20VC: From Potato Farm to $200M in Revenue: The Never-Before-Told Story of Flo Health: Scaling to $1BN Valuation, 75M Users & Getting 100s of No's From Investors Along the Way with Dmitry Gurski

2284.473 - 2310.557 Dmitry Gurski

on onboarding increased in several years eight times, 800%, because of optimization, because of hundreds of A-B tests, and because of this approach that we should not just create value, we need to explain value, we need to sell. And it was a huge shift in mindset in the company, because before that, It's significant just to create the best product and people will see and buy.