James Fong in Podcasts
personA person who is a lead author of a scientific paper on the color Olo, and who invented the name OLO.
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Unveiling Olo — A Color Out of Oz!
And James Fong, the lead author on the paper, he invented the name OLO because it's a binary code for 010, which represent the stimulation of the L, M, and S cones. That's so smart.