20VC: Monday.com: Scaling from $6M to $120M in ARR in 3 Years | How Monday Have Built the Best Performance Marketing Engine in SaaS | Going Upmarket, International and Multi-Product; The Biggest Lessons and Mistakes with Eran Zinman

1085.618 - 1109.128 Eran Zinman

Something that we optimized for from the very beginning was cash flow. I think a lot of SaaS metrics are optimized not for cash. If you think about standard SaaS metrics like LTV, CAC, whatever, they never mention cash. It's not about cash. It's more about around accounting and predictability. But we always try to optimize for cash. What I mean by that is that let's say we raise $7 million.