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Anas Bukhash

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The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

1012.58

So it doesn't have to be a big one. So this is something also for the audience. We don't have to feel crippled. You could put $100. You could put $500. But that times 12 months is something. And that in five years is something else. And I think we need to do that more. We're so afraid and we keep things in their saving because we're like, oh, rainy day.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

1034.095

Yeah, but keep something as security, what will make you live maybe for three months. After that, move everything. Let it move. And that's what I'm trying to do now.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

1082.529

It's a very good question. Of course, you have all kinds of people. Some rich families, the kids take it for granted. They don't feel the value of money. And some, they suddenly have a business acumen and a finance acumen. And the ones I was lucky to befriend, they don't feel inferior to money.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

1107.071

I think a lot of us that we came from a modest background or a simple background, it's like, it's a taboo. It's like, how can I get it? You know? But when you think it's just a tool and like it's a mindset, it's kind of a confident mindset. You know, when you feel you can't get the girl or you're already losing.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

1127.843

So you walk up to the girl, you're already feeling inferior or insecure or you're trembling. That energy doesn't welcome the best looking or the smartest girl, for example. But if you're like, I think it's worth a try. You know what? I think I have the right confidence. Let me have a conversation. Very different response.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

1145.998

And I think their confidence towards money because they've lived it is a bit different for somebody who's like, I don't know. And I really believe law of attraction only works not by what you write down or what you say out loud. I think law of attraction is based on conviction, inner conviction.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

1164.663

And if your inner conviction is clear that you actually, Lewis actually inside believes he will have the best selling book next year. For example, you truly think No, my book, I wrote it so well, it has a definite chance for it. Then you have a chance. But if you're like, it's not that good.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

1182.654

Well, you say it's good to everybody, but internally, and the same goes to how we look and the same goes to how we feel about our brain, our self-esteem, and what we think we're worth. So if you look at your relationship with money and you truly think, I'm talented, I'm working hard, and I'm pretty sure I can...

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

1201.068

One day, if you like a private jet, I think I can have a private jet, or I think I can have a million dollars, or, or, or. You truly believe it. I do think if then you add that with the work, it will equal manifestation.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

1238.21

on the first part I will contradict the two so some let's say a wealthy kid who his parents pass away he inherits all the money how many blow blow out all the money a lot of them because that you see so it doesn't guarantee sustainability doesn't guarantee profitability for the long run a lot of wealthy kids

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

1260.43

They just don't know the value of money or they're not financially literate to know how to keep it. Dad had a lot of money. He's the one who made it. And now I don't know how to make money. I lose it all. I throw it all away in five years. A lot of even professional athletes or whatever, as soon as they stop, all the money goes.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

1277.805

So it's never a guarantee if you were born into wealth, you stay wealthy. Who made you wealthy? You need to learn from that person. Now, for somebody that comes from a more modest background, I do believe in small wins. You know, it's like, Confidence is a muscle. And if you train it, it's going to get strong. And if you stop training, it's going to wither away. And then you have to retrain.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

1304.435

And maybe the second time you retrain it, it's quicker to build because you have the body memory. And I think the same confidence for me has always been departments in your brain. So when we say somebody is confident, it's a very blanket statement. It's quite inaccurate. Yeah, but he's confident in what? Oh, he's a great public speaker, so he's very confident in public speaking.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

1327.209

But maybe he's very not confident in relationships. Maybe he's very insecure as a father. So we cannot just say somebody's just confident. It's a very delusional way of giving that sticker away. So I like to see it as departments. And how do you build these departments? It's by practice. A bicycle. The first time we tried to get on a bicycle, we were so insecure, we were so fearful.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

1349.423

We put those two small training wheels on the side, then you remove one. But eventually, you even do it without even holding the handle. You're so good at it. And even if you stop for a year, the next time, you quickly pick it up. So I believe that's my advice, is trial. So when you try, you're like, man, Anas, I invested in five stocks, they all flopped except one. It's not bad, you know?

