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The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch

20VC: Monday.com: Scaling from $6M to $120M in ARR in 3 Years | How Monday Have Built the Best Performance Marketing Engine in SaaS | Going Upmarket, International and Multi-Product; The Biggest Lessons and Mistakes with Eran Zinman

1025.286 - 1046.254 Eran Zinman

Okay, so something that I feel we've done, which was really meaningful to make the company successful in scale, we actually built a very powerful performance marketing engine. We call it BigBrain. It's a tool we built within the company to track every campaign, every user, We made an early decision in the life of the company to build this tool internally.

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