy other people's...

Okay, I'm ready to vote. Tressie, are you ready to vote?

Okay, I'm ready to vote. Tressie, are you ready to vote?

Okay. Your vote is?

Okay. Your vote is?

Even on Twitter anymore That's true No but okay She does lives more Yes but okay Let me explain Why I'm voting no though Just so So the reason I'm voting no Is because Really because I'm set across From somebody Who I consider One of the greatest Luminaries in this space Mm-hmm I don't think that it's fair that us idiots can say more than people like that.

Even on Twitter anymore That's true No but okay She does lives more Yes but okay Let me explain Why I'm voting no though Just so So the reason I'm voting no Is because Really because I'm set across From somebody Who I consider One of the greatest Luminaries in this space Mm-hmm I don't think that it's fair that us idiots can say more than people like that.