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

1370.611

I think this is why when I did the research on this one, it kind of worked more. And suddenly you're getting 1% confidence, 2% confidence, 3%, and suddenly you're at 70% confident. And now you know your shit. You know how to. And I think that's so important.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

1456.152

i don't know many in the royal family uh but the ones i've met are really impressive really i swear like just the level of sophistication the level of knowledge and well traveling that's huge you know when you're well traveled or when you're well educated and when you louis when you're born and i hope i don't sound too biased but i'm a big fan of my own country And the writing is in the pudding.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

1484.853

Like you can see, it's actually a great country. So when I see how The leadership that made the country a United Arab Emirates, how they were visionaries, like literally, Lewis, with everybody watching. If anybody told us 60 years ago that this piece of desert is going to be one of the most sought-out countries in the world and best cities to live in in the world, nobody would have believed it.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

1511.383

Not you, not me. Nobody, nobody. But you had visionaries. And if somebody is going to watch this and say, yeah, of course, you had oil money. How many countries in the world have oil money? A lot. Where are they? Not too well. That's my point. Some of them have corruption. Some of them, they just don't know how to use it or invest it in their people.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

1531.297

You know that one of our leaders, God rest his soul, he's the founder of the UAE. His name is Sheikh Zayed. So Sheikh Zayed, when he was taking the leadership, I'm told that he went to families telling them and listen to this he telling them I'll pay you if you send your children your boys and girls to school Not you pay to go to school.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

1556.092

No, I will pay you I will reward you if you send our children and to school and we call him Baba Zaid which is like father Zaid because he was literally a father to a lot of people in the country and outside like I've been to Comoros Islands which nobody probably knows where it is and I saw I was in the car because I was with UNICEF

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

1577.051

and we're going across this island and I see a small school and it's written Sheikh Zayed School for Children. I'm like, he even has a school here? So he was very, even in the US he did a lot, by the way, a lot for the hospitals and for a lot of the charity. So coming back to the idea, if you have a leader, who's investing in these people and paying them, like, please send them to school, please.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

1599.19

Because he knows in 20 years, those kids are the next wave. So I think when you say petrol money, it's one thing, but what are you doing with it? For example, Dubai doesn't have petrol. But look at Dubai. Number one income, tourism. Look at that. That's a huge achievement. People might think Dubai is still running on oil. No. Dubai is about tourism. Really? Absolutely.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

1625.262

How much does it bring in a year with tourism? I don't know. I can't make up those numbers. I'm sure we can find them on ChatGPT. And just in the last two years, I was talking to somebody in the tourism. In the last two years, we have increased only Dubai 400,000 new people. Wow. And they're not low income. These are families that are bringing money and investments in the city. I know Miami.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

1649.079

I heard Miami is doing very well also in the U.S. There are certain cities that are providing a good place for families to come and just settle.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

1673.935

In the summer, yeah. It is. It penetrates your soul, that type of heat. It's just so different, Lewis. Even the ruler of Dubai, he decided to build a port. They're like, why you want to build such a big port? And he's like, we should build it. And everybody didn't agree or didn't see it. That is one of the most important ports in the region today.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

1695.949

When you think of it, it's easy not to say, of course you should build a port. No, no. Back then, why would you? No one was going there. But that's beautiful. I would love to sit on a dinner table and listen to people like that. And we have them across the world, whether it's a Muhammad Ali or a Gandhi or a Mandela. You have visionaries.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

1716.402

And they saw something that they didn't need to do because some of them are already wealthy. They're okay. They don't need to do it. But there is a passion in the people. And I think if you invest in the people, you never go wrong. Never. That's true. And notice all the names that I just said. They all invested in their people.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

1744.227

not taboo at all really yeah yeah now people talk they do i think the internet also helped a lot you know yeah investments and people how they use their money it's in my family it wasn't but i know even in asian families yeah usually money won't yeah be discussed much

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

1768.288

Very. And again, because we have this lineage, right? If you start from Sheikh Zayed and Rashid, who are the founders, and then you take that teaching. and how they approached the country and how it was so important that the people are happy. For example, as an Emirati, we get land for free. We get a loan to build. We get an interest free. We get education for free. We get, what else?

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

1797.73

There is a loan to build and a loan for weddings. A lot of weddings. Yeah, so you can actually get married. Really? So they set you up. They will set you up. They'll support you where it's really important to set you for life.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

1821.758

Because one, you want your people to grow and you want to build family units that are really strong. And I think maybe we're generally in the modern world, we're undermining the value of strong families. It's so beautiful. Like I work with my brother. He's my business partner in all of it. And my mother brought us up so well. We have such a solid unit. Like, me and my brothers are all buddies.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

1845.324

And we all trust each other. You can't beat that. Like, you can't find a business partner if he's also competent. And your brother's competent, you always wanted a brother. Right. He's your blood.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

1856.333

Then you don't use him. Like, I do think to be a great entrepreneur, you should be ready to fire your mother.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

1863.819

Yeah, but that's what it takes. You can't be like, oh, but that's my buddy, that's my mother, that's my brother. No, you have to, as an entrepreneur. Of course. You have to be very objective.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

1878.992

Yeah. So I'm lucky with them. And coming back to your point, marriage and good units and good families build a society. And if the society is built on ethical, good-valued people, good-mannered people, good units, you have a very strong society. In Europe today, maybe in America and a lot of places in the world, it's very disintegrated. Like when you said, Anas, I lived both.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

1901.368

I lived the American life and I lived the UAE life. And I love some things in both. And I don't like some things in both. So I try to merge the most of everything. What are the things you loved about both and things you don't love about both? Okay. So in America, I really liked... Just the people are really nice. I love that.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

1926.065

And I loved my college years and it was just really good formative years for me. What I didn't like is the family values where I felt were very weak compared to where I come from. Like if you just see your family once a year or Christmas or Thanksgiving, for me that was sad. Like I'm like, you're missing out guys. Like this is so important. We go once a week.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

1946.391

our families or we talk to them it's such a strong unit with your brothers your siblings so that i didn't like and like i said in the beginning of the interview like there's not much unity between people now back home uh i think as we move so fast maybe before it was more rigid now we're so open to the world so now we're great

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

1968.868

But a lot of topics like the money was taboo, culture, openness to the world. Now Dubai is one of the most modern cities. But one of the beautiful things for me that I don't want to change is the good mannerism.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

1980.955

I don't think, Louis, you've been to the UAE, you've been to Dubai, it's very difficult to find an Emirati who wouldn't treat you with good hospitality, good mannerism, and just be nice to you. So that's really nice and how you're warm with people. If you just say, oh, guys, I'm hungry, they'll all invite you. Wow. Whether he has money or not, he will invite you. Yeah, it's in our culture.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

2003.19

And I remember, for example, in a neighboring country, my dad was in Oman. So he went to the mosque to pray and he went to the small town in Oman. Very, very like a farming town, maybe. And he just went for prayer, like let's say afternoon prayer. And at least three guys in the mosque, they're like, your lunch is with us. And he's like, no, no, with me.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

2022.965

And they're like competing who would invite my dad. And I found that quite sweet. Like you don't see it in a lot of places in the world. It's not like they're just being nice. They really want to take care of you. And he's like, listen, if you don't have a place to stay, our house, we have a guest room. Why is that? Thank you for watching.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

2482.935

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The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

279.596

What I think, these are all just perspectives. I don't know how accurate they are, but I feel in the U.S. it's a bit different. siloed, like each to their own. Like you don't have this unity in between each other and you're a go-getter and you want to just make as much as you can. And I don't know, I don't find that cooperative feeling as much. Maybe now versus 50 years ago, it's different.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

2810.449

I don't want you to be brought up like the pop culture that we were brought up in. We were brought up with music videos and so many women, and masculinity was defined by the quantity, not the intimacy. And I said, that's how we were brought up in school, in high school, in college. That's what we thought. You see movies, you see videos, you see music, and that's what you're taught as a man.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

2832.996

You have a lot of women, you're a really masculine guy. And I told him, I don't want you to, I had to uninstall a lot of that programming from my brain, which still today is a process. But I told him, I don't want you. I would love for you to have lived a life where you come and tell me, Dad, I fell in love three times in my life. The fourth one was my love of my life and I married her.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

2857.701

I'll be so proud of you. Rather than you telling me I went out with 40 girls. Right. Like, okay, what does that even mean? Like, do you want me to clap? Because if you're charming, you'll probably go out. But that's not the goal. The goal is, can you be intimate? Can you be vulnerable? Can you build an honest, clean, not cheating or fighting or toxic? Can you build something healthy?

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

2881.592

I'll be so proud of you if you do that. And I want to instill that in my sons.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

2897.996

Divorce is not as scary as when my mother got divorced. When my mother got divorced, it was difficult for her, really tough. She went through a hard time in the society. Now it's way more open, but now I feel also some people are just too easy with it. Like they don't even wait. I don't like when people give up too easy. Like in six months you're divorced, what does that even mean?

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

2920.283

What did you even do? Right. So I didn't face backlash from my society. But I'm sure there is some trauma somewhere. When you invest nine years of your life with someone and you build a family with them, you can't be a robot and just think everything is fine. It's not. And I think somewhere in your subconscious, you're like, okay, anti-vulnerability, anti-commitment.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

2947.458

Anti-intimacy, yeah, all that stuff. And because I'm also a control guy. And control is you stay on the surface. Yeah, you don't go deep. You don't go deep. And that's not great. And vulnerability is bravery. Vulnerability is courage. And to say, I'm going to try. If it works, it works.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

2987.097

The thing is, look, people talk about it like it's black or white. We're very binary as humans. And not everything. There is a beauty to everything. If you don't have anything serious and you're a person who's working a lot and you're working hard and you're enjoying your work. And when you meet someone, you meet someone, but maybe it's surface. There's a beauty to it.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

3008.116

Let's also not be foolish and say that, oh, no, that's so sad and depressing. It doesn't have to be. And also, if you decide to be intimate, there's another richness to it. The surface level relationship, let's not call it ugly or disgusting, because it's just hating on something that maybe somebody's not too excited about. Maybe we'll call it a very light sweetness to it.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

3034.562

Light, but it's not rich, it's not enriching, it's not full of good ingredients. Maybe it doesn't feed the soul as much as, maybe it will quench your thirst, but not proper. Now, intimacy, if done properly, and I think one day we need to sit and learn about your intimacy. I think once you hit that correctly, that's a different flavor.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

3057.293

That is like, you're like, you can't go back to being casual or surface because you just experienced companionship. You experienced pure love. That's beautiful, but not common.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

3079.474

I think inner work, I don't think it has much to do. I do believe there are certain, like you met Martha, right? She was a key to Lewis. She was one of the keys to your heart. I do believe we have keys around the world. I don't believe one soulmate. I believe soulmates. I'm a probability guy. But is the probability that you're going to meet more than one in a lifetime? I don't know.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

310.207

Probably. And in Dubai specifically, because also each place in the region is different. In Dubai, There's a crazy level of entrepreneurship. If you actually, if whatever anybody now is watching, whatever you Google, can you believe that the UAE has done all of this in 50 years, which is younger than our parents?

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

3101.741

Even if it's 100,000 around the world.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

3104.002

yeah it's you and your fortune right so when you meet one of those keys i think you need to invest in that one at least now there is a key to to lewis's heart but also lewis if he doesn't work on himself he's going to throw that key out he will not know how to deal with it so to answer you i think a lot of it has to be inner work if your inner work and your inner awareness and i don't want to sound it like too tick tocky

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

3128.78

No, when I mean inner work, I mean proper. Like you talk to a proper therapist, you learn about yourself, you see your patterns, you see how you deal with people. Who are you actually attracted to? I was talking to my therapist about something very interesting, and it's, I think, a Carl Jung teaching. And the idea is each of us has an inner image of the gender that you're attracted to.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

3150.057

So I have an inner image of the girls that I'm attracted to that I'm not consciously aware of. So if you ask me as Louis Anas, which kind of woman is the ideal woman? I'll give you the Shapil, the one, two, three job description. I'm so clear. I know what they want. And she's this, she's sophisticated, well-traveled. I'll say everything. All the perfect things that probably anybody would say.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

3169.168

But then you come and x-ray my track record. Then you're like, Anas, you usually are attracted to somebody not exactly like what you just said. Maybe it's like 30%, but 70% is not what you've been preaching. And then Anas, as me, I have to actually see, I'm like, oh, My inner image of a woman, what is it? Is it aligned with what I'm telling Lewis verbally and consciously?

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

3195.003

And as long as they're very different, you're going to be screwed. We talked about how also you were attracted to certain women that are not good for you. So that's a pattern. That's your inner image of the girl that Lewis likes. And it's like a Velcro.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

3210.857

so girl after girl is passing you but one of them sticks and you wonder why that one why of that age and that personality and that look and that person you you start to see what what's going on and then you have to understand why so that's the inner work i'm talking about when you understand your inner image of the person or the the woman that you like should be actually aligned

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

3234.833

with what you would actually see on paper.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

3243.841

I'm not afraid. That's the cool thing. I actually am not. I'm a trier. I'm a curious human. The funny thing is in my show, AB Talks, we talk a lot about mental health and all of that. And I...

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

3259.554

never had a therapist although i talk about a lot of a lot about it but i because we were brought up like we talked earlier in a very reactive way like when you're in depression you should get a doctor when you're no you should see therapy as preventative maintenance not reactive maintenance like going to the gym you even if you're in great shape you have to maintain it keep going so yeah i'm like okay i did first therapist didn't work second it felt like homework third one

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

3288.046

The third one clicked that I look for, he's in New York and we just met recently in person finally. And I'll bring up my notes, Louis, and I'll be like, oh, really? Okay. And it's so fun to talk to him because he has a great mind. And I told him, listen, I don't want to vent. I'll vent for a bit, but I need a brain. I don't want to lie down on a sofa and I talk already.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

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I'm not a guy who is like introverted with my feelings. So I've done that. I need a brain that challenges me and asks me the right questions. So with him, I haven't been afraid. I'm just curious and I can talk about, man, I don't know how to build culture at work. And we'll talk about that that week. The next week I can say, you know, I really miss love. You miss love. Yeah.

The School of Greatness

How To Shift Your Money Mindset To Unlock Financial Freedom | Anas Bukhash

333.461

People sometimes criticize the UAE or Dubai and they say, oh, it's this or that, it's fake. No, do you actually realize how many years we've built all of that? It's very short, so it's a very entrepreneurial city. In Dubai, a lot of people come there, whether from the US, from the UK, from Europe, from Asia. That's where they start their careers because they create a business.

The School of Greatness

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And we'll talk about that. So it's beautiful to, you don't have to be in a very bad place just to talk to somebody. And if an outsider looks at Louis or Anas and says, let's look at your pattern. What's going on? You're like, man, I'm so frustrated every day. Why are you frustrated, Louis? Business, blah, blah, blah. Okay, well, let's dig in.

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And he compared my approach to business and how I approach relationships. I never combined them. Wow. He compared it.

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One of it is the control. You know, I'm not a controlling person. Like, where are you? Who are you with? I don't care about all of that. I love giving freedom because I also appreciate it for myself. So I can't preach what I don't practice. But surface level relationships. Control. Control. Treating it like it's another meeting in your day. It's not a meeting, relax. Relax.

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You don't have to go see them if you're feeling bad. You don't need to be a pleaser sometimes. And you're not a pleaser at work, so don't be a pleaser elsewhere. And you start to see, and you build your childhood also.

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Because a lot of how we are as our relationship with our mother, our relationship with our father, they say that you replicate the love language of the same gender parent and you want the same love language as the opposite gender parent.

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And you, when you think of it, like, okay, Lewis's mom, even if let's say your mom wasn't expressive, but you're finally attracted to non-expressive woman because it's familiar. It's your comfort zone, but that doesn't mean that's what you need. So if you start to backtrack your childhood, your parenthood, your good relationships, but you start to see what's going, what are you attracted to?

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And, and what are you doing wrong?

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Wow. um dissecting why i am the way i am that's been your biggest lesson learning how to dissect why you are the way you are because if i ask you lewis why are you such a go-getter why are you so competitive why are you such a you're not gonna i've been this way there's me but why What happened at home? What happened in school? Were you bullied? Were you not? Were you the popular guy?

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Were you a person that identifies your value just with how good looking or how strong you are in a game, in a football game? Is that your worth? Where's your brain? What are you attracted to? Why do you need people to like your images and pictures and comment too much? You start to understand, for example, I am, were eight boys and one girl, but my parents divorced and married and had more kids.

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But from my mom and dad were three and we're so different, Lewis. And I told David, the doctor, I told him, I don't come from a, like a really poor background. I come from a comfortable background, modest and comfortable. But I behave like somebody who came from nothing. Like I know I have the drive of somebody that is so driven, so passionate, but my brothers don't.

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And I don't mean it as I'm making fun. No, maybe it's better. I don't know. But why am I wired this way? What happened? So that's a good question. What did you learn? We just started this like two weeks ago. But it's interesting. I'm the eldest, so that we started there. I'm the eldest.

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And don't forget, it's like... raw. So when Lewis has an idea and you come and pitch it in the UAE or in Dubai, you probably are the first one. It's not like it's a thousand years old and many people thought and built those businesses. No, you might be. So all of my startups are technically the first of its kind. Really? Not because I'm a genius. It's because it's a young country.

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And he said something along the lines, I don't want to quote because I don't want to say it wrong, but something along the lines that when you're the eldest, I was alone in Syracuse with my mother. And maybe I started to, maybe, we still didn't reach there, but maybe I started to connect achievements and good deeds and good actions with pleasing my parents. Like, oh, they're happy now.

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I need to do more. Oh, they feel I'm a good guy, good boy. And maybe this is just one theory. We still started so, but it's pretty cool. And I think being the eldest has a lot to do with it.

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Vulnerability. I think it's hard.

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It's easy to listen to vulnerability, not be it.

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Of course. It's easy for you to tell me to go to the gym 10 times, but you go 10 times. Right. It's much easier. And I do respect vulnerable people. I do appreciate and admire. And that's what we need to push ourselves, especially as men, Lewis. When you really do, I've seen a lot of research and studies on men versus women. For example, I shot an episode with a psychotherapist about this.

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Did you know that parents tend to be much more loving to daughters than sons? So when the daughter falls and scratches her knee, you're like, oh, darling, are you okay? Your son goes, dad, it's okay, it's okay, get up, you're fine. Look at that. They could be six each, six years, six years. You're training and conditioning them. You're telling him, stop crying. Keep your emotions down.

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Stop yapping. And the daughter's like, come here, let me clean it. And I'm not saying all families are like that, but it's a quite typical approach. Even if I was a dad, probably I would have done that by default. But then you think about it, like if he wants to cry, let him cry. If he feels hurt, treat it like you would treat your daughter.

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And I understand the world can be tough and you need the men to be men and strong and responsive, but they don't have to be suppressing emotions and getting angry or becoming toxic eventually. Do you still suppress your emotions? Less. Because being a father makes your heart softer. Like you sit me on a plane with a nice movie, I'll probably tear up for sure. Especially on airplanes. Really?

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Because of the altitude. There's a whole research on it, by the way. Really? Because I always used to tear up on planes. And I'm like, there's something with planes. And I actually researched the high altitude. Really? And the oxygen, yeah. You could watch an ad and be like... I know.

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So I have an idea. I start it and it does well. So very entrepreneurial.

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Because they're going to grow up and leave. Exactly. Which they call an empty nest. Exactly. And you're with the partner who you probably neglected for the last few years.

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Man, the guy I got to train my dogs trained me.

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if we're competitive as people and as men the competition the true competition should be how can i win over my woman consistently on a long run rather than jump to 20 women why if we really again we're probably competitive me and you we really think about it if you're charismatic you're well spoken you're good looking you're healthy you're well off

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anybody you'd be pretty good at probably any first date probably the 10th date because you're an impressive human you worked on yourself but is that really an achievement or is it that when you find somebody really good and you keep her loving you and not going routine and boring or neglecting or no keeping her really loving you even after 60 years she's like man this guy is just unbelievable that's way harder by the way

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way harder than winning over 10 random people at surface level.

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Like I said, there's a beauty to all scenarios, but there is also delusion. When you don't know otherwise, you think that's it. There are a lot of nice quotes on this, but none of them are popping in my mind.

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it's like when you haven't been on the other side of the hill you think that's the hill that's the world right um it's what is that saying about the fish like the fish thinks this is like something it's the i would i need to search this one it's the only it's the only amount of water in the world yeah something like that you know that you think this is it so when you have been used to diet relationships or lightweight

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You think this life, and it's nice and whatever, because you don't know else. You have no contrast or no benchmark. But when you try intimacy, which I have tried once in 10 years, you realize the beauty of intimacy. And once you know you can't undo, It's like you have... It's tough, man. It's tough to go back to the surface. It's literally in anything in life.

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You could go on a certain airlines and you think that's the airlines all of your life. This is the standard. You don't even feel bad. The moment you try really good airlines, good service, everything, you're like, oh, now you can go back. Yeah, it's tough. So the thing with intimacy is similar.

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I think it's an inaccurate perception. Do a lot of rich people move to Dubai? Absolutely, because Dubai has provided so much. You leave your car keys in the car. Your doors are generally open. And it doesn't happen by coincidence. It happens because the level of security and the level of effort that the government is putting is immense.

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The moment you have a serious relationship or a healthy one or pure love, it's very difficult to go back to superficial love or superficial liking. So to answer you, and it's a bit different for me, Lois, because thank God I was blessed to have a good ex-wife. I was blessed to have children. So I don't have the peer pressure now. I have to just try this marriage thing.

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I don't have that peer pressure, which a lot of societies and cultures give you. Secondly, a lot of them get married for kids. I don't, if I have kids, great. If I don't, it's okay. So suddenly in my subconscious, I don't have these drivers that a lot of people don't admit. Like today, even Gen Z, if I'm not mistaken, they're getting married earlier than Zabjan.

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Yeah, because I do think it's the social media, like, oh, he proposed and I posted it on TikTok and it flew. And they love that. I fantasizing idea of it. So my point is that I don't have those peer pressures. So now the criteria is only

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proper compatibility and companionship and to answer you you need the key that we talked about a really good key that when lewis or annis is vulnerable and he's giving his love language there is a roi you feel love too. So your love tank is also filling. If you always just give and you feel their love language is just not translating or vice versa, it's not a good relationship.

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And I think that's when you're like, let's say I give you a bit of me and I get a nice hug back or like a really good love language that I love. I'm like, ooh, that's cool. Okay, one more. Now I'm becoming more vulnerable because there's a return. You know what I mean? And then you're like, OK, now actually it's safe.

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And I think this is where you'd be willing with the right partner and the right intention internally. You can, especially if the love languages are compatible. I think that's so important. Yeah.

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Instagram I use personally. I like that platform. YouTube is my main hub for the interviews.

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How can you be of service to me? Yeah. I just appreciate you, Louis, as a person. You're a good person. Thanks, brother. From what I feel as well. I can't x-ray you, but I do feel that. And I'm happy for you. And I'm happy when I see your partnership. And I see how you're such a student, Louis. I love that. You're curious. You want to learn. You want to be a better human.

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The other day I was walking with somebody who was just coming for a week and she goes, can we walk here? And I'm like, yeah. And for her, it was shocking. She's like, in Europe, I can't do this walk at the end of the night. No way. For me, it's a no-brainer, but for her, it's a brainer.

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And I think you've reached that in your personal life. And I love that.

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I learned something recently. A friend taught me this. She said, do you want to know

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if you're in a good relationship it's when your nervous system is at ease around that person yeah that's how i feel and that's why i'm telling you i've never had that before i've never had this much peace of mind and i was talking to another friend recently about uh her relationship and her love life and she was confused and all then i told her you want one way to measure if you're in a good serious relationship and anybody can do this

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Watch how many times per week do you lose your peace of mind. If it's once a week, it's too expensive. If it's once maybe a month, once every two months, that's normal, we're human, we argue. But if you're losing your peace of mind often,

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there's something off something's off so i really believe that you and the the video that always tends to go viral is when i talk about and probably you can relate now because it seems like in a good relationship i say when when a woman or a man is truly in love and feeling safe, they turn into a young child, a kid.

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The girl, no matter how strong she is on the outside and how independent and a leader she is outside her home, she wants to come home and be a princess. The boy, being tough and this decision maker and whatnot, he wants to come home and just be a little naughty, mischievous little boy and he can be silly with his girl.

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And you really, we all have to monitor which relationship made us feel that way. Because that's true vulnerability. You're you. You can be silly, sarcastic. You're not judged. You're not shamed. You're not trying to be the specific image that they want you to be. So bad relationships have a lot of shaming. Good relationships have celebration.

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Oh, that's your question every episode? Yeah, yeah. Yours is how are you really, right? How are you really doing, yeah. My definition of greatness. I think success is a very subjective thing. People think it's one. It's money, cars, life, family, kids. People think success has one definition.

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It's very wrong because some person just loves to bake cakes in his small cafe and he has his two kids and he finishes and that's his best success. That's his greatness. And we have no right to say, oh, that's not great. He should have a tower. But he doesn't want a tower. He's okay with this small coffee shop. He's happy. So then we have to decide for each person that success is subjective.

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So I think the level of safety and the level of logistics and the level of ease to build your business and all of that, and the network you build in Dubai, it's... Well, if you think the world has six degrees of separation between any two people, I think in Dubai, it's two.

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What is yours? What is yours? It's very different. For me, my only... I don't know if it's a fear. I don't think it's a fear. It's a concern. I'm not afraid of death. But I always hope... Not to die before achieving a good level of my potential. At least 80%, then I can go.

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But my greatness is that if I feel, of course, other than being blessed with my great family and my health and my country and the life I've built for myself, Other than that, I do want to elevate mindsets. That's my goal, is to provoke thought, to make people consider, to make people think twice. Maybe they'll still disagree with me, but I made you think. I made you consider something else.

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And if I can do that, and you can do that, and people can do that, we're elevating the next hundred years. Even after this little interview that we're doing, and yours on mine, and 0.1%. You did something. You changed somebody's way of thinking. And imagine we multiply those kinds of conversations across years.

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We are elevating the next generation of our kids to have different ways of looking at life and hopefully a much better advantage than we did.

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Between you and anybody. It's probably to a max. So your network there is crazy. So that's why the rich people are moving. The schooling is great. The logistics, the quality of life is great. Safety, which is quite undervalued, is so important. So that's why you see a lot of rich people there. But it doesn't mean... There are no middle class and low income people. There are all kinds of people.

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Now, to the second part of your question, how has it affected maybe culture? The interesting thing about Dubai has always been a trading city. Even my grandfather, when he was there, it's where people used to go to the port, sell carpets, sell spices, sell gold. So it's always had a lot of people, different nationalities. So we're quite accustomed to that.

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But you still feel a sense of value and togetherness, which I love. I don't want to lose that.

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That's also a good question. I've lived in the U.S., and in the U.S., I feel, I do feel, and I hope nobody gets bothered, the American dream is quite just a dream. Like I do think 1% make it and they make it big, probably the best in the world.

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If you make it in the US as the 1%, yeah, but the 99% who come with the American dream, I don't know if they ever achieve their dream because I see them hustling so much just to live okay. Not even wow, not even really comfortable. It's like, I'm doing two jobs and a part-time and my wife is doing this and my son. And you're like, all of you are working for this level.

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So I always found that marketing wise is great. You know, you think I'm going to come and build this life. But I do think that has shifted. Now you come to the region. I've seen a lot of expats come to the UAE and Dubai and they actually live the dream. They come, they build a business. It could be a chocolate business, could be a specialty coffee. It could be whatever, textile.

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And suddenly they have 16 branches. So how we look at money is not out of fear. because it's contagious when you live in a very entrepreneurial city. If you go to New York, it's a bit different than going maybe to Dallas or to Wisconsin. It's very contagious in Dubai that everybody's coming up with an idea. So it's competitive, but if you're entrepreneurial, it's pretty a good place to be.

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And I've seen people, like even my best friend is from Boston. So a few years ago, I kept telling him, come with your wife, come to Dubai, trust me, trust me. And I had to nag for years. Eventually he did. And for him, you can ask him, it's the best decision he's ever made. His kids all go to a good school. He has a beautiful villa, has a nice car, has a great family, and it's safe.

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And he's built a business as a consultant now. So it's not like I'm selling something. I've seen it happen. He's making more money in Dubai now than in America. For sure.

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I think when you live, Louis, in a city where you see people make it, and when I say make it, it doesn't mean you have to be a millionaire. You could just have $10,000, $20,000, but you're happy with it. So even the idea of wealth and abundance is a subjective thing. Some people don't want a million dollars.

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They just want a quality life where when he wants to buy a t-shirt, he buys it and he doesn't need to do three jobs to do that. And I think that's the difference. Here, it feels they put so much effort just to live okay. Just to survive, just to keep up on the rent and the payments and bills. There, there's more of a direct correlation as, okay, Lewis came to Dubai. He worked this much.

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He will get the return on investment. Here, I feel you work this much, your return on investment's like, ah. Really? I don't know. Maybe I'm wrong. But that's the perception I get. I haven't lived here for a while.

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so on on a tangent the idea of discussing money i do think is quite taboo in arab and asian like you don't sit on a lunch table and talk about it if you read the book rich dad poor dad he had that contrast one of the fathers like oh it's the devil talk you don't talk about money on this table and then another father's like no we talk about money so i never came from a culture where you talked about investments and oh we should invest in stocks and we should do this and don't put it in this account

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Never. So financial literacy was extremely poor for me and for a lot of my generation. You just don't talk about it. You just put your money in the saving and get your 1% per year, which is probably the most silly thing you could do with your money. If now today we are more educated, we're like, no, move your money. Keep something, but move it. Put a bit here, put a bit there.

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Make your money work. Don't let it just stay in a bank. So that was never discussive. That's the question.

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No, that was ever, always. Yeah, your parents never did talk about it. And I don't think they had the financial literacy to teach us. And if you don't have the conversation, you never improve. You never debate. You never discuss which stock you should go to. So we didn't have that. But in Boston, I was on a scholarship. And Boston is expensive. So I was just trying to manage.

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I've been independent since I was 17. So yeah, just how to. I remember, Louis, we didn't have nice clothes when we were students. And my roommate was chunky. He was big. And I was so skinny. I was like half of this. And I was like, man, there's this store we need to go. I don't even promote them, but it's just a designer. And I'm like, we need to get a t-shirt. But it was expensive for us.

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Now it's not. But you look at it like we can't buy anything from there. So we're like, you know, why don't we buy one T-shirt like in the middle, the size, somewhere where it looks like you're wearing spandex and for me it looks like I'm... So you shared the shirt? We literally shared, like he's this big and I'm this small.

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But we both paid for it and it was really nice to have, but it just didn't look good on any of us. Right. But that was how... I think it's beautiful that you work towards then earning your money that you can live well.

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The problem is I'm very ignorant when it comes to investments and I'm teaching myself. So real estate is something that my grandfather did very well, God rest his soul, and we never learned how he did it. He didn't teach you guys? No. And I think...

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with me because I'm a purist when it comes to my entrepreneurship I follow my passion and when money comes it comes and the good thing is if you're usually good at what you do it eventually does come but it doesn't mean you're being smart because you could let's say you suddenly make the first time you open the podcast in six months you make ten thousand dollars buy new cameras get the sound engineer and suddenly you're back to zero so you need to

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Realize okay, if I'm ill, how am I making money if you're sleeping as Lewis are people purchasing my book are people purchasing a course and that's who I think I started to think more like that in the last five years or so, where how can I have passive income? And even I was talking to my brother the other day, and he's like, yeah, this year's been challenging.

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We need to restructure, blah, blah, blah. And I told him, you know what? His name is Harith. I'm like, Harith, even if you take out $1,000, $5,000, whatever, every month, just put $2,000 somewhere. Put it in crypto, put it in real estate, anything. One of those are going to hit, but I don't want it in the bank. So let's start. And he's good with crypto and we're good with stocks